Mediachange.ch - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
49% 
Page structure
58% 
Link structure
96% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.03 s
File size
8.50 kB
Words
193
Media files
4
Number of links
17 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Media Change & Innovation - IKMZ - University of Zurich
The length of the page title is perfect. (579 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
IKMZ - Department of Communication and Media Research - Media Change and Innovation Division
The length of the meta description is perfect. (618 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionIKMZ - Department of Communication and Media Research - Media Change and Innovation Division
keywordsHome, IKMZ
viewportwidth=device-width, initial-scale=1
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 193 words on this page. Use at least 250 words to provide useful information.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ia/img/design/university-zurich-logo.jpgUniversität Zürich
...ibrary/2014/07/feed-icon_orange-20px.pngNo alt attribute provided
Video URLWidthHeight
https://www.youtube.com/embed/KI6D5EsZAFo500281
https://www.youtube.com/embed/bosYO-ViF-U500281

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://mediachange.ch/contact/Contact
/feeds/latest/No Text
https://mediachange.ch/Home
https://mediachange.ch/news/News
https://mediachange.ch/people/People
https://mediachange.ch/research/Research
/publications/Publications
https://mediachange.ch/students/Students
https://mediachange.ch/news/183/“Artificial Intelligence” in Switzerland 2024: Rapid Diffusion and Increasing Digital Inequality
https://mediachange.ch/news/181/Kiran Kappeler successfully defended her dissertation
https://mediachange.ch/news/179/Internet Use as Everyday Religion on the Rise, Cyborgization Still in its Early Stages
/research/chilling/Project: The Chilling Effects of Dataveillance
/research/artificial-intellige...Project: Artificial Intelligence in Switzerland: Knowledge - Use - Attitudes
/research/wip-ch-2023/Aktuelle Internetnutzungsdaten für die Schweiz (WIP 2023)
http://networkofcenters.net/External Network of Centers
http://www.itsl.uzh.ch/de.htmlExternal Subdomain Center for Information Technology, Society, and Law (ITSL)
/research/wip-ch-2023/World Internet Project
https://twitter.com/IKMZmediac...External Tweets by IKMZmediachange
https://mediachange.ch/contact/Text duplicate Contact
http://www.uzh.ch/External Subdomain University of Zurich
http://www.ikmz.uzh.ch/External Subdomain IKMZ
https://mediachange.ch/about/About

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://mediachange.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.03 seconds.
The file size of the HTML document is fine (9 kB).

HTTP Response Header

NameValue
servernginx
dateWed, 11 Dec 2024 14:11:36 GMT
content-typetext/html; charset=utf-8
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 156 referring domains.
This page has 484 backlinks.
This page has backlinks from 140 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

mediachange.ch
Home - Media Change & Innovation - IKMZ - University of Zurich
IKMZ - Department of Communication and Media Research - Media Change and Innovation Division

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Media71%Check
Media Change70%Check
Change69%Check
Media Change Innovation66%Check
Media Change Innovation Division61%Check
Innovation58%Check
IKMZ58%Check
Media Research58%Check
Zurich47%Check
University47%Check
Show more keywords and terms

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