Mcdonalds.at - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
60% 
Page structure
70% 
Link structure
37% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
1,183.60 kB
Words
515
Media files
19
Number of links
53 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Willkommen bei McDonald's Österreich!
The title contains the word Willkommen bei! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
Die offizielle McDonald's Österreich Website: Hier findest du alle Infos zu unseren Produkten, Restaurants, Jobs und mehr!
The length of the meta description is perfect. (757 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.mcdonalds.at/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
format-detectiontelephone=no
viewportwidth=device-width, initial-scale=1, maximum-scale=5
descriptionDie offizielle McDonald's Österreich Website: Hier findest du alle Infos zu unseren Produkten, Restaurants, Jobs und mehr!
article:modified_time2024-05-07T08:27:08+00:00
langde-de
twitter:cardsummary_large_image
og:localede_DE
og:typewebsite
og:titleWillkommen bei McDonald's Österreich!
og:descriptionDie offizielle McDonald's Österreich Website: Hier findest du alle Infos zu unseren Produkten, Restaurants, Jobs und mehr!
og:urlhttps://www.mcdonalds.at/
og:site_nameMcDonald’s
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
These Typos were found:
  • schliessen => schließen
This page contains 515 words. That's ok.
39.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.39 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1183.6 kB).
A viewport "width=device-width, initial-scale=1, maximum-scale=5" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64McDonalds Logo
data:[...] Base64McDonalds Logo
data:[...] Base64McDonalds Logo
data:[...] Base64McDonalds Logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64App Store Link
data:[...] Base64Google Play Store Link
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64In der McDonald's App bestellen
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Willkommen bei McDonald’s Österreich.
The H1 heading contains the words Willkommen bei! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Willkommen bei McDonald’s Österreich.
H2 Spice up your life!
H2 Ganz neu: Creamy trifft crispy!
H2 die kunst, zu genießen.
H2 Einfach günstig gönnen!
H2 Richtig nice!
H2 Jetzt entspannt in der App bestellen!
H2 1+1 = 1
H2 Mehr McDonald’s entdecken
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
16 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/restaurantsStandorte
https://www.mcdonalds.at/sucheSuche
https://www.mcdonalds.at/Subdomain IMG-ALT McDonalds Logo
A-TITLE McDonald’s
https://www.mcdonalds.at/eatSubdomain Eat
https://www.mcdonalds.at/careSubdomain Care
https://www.mcdonalds.at/karriereSubdomain Work
https://www.mcdonalds.at/smileSubdomain Smile
/restaurantsSubdomain Restaurants
A-TITLE Hier geht es zu unseren Restaurants
https://www.mcdonalds.at/sucheSubdomain Text duplicate Suche
A-TITLE Hier geht es zu unserer Suche
https://apps.apple.com/at/app/...New window External Subdomain IMG-ALT App Store Link
https://play.google.com/store/...New window External Subdomain IMG-ALT Google Play Store Link
https://www.foodora.at/content...New window External Subdomain Zu foodora
https://www.lieferando.at/mcdo...New window External Subdomain Zu Lieferando
https://www.mcdonalds.at/Subdomain Mehr erfahren
/unsere-produkte?tag=jetzt-neuSubdomain Jetzt entdecken
/unsere-produkte?tag=jetzt-neuSubdomain No Text
/unsere-produkte?tag=jetzt-neuLosknuspern!
/unsere-produkte?tag=jetzt-neuNo Text
/produkt/signature-new-grillSubdomain Text duplicate Jetzt entdecken
/produkt/signature-new-grillSubdomain No Text
/mymcdonalds/bestellenSubdomain No Text
/mymcdonalds/bestellenSubdomain Text duplicate Mehr erfahren
https://www.foodora.at/campaig...External Subdomain No Text
https://www.foodora.at/campaig...External Subdomain Jetzt bestellen!
/wp-content/uploads/2024/04/mc...Subdomain A-TITLE Enlarge photo
/unsere-produkte/No Text
/unsere-produkte/No Text
/wp-content/uploads/2024/04/mc...Subdomain Text duplicate A-TITLE Enlarge photo
/unsere-produkte/No Text
/unsere-produkte/No Text
/wp-content/uploads/2024/04/mc...Subdomain Text duplicate A-TITLE Enlarge photo
/unsere-produkte/No Text
/unsere-produkte/No Text
/wp-content/uploads/2023/11/mc...Subdomain Text duplicate A-TITLE Enlarge photo
/wp-content/uploads/2022/06/mc...Subdomain Text duplicate A-TITLE Enlarge photo
/smile/family/familyplusSubdomain No Text
/smile/family/familyplusSubdomain No Text
/wp-content/uploads/2022/06/ma...Subdomain Text duplicate A-TITLE Enlarge photo
https://www.mcdonalds.at/careSubdomain No Text
https://www.mcdonalds.at/careSubdomain No Text
/wp-content/uploads/2022/06/ca...Subdomain Text duplicate A-TITLE Enlarge photo
/ronald-mcdonald-kinderhilfeSubdomain No Text
/ronald-mcdonald-kinderhilfeSubdomain No Text
https://www.lieferando.at/mcdo...External Subdomain www.lieferando.at/mcdonalds
https://www.facebook.com/McDon...New window External Subdomain No Text
https://www.instagram.com/mcdo...New window External Subdomain No Text
https://www.youtube.com/user/M...New window External Subdomain No Text
https://www.tiktok.com/@mcdona...New window External Subdomain No Text
https://at.linkedin.com/compan...New window External Subdomain No Text
https://www.snapchat.com/add/m...New window External Subdomain No Text
/ueber-unsSubdomain Über uns
https://www.mcdonalds.at/faqsSubdomain FAQs
https://www.mcdonalds.at/kontaktSubdomain Kontakt
/pressecenterSubdomain Presse
https://www.mcdonalds.at/karriereSubdomain Karriere
/ronald-mcdonald-kinderhilfeSubdomain Kinderhilfe
/franchiseSubdomain Franchise
/datenschutzSubdomain Datenschutz
/mymcdonalds/hinweisgebersystemSubdomain Hinweisgebersystem
/impressumSubdomain Impressum
https://www.mcdonalds.at/eatSubdomain Text duplicate Eat
https://www.mcdonalds.at/careSubdomain Text duplicate Care
https://www.mcdonalds.at/karriereSubdomain Text duplicate Work
https://www.mcdonalds.at/smileSubdomain Text duplicate Smile
/restaurantsSubdomain Text duplicate Restaurants
A-TITLE Hier geht es zu unseren Restaurants
https://www.mcdonalds.at/sucheSubdomain Text duplicate Suche
A-TITLE Hier geht es zu unserer Suche

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mcdonalds.at/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (1,184 kB).
The page response time is excellent with 0.20 seconds.

HTTP Response Header

NameValue
last-modifiedWed, 08 May 2024 04:47:15 GMT
cache-controlmax-age=0
expiresWed, 08 May 2024 05:41:21 GMT
content-encodinggzip
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://www.ourlounge.at/; block-all-mixed-content
content-typetext/html; charset=UTF-8
dateWed, 08 May 2024 05:41:21 GMT
varyAccept-Encoding
set-cookie169 Characters
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,891 referring domains.
This page has 161,438 backlinks.
This page has backlinks from 883 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 27300 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.mcdonalds.at/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.mcdonalds.at
Willkommen bei McDonald's Österreich!
Die offizielle McDonald's Österreich Website: Hier findest du alle Infos zu unseren Produkten, Restaurants, Jobs und mehr!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
McDonald97%Check
Österreich73%Check
Ronald McDonald67%Check
Willkommen62%Check
McDonald's Österreich49%Check
App47%Check
Restaurants46%Check
nice45%Check
neu45%Check
Infos43%Check
Show more keywords and terms

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