Michigan.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
79% 
Page structure
68% 
Link structure
82% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.09 s
File size
200.40 kB
Words
727
Media files
36
Number of links
116 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Pure Michigan | Official Travel & Tourism Website for Michigan
The length of the page title is perfect. (556 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.michigan.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
abstractWhether you are traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
robotsindex, follow
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
referrerunsafe-url
langen
og:site_nameMichigan
og:typewebsite
og:urlhttps://www.michigan.org/pure-michigan
og:titlePure Michigan
og:descriptionWhether you are traveling with your family or making memories with friends – you are on the brink of planning a vacation so unique, it can only be classified as Pure Michigan.
og:imagehttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
og:image:urlhttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
og:image:secure_urlhttps://www.michigan.org/sites/default/files/2022-09/PM_Fall_Landing_Page%201920x1080.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 727 words. That's ok.
21% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.86 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
..._masthead_1.png?h=2b470c71&itok=fpchbcxqA family standing on the top observation deck of a lighthouse during fall
...1339285361.jpeg?h=8e4b7eff&itok=tdCMabDjDowntown Grand Rapids during fall.
...rchards_043.jpg?h=a9eb875f&itok=a7bYHj38A family with children walking in an apple orchard
...rbor Bikers.jpg?h=9c8b8343&itok=wA_5FDV5Mountain bikers on mountain trail in Copper Harbor during fall
...amora_xochis-gift-shop.jpg?itok=wqdyXVHBA woman holding a piece of pottery in a Mexican import store.
...eatre_8200.jpeg?h=33dd987b&itok=WwVwPU_kEntrance of the Fox Theatre in Detroit at night
...er Valley_0.jpg?h=5ad75bf5&itok=3WljyEmUA river in a valley filled with fall trees.
...n_103270365.jpg?h=c45d4407&itok=W5s_jXg2A man and woman taking a photo together at Lumberman's Monument.
...est_0138_v2.jpg?h=30be9fb9&itok=cIPOki9hA family with a child walking down a street decorated for fall
...1339285361.jpeg?h=8e4b7eff&itok=tdCMabDjDowntown Grand Rapids during fall.
...n_103270365.jpg?h=c45d4407&itok=W5s_jXg2A man and woman taking a photo together at Lumberman's Monument.
...ression5accessibleplay.jpg?itok=zjg0qlt-No alt attribute provided
..._masthead_1.png?h=e678e557&itok=wlziKUw0A family standing on the top observation deck of a lighthouse during fall
...rchards_043.jpg?h=0d84944c&itok=BYFumRqyA family with children walking in an apple orchard
...3-2469_EDIT.jpg?h=cbbe4b7f&itok=VbxevHNPA family picking apples at an orchard.
...Fall22-1164.jpg?h=fc3449a1&itok=7qJH7SXVA man and woman canoeing in the fall
...k-201720fall20guidejpg.jpg?itok=y3s__pqyA man and woman walking the Detroit Riverwalk in the fall.
...kport_Rec_Area_1215_v3.jpg?itok=F9Aa4HWNA man and woman holding hands on a hill of rocks over a fall forest
...ds_Detroit.jpeg?h=b31f9bc4&itok=Uu0IKsyeA dinner in a skyscraper with a glass of wine and champagne
...n-ChateauChantal-55668.jpg?itok=WOHRLQ1cA group of friends tasting wine at a table.
...an-stargazing-bridge_h.jpg?itok=BEh1IvyrStargazing at Lake Hudson Recreation Area
...Still004_v3.jpg?h=be5f2927&itok=qdLqu7E9A family on the observation deck of a lighthouse
...e_Park_0468.jpg?h=da14590f&itok=gZmsoMpsA man on a hand cycle near the Detroit River
..._APS0171_v3.jpg?h=793276ea&itok=RylDMRE9A couple standing on a viewing platform beside a waterfall.
...amora_xochis-gift-shop.jpg?itok=bovfO7_ZA woman holding a piece of pottery in a Mexican import store.
...er Valley_0.jpg?h=8431e931&itok=8hXRaydrA river in a valley filled with fall trees. Carp River Valley
...0-ig-17969416084755069.jpg?itok=yQbmomJKLake of the Clouds surrounded by fall forests
...play_arts_7.jpg?h=de39f1d6&itok=w7Q9fDG6A sensory-friendly performance at the Wharton Center.
...1339285361.jpeg?h=c6774d5d&itok=yF3sy6NDDowntown Grand Rapids during fall.Grand Rapids in the Fall
...-01/18SMT030_Summer_UrbanDNA_Detroit.jpgDowntown DetroitDowntown Detroit
...-07/pm_fall_masthead_1.png?itok=vwNI_dmzA family standing on the top observation deck of a lighthouse during fall
..._Winter_Jordan-River_1.jpg?itok=CxfFC5EiRiver flowing through a snowy forest
...l_.golf_.EY-daVdg_jpeg.jpg?itok=waHXhwY4Golf course in Traverse City
....19.gloryshot.summer_0.jpg?itok=dFXEwZ1yA boy and a girl running on a sand dune by Lake Michigan.
.../custom/mmg9/dist/images/logo-footer.svgPure Michigan Logo
Video URLWidthHeight
.../PM_FallFY24_Website_1920x1080_FINAL.mp4640480

Page structure

H1 heading
(Critically important)
welcome to Pure Michigan
The H1 heading contains the words welcome to! Use important keywords instead.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 welcome to Pure Michigan
H2 What will your next escape be?
H2 Bring the Kids
H2 Extraordinary Outdoors
H2 Cityscape Adventures
H2 Couples Escapes
H2 Pure Flavors
H2 Hops, Grapes & Grains
H2 Under the Stars
H2 Lakeside Lights
H2 Accessible Travel
H2 Breathtaking fall color, family fun, starry skies, outdoor adventures and places to shop, eat and stay local—everyone can experience it all in Pure Michigan.
H2 Keep It Fresh This Fall
H2 Events for every season
H2 Pure Michigan Seasons
H2 Fall
H2 Winter
H2 Spring
H2 Summer
H2 Discover #PureMichigan
H3 20+ Things to Do in Michigan: Your Ultimate Fall Bucket List
H3 Food, Fun and Fiestas for Hispanic Heritage Month
H3 Fall Color in Pure Michigan
H3 Interactive Ways to See Fall Foliage
H3 Cities of Inclusivity: Accessible Arts, Attractions and Outdoors
H3 Visit the Cities of Pure Michigan
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.michigan.org/Anchor Skip to content
https://www.michigan.org/A-TITLE Pure Michigan | Official Travel & Tourism Website for Michigan:Home
/experiences/family-funFamily Fun
/experiences/extraordinary-out...Extraordinary Outdoors
/experiences/experience-detroitExperience Detroit
/experiences/cityscape-urban-a...Cityscape Adventures
/experiences/hit-the-open-roadHit The Open Road
/experiences/pure-flavorsPure Flavors
/experiences/great-lakes-escapesGreat Lakes Escapes
https://www.michigan.org/seasonsSeasons
/experience-pure-michiganBrowse All Experiences
https://www.michigan.org/fallExperience Fall in Michigan
https://www.michigan.org/citiesVisit the Cities of Pure Michigan
/attractionsAll Attractions
https://www.michigan.org/outdoorsSubdomain Outdoor Adventure
/farms-and-cider-millsFarms & Cider Mills
A-TITLE Farms & Cider Mills
/support-localSupport Local
https://www.michigan.org/trailsTrails
https://www.michigan.org/museumsMuseums
https://www.michigan.org/darkskyStargazing
/eat-and-drinkRestaurants
/things-to-doMore Things to Do
/farms-and-cider-millsText duplicate Farms & Cider Mills
https://www.michigan.org/trailsMichigan's Trails
/events/events-calendarFull Events Calendar
/fairs-festivalsFairs & Festivals
/exhibits-showsShows & Expeditions
https://www.michigan.org/sportsSporting Events
/article/trip-idea/food-fun-an...Food, Fun and Fiestas for Hispanic Heritage Month
/events/this-weekendEvents This Weekend
/accessibilityAccessible Travel
/places-to-stayAccommodations
/restaurantsText duplicate Restaurants
/transportationTransportation
/trip-ideasTrip Ideas
/first-time-visitorFirst-Time Visitors
https://www.michigan.org/dealsDeals & Packages
/fallcolormapFall Color in Pure Michigan
/travel-guidePure Michigan Travel Guide
/destination-finderFind Destinations
/regions-and-citiesRegional Map
/experiences/experience-detroitText duplicate Experience Detroit
https://www.michigan.org/citiesText duplicate Visit the Cities of Pure Michigan
/accessibilityAccessible Travel in Michigan
/accessibility/virtual-toursVirtual Accessibility Tours
/travel-guideText duplicate Pure Michigan Travel Guide
/article/peaceful-fun—sensory-...Peaceful Fun: Sensory-friendly Learning for Kids
https://www.facebook.com/purem...External Subdomain Facebook
https://instagram.com/puremich...External Instagram
https://pinterest.com/puremich...External Pinterest
https://tiktok.com/@puremichiganExternal TikTok
https://twitter.com/puremichiganExternal Twitter
https://www.youtube.com/user/p...External Subdomain YouTube
/cdn-cgi/l/email-protectionEmail
https://www.michigan.org/fallText duplicate Experience Fall in Michigan
/farms-and-cider-millsText duplicate Farms & Cider Mills
https://www.michigan.org/enewsSubdomain E-Newsletter Signup
/travel-guideSubdomain Text duplicate Pure Michigan Travel Guide
/experiences/family-funBring the Kids
/experiences/extraordinary-out...Text duplicate Extraordinary Outdoors
/experiences/cityscape-urban-a...Text duplicate Cityscape Adventures
/experiences/couples-escapesCouples Escapes
/experiences/pure-flavorsText duplicate Pure Flavors
/experiences/hops-grapes-grainsHops, Grapes & Grains
/experiences/under-the-starsUnder the Stars
/experiences/lakeside-lightsLakeside Lights
/accessibilityText duplicate Accessible Travel
/fallcolormapfall color
A-TITLE Fall Color in Pure Michigan
/experiences/family-funfamily fun
A-TITLE Bring the Kids
/experiences/under-the-starsstarry skies
A-TITLE Under the Stars
/experiences/extraordinary-out...outdoor adventures
A-TITLE Extraordinary Outdoors
/supportlocalSubdomain shop, eat and stay local
/accessibilitySubdomain everyone
/experiences/hit-the-open-roadscenic routes
A-TITLE Hit The Open Road
https://www.michigan.org/trailsSubdomain trails
/experiences/do-the-dunessand-covered
A-TITLE Do the Dunes
/experience-pure-michigantrip ideas
A-TITLE Experience Pure Michigan
https://www.michigan.org/webcamsSubdomain webcams
https://www.michigan.org/citiescityscape adventurer
A-TITLE Visit the Cities of Pure Michigan
/experiences/pure-flavorsfoodie
A-TITLE Pure Flavors
/amusement-parksthrill-seeker
A-TITLE Amusement Parks
/accessibilitySubdomain accessible experiences
/trip-ideasSee All Trip Ideas
/article/trip-idea/things-do-m...20+ Things to Do in Michigan: Your Ultimate Fall Bucket List
/article/trip-idea/food-fun-an...Text duplicate Food, Fun and Fiestas for Hispanic Heritage Month
/fallcolormapText duplicate Fall Color in Pure Michigan
/article/trip-idea/interactive...Interactive Ways to See Fall Foliage
/article/trip-idea/cities-incl...Cities of Inclusivity: Accessible Arts, Attractions and Outdoors
https://www.michigan.org/citiesText duplicate Visit the Cities of Pure Michigan
/city/detroitSubdomain Text duplicate Experience Detroit
/node/74861Fall Events in Michigan's Cities
/events/events-calendarEvents Calendar
/event/fall-fest-weekendsFall Fest Weekends
/event/halloween-greenfield-vi...Hallowe’en in Greenfield Village
/event/ada-village-fall-festiv...Ada Village Fall Festival featuring Brats & Bonfires
/event/lakeport-state-park-har...Lakeport State Park - Harvest Festival
/event/proud-lake-recreation-a...Proud Lake Recreation Area - Harvest Festival
/event/holland-fall-festHolland Fall Fest
/event/sleeper-state-park-harv...Sleeper State Park - Harvest Festival
/event/keith-j-charters-traver...Keith J Charters Traverse City State Park - Harvest Festival
/event/holy-bones-festivalHoly Bones Festival
/event/mis-big-country-festMI's Big Country Fest
/pure-michigan?page=1Next page ››
A-TITLE Go to next page
https://www.michigan.org/fallExplore Fall
https://www.michigan.org/winterExplore Winter
https://www.michigan.org/golfingExplore Spring
https://www.michigan.org/summerExplore Summer
/experience-pure-michiganSubdomain Browse All Michigan Experiences
https://www.instagram.com/pure...New window External Subdomain Text duplicate Instagram
https://twitter.com/puremichiganNew window External Text duplicate Twitter
https://www.michigan.org/Subdomain IMG-ALT Pure Michigan Logo
https://www.michigan.org/enewsJoin the Pure Michigan E-Newsletter
/travel-guideView the Travel Guide
https://www.michigan.org/about-usAbout Michigan
/accessibilityText duplicate Accessible Travel
https://www.michigan.org/mediaMedia
https://www.michigan.gov/voteExternal Subdomain Michigan.gov/Vote
http://www.michigan.gov/sosExternal Subdomain Michigan Secretary of State
https://themittenstate.com/col...External Pure Michigan Merchandise
/meetings-michiganMeetings Michigan
https://medc.app.box.com/s/8s4...External Subdomain Michigan Tourism Strategic Plan
/industry/PA59reportsP.A. 59 Reporting
/industry/travel-commissionTravel Commission
https://www.michigan.org/industryTravel Industry
https://www.facebook.com/purem...External Subdomain Text duplicate Facebook
https://instagram.com/puremich...External Text duplicate Instagram
https://pinterest.com/puremich...External Text duplicate Pinterest
https://tiktok.com/@puremichiganExternal Text duplicate TikTok
https://twitter.com/puremichiganExternal Text duplicate Twitter
https://www.youtube.com/user/p...External Subdomain Text duplicate YouTube
/cdn-cgi/l/email-protectionText duplicate Email
/accessibility-statementSubdomain Accessibility Statement
A-TITLE Accessibility Statement
/gdpr-faqsGDPR FAQs
/terms-and-conditionsTerms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.michigan.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.09 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (200 kB).

HTTP Response Header

NameValue
dateWed, 02 Oct 2024 17:57:34 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=21600, public
x-drupal-dynamic-cacheUNCACHEABLE
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,X-Forwarded-Proto,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheMISS
last-modifiedWed, 02 Oct 2024 15:51:23 GMT
x-request-idv-2ca698ba-80d6-11ef-bd6a-2f5bd03bc3f0
x-ah-environmentprod
viavarnish
x-cacheHIT
x-cache-hits2
cf-cache-statusREVALIDATED
servercloudflare
cf-ray8cc69356eb421911-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 10,091 referring domains.
This page has 1,059,528 backlinks.
This page has backlinks from 6,298 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Michigan81%Check
Pure Michigan75%Check
Pure70%Check
Michigan Travel67%Check
Travel50%Check
welcome50%Check
Accessible Travel49%Check
Fall48%Check
Fall Color45%Check
Fall Foliage45%Check
Show more keywords and terms

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