Local.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
68% 
Page structure
100% 
Link structure
91% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
74.30 kB
Words
637
Media files
14
Number of links
99 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Local Government Association
The length of the page title is perfect. (343 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.local.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
application-nameLocal Government Association
msapplication-TileColor#92278F
msapplication-TileImage/themes/lga/img/favicon/mstile-144x144.png
msapplication-square70x70logo/themes/lga/img/favicon/mstile-70x70.png
msapplication-square150x150logo/themes/lga/img/favicon/mstile-150x150.png
msapplication-wide310x150logo/themes/lga/img/favicon/mstile-310x150.png
msapplication-square310x310logo/themes/lga/img/favicon/mstile-310x310.png
theme-color#92278F
langen
twitter:cardsummary
twitter:descriptionWe are the national voice of local government, working with councils to support, promote and improve
twitter:site@lgacomms
twitter:titleHome | Local Government Association
twitter:imagehttps://www.local.gov.uk/sites/default/files/lga_twitter_2020.jpg
twitter:image:altLocal Government Association
og:titleLocal Government Association
og:descriptionWe are the national voice of local government, working with councils to support, promote and improve
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 34.5 words is high.
This page contains 637 words. That's ok.
24.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/lga/logo.pngLocal Government Association
...public/images/Housing-.jpg?itok=WXjDtr5mNo alt attribute provided
...board-sign---961-x-631.jpg?itok=SXvyok-xNo alt attribute provided
...cigarette-2410715_1280.jpg?itok=0mU6YjxpNo alt attribute provided
...programme assets_063_0.jpg?itok=hZMD9qRYNo alt attribute provided
...programme assets_062_0.jpg?itok=Yo8kllX5No alt attribute provided
...ic/images/Digtal-cover.jpg?itok=ds0BvdKjNo alt attribute provided
...omo/public/images/Ipad.gif?itok=xioz4G7FNo alt attribute provided
...3.22 our support FI_01.png?itok=868CcQmyNo alt attribute provided
.../political-groups/logo--group-labour.pngLocal Government Association Labour Group
...ical-groups/logo--group-conservative.pngLocal Government Association Conservative Group
.../political-groups/logo--group-libdem.pngLocal Government Association Liberal Democrat Group
...tical-groups/logo--group-independent.pngLocal Government Association Independent Group
/themes/lga/img/9001.pngISO 9001 certification

Page structure

H1 heading
(Critically important)
Local Government Association
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Local Government Association
H2 Featured articles
H2 Customise your home page
H2 Most popular
H2 Political groups
H2 Connect with us
H3 Supporting households with no recourse to public funds – sharing and implementing best practice, 3 October 2024
H3 EMP circular 4/2024 - Police staff pay 2024
H3 South Cambridgeshire District Council – Progress Review
H3 Braintree District Council – Progress Review
H3 Behaviour and Engagement
H3 Transport
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.local.gov.uk/Anchor Skip to main content
/local-government-white-paperSubdomain Read our Local Government White Paper
https://www.local.gov.uk/Local Government AssociationLGA
A-TITLE Local Government Association
/user/loginLog in
https://www.local.gov.uk/IMG-ALT Local Government Association
A-TITLE LGA Home
https://www.local.gov.uk/aboutAbout
/about/what-local-governmentWhat is local government?
/about/who-we-are-and-what-we-doWho we are and what we do
/about/our-meetings-and-leader...Our meetings and leadership
/about/membership-and-services...Membership and services for councils and councillors
/about/newsNews
/about/campaignsCampaigns
/about/18-smith-square-confere...18 Smith Square Conference Centre
/about/news/e-bulletinsE-bulletins
/recruitmentSubdomain Jobs
/about/contact-usContact us
/about/our-meetings-and-leader...Political
/political/lga-labourLabour Group
/political/lga-conservativesConservative Group
/political/lga-lib-dem-groupLiberal Democrat Group
/political/lga-independent-groupIndependent Group
/our-supportOur support
/our-support/workforce-and-hr-...Workforce and HR support
/our-support/childrens-service...Children's services
/our-support/comms-hub-communi...Communications and community engagement
/our-support/cost-living-hubCost of living hub
/peerchallengeCouncil assurance and peer challenge
/our-support/councillor-and-of...Councillor and officer development
/our-support/culture-and-sport...Culture and sport
/our-support/cyber-digital-and...Cyber, digital and technology
/our-support/equalities-hubEqualities hub
/our-support/financeFinance
/our-support/governance-and-as...Governance and assurance
/our-support/lga-principal-adv...LGA principal advisers and regional teams
/our-support/lga-consultancyThe LGA Consultancy
/our-support/lga-solutionsLGA Solutions
/our-support/one-public-estateOne Public Estate
/our-support/partners-care-and...Partners in Care and Health
/latest-news-pasSubdomain Planning Advisory Service (PAS)
/our-support/procurement-hubProcurement hub
/our-support/research-and-dataResearch and data
/our-support/sustainability-hubSustainability hub
/our-support/transformationTransformation
/sector-support-surveyHow are we doing? Give us your feedback on our council improvement support
/case-studiesCase studies
/parliamentParliament
/parliament/briefings-and-resp...Briefings and responses
/parliament/ongoing-legislationOngoing legislation
/parliament/comms-hub-parliame...Communications and Parliamentary Network bulletin
/parliament/lga-public-affairs...LGA Public Affairs team
/parliament/party-conferences-...Party conferences – autumn 2024
https://www.local.gov.uk/topicsTopics
/topics/children-and-young-peopleChildren and young people
/topics/communitiesCommunities
/topics/community-safetyCommunity safety
/topics/culture-tourism-leisur...Culture, tourism, leisure and sport
/topics/devolutionDevolution
/topics/economic-growthEconomic growth
/topics/employment-and-skillsEmployment and skills
/topics/environment-and-wasteClimate, environment and waste
/topics/european-and-internati...European and international
/topics/finance-and-business-r...Finance and business rates
/topics/fire-and-rescueFire and rescue
/topics/housing-and-planningHousing and planning
/topics/licences-regulations-a...Licences, regulations and trading standards
/topics/severe-weatherSevere weather
/topics/social-care-health-and...Social care, health and integration
/topics/transportTransport
/publicationsPublications
https://www.local.gov.uk/eventsEvents
/events/lga-annual-conference-...LGA Annual Conference and Exhibition 2024
/events/upcoming-eventsUpcoming events
/events/past-event-presentationsPast event presentations
/about/news/councils-say-work-...Councils say work with us to deliver more decent homes people can afford
/topics/housing-and-planningHousing, planning and homelessness
/about/news/lga-statement-annu...LGA statement on annual homelessness statistics for 2023-24
/topics/housing-and-planningText duplicate Housing, planning and homelessness
/about/news/councils-can-help-...Councils can help government eliminate smoking
/topics/social-care-health-and...Public health
/events/past-event-presentatio...Supporting households with no recourse to public funds – sharing and implementing best practice, 3 October 2024
/topics/communities/refugees-a...Refugees and asylum seekers
/our-support/workforce-and-hr-...EMP circular 4/2024 - Police staff pay 2024
/our-support/council-assurance...South Cambridgeshire District Council – Progress Review
/our-support/council-assurance...Braintree District Council – Progress Review
/our-support/sustainability-hu...Behaviour and Engagement
/our-support/sustainability-hu...Text duplicate Transport
https://www.local.gov.uk/?page=1Show more articles
A-TITLE Go to next page
/about/news/first-magazinefirst magazine ‘first' is the LGA's monthly membership magazine for our 18,200 councillors and local authority chief executives in England and Wales
/about/news/e-bulletinsE-bulletins Subscribe to our e-bulletins on a range of topics and policy areas relevant to local government.
/our-supportOur support Our sector support offer for councils continues to be shaped through direct engagement with councils to ensure that they have the support they mo...
/lga-labourIMG-ALT Local Government Association Labour Group
/lga-conservativesIMG-ALT Local Government Association Conservative Group
/lga-libdem-groupIMG-ALT Local Government Association Liberal Democrat Group
/lga-independentIMG-ALT Local Government Association Independent Group
/cdn-cgi/l/email-protection[email protected]
https://x.com/LGAcommsNew window External LGA on Twitter (opens in new window)
https://www.linkedin.com/compa...New window External Subdomain LGA on LinkedIn (opens in new window)
https://www.facebook.com/Local...New window External Subdomain LGA on Facebook (opens in new window)
https://www.youtube.com/user/L...New window External Subdomain LGA on YouTube (opens in new window)
/cookie-guidanceCookie guidance
/website-terms-useTerms of use
/privacy-noticePrivacy
/accessibility-statementAccessibility
https://www.cqsltd.com/certifi...External Subdomain IMG-ALT ISO 9001 certification

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.local.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (74 kB).

HTTP Response Header

NameValue
dateSun, 06 Oct 2024 00:16:10 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=180, public
x-drupal-dynamic-cacheUNCACHEABLE
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
last-modifiedSat, 05 Oct 2024 23:40:36 GMT
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=Uruf%2BinLZz4nAHcpvoTK%2BCuHXkhm8AXzkmfYSW%2FV%2FfKsAHQAJg2nYOjv7k1Rc6tMjjxrCeYITQRyauemHZ3jC5BCADfNxjCbn8qmokvCsDLazVag33RYqlHqXpKWhJkoJIM%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
set-cookie128 Characters
servercloudflare
cf-ray8ce17610e99a39d3-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 19,892 referring domains.
This page has 3,785,908 backlinks.
This page has backlinks from 5,526 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
local75%Check
Local Government69%Check
Local Government Association67%Check
government63%Check
Association63%Check
Government Association63%Check
Council43%Check
District43%Check
Progress43%Check
Review43%Check

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