Nicholasfinancial.com - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
62% 
Page structure
79% 
Link structure
25% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.96 s
File size
117.60 kB
Words
1053
Media files
7
Number of links
61 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Nicholas Financial, Inc. – Leader in Auto / Consumer Financing
The length of the page title is perfect. (564 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://nicholasfinancial.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
generatorPowered by Slider Revolution 6.4.3 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
langen-us
og:titleHomepage
og:urlhttps://nicholasfinancial.com/
og:typewebsite
og:descriptionEmpty
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 27.35 words is high.
This page contains 1053 words. That's ok.
25.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 77 characters this one is longer than 70 characters:
"june 21, 2023 – clearwater, florida - nicholas financial, inc. (nasdaq: nick)"
The following tag is repeated too often: florida, georgia, north carolina & ohio only
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...020/07/NFI-Logo-2020-wText_1400-x150.jpgNicholas Financial, Inc.
...t/uploads/2017/10/Cust_Serv_Hands_01.pngNo alt attribute provided
...t/uploads/2017/10/Hand_Shake_Icon_02.pngNo alt attribute provided
...content/uploads/2017/09/Jobs-Icon-03.pngNo alt attribute provided
...tent/uploads/2023/07/AnlRep23Cover-1.pngNo alt attribute provided
data:[...] Base64Partners NADA & GWC
data:[...] Base64Nicholas Financial, Inc.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 From the Board of Directors of Nicholas Financial - May 2022
H2 Nicholas Financial 2023 Annual Report
H3 about Nicholas Financial
H3 more Nicholas news
H4 CUSTOMER SERVICES
H4 DEALER SERVICES
H4 JOIN OUR TEAM
H4 Nicholas Financial Reports 4th Quarter Fiscal Year 2023 Results
H5 HEADQUARTERS
H5 A Special Thanks to our Corporate Partners
H5 CORPORATE LINKS
H5 – It’s fast & convenient – Designed to be viewed on your PC, cell phone or tablet – Available sooner than mailed statements – Email notifications when your new statement is available – View or prin...
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 19 external links on this page.
LinkAttributesAnchor text
/?page_id=14163Make a Payment
/?page_id=14163Payment Options
/?page_id=8724Contact Us
https://www.facebook.com/Nicho...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://nicholasfinancial.com/IMG-ALT Nicholas Financial, Inc.
https://nicholasfinancial.com/Anchor No Text
/?page_id=7013ACCOUNT CENTER
/?page_id=7379DEALER SERVICES
/?page_id=7397INVESTOR CENTER
/?page_id=7476ANNUAL REPORT LIBRARY
/?page_id=7440COMPANY NEWS
/?page_id=6916CORPORATE GOVERNANCE
http://www.nasdaq.com/symbol/n...External Subdomain FINANCIAL FUNDAMENTALS
http://www.nasdaq.com/symbol/nickExternal Subdomain NICK STOCK QUOTE
https://www.sec.gov/cgi-bin/br...External Subdomain SEC FILINGS
/?page_id=14300SEC FILINGS (XBRL)
https://www.sec.gov/cgi-bin/sr...External Subdomain SECTION 16 FILINGS
/?page_id=6960SHAREHOLDER INFO
https://nicholas-financial-inc...External Subdomain EMPLOYMENT
https://nicholas-financial-inc...External Subdomain CAREERS AT NICHOLAS
https://www.linkedin.com/jobs/...External Subdomain NICHOLAS JOBS on LINKEDIN
/?page_id=7293ABOUT NICHOLAS
http://www.nicholasfinancial.com/Subdomain NICHOLAS HOME PAGE
/?page_id=7293COMPANY PROFILE
/?page_id=7440Text duplicate COMPANY NEWS
/?page_id=6776COMMUNITY SERVICE
/?page_id=9294OUR MANAGEMENT TEAM
/corpdocs/NicPrivacyPolicy.pdfPRIVACY NOTICE
/?page_id=8724CONTACT US
/?page_id=7013Text duplicate ACCOUNT CENTER
/?page_id=7379Text duplicate DEALER SERVICES
/?page_id=7397Text duplicate INVESTOR CENTER
/?page_id=7476Text duplicate ANNUAL REPORT LIBRARY
/?page_id=7440Text duplicate COMPANY NEWS
/?page_id=6916Text duplicate CORPORATE GOVERNANCE
http://www.nasdaq.com/symbol/n...External Subdomain Text duplicate FINANCIAL FUNDAMENTALS
http://www.nasdaq.com/symbol/nickExternal Subdomain Text duplicate NICK STOCK QUOTE
https://www.sec.gov/cgi-bin/br...External Subdomain Text duplicate SEC FILINGS
/?page_id=14300Text duplicate SEC FILINGS (XBRL)
https://www.sec.gov/cgi-bin/sr...External Subdomain Text duplicate SECTION 16 FILINGS
/?page_id=6960Text duplicate SHAREHOLDER INFO
https://nicholas-financial-inc...External Subdomain Text duplicate EMPLOYMENT
https://nicholas-financial-inc...External Subdomain Text duplicate CAREERS AT NICHOLAS
https://www.linkedin.com/jobs/...External Subdomain Text duplicate NICHOLAS JOBS on LINKEDIN
/?page_id=7293Text duplicate ABOUT NICHOLAS
http://www.nicholasfinancial.com/Subdomain Text duplicate NICHOLAS HOME PAGE
/?page_id=7293Text duplicate COMPANY PROFILE
/?page_id=7440Text duplicate COMPANY NEWS
/?page_id=6776Text duplicate COMMUNITY SERVICE
/?page_id=9294Text duplicate OUR MANAGEMENT TEAM
/corpdocs/NicPrivacyPolicy.pdfText duplicate PRIVACY NOTICE
/?page_id=8724Text duplicate CONTACT US
/?page_id=7013CUSTOMER SERVICES
A-TITLE Customer Service
/?page_id=14163MAKE A PAYMENT
/?page_id=7220Text duplicate DEALER SERVICES
A-TITLE Dealer Services
/?page_id=7220LEARN MORE & SIGN UP
https://nicholas-financial-inc...External Subdomain JOIN OUR TEAM
A-TITLE Join Our Teams
https://nicholas-financial-inc...External Subdomain CURRENT OPENINGS
/PressRel/2022_Sh_Ltr.pdfA Letter to Shareholders
/annlrepdocs/AnlRep23.pdf2023 Annual Report
A-TITLE 2020 Annual Report
/annlrepdocs/202310K.pdf2023 Form 10K
A-TITLE 2020 Form 10K
/?page_id=6960Shareholder Info
A-TITLE Shareholder Info
/annlrepdocs/2023Proxy.pdfNew window Notice of Annual Meeting & Proxy
/?page_id=7476New window Text duplicate ANNUAL REPORT LIBRARY
/?page_id=7397MORE INVESTOR INFO
/?page_id=7440New window MORE NICHOLAS NEWS
/?page_id=7476Annual Reports
/?page_id=7440Company News
/?page_id=6916Corporate Governance
/corpdocs/NicPrivacyPolicy.pdfPrivacy Notice
/?page_id=6960Shareholder Information
https://nicholasfinancial.com/Text duplicate IMG-ALT Nicholas Financial, Inc.
http://www.nicholasfinancial.com/Subdomain HOME
/?page_id=7013Text duplicate ACCOUNT CENTER
/?page_id=7379PRODUCTS & SERVICES
/?page_id=7397Text duplicate INVESTOR CENTER
https://nicholas-financial-inc...External Subdomain Text duplicate EMPLOYMENT
/?page_id=7293Text duplicate ABOUT NICHOLAS
/?page_id=8724Text duplicate CONTACT US

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://nicholasfinancial.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.96 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
dateTue, 12 Nov 2024 01:23:48 GMT
servernginx/1.23.4
content-typetext/html; charset=UTF-8
strict-transport-securitymax-age=60
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
link<https://nicholasfinancial.com/index.php?rest_route=/>; rel="https://api.w.org/", <https://nicholasfinancial.com/index.php?rest_route=/wp/v2/pages/13136>; rel="alternate"; title="JSON"; type="application/json", <https://nicholasfinancial.com/>; rel=shortlink
varyAccept-Encoding
content-encodinggzip
x-newfold-cache-level2
x-server-cachetrue
x-proxy-cacheMISS
set-cookie50 Characters
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 218 referring domains.
This page has 809 backlinks.
This page has backlinks from 180 different ip addresses.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NICHOLAS71%Check
FINANCIAL71%Check
Nicholas Financial68%Check
Nicholas news55%Check
2023 as compared54%Check
Inc52%Check
new47%Check
consumer45%Check
auto45%Check
2023 Annual Report44%Check

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Cookie Policy

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