Opoc.rutgers.edu - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
66% 
Page structure
100% 
Link structure
95% 
Server
21% 
External factors
3% 
SEO Score
Response time
0.86 s
File size
14.30 kB
Words
327
Media files
7
Number of links
17 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Office of Public Outreach and Communication at Rutgers SEBS and NJAES
The page title should be shorter than 580 pixels. It is 678 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Office of Public Outreach and Communication at Rutgers SEBS and NJAES.
The length of the meta description is perfect. (469 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
keywordsCommunications, Rutgers, SEBS and NJAES
descriptionOffice of Public Outreach and Communication at Rutgers SEBS and NJAES.
langen
og:description.
og:localeen_US
og:typewebsite
og:image../og-image.png
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 327 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27.25 words is high.
28.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...in-Hall-View-Via-Passion-Puddle-crop.jpgMartin Hall and Passion Puddle.
.../spotlights/MR12-Community-Day-44159.jpgBalloons with the Rutgers R on them.
...ights/OOC2001-Graphic-Design-graphic.jpgA collage of graphic designs.
/images/pages/600X400_chronicle.jpgInternal Communications.
/images/spotlights/newsroom.jpgMedia and Public Relations.
...spotlights/iStock_000023515213XLarge.jpgSocial Media.
/images/spotlights/IMG_0692.jpgWeb Design, Development, Maintenance, and Training.

Page structure

H1 heading
(Critically important)
Office of Public Outreach and Communication
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Office of Public Outreach and Communication
H2 Main Menu
H2 Services
H3 Event Management
H3 Graphic Design and Printing
H3 Internal Communications
H3 Media and Public Relations
H3 Social Media
H3 Web Services
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.
LinkAttributesAnchor text
https://opoc.rutgers.edu/Anchor Skip Navigation
https://execdeanagriculture.ru...External Subdomain Rutgers Executive Dean of Agriculture and Natural Resources
https://www.rutgers.edu/External Subdomain Rutgers
https://newbrunswick.rutgers.edu/External Subdomain Rutgers–New Brunswick
https://my.rutgers.edu/External Subdomain myRutgers
https://search.rutgers.edu/web...External Subdomain Search Rutgers
https://sebs.rutgers.edu/External Subdomain SEBSSchool of Environmental and Biological Sciences
https://njaes.rutgers.edu/External Subdomain NJAESNew Jersey Agricultural Experiment Station
/index.htmlOffice of Public Outreach and Communication
/about.htmlAbout Us
/personnel.htmlPersonnel
/resources/index.htmlResources
/event-management.htmlEvent Management
/graphic-design-printing.htmlGraphic Design and Printing
/internal-communications.htmlInternal Communications
/media-public-relations.htmlMedia and Public Relations
/social-media.htmlSocial Media
https://opoc.rutgers.edu/web.htmlWeb Services
/event-management.htmlText duplicate Event Management
IMG-ALT Balloons with the Rutgers R on them.
/graphic-design-printing.htmlText duplicate Graphic Design and Printing
IMG-ALT A collage of graphic designs.
/internal-communications.htmlText duplicate Internal Communications
IMG-ALT Internal Communications.
/media-public-relations.htmlText duplicate Media and Public Relations
IMG-ALT Media and Public Relations.
/social-media.htmlText duplicate Social Media
IMG-ALT Social Media.
https://opoc.rutgers.edu/web.htmlText duplicate Web Services
IMG-ALT Web Design, Development, Maintenance, and Training.
https://maps.rutgers.edu/?External Subdomain Anchor Martin Hall
https://sebs.rutgers.edu/External Subdomain School of Environmental and Biological Sciences
https://njaes.rutgers.edu/External Subdomain New Jersey Agricultural Experiment Station
https://sebsnjaesnews.rutgers....External Subdomain SEBS and NJAES Newsroom
https://newbrunswick.rutgers.edu/External Subdomain Text duplicate Rutgers–New Brunswick
https://www.rutgers.edu/External Subdomain Rutgers, The State University of New Jersey
https://newbrunswick.rutgers.e...External Subdomain Copyright
https://it.rutgers.edu/it-acce...External Subdomain Report Accessibility Barrier or Provide Feedback Form

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://opoc.rutgers.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time of 0.86 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (14 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
serverMicrosoft-IIS/10.0
x-powered-byASP.NET
strict-transport-securitymax-age=86400;preload
x-content-type-optionsnosniff
x-xss-protection1;mode=block
dateSat, 19 Apr 2025 03:54:07 GMT
connectionclose
content-length14657
set-cookie52 Characters
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 1 referring domains.
This page only has 10 backlinks.
This page only has few backlinks from 1 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

opoc.rutgers.edu
Office of Public Outreach and Communication at Rutgers SEBS and NJAES
Office of Public Outreach and Communication at Rutgers SEBS and NJAES.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Public79%Check
Communication78%Check
Public Outreach78%Check
Communication Rutgers74%Check
Office73%Check
Outreach73%Check
Rutgers70%Check
Rutgers SEBS64%Check
Public Relations61%Check
communication needs57%Check

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