Midlandsinnovation.org.uk - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
73% 
Page structure
75% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.11 s
File size
771.40 kB
Words
1149
Media files
53
Number of links
126 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Midlands Innovation: An Innovative Research Partnership
The length of the page title is perfect. (514 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Midlands Innovation is a partnership of eight universities combining their strengths to deliver research and innovation programmes.
The length of the meta description is perfect. (804 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://midlandsinnovation.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, viewport-fit=cover
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionMidlands Innovation is a partnership of eight universities combining their strengths to deliver research and innovation programmes.
generatorElementor 3.23.4; features: e_optimized_css_loading, additional_custom_breakpoints, e_lazyload; settings: css_print_method-external, google_font-enabled, font_display-auto
msapplication-TileImagehttps://midlandsinnovation.org.uk/wp-content/uploads/2023/12/cropped-favicon-300x300.png
article:modified_time2024-07-19T08:31:18+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@InnovationMids
og:localeen_GB
og:typewebsite
og:titleMidlands Innovation: An Innovative Research Partnership
og:descriptionMidlands Innovation is a partnership of eight universities combining their strengths to deliver research and innovation programmes.
og:urlhttps://midlandsinnovation.org.uk/
og:site_nameMidlands Innovation
og:imagehttps://midlandsinnovation.org.uk/wp-content/uploads/2023/12/background_img-1024x942.png
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Midlands Innovation is uniquely placed as a pan-regional research and ...
This page contains 1149 words. That's ok.
32.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 19.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (771.4 kB).
A viewport "width=device-width, initial-scale=1.0, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2022/05/logo.pngLogo
data:[...] Base64Logo
data:[...] Base64Search
data:[...] Base64Arrow
/wp-content/uploads/2023/12/people_icon.svgNo alt attribute provided
/wp-content/uploads/2023/12/place_icon.svgNo alt attribute provided
...nt/uploads/2023/12/partnerships_icon.svgNo alt attribute provided
/wp-content/uploads/2023/12/policy_icon.svgNo alt attribute provided
...ontent/uploads/2023/12/projects_icon.svgNo alt attribute provided
...2023/12/our_research_priorities_icon.pngNo alt attribute provided
data:[...] Base64Arrow
/wp-content/uploads/2023/12/people_icon.svgNo alt attribute provided
/wp-content/uploads/2023/12/policy_icon.svgNo alt attribute provided
...2023/12/our_research_priorities_icon.pngNo alt attribute provided
data:[...] Base64Arrow
data:[...] Base64Skills
...nergy-generation-park-aerial-300x289.jpgAerial view of low carbon energy generation park at Keele University.
data:[...] Base64Skills
...ergy-generation-park-aerial-1024x986.jpgAerial view of low carbon energy generation park at Keele University.
...uploads/2023/12/space_intro-1024x853.jpgSpace
...oads/2023/12/background_img-1024x942.pngbackground_img
data:[...] Base64Collective Excellence
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Energy
data:[...] Base64Health
data:[...] Base64Inclusive Transformation
data:[...] Base64Space
data:[...] Base64Research Infrastructure & Culture
data:[...] Base64Powering
data:[...] Base64Skills
data:[...] Base64Skills
...ergy-generation-park-aerial-1024x986.jpgAerial view of low carbon energy generation park at Keele University.
...uploads/2023/12/space_intro-1024x853.jpgSpace
data:[...] Base64Flow Cytometry
data:[...] Base64Cranfield University Structural Integrity Laboratory
data:[...] Base64Aston University
data:[...] Base64University of Birmingham
data:[...] Base64Cranfield University
data:[...] Base64Keele University
data:[...] Base64University of Leicester
data:[...] Base64Loughborough University
data:[...] Base64University of Nottingham
data:[...] Base64Warwick Uni
/wp-content/uploads/2022/05/logo.pngLogo

Page structure

H1 heading
(Critically important)
Midlands Innovation: A Strategic Research & Innovation Partnership
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Midlands Innovation: A Strategic Research & Innovation Partnership
H2 Combining Collective Excellence
H2 What We Do
H2 Research & Innovation
H2 Latest News
H2 Learn More About Our Research Priorities
H2 Our Partners
H2 Strategic Research & Innovative Partnership
H6 People
H6 Place
H6 Partnerships
H6 Policy
H6 Projects
H6 Our Research Priorities
H6 High Performance Computing For Researchers
H6 Equipment database
H6 Our Research Priorities Duplicate text
Some anchor texts are used more than once.
14 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
/IMG-ALT Logo
/Text duplicate IMG-ALT Logo
/what-we-do/What We Do
/community/Community
/latest/Latest
/about/About
/what-we-do/Text duplicate What We Do
/community/Text duplicate Community
/latest/Text duplicate Latest
/about/Text duplicate About
/what-we-do/Text duplicate What We Do
/research-innovation/energy/Energy
/research-innovation/space/Space
/research-innovation/health/Health
/research-innovation/inclusive...Inclusive Transformation
/research-innovation/research-...Research Infrastructure and Culture
/research-innovation/powering-...Powering Growth
/investment/Universities as Drivers of Trade and Investment
/midlands-mindforge/Midlands Mindforge
/what-we-do/Text duplicate What We Do
/research-innovation/energy/Text duplicate Energy
/research-innovation/space/Text duplicate Space
/research-innovation/health/Text duplicate Health
/research-innovation/inclusive...Text duplicate Inclusive Transformation
/research-innovation/research-...Text duplicate Research Infrastructure and Culture
/research-innovation/powering-...Text duplicate Powering Growth
/investment/Text duplicate Universities as Drivers of Trade and Investment
/midlands-mindforge/Text duplicate Midlands Mindforge
/what-we-do/people/No Text
/what-we-do/place/No Text
/what-we-do/partnerships/No Text
/what-we-do/policy/No Text
/what-we-do/projects/No Text
/what-we-do/No Text
/community/Text duplicate Community
/community/flow-cytometry/Flow Cytometry
/midlands-innovation-flow-cyto...Flow Cytometry Facilities
/midlands-innovation-flow-cyto...Flow Cytometry Training and Resources
/flow-cytometry-conference-2024/Flow Cytometry Conference 2024
/community/midlands-open-bioim...Midlands Open Bioimaging
/midlands-innovation-electron-...Electron Microscopy Network
/electron-microscopy-facilities/Electron Microscopy Facilities
/community/Text duplicate Community
/community/flow-cytometry/Text duplicate Flow Cytometry
/midlands-innovation-flow-cyto...Text duplicate Flow Cytometry Facilities
/midlands-innovation-flow-cyto...Text duplicate Flow Cytometry Training and Resources
/flow-cytometry-conference-2024/Text duplicate Flow Cytometry Conference 2024
/community/midlands-open-bioim...Text duplicate Midlands Open Bioimaging
/midlands-innovation-electron-...Text duplicate Electron Microscopy Network
/electron-microscopy-facilities/Text duplicate Electron Microscopy Facilities
/community/high-performance-co...No Text
/community/equipment-database/No Text
/what-we-do/No Text
/latest/Text duplicate Latest
/latest/category/news/News
/latest/category/events/Events
/latest/category/blogs/Blogs
/latest/category/newsletter/Newsletter
/latest/category/case-studies/Case Studies
/latest/Text duplicate Latest
/latest/category/news/Text duplicate News
/latest/category/events/Text duplicate Events
/latest/category/blogs/Text duplicate Blogs
/latest/category/newsletter/Text duplicate Newsletter
/latest/category/case-studies/Text duplicate Case Studies
/latest/case-studies/era-skill...No Text
/latest/case-studies/the-impac...No Text
/what-we-do/Find Out More
/latest/case-studies/era-skill...No Text
/latest/case-studies/the-impac...No Text
/latest/case-studies/midlands-...No Text
/what-we-do/Text duplicate Find Out More
/what-we-do/people/Text duplicate Find Out More
/what-we-do/place/Text duplicate Find Out More
/what-we-do/partnerships/Text duplicate Find Out More
/what-we-do/policy/Text duplicate Find Out More
/what-we-do/projects/Text duplicate Find Out More
/research-innovation/energy/Text duplicate Find Out More
/research-innovation/health/Text duplicate Find Out More
/research-innovation/inclusive...Text duplicate Find Out More
/research-innovation/space/Text duplicate Find Out More
/research-innovation/research-...Text duplicate Find Out More
/research-innovation/powering-...Text duplicate Find Out More
/research-innovation/skills/Text duplicate Find Out More
/latest/View All
/what-we-do/Research Priorities
https://www.aston.ac.uk/New window External Subdomain IMG-ALT Aston University
https://www.birmingham.ac.uk/i...New window External Subdomain IMG-ALT University of Birmingham
https://www.cranfield.ac.uk/New window External Subdomain IMG-ALT Cranfield University
https://www.keele.ac.uk/New window External Subdomain IMG-ALT Keele University
https://le.ac.uk/New window External IMG-ALT University of Leicester
https://www.lboro.ac.uk/New window External Subdomain IMG-ALT Loughborough University
https://www.nottingham.ac.uk/New window External Subdomain IMG-ALT University of Nottingham
https://warwick.ac.uk/New window External IMG-ALT Warwick Uni
/Text duplicate IMG-ALT Logo
/what-we-do/people/People
/what-we-do/place/Place
/what-we-do/partnerships/Partnerships
/what-we-do/policy/Policy
/what-we-do/projects/Projects
/what-we-do/people/Text duplicate People
/what-we-do/place/Text duplicate Place
/what-we-do/partnerships/Text duplicate Partnerships
/what-we-do/policy/Text duplicate Policy
/what-we-do/projects/Text duplicate Projects
/research-innovation/energy/Text duplicate Energy
/research-innovation/space/Text duplicate Space
/research-innovation/health/Text duplicate Health
/research-innovation/inclusive...Text duplicate Inclusive Transformation
/research-innovation/research-...Text duplicate Research Infrastructure and Culture
/research-innovation/powering-...Text duplicate Powering Growth
/research-innovation/energy/Text duplicate Energy
/research-innovation/space/Text duplicate Space
/research-innovation/health/Text duplicate Health
/research-innovation/inclusive...Text duplicate Inclusive Transformation
/research-innovation/research-...Text duplicate Research Infrastructure and Culture
/research-innovation/powering-...Text duplicate Powering Growth
/community/Text duplicate Community
/latest/Text duplicate Latest
/about/Text duplicate About
/contact/Contact
/community/Text duplicate Community
/latest/Text duplicate Latest
/about/Text duplicate About
/contact/Text duplicate Contact
/privacy-policy/Privacy Policy
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://twitter.com/Innovation...New window External Twitter
https://kijo.co.uk/New window External Web Design Birmingham - KIJO
/privacy-policy/Text duplicate Privacy Policy
/cookie-policy/Cookie Policy
/terms-conditions/Terms & Conditions
/accessibility/Accessibility
/privacy-policy/Text duplicate Privacy Policy
/cookie-policy/Text duplicate Cookie Policy
/terms-conditions/Text duplicate Terms & Conditions
/accessibility/Text duplicate Accessibility
https://kijo.co.uk/New window External Text duplicate Web Design Birmingham - KIJO

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://midlandsinnovation.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (771 kB).
The page response time is excellent with 0.11 seconds.

HTTP Response Header

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servercloudflare
content-encodinggzip
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statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 113 referring domains.
This page has 399 backlinks.
This page has backlinks from 90 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://midlandsinnovation.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

midlandsinnovation.org.uk
Midlands Innovation: An Innovative Research Partnership
Midlands Innovation is a partnership of eight universities combining their strengths to deliver research and innovation programmes.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Innovation91%Check
Midlands Innovation90%Check
Midlands87%Check
Innovation Partnership84%Check
Research Innovation82%Check
Research Innovation Partnership80%Check
Partnership78%Check
Research Partnership78%Check
Research76%Check
Strategic Research64%Check

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