Outfitters.zips.com - SEO Checker

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Overview of the SEO Check
Meta information
65% 
Page quality
48% 
Page structure
79% 
Link structure
60% 
Server
27% 
External factors
21% 
SEO Score
Response time
0.80 s
File size
41.20 kB
Words
226
Media files
39
Number of links
89 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zip's Outfitters
The page title is too short. (132 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEmpty
keywordsEmpty
generatornopCommerce
viewportwidth=device-width, initial-scale=1
google-site-verificationAVp0FYpDwOFhPnP_VBSP0Jass8H_m93Q4CaaLAvapVM
langen
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 226 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 6.67 words is low.
16.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Outfitters/Content/images/other-logo.pngAwdirect
https://img.zips.com/public/0049159_2.pngZip's Outfitters
...Outfitters/Content/images/other-logo.pngAwdirect
...ps/Content/images//white-facebook-48.pngFacebookFacebook
...s/Content/images//white-instagram-48.pngInstagramInstagram
...Zips/Content/images//white-tiktok-48.pngTikTokTikTok
...ips/Content/images//white-youtube-48.pngYouTubeYouTube
...ips/Content/images//white-twitter-48.pngTwitterTwitter
...ps/Content/images//white-linkedin-48.pngLinkedInLinkedIn
https://img.zips.com/public/0049159_2.pngZip's Outfitters
...loaded/gear_up_winter/WinterHeadwear.jpgWinter Headwear
...ear_up_winter/InsulatedWinterJackets.jpgInsulated Winter Jackets
...ed/gear_up_winter/WinterWorkJackets2.jpgWinter Work Jackets
...gear_up_winter/InsulatedBibsOveralls.jpgInsulated Bibs & Overalls
...s/uploaded/gear_up_winter/CasualWear.jpgCasual Wear
...ploaded/gear_up_winter/WinterGloves2.jpgWinter Gloves
...Sellers/hi_viz_apparel_image-600x400.pngHi-Vis Apparel
...ot Sellers/pd_workwear_image-600x400.pngWorkwear
...Hot Sellers/pd_jackets_image-600x400.pngJackets
...Sellers/pd_sweatshirts_image-600x400.pngSweatshirts
...llers/pd_Business_Wear_image-600x400.pngBusiness Wear
...ot Sellers/pd_t-shirts_image-600x400.pngShirts
...ot Sellers/pd_footwear_image-600x400.pngFootwear
...llers/pd_baseball_caps_image-600x400.pngBaseball Caps
...g.zips.com/public/0049176_gildan_420.pngPicture for manufacturer GildanShow products manufactured by Gildan
...img.zips.com/public/0049172_nike_420.pngPicture for manufacturer NikeShow products manufactured by Nike
...g.zips.com/public/0049174_adidas_420.pngPicture for manufacturer AdidasShow products manufactured by Adidas
....zips.com/public/0049178_kishigo_420.pngPicture for manufacturer KishigoShow products manufactured by Kishigo
...ps.com/public/0049183_tough-duck_420.pngPicture for manufacturer Tough DuckShow products manufactured by Tough Duck
....com/public/0049177_keen-utility_420.pngPicture for manufacturer KEEN UtilityShow products manufactured by KEEN Utility
...ps.com/public/0049173_gss-safety_420.pngPicture for manufacturer GSS SafetyShow products manufactured by GSS Safety
....zips.com/public/0049180_red-kap_420.pngPicture for manufacturer Red KapShow products manufactured by Red Kap
...om/public/0049179_port-authority_420.pngPicture for manufacturer Port AuthorityShow products manufactured by Port Authority
...om/public/0049181_timberland-pro_420.pngPicture for manufacturer Timberland ProShow products manufactured by Timberland Pro
....zips.com/public/0049182_tingley_420.pngPicture for manufacturer TingleyShow products manufactured by Tingley
...rs/Content/images//white-facebook-48.pngFacebookFacebook
...ters/Content/images/white-youtube-48.pngYouTubeYouTube
...rs/Content/images/white-instagram-48.pngInstagramInstagram
...ers/Content/images/white-linkedin-48.pngLinkedInLinkedIn

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Menu
H2 Gear up for Winter
H2 Hot Sellers
H2 Shop by Brand
H3 Hi-Vis Apparel
H3 Workwear
H3 Jackets
H3 Sweatshirts
H3 Business Wear
H3 Shirts
H3 Footwear
H3 Baseball Caps
Baselink: /
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://zips.com/External IMG-ALT Awdirect
https://outfitters.zips.com/IMG-ALT Zip's Outfitters
https://zips.com/External Text duplicate IMG-ALT Awdirect
/login?returnUrl=/Log in/Sign up
/login?returnUrl=/Log in
/customer/infoMy Account
/customer/ordersOrder Tracking
/customer/ordersOrder History
/customer/addressesAddresses
/customer/payment-methodsPayment Methods
/wishlistWishlist
https://outfitters.zips.com/cartNo Text
/shop-by-categoriesSHOP BY CATEGORY
/apparel/shirtsShirts
/apparel/woven-and-dress-shirtsWoven and Dress Shirts
/apparel/sweatshirts-and-knitsSweatshirts and Knits
/apparel/polosPolos
/apparel/jackets-and-coatsJackets and Coats
/apparel/vestsVests
/apparel/bottomsBottoms
/apparel/bibs-and-overallsBibs and Overalls
/apparel/footwearFootwear
/apparel/glovesGloves
/apparel/hatsHats
/apparel/clearance--closeoutClearance Apparel
/shop-by-styleSHOP BY STYLE
/apparel/style-type--hi-vis-sa...Hi-Vis Safety Apparel
/apparel/style-type--casual-wearCasual Wear
/apparel/style-type--business-...Business Apparel
/apparel/style-type--workwearWorkwear
/apparel/style-type--ppePPE
/shop-by-brandSHOP BY BRAND
/apparel/shirtsText duplicate Shirts
/apparel/woven-and-dress-shirtsText duplicate Woven and Dress Shirts
/apparel/sweatshirts-and-knitsText duplicate Sweatshirts and Knits
/apparel/polosText duplicate Polos
/apparel/jackets-and-coatsText duplicate Jackets and Coats
/apparel/vestsText duplicate Vests
/apparel/bottomsText duplicate Bottoms
/apparel/bibs-and-overallsText duplicate Bibs and Overalls
/apparel/footwearText duplicate Footwear
/apparel/glovesText duplicate Gloves
/apparel/hatsText duplicate Hats
/apparel/clearance--closeoutText duplicate Clearance Apparel
/apparel/style-type--hi-vis-sa...Text duplicate Hi-Vis Safety Apparel
/apparel/style-type--casual-wearText duplicate Casual Wear
/apparel/style-type--business-...Text duplicate Business Apparel
/apparel/style-type--workwearText duplicate Workwear
/apparel/style-type--ppeText duplicate PPE
/shop-by-brandText duplicate SHOP BY BRAND
/customer/infoText duplicate My Account
https://www.facebook.com/ZipsT...New window External Subdomain Facebook
IMG-ALT Facebook
https://www.instagram.com/zips...New window External Subdomain Instagram
IMG-ALT Instagram
https://www.tiktok.com/@zipsaw...New window External Subdomain TikTok
IMG-ALT TikTok
https://www.youtube.com/user/Z...New window External Subdomain YouTube
IMG-ALT YouTube
https://twitter.com/zipstruckNew window External Twitter
IMG-ALT Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
IMG-ALT LinkedIn
https://outfitters.zips.com/Text duplicate IMG-ALT Zip's Outfitters
/apparel/hats/hat-style--aviat...Subdomain IMG-ALT Winter Headwear
/apparel/hats/hat-style--aviat...Subdomain SHOP
/apparel/jackets-and-coats/gar...Subdomain IMG-ALT Insulated Winter Jackets
/apparel/jackets-and-coats/gar...Subdomain Text duplicate SHOP
/apparel/jackets-and-coats/wor...Subdomain IMG-ALT Winter Work Jackets
/apparel/jackets-and-coats/wor...Subdomain Text duplicate SHOP
/apparel/bibs-and-overalls/gar...Subdomain IMG-ALT Insulated Bibs & Overalls
/apparel/bibs-and-overalls/gar...Subdomain Text duplicate SHOP
/apparel/sweatshirts-and-knits...Subdomain Text duplicate IMG-ALT Casual Wear
/apparel/sweatshirts-and-knits...Subdomain Text duplicate SHOP
/apparel/gloves/garment-featur...Subdomain IMG-ALT Winter Gloves
/apparel/gloves/garment-featur...Subdomain Text duplicate SHOP
/apparel/style-type--hi-vis-sa...IMG-ALT Hi-Vis Apparel
/apparel/style-type--workwearText duplicate IMG-ALT Workwear
/apparel/jackets-and-coatsIMG-ALT Jackets
/apparel/sweatshirts-and-knitsIMG-ALT Sweatshirts
/apparel/style-type--business-...IMG-ALT Business Wear
/apparel/shirtsText duplicate IMG-ALT Shirts
/apparel/footwearText duplicate IMG-ALT Footwear
/apparel/hats/hat-style--baseballIMG-ALT Baseball Caps
/shop-by-brand/gildanIMG-ALT Picture for manufacturer Gildan
A-TITLE Show products manufactured by Gildan
/shop-by-brand/nikeIMG-ALT Picture for manufacturer Nike
A-TITLE Show products manufactured by Nike
/shop-by-brand/adidasIMG-ALT Picture for manufacturer Adidas
A-TITLE Show products manufactured by Adidas
/shop-by-brand/kishigoIMG-ALT Picture for manufacturer Kishigo
A-TITLE Show products manufactured by Kishigo
/shop-by-brand/tough-duckIMG-ALT Picture for manufacturer Tough Duck
A-TITLE Show products manufactured by Tough Duck
/shop-by-brand/keen-utilityIMG-ALT Picture for manufacturer KEEN Utility
A-TITLE Show products manufactured by KEEN Utility
/shop-by-brand/gss-safetyIMG-ALT Picture for manufacturer GSS Safety
A-TITLE Show products manufactured by GSS Safety
/shop-by-brand/red-kapIMG-ALT Picture for manufacturer Red Kap
A-TITLE Show products manufactured by Red Kap
/shop-by-brand/port-authorityIMG-ALT Picture for manufacturer Port Authority
A-TITLE Show products manufactured by Port Authority
/shop-by-brand/timberland-proIMG-ALT Picture for manufacturer Timberland Pro
A-TITLE Show products manufactured by Timberland Pro
/shop-by-brand/tingleyIMG-ALT Picture for manufacturer Tingley
A-TITLE Show products manufactured by Tingley
https://www.facebook.com/zipso...New window External Subdomain Text duplicate IMG-ALT Facebook
https://www.youtube.com/@ZipsO...New window External Subdomain Text duplicate IMG-ALT YouTube
https://www.instagram.com/zips...New window External Subdomain Text duplicate IMG-ALT Instagram
http://linkedin.com/company/zi...New window External Text duplicate IMG-ALT LinkedIn
/sitemapSitemap
/shop-by-brandShop by Brand
/contactusContact us
/about-usAbout Us
/returns-policyReturns Policy
/shipping-policyShipping Policy
https://outfitters.zips.com/faqFrequently Asked Questions
/privacy-policyPrivacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://outfitters.zips.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (41 kB).

HTTP Response Header

NameValue
dateFri, 20 Dec 2024 17:51:18 GMT
content-typetext/html; charset=utf-8
content-length42206
cache-controlno-cache, no-store
content-languageen-US
pragmano-cache
set-cookie64 Characters
request-contextappId=cid-v1:b496103b-fc56-49a4-b68c-a65a6ba17c86
x-miniprofiler-ids["68daf3e9-475b-4f7a-84a1-0ad9d2879570"]
x-frame-optionsSAMEORIGIN
x-azure-ref20241220T175117Z-17f56c4b865r698qhC1FRAeman0000000b6000000000dyg2
x-cacheCONFIG_NOCACHE
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 7 referring domains.
This page only has 8,321 backlinks.
This page only has few backlinks from 7 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Sitemap: https://outfitters.zips.com/sitemap.xml
Host: https://outfitters.zips.com/
Disallow: /admin
Disallow: /bin/
Disallow: /files/
Disallow: /files/exportimport/
Disallow: /country/getstatesbycountryid
Disallow: /install
Disallow: /setproductreviewhelpfulness
Disallow: /*?*returnUrl=
Disallow: /addproducttocart/catalog/
Disallow: /addproducttocart/details/
Disallow: /backinstocksubscriptions/manage
Disallow: /boards/forumsubscriptions
Disallow: /boards/forumwatch
Disallow: /boards/postedit
Disallow: /boards/postdelete
Disallow: /boards/postcreate
Disallow: /boards/topicedit
Disallow: /boards/topicdelete
Disallow: /boards/topiccreate
Disallow: /boards/topicmove
Disallow: /boards/topicwatch
Disallow: /cart$
Disallow: /changecurrency
Disallow: /changelanguage
Disallow: /changetaxtype
Disallow: /checkout
Disallow: /checkout/billingaddress
Disallow: /checkout/completed
Disallow: /checkout/confirm
Disallow: /checkout/shippingaddress
Disallow: /checkout/shippingmethod
Disallow: /checkout/paymentinfo
Disallow: /checkout/paymentmethod
Disallow: /clearcomparelist
Disallow: /compareproducts
Disallow: /compareproducts/add/*
Disallow: /customer/avatar
Disallow: /customer/activation
Disallow: /customer/addresses
Disallow: /customer/changepassword
Disallow: /customer/checkusernameavailability
Disallow: /customer/downloadableproducts
Disallow: /customer/info
Disallow: /customer/productreviews
Disallow: /deletepm
Disallow: /emailwishlist
Disallow: /eucookielawaccept
Disallow: /inboxupdate
Disallow: /newsletter/subscriptionactivation
Disallow: /onepagecheckout
Disallow: /order/history
Disallow: /orderdetails
Disallow: /passwordrecovery/confirm
Disallow: /poll/vote
Disallow: /privatemessages
Disallow: /recentlyviewedproducts
Disallow: /returnrequest
Disallow: /returnrequest/history
Disallow: /rewardpoints/history
Disallow: /search?
Disallow: /sendpm
Disallow: /sentupdate
Disallow: /shoppingcart/*
Disallow: /storeclosed
Disallow: /subscribenewsletter
Disallow: /topic/authenticate
Disallow: /viewpm
Disallow: /uploadfilecheckoutattribute
Disallow: /uploadfileproductattribute
Disallow: /uploadfilereturnrequest
Disallow: /wishlist
User-agent: Googlebot
Disallow:

User-agent: Googlebot-image
Disallow:

Similar sites

Search preview

outfitters.zips.com
Zip's Outfitters

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zip61%Check
Outfitters61%Check
Shirts46%Check
Wear46%Check
Winter42%Check
Jackets42%Check
Apparel42%Check
Business42%Check
Sweatshirts42%Check
Winter Jackets42%Check
Show more keywords and terms

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Cookie Policy

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Contact | Privacy

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