Marketplace.org - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
67% 
Page structure
58% 
Link structure
15% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.61 s
File size
194.10 kB
Words
668
Media files
16
Number of links
127 internal / 61 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Marketplace - Business News & Economic Stories For Everyone.
The page title should be shorter than 580 pixels. It is 581 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Marketplace raises the economic intelligence of the country through the unorthodox story, casual conversations and unexpected angles on the news.
The length of the meta description is perfect. (913 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.marketplace.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionMarketplace raises the economic intelligence of the country through the unorthodox story, casual conversations and unexpected angles on the news.
article:publisherhttps://www.facebook.com/marketplaceapm/
article:modified_time2024-12-14T00:16:21+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleBusiness News & Economic Stories For Everyone
twitter:descriptionMarketplace raises the economic intelligence of the country through the unorthodox story, casual conversations and unexpected angles on the news.
twitter:imagehttps://www.marketplace.org/wp-content/uploads/2020/03/LOGO.png?w=1200
twitter:site@Marketplace
og:localeen_US
og:typewebsite
og:titleBusiness News & Economic Stories For Everyone
og:descriptionMarketplace raises the economic intelligence of the country through the unorthodox story, casual conversations and unexpected angles on the news.
og:urlhttps://www.marketplace.org/
og:site_nameMarketplace
og:imagehttps://www.marketplace.org/wp-content/uploads/2020/03/LOGO.png?w=1200
og:image:width1200
og:image:height675
og:image:typeimage/png
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 668 words. That's ok.
25.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.86 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/site-header-anniversary-logo.pngMarketplace Logo
...9601516-scaled-e1734130765520.jpg?w=1440No alt attribute provided
...ploads/2022/05/MMS_1Line_Black.png?w=225No alt attribute providedMake Me Smart
...019/03/shows-fallback-branding.png?w=225No alt attribute providedMarketplace
...tent/uploads/2019/05/mp-mr-new.png?w=225No alt attribute providedMarketplace Morning Report
...nt/uploads/2019/05/mp-tech-new.png?w=225No alt attribute providedMarketplace Tech
...htcropMB_Logo_transparent_edit.png?w=225No alt attribute providedMillion Bazillion
.../2021/09/HWS_Logotype_Wide_BLK.png?w=225No alt attribute providedHow We Survive
...05/TIU_Logotype-e1591821971883.png?w=225No alt attribute providedThis Is Uncomfortable
Video URLWidthHeight
...ube.com/embed/nr01s3YIaTE?feature=oembed640360
Audio URL
https://www.marketplace.org/

Page structure

H1 heading
(Critically important)
Daily business news and economic stories from Marketplace
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Daily business news and economic stories from Marketplace
H2 Loading...
H2 Court rules Nasdaq diversity initiative illegal
H2 Listen to our latest Episodes
H2 What is a pharmacy benefit manager, anyway?
H2 Featured Collection
H2 Why tariffs will hurt American consumers and fail to compensate for tax cuts
H3 For public good, not for profit.
H3 How microchips came to power your phone and the economy
H3 How the U.S. benefits from providing military aid to other countries
H3 Would changing the Fed’s inflation target help people afford homes?
H4 Subscribe to Marketplace Newsletters:
H4 Make Me Smart
H4 Marketplace
H4 Marketplace Morning Report
H4 Empty heading
H4 Subscribe to Marketplace Newsletters: Duplicate text
H6 Why do so many Americans get their health care claims denied?
H6 Why tariffs will hurt American consumers and fail to compensate for tax cuts Duplicate text
H6 The way to reach clean geothermal heat? Fracking.
H6 Why the union push at a San Bernardino, California Amazon hub is an especially big deal
H6 Realtors group issues rosy forecast for housing market in '25
H6 Oyster harvesting resumes in Mississippi after long hiatus
H6 Native communities are twice as likely to have medical debt in collections, agency finds
H6 “Make Me Smart’s” annual holiday episode Dec 13, 2024
H6 The drug price blame game Dec 12, 2024
H6 The great HQ migration Dec 11, 2024
H6 Maybe next year Dec 13, 2024
H6 Keeping it in the family Dec 12, 2024
H6 Rich foods Dec 11, 2024
H6 The CEO of UnitedHealth Group agrees: “Our health care system is flawed.” Dec 13, 2024
H6 The latest unionization push at Amazon Dec 13, 2024
H6 NATO head calls for more spending Dec 13, 2024
Some anchor texts are used more than once.
7 links don't have an anchor text.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (61) on this page.
LinkAttributesAnchor text
https://www.marketplace.org/Anchor Skip to content
/newslettersNewsletters
/shows/marketplace/Subdomain Marketplace
/shows/marketplace-morning-rep...Subdomain Marketplace Morning Report
/shows/marketplace-tech/Subdomain Marketplace Tech
/shows/make-me-smart/Subdomain Make Me Smart
/shows/this-is-uncomfortable-r...Subdomain This is Uncomfortable
/shows/the-uncertain-hour/Subdomain The Uncertain Hour
/shows/how-we-survive/Subdomain How We Survive
/shows/financially-inclined/Subdomain Financially Inclined
/shows/million-bazillion/Subdomain Million Bazillion
/marketplace-minute/Subdomain Marketplace Minute®
/shows/corner-office-from-mark...Subdomain Corner Office from Marketplace
https://www.marketplace.org/Subdomain IMG-ALT Marketplace Logo
/newslettersText duplicate Newsletters
/shows/marketplace/Subdomain Text duplicate Marketplace
/shows/marketplace-morning-rep...Subdomain Text duplicate Marketplace Morning Report
/shows/marketplace-tech/Subdomain Text duplicate Marketplace Tech
/shows/make-me-smart/Subdomain Text duplicate Make Me Smart
/shows/this-is-uncomfortable-r...Subdomain Text duplicate This is Uncomfortable
/shows/the-uncertain-hour/Subdomain Text duplicate The Uncertain Hour
/shows/how-we-survive/Subdomain Text duplicate How We Survive
/shows/financially-inclined/Subdomain Text duplicate Financially Inclined
/shows/million-bazillion/Subdomain Text duplicate Million Bazillion
/marketplace-minute/Subdomain Text duplicate Marketplace Minute®
/shows/corner-office-from-mark...Subdomain Text duplicate Corner Office from Marketplace
https://www.facebook.com/marke...New window External Subdomain Facebook
https://instagram.com/marketpl...New window External Instagram
https://www.youtube.com/user/m...New window External Subdomain Youtube
https://www.tiktok.com/@market...New window External Subdomain TikTok
https://support.marketplace.or...New window External Subdomain Donate
/searchSubdomain Search
/searchSubdomain Text duplicate Search
/latest-stories/Subdomain Latest Stories
/shows/Subdomain Our Shows
/our-collections/Subdomain Collections
/smart-speakers/Subdomain Smart Speaker Skills
/latest-music/Subdomain Music
/corrections/Subdomain Corrections
/about-us/Subdomain About Us
/meet-our-team/Subdomain Staff
/news-ethics-guidelines/Subdomain Ethics Policy
/submissions-and-pitches/Subdomain Submissions
https://www.marketplace.org/faqs/Subdomain FAQs
/careers/Subdomain Careers
/make-a-smart-investment/Subdomain Individuals
/corporate/Subdomain Corporate Sponsorship
/foundations/Subdomain Foundations
https://www.publicmediamarket....External Subdomain Shop
https://www.facebook.com/marke...New window External Subdomain Text duplicate Facebook
https://instagram.com/marketpl...New window External Text duplicate Instagram
https://www.youtube.com/user/m...New window External Subdomain Text duplicate Youtube
https://www.tiktok.com/@market...New window External Subdomain Text duplicate TikTok
/newslettersNew window Text duplicate Newsletters
/events/Subdomain Events
/cdn-cgi/l/email-protectionNew window Talk to Us
/collection/adventures-in-hous...Subdomain Adventures in Housing
/collection/ive-always-wondered/Subdomain I've Always Wondered ...
/collection/my-economy/Subdomain My Economy
/collection/donald-trump-secon...Subdomain Trump's Second Term
https://play.publicradio.org/w...External Subdomain A-TITLE Listen Now
/2024/12/13/nasdaq-dei-initiat...Subdomain Court rules Nasdaq diversity initiative illegal
https://play.publicradio.org/w...External Subdomain Text duplicate Listen Now
A-TITLE Listen Now
https://play.publicradio.org/w...External Subdomain A-TITLE Download Track
/latest-stories/Subdomain Text duplicate Latest Stories
/2024/12/13/why-do-so-many-ame...Subdomain Why do so many Americans get their health care claims denied?
/collection/ive-always-wondered/Subdomain Text duplicate I've Always Wondered ...
/2024/12/13/why-tariffs-will-h...Subdomain Why tariffs will hurt American consumers and fail to compensate for tax cuts
/2024/12/13/fracking-geotherma...Subdomain The way to reach clean geothermal heat? Fracking.
/2024/12/13/california-amazon-...Subdomain Why the union push at a San Bernardino, California Amazon hub is an especially big deal
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/make-me-smart/Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace/Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-morning-rep...Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-tech/Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/million-bazillion/Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/how-we-survive/Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/this-is-uncomfortable-r...Subdomain No Text
/2024/12/13/2025-housing-outlo...Subdomain Trivial anchor text
Read More
/2024/12/13/2025-housing-outlo...Subdomain Realtors group issues rosy forecast for housing market in '25
/2024/12/13/oyster-harvesting-...Subdomain Text duplicate Trivial anchor text
Read More
/2024/12/13/oyster-harvesting-...Subdomain Oyster harvesting resumes in Mississippi after long hiatus
/2024/12/13/medical-debt-nativ...Subdomain Text duplicate Trivial anchor text
Read More
/2024/12/13/medical-debt-nativ...Subdomain Native communities are twice as likely to have medical debt in collections, agency finds
/newslettersSubscribe to Marketplace Newsletters:
/shows/make-me-smart/Subdomain Text duplicate Make Me Smart
/author/kai-ryssdal/Subdomain Kai Ryssdal
/author/kimberly-adams/Subdomain Kimberly Adams
https://itun.es/us/T6zBgb.cNew window External Apple
https://open.spotify.com/show/...New window External Subdomain Spotify
https://music.amazon.com/podca...New window External Subdomain Amazon Music
https://www.stitcher.com/podca...New window External Subdomain Stitcher
/feed/podcast/make-me-smartNew window Subdomain RSS
/shows/make-me-smart/make-me-s...Subdomain “Make Me Smart’s” annual holiday episode Dec 13, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/make-me-smart/the-drug-...Subdomain The drug price blame game Dec 12, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/make-me-smart/the-great...Subdomain The great HQ migration Dec 11, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace/Subdomain Text duplicate Marketplace
/author/kai-ryssdal/Subdomain Text duplicate Kai Ryssdal
https://podcasts.apple.com/us/...New window External Subdomain Text duplicate Apple
https://open.spotify.com/show/...New window External Subdomain Text duplicate Spotify
https://music.amazon.com/podca...New window External Subdomain Text duplicate Amazon Music
https://www.stitcher.com/podca...New window External Subdomain Text duplicate Stitcher
/feed/podcast/marketplaceNew window Subdomain Text duplicate RSS
/shows/marketplace/maybe-next-...Subdomain Maybe next year Dec 13, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace/keeping-it-...Subdomain Keeping it in the family Dec 12, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace/rich-foodsSubdomain Rich foods Dec 11, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-morning-rep...Subdomain Text duplicate Marketplace Morning Report
/author/david-brancaccio/Subdomain David Brancaccio
/author/leanna-byrne/Subdomain Leanna Byrne
https://podcasts.apple.com/us/...New window External Subdomain Text duplicate Apple
https://open.spotify.com/show/...New window External Subdomain Text duplicate Spotify
https://music.amazon.com/podca...New window External Subdomain Text duplicate Amazon Music
https://www.stitcher.com/podca...New window External Subdomain Text duplicate Stitcher
/feed/podcast/marketplace-morn...New window Subdomain Text duplicate RSS
/shows/marketplace-morning-rep...Subdomain The CEO of UnitedHealth Group agrees: “Our health care system is flawed.” Dec 13, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-morning-rep...Subdomain The latest unionization push at Amazon Dec 13, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-morning-rep...Subdomain NATO head calls for more spending Dec 13, 2024
https://play.publicradio.org/w...External Subdomain No Text
https://play.publicradio.org/w...External Subdomain Text duplicate A-TITLE Listen Now
/shows/marketplace-morning-rep...Subdomain Text duplicate Marketplace Morning Report
/shows/marketplace/Subdomain Text duplicate Marketplace
/shows/marketplace-tech/Subdomain Text duplicate Marketplace Tech
/shows/make-me-smart/Subdomain Text duplicate Make Me Smart
/shows/marketplace-minute/Subdomain Marketplace Minute
/shows/this-is-uncomfortable-r...Subdomain This Is Uncomfortable
/shows/corner-office-from-mark...Subdomain Text duplicate Corner Office from Marketplace
/shows/million-bazillion/Subdomain Text duplicate Million Bazillion
/shows/how-we-survive/Subdomain Text duplicate How We Survive
/shows/the-uncertain-hour/Subdomain Text duplicate The Uncertain Hour
/shows/financially-inclined/Subdomain Text duplicate Financially Inclined
https://support.marketplace.or...External Subdomain Text duplicate Donate
/2024/12/12/what-is-a-pharmacy...Subdomain What is a pharmacy benefit manager, anyway?
/collection/ive-always-wondered/Subdomain Text duplicate I've Always Wondered ...
/2024/12/13/why-tariffs-will-h...Subdomain Text duplicate Why tariffs will hurt American consumers and fail to compensate for tax cuts
/collection/ive-always-wondered/Subdomain Text duplicate I've Always Wondered ...
/2024/12/06/how-microchips-cam...Subdomain How microchips came to power your phone and the economy
/author/janet-nguyen/Subdomain Janet Nguyen
/2024/12/06/how-microchips-cam...Subdomain Trivial anchor text
READ MORE
/collection/ive-always-wondered/Subdomain Text duplicate I've Always Wondered ...
/2024/11/22/how-the-u-s-benefi...Subdomain How the U.S. benefits from providing military aid to other countries
/author/janet-nguyen/Subdomain Text duplicate Janet Nguyen
/2024/11/22/how-the-u-s-benefi...Subdomain Text duplicate Trivial anchor text
READ MORE
/collection/ive-always-wondered/Subdomain Text duplicate I've Always Wondered ...
/2024/11/15/would-changing-the...Subdomain Would changing the Fed’s inflation target help people afford homes?
/author/janet-nguyen/Subdomain Text duplicate Janet Nguyen
/2024/11/15/would-changing-the...Subdomain Text duplicate Trivial anchor text
READ MORE
https://www.marketplace.org/Subdomain No Text
https://support.marketplace.or...External Subdomain Text duplicate Donate
/about-us/Subdomain Text duplicate About Us
/meet-our-team/Subdomain Text duplicate Staff
/careers/Subdomain Text duplicate Careers
https://contribute.publicradio...New window External Subdomain Support Marketplace
/make-a-smart-investment/Subdomain For Individuals
/foundations/Subdomain For Foundations
/corporate/Subdomain For Corporate Sponsors
/cdn-cgi/l/email-protectionContact Us
https://www.facebook.com/marke...New window External Subdomain Text duplicate Facebook
https://instagram.com/marketpl...New window External Text duplicate Instagram
https://www.youtube.com/user/m...New window External Subdomain Text duplicate Youtube
https://www.tiktok.com/@market...New window External Subdomain Text duplicate TikTok
/newslettersNew window Text duplicate Newsletters
/cdn-cgi/l/email-protectionNew window Text duplicate Talk to Us
https://support.marketplace.or...External Subdomain Text duplicate Donate
https://www.publicmediamarket....External Subdomain Marketplace Shop
http://americanpublicmedia.org...New window External Privacy Policy
https://www.americanpublicmedi...New window External Subdomain Terms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.marketplace.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.61 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (194 kB).

HTTP Response Header

NameValue
dateSun, 15 Dec 2024 05:56:32 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://www.marketplace.org/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 727
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8f2430e6ea9f0367-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 29,307 referring domains.
This page has 2,169,810 backlinks.
This page has backlinks from 17,361 different ip addresses.

Robots.txt

Sitemap: https://www.marketplace.org/sitemap_index.xml
# START YOAST BLOCK
# ---------------------------
User-agent: OAI-SearchBot
Disallow: /

User-agent: meta-externalagent
Disallow: /

User-agent: AhrefsBot
Disallow: /

User-agent: Amazonbot
Disallow: /

User-agent: ImagesiftBot
Disallow: /

User-agent: BLEXBot
Disallow: /

User-agent:  trendictionbot
Disallow: /

User-agent: ChatGPT-User
Disallow: /

User-agent: AhrefsBot
Disallow: /

User-agent: DataForSeoBot
Disallow: /

Sitemap: https://www.marketplace.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

www.marketplace.org
Marketplace - Business News & Economic Stories For Everyone.
Marketplace raises the economic intelligence of the country through the unorthodox story, casual conversations and unexpected angles on the news.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketplace95%Check
news77%Check
economic73%Check
business news economic72%Check
Business News71%Check
news economic stories71%Check
business news economic stories69%Check
stories61%Check
Daily50%Check
Make Me Smart46%Check

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