Northernireland.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
92% 
Page quality
85% 
Page structure
51% 
Link structure
68% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
45.10 kB
Words
725
Media files
4
Number of links
44 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | The Northern Ireland Executive
The length of the page title is perfect. (349 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Welcome to the home page of the The Northern Ireland Executive. The Northern Ireland Executive is part of the Northern Ireland Executive.
The length of the meta description is perfect. (858 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.infrastructure-ni.gov.uk/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWelcome to the home page of the The Northern Ireland Executive. The Northern Ireland Executive is part of the Northern Ireland Executive.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
theme-color#ffffff
langen
og:site_nameThe Northern Ireland Executive
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: The NI Executive is made up of the First Minister, deputy First Minist...
This page contains 725 words. That's ok.
24.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 24.13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/dard/news/news.JPG?itok=OG9YBREjNo alt attribute provided
...Holywood - ongoing 6_0.jpg?itok=PrJXZAgiNo alt attribute provided
...get_graphic_brief_case.png?itok=RNnq7Cv0Programme for Government icon
...dget_graphic_dept_logo.png?itok=CVYsrgAoBudget icon

Page structure

H1 heading
(Critically important)
Welcome to The Northern Ireland Executive
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to The Northern Ireland Executive
H2 Main navigation
H2 Translation help
H2 Featured
H2 Latest news
H2 Follow us
H2 Our responsibilities
H2 Your Executive
H2 The work of the Executive
H2 Executive documents
H2 History and tour
H2 Featured topics
H2 Our documents
H2 About us
H2 Contact us
H2 Department footer links
H3 Select a language
H3 Ulster Supported Employment Ltd (USEL) Board Appointments
H3 Northern Ireland Water Ltd convicted at Downpatrick Magistrates’ Court
H3 O’Dowd announces £525,000 road improvement scheme for A2 Shore Road, Strangford
H3 Budget
H3 Programme for Government
H3 Latest publications
H3 Latest consultations
H4 Central Good Relations - Small Grants Fund - Application and Guidance Notes
H4 Safe Access Zones - Annual Report - December 2024
H4 FOI Disclosure Log - DFC/2024-0228
H4 FOI Disclosure Log - DFC/2024-0223
H4 School Starting Age - Deferral of Pre-School - Leaflet
H4 Call for Evidence Aarhus
H4 Draft Budget 2025-26 Consultation
H4 Environmental Impact Assessment forestry consultation for Land adjacent to Stoneyford Reservoir Co Antrim. ERA24/25-05
H4 NI Teachers’ Pension Scheme Member Contribution Yield Consultation
H4 Consultation on draft Police Pensions Amendment No.2 Regulations Northern Ireland 2024
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
The number of internal links is ok.
Every linktext is unique.
There are too many external links (33) on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
https://www.infrastructure-ni....External Subdomain Home
/topicsTopics
/publicationsPublications
/consultationsConsultations
/contactContact
/translations?urlTranslate this page
https://translate.google.com/t...External Subdomain Arabic — عربي
https://translate.google.com/t...External Subdomain Chinese (Simplified) — 中文简体
https://translate.google.com/t...External Subdomain Chinese (Traditional) — 中文繁體
https://translate.google.com/t...External Subdomain Dutch — Nederlands
https://translate.google.com/t...External Subdomain Filipino — Filipino
https://translate.google.com/t...External Subdomain French — Français
https://translate.google.com/t...External Subdomain German — Deutsch
https://translate.google.com/t...External Subdomain Hungarian — Magyar
https://translate.google.com/t...External Subdomain Irish — Gaeilge
https://translate.google.com/t...External Subdomain Italian — Italiano
https://translate.google.com/t...External Subdomain Latvian — Latviešu
https://translate.google.com/t...External Subdomain Lithuanian — Lietuvių kalba
https://translate.google.com/t...External Subdomain Polish — Polski
https://translate.google.com/t...External Subdomain Portuguese — Português
https://translate.google.com/t...External Subdomain Romanian — Română
https://translate.google.com/t...External Subdomain Russian — Русский
https://translate.google.com/t...External Subdomain Slovak — Slovenčina
https://translate.google.com/t...External Subdomain Spanish — Español
https://translate.google.com/t...External Subdomain Ukrainian — Українська
/news/ulster-supported-employm...Ulster Supported Employment Ltd (USEL) Board Appointments 18 December 2024 Department for Communities Communities Minister has appointed a new USEL Board Mem...
/news/northern-ireland-water-l...Northern Ireland Water Ltd convicted at Downpatrick Magistrates’ Court 18 December 2024 Department of Agriculture, Environment and Rural Affairs Northern Ire...
/news/odowd-announces-ps525000...O’Dowd announces £525,000 road improvement scheme for A2 Shore Road, Strangford 18 December 2024 Department for Infrastructure A £525,000 carriageway resurfa...
/press-releasesMore news...
/news/muir-welcomes-measures-s...Muir welcomes measures to support the eradication of Bovine Viral Diarrhoea (BVD Department of Agriculture, Environment and Rural Affairs
/news/publication-dva-monthly-...Publication of ‘DVA Monthly Tests Conducted Statistics – November 2024’ Department for Infrastructure
/news/hospital-network-consult...Hospital Network consultation date extended Department for Health
/news/health-and-care-services...Health and Care Services over Christmas and New Year Department for Health
/news/education-minister-annou...Education Minister announces additional 2,500 children to receive full-time pre-school education Department for Education
/news/public-engagement-key-su...Public engagement is key to success of Active Travel Delivery Plan Department for Infrastructure
/news/timely-discharge-better-...Timely discharge is better for patients and our hospitals Department for Health
https://twitter.com/niexecutiveExternal X
https://www.facebook.com/niexe...External Subdomain Facebook
/topics/your-executiveYour Executive The NI Executive is made up of the First Minister, deputy First Minister, and eight departmental Ministers.
/topics/work-executiveThe work of the Executive This section covers the work of the Northern Ireland Executive, which includes the Programme for Government, Budget and Economic St...
/topics/executive-documentsExecutive documents This section contains Executive publications and statements
/topics/history-and-tourHistory and tour Stormont Castle is home to the Northern Ireland Executive and the Office of the First Minister and deputy First Minister. While it is notabl...
/topics/budgetFind out more about The Budget
/articles/draft-programme-gove...Find out more about the PfG
/publications/central-good-rel...Subdomain Central Good Relations - Small Grants Fund - Application and Guidance Notes The Executive Office Published 20 December 2024
/publications/safe-access-zone...Subdomain Safe Access Zones - Annual Report - December 2024 Department for Health Published 20 December 2024
/publications/foi-disclosure-l...Subdomain FOI Disclosure Log - DFC/2024-0228 Department for Communities Published 20 December 2024
/publications/foi-disclosure-l...Subdomain FOI Disclosure Log - DFC/2024-0223 Department for Communities Published 20 December 2024
/publications/school-starting-...Subdomain School Starting Age - Deferral of Pre-School - Leaflet Department for Education Published 20 December 2024
/publicationsSee all publications
/consultations/call-evidence-a...Subdomain Call for Evidence Aarhus Department of Justice Closes 28 February 2025
/consultations/draft-budget-20...Subdomain Draft Budget 2025-26 Consultation Department of Finance Closes 13 March 2025
/consultations/environmental-i...Subdomain Environmental Impact Assessment forestry consultation for Land adjacent to Stoneyford Reservoir Co Antrim. ERA24/25-05 Department of Agriculture, Environment...
/consultations/ni-teachers-pen...Subdomain NI Teachers’ Pension Scheme Member Contribution Yield Consultation Department for Education Closes 14 February 2025
/consultations/consultation-dr...Subdomain Consultation on draft Police Pensions Amendment No.2 Regulations Northern Ireland 2024 Department of Justice Consultation closed
/consultationsSee all consultations
/node/152482Read more about the NI Executive
http://www.nidirect.gov.uk/Cor...External Subdomain www.nidirect.gov.uk/coronavirus
A-TITLE external link opens in a new window / tab
/forms/feedbackfeedback form
A-TITLE Feedback
/contactSee all contacts
/articles/crown-copyrightCrown copyright
/terms-and-conditionsTerms and Conditions
/articles/your-privacyPrivacy
/articles/cookiesCookies
/articles/accessibility-statem...Accessibility
/Subdomain The Northern Ireland Executive
https://www.executiveoffice-ni...External Subdomain The Executive Office
https://www.daera-ni.gov.uk/External Subdomain Department of Agriculture, Environment and Rural Affairs
https://www.communities-ni.gov...External Subdomain Department for Communities
https://www.education-ni.gov.uk/External Subdomain Department for Education
https://www.economy-ni.gov.uk/External Subdomain Department for the Economy
https://www.finance-ni.gov.uk/External Subdomain Department of Finance
https://www.infrastructure-ni....External Subdomain Department for Infrastructure
https://www.health-ni.gov.uk/External Subdomain Department for Health
https://www.justice-ni.gov.uk/External Subdomain Department of Justice
https://nidirect.gov.uk/External nidirect.gov.uk — the official government website for Northern Ireland citizens

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.northernireland.gov.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.08 seconds.
The file size of the HTML document is fine (45 kB).

HTTP Response Header

NameValue
cache-controlmax-age=60, public, stale-if-error=180, stale-while-revalidate=180
content-languageen
content-security-policy-report-onlydefault-src 'self'; connect-src 'self' https://www.google-analytics.com https://*.newrelic.com https://*.nr-data.net https://*.google-analytics.com https://*.analytics.google.com https://*.googletagmanager.com https://www.googletagmanager.com; font-src 'self' https://themes.googleusercontent.com fonts.gstatic.com https://cdn.jsdelivr.net data:; frame-src 'self' https://www.youtube.com https://www.vimeo.com; img-src 'self' https://translate.google.com https://www.googletagmanager.com https://www.google-analytics.com https://cdn.jsdelivr.net https://i.ytimg.com https://www.gstatic.com https://maps.gstatic.com https://maps.googleapis.com https://*.google-analytics.com https://*.googletagmanager.com data:; script-src 'self' https://www.googletagmanager.com https://www.google-analytics.com https://*.newrelic.com https://*.nr-data.net https://*.googletagmanager.com cdn.jsdelivr.net cdnjs.cloudflare.com https://cdn.ckeditor.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com maps.googleapis.com unpkg.com; script-src-attr 'self'; script-src-elem 'self' https://www.googletagmanager.com https://www.google-analytics.com https://*.newrelic.com https://*.nr-data.net cdn.jsdelivr.net cdnjs.cloudflare.com https://cdn.ckeditor.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com maps.googleapis.com unpkg.com; style-src 'self' cdn.jsdelivr.net cdnjs.cloudflare.com fonts.googleapis.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com unpkg.com; style-src-attr 'self' 'unsafe-inline'; style-src-elem 'self' 'unsafe-inline' cdn.jsdelivr.net cdnjs.cloudflare.com fonts.googleapis.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com unpkg.com; block-all-mixed-content
content-typetext/html; charset=UTF-8
etag"1734869666"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSun, 22 Dec 2024 12:14:26 GMT
traceresponse00-18137ec51fd389bc63d270282f6cb3ec-8dff526f0119d92f-01
accept-rangesbytes
age11359
dateSun, 22 Dec 2024 15:23:46 GMT
x-cacheHIT, HIT
x-cache-hits18, 0
varyCookie
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
strict-transport-securitymax-age=31557600
content-length46212
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 2,746 referring domains.
This page has 32,663 backlinks.
This page has backlinks from 823 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
# NICS custom
# Files
Disallow: /*.pdf
Disallow: /*.doc
Disallow: /*.docx
Disallow: /*.xls
Disallow: /*.xlsx
Disallow: /*.xlsm
Disallow: /*.ppt
Disallow: /*.pptx
Disallow: /*.odt
Disallow: /*.ods
Disallow: /*.odp
Disallow: /*.dot
Disallow: /*.zip
# Paths (no clean URLs)
Disallow: /consultations?*
Disallow: /news?*
Disallow: /press-releases?*
Disallow: /publications?*
Allow: /consultations?page=*
Allow: /news?page=*
Allow: /press-releases?page=*
Allow: /publications?page=*
# Paths (clean URLs)
Disallow: /consultations/type/
Disallow: /consultations/topic/
Disallow: /consultations/date/
Disallow: /news/type/
Disallow: /news/topic/
Disallow: /news/date/
Disallow: /news/feed/
Disallow: /press-releases/type/
Disallow: /press-releases/topic/
Disallow: /press-releases/date/
Disallow: /publications/type/
Disallow: /publications/topic/
Disallow: /publications/date/
# TODO add sitemaps

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www.northernireland.gov.uk
Home | The Northern Ireland Executive
Welcome to the home page of the The Northern Ireland Executive. The Northern Ireland Executive is part of the Northern Ireland Executive.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Northern89%Check
Ireland89%Check
Northern Ireland89%Check
Northern Ireland Executive85%Check
Executive77%Check
Northern Ireland Water73%Check
NI Executive66%Check
Welcome62%Check
Executive Office58%Check
gov54%Check
Show more keywords and terms

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Cookie Policy

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