Lapp.ch - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
39% 
Page structure
79% 
Link structure
32% 
Server
95% 
External factors
6% 
SEO Score
Response time
1.68 s
File size
83.70 kB
Words
111
Media files
33
Number of links
59 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
LAPP SWISS AG - LAPP SWISS AG
There are word repetitions in the page title.
The length of the page title is perfect. (329 pixels out of 580 max pixel length)
Meta description
(Critically important)
Entdecken Sie LAPP – Ihr zuverlässiger Partner in der Schweiz für elektrotechnische Industrieprodukte. Mit über 60 Jahren Erfahrung, 40'000 Lagerartikeln und erstklassiger Beratung.
The meta description is too long: 1129 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.lapp.ch/de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: United States of America
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow
viewportwidth=device-width, initial-scale=1, minimum-scale=1
application-nameLAPP SWISS AG
theme-color#FFFFFF
apple-mobile-web-app-capableyes
google-site-verification8Y_OnZku6U4qhAnF5AQR4Ie0G5m6azAo_snABIp3gGs
descriptionEntdecken Sie LAPP – Ihr zuverlässiger Partner in der Schweiz für elektrotechnische Industrieprodukte. Mit über 60 Jahren Erfahrung, 40'000 Lagerartikeln und erstklassiger Beratung.
csrf-tokenmNXMm6r8AOisTsobCgrKwPprp523wF9mZ5IXvdzjmwVJRk4jYDIfoJhoxdqgAt44
langde-ch
og:typewebsite
og:titleLAPP SWISS AG
og:urlhttps://www.lapp.ch/de/

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Page quality

Content
(Critically important)
There are only 111 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
9.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/images/logo-icon-de.pngLAPP SWISS AG
/static/images/logo-icon-de.pngLAPP SWISS AG
/static/images/logo-card.pngNo alt attribute provided
..._icc():strip_exif()/Testbilder/Kabel.jpgNo alt attribute provided
...icc():strip_exif()/Testbilder/Litzen.jpgNo alt attribute provided
...if()/Testbilder/Kabelführungsketten.jpgNo alt attribute provided
...ip_exif()/Testbilder/Verschraubungen.jpgNo alt attribute provided
...rip_exif()/Testbilder/Steckverbinder.jpgNo alt attribute provided
...trip_exif()/Testbilder/Kabelzubehör.jpgNo alt attribute provided
...:strip_exif()/Testbilder/Sicherungen.jpgNo alt attribute provided
...():strip_exif()/Testbilder/Werkzeuge.jpgNo alt attribute provided
...Artikelbilder/weihnachten-sliderbild.jpgNo alt attribute provided
...rtikelbilder/kranunternehmen-deutsch.jpgNo alt attribute provided
.../cms/Artikelbilder/slider-bergbahnen.jpgNo alt attribute provided
...exif()/cms/Artikelbilder/train-kabel.jpgNo alt attribute provided
...ms/Artikelbilder/erfolgreiches-event.jpgNo alt attribute provided
...ms/Artikelbilder/mixo-slider-deutsch.jpgNo alt attribute provided
...)/cms/Artikelbilder/ckh-ilme-deutsch.jpgNo alt attribute provided
...election_tool_-v14-de_links_blau_cut.jpgNo alt attribute provided
...er/oc_chain-slider-1500x750px-de_en2.jpgNo alt attribute provided
.../oc_cables-slider-1500x750px-left_de.jpgNo alt attribute provided
...exif()/cms/Artikelbilder/d-2024-mixo.jpgNo alt attribute provided
...rtikelbilder/2023-herbstneuheiten-de.jpgNo alt attribute provided
..._download_slider-1500x750px-left-de2.jpgNo alt attribute provided
...rtseite/dc-slider-1500x750px-left-de.jpgNo alt attribute provided
...rvo-slider-neues-bild-weiss-rechts-1.jpgNo alt attribute provided
...nt-paket-q3_netzausbau_de_rec1-klein.jpgNo alt attribute provided
...if()/cms/CMS/Lösungen/ilme-efooter-d.jpgNo alt attribute provided
.../cms/Startseite/card-volland-icon-00.pngNo alt attribute provided
...cms/Startseite/card-volland-icon-044.pngNo alt attribute provided
.../cms/Startseite/card-volland-icon-02.pngNo alt attribute provided
.../cms/Startseite/card-volland-icon-01.pngNo alt attribute provided
/static/images/logo-card.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 E-Shop/Produkte
H3 Lösungen
H3 E-Services
H3 Aktuelles
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
17 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.lapp.ch/de/IMG-ALT LAPP SWISS AG
/de/account/login/?next=/de/A-TITLE Login
/de/catalog/kabel-g0A0Wd56n6pKabel
/de/catalog/litzen-a9y9b1do89XLitzen
/de/catalog/schleppkettenkabel...Schleppkettenkabel & Kabelführungsketten
/de/catalog/verschraubungen-sc...Verschraubungen & Schutzschläuche
/de/catalog/steckverbinder-L81...Steckverbinder
/de/catalog/kabelzubehor-n7K7W...Kabelzubehör
/de/catalog/sicherungen-sicher...Sicherungen & Sicherungshalter
/de/catalog/werkzeuge-maschine...Werkzeuge & Maschinen
/de/loesungen-auswahl/Lösungen
https://www.lapp.ch/de/service/E-Service
https://www.lapp.ch/de/Aktuelles/Aktuelles
/de/unternehmen/Unternehmen
https://www.lapp.ch/de/kontakt/Kontakt
https://www.lapp.ch/de/de
https://www.lapp.ch/fr/fr
https://www.lapp.ch/de/catalog/E-Shop/Produkte
/de/loesungen-auswahl/Text duplicate Lösungen
https://www.lapp.ch/de/service/Text duplicate E-Service
https://www.lapp.ch/de/Aktuelles/Text duplicate Aktuelles
/de/unternehmen/Text duplicate Unternehmen
https://www.lapp.ch/de/kontakt/Text duplicate Kontakt
https://www.lapp.ch/de/Deutsch
https://www.lapp.ch/fr/Français
https://www.lapp.ch/de/Text duplicate IMG-ALT LAPP SWISS AG
/de/account/login/?next=/de/Text duplicate A-TITLE Login
/de/catalog/kabel-g0A0Wd56n6pText duplicate Kabel
/de/catalog/litzen-a9y9b1do89XText duplicate Litzen
/de/catalog/schleppkettenkabel...Text duplicate Schleppkettenkabel & Kabelführungsketten
/de/catalog/verschraubungen-sc...Text duplicate Verschraubungen & Schutzschläuche
/de/catalog/steckverbinder-L81...Text duplicate Steckverbinder
/de/catalog/kabelzubehor-n7K7W...Text duplicate Kabelzubehör
/de/catalog/sicherungen-sicher...Text duplicate Sicherungen & Sicherungshalter
/de/catalog/werkzeuge-maschine...Text duplicate Werkzeuge & Maschinen
https://www.lapp.ch/de/Aktuelles/Subdomain No Text
/de/loesungen/Krankabel/Subdomain No Text
/de/loesungen/Bergbahnen/Subdomain No Text
/de/loesungen/Bahntechnik-1/Subdomain No Text
/de/loesungen/BuehnenundEventt...Subdomain No Text
https://www.lapp.ch/de/Aktuelles/No Text
https://www.lapp.ch/de/Aktuelles/Subdomain No Text
/de/loesungen/industrial-ether...Subdomain No Text
/de/loesungen/komplett-montier...Subdomain No Text
/de/loesungen/OLFLEXCONNECT/Subdomain No Text
https://www.lapp.ch/de/Aktuelles/Subdomain No Text
/de/loesungen/PRODUKTENEUHEITE...Subdomain No Text
/de/unternehmen/kabelzubehoer/Subdomain No Text
/de/loesungen/Gleichstrom/No Text
/de/loesungen/oelflex-servo-fd...No Text
/de/loesungen/erneuerbare-ener...No Text
/de/loesungen/industrielle-ste...No Text
https://www.volland.ch/de/cata...External Subdomain Trivial anchor text
Mehr
/de/loesungen-auswahl/Text duplicate Trivial anchor text
Mehr
https://www.lapp.ch/de/service/Text duplicate Trivial anchor text
Mehr
https://www.lapp.ch/de/Aktuelles/Text duplicate Trivial anchor text
Mehr
https://www.lapp.ch/de/No Text
/de/newsletter/Newsletter Anmeldung
https://www.instagram.com/lapp...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
/de/unternehmen/agb/AGB
/de/unternehmen/datenschutz/Datenschutz
http://www.polynorm.ch/New window External Subdomain powered by polynorm

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.lapp.ch/de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.68 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (84 kB).

HTTP Response Header

NameValue
alt-svch3=":443"; ma=2592000
cache-controlmax-age=0, no-cache, no-store, must-revalidate, private
content-encodinggzip
content-languagede
content-typetext/html; charset=utf-8
dateSun, 22 Dec 2024 12:00:44 GMT
expiresSun, 22 Dec 2024 12:00:44 GMT
referrer-policysame-origin
serverCaddy
set-cookie162 Characters
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 2 referring domains.
This page only has 2 backlinks.
This page only has few backlinks from 2 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: AhrefsBot
Disallow: /

User-Agent: BacklinkCrawler
Disallow: /

User-Agent: Barkrowler
Disallow: /

User-Agent: BLEXBot
Disallow: /

User-Agent: DataForSeoBot
Disallow: /

User-Agent: dotbot
Disallow: /

User-Agent: LinkStats
Disallow: /

User-Agent: megaindex.com
Disallow: /

User-Agent: MegaIndex.ru
Disallow: /

User-Agent: MJ12bot
Disallow: /

User-Agent: Screaming Frog SEO Spider
Disallow: /

User-Agent: SearchmetricsBot
Disallow: /

User-Agent: SemrushBot
Disallow: /

User-Agent: SEOdiver
Disallow: /

User-Agent: SEOkicks
Disallow: /

User-Agent: SEOkicks-Robot
Disallow: /

User-Agent: seoscanners.net
Disallow: /

User-Agent: sistrix
Disallow: /



User-Agent: *



Disallow: /de/accountstatement/
Disallow: /de/addresses/
Disallow: /de/ariba/
Disallow: /de/backorder/
Disallow: /de/cart/
Disallow: /de/checkout/
Disallow: /de/costcenters/
Disallow: /de/datatrans/
Disallow: /de/exporter/
Disallow: /de/label/
Disallow: /de/objects/
Disallow: /de/offers/
Disallow: /de/oci/
Disallow: /de/orders/
Disallow: /de/orderapproval/
Disallow: /de/shoppinglists/
Disallow: /de/statistics/
Disallow: /de/watchlist/

Disallow: /fr/accountstatement/
Disallow: /fr/addresses/
Disallow: /fr/ariba/
Disallow: /fr/backorder/
Disallow: /fr/cart/
Disallow: /fr/checkout/
Disallow: /fr/costcenters/
Disallow: /fr/datatrans/
Disallow: /fr/exporter/
Disallow: /fr/label/
Disallow: /fr/objects/
Disallow: /fr/offers/
Disallow: /fr/oci/
Disallow: /fr/orders/
Disallow: /fr/orderapproval/
Disallow: /fr/shoppinglists/
Disallow: /fr/statistics/
Disallow: /fr/watchlist/



Sitemap: https://www.lapp.ch/sitemap.xml

Search preview

www.lapp.ch
LAPP SWISS AG - LAPP SWISS AG
Entdecken Sie LAPP – Ihr zuverlässiger Partner in der Schweiz für elektrotechnische Industrieprodukte. Mit über 60 Jahren Erfahrung, 40'000 Lagerartikeln und erstklassiger Beratung.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
LAPP67%Check
LAPP SWISS AG59%Check
Produkte50%Check
SWISS48%Check
Lösungen40%Check
E-Service38%Check
Aktuelles38%Check
E-Shop38%Check
E-Services38%Check
Kabel36%Check

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