Phillypaws.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
76% 
Page structure
58% 
Link structure
2% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
219.30 kB
Words
2264
Media files
74
Number of links
210 internal / 43 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://phillypaws.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionPAWS is Philadelphia's largest rescue partner and provider of low-cost spay/neuter and basic veterinary care. Adopt. Donate. Foster. Volunteer.
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
google-site-verification7GU5UZf1xPanFLHFHD1pPpY2dRs9znDJ9ET2MmRal_o
article:publisherhttps://www.facebook.com/PhilaAnimalWelfareSociety/
article:modified_time2024-08-30T13:24:48+00:00
langen-us
twitter:cardsummary_large_image
twitter:titlePhiladelphia Animal Welfare Society (PAWS)
twitter:descriptionPAWS is the city's largest no-kill rescue partner and provider of low-cost spay/neuter and basic vet care. Working toward making Philadelphia a no-kill city. Adopt. Donate. Foster. Volunteer.
twitter:imagehttps://phillypaws.org/wp-content/uploads/FB_IMG_1596661376379-1.jpg
twitter:site@phillypaws
og:localeen_US
og:typewebsite
og:titlePhiladelphia Animal Welfare Society (PAWS)
og:descriptionPAWS is the city's largest no-kill rescue partner and provider of low-cost spay/neuter and basic vet care. Working toward making Philadelphia a no-kill city. Adopt. Donate. Foster. Volunteer.
og:urlhttps://phillypaws.org/
og:site_namePhiladelphia Animal Welfare Society
og:imagehttps://phillypaws.org/wp-content/uploads/FB_IMG_1596661376379-1.jpg
og:image:width828
og:image:height457
og:image:typeimage/jpeg
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 2264 words. That's ok.
33.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
22 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.56 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 45 tags for this page.
Image SEO
(Somewhat important)
69 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...s/instagram-feed-pro/img/placeholder.pngDid you know August is Make-A-Will Month? The month might be coming to a close, but it's still the perfect time to make lifesaving a part of your legacy! By planning a future gift to PAWS through your will, trust or other financial plan, your kindness will have a lasting impact on the city's most vulnerable pets. Estate planning is an important step you can take at any age to ensure the people, animals, and organizations you love are protected. We encourage you to explore your options with your attorney, estate planner, or tax professional, and to learn more about planned giving with PAWS at phillypaws.org/planned-giving! P.S. Have you already designated a gift to PAWS in your will or estate plans? Fill out our quick form at phillypaws.org/legacy so we can thank you for your generosity and welcome you to our legacy society!
...s/instagram-feed-pro/img/placeholder.pngCalling all bulldog lovers: new beefy boy just dropped! Rocco Da Beast arrived at PAWS from the city shelter this week, and has been stealing hearts ever since. He’s looking for a foster home to fill with his snuffles and snores! Rocco was described as “the perfect pet” by his past owners, who were unable to keep him due to housing issues but clearly adored him. He is a very laid back guy and a real charmer who enjoys the finer things in life, like socializing, booty scritches, and snoozing (with some walks and playtime on the side)! Rocco has previously lived with people of all ages, as well as other dogs and cats, so we think that he would be a great fit for most homes (he’ll just need a 2 week separation period from other dogs in case he comes down with kennel cough)! If you’re able to foster this baked potato and give him a soft place to land, please email us at foster@phillypaws.org to chat more about him!
...s/instagram-feed-pro/img/placeholder.pngJoin us next Saturday, September 7, for fee-waived cat and kitten adoptions! We’re working to #ClearTheShelters during our busiest season of the year, so in addition to our month-long adoption centers, we’re waiving fees for every cat and kitten adoption at our Old City Adoption Center and Broad & Washington PetSmart location. Our regular adoption application process is in place for this event: to cut down on wait times and increase your chance of a same-day adoption, get pre-approved by filling out an application ahead of time (link in bio). We’d also like to extend a special thanks to our generous friends at @apexgamingpcs for helping cover a portion of adoption fees during Clear the Shelters, in honor of their beloved PAWS cat, Charlie. Adopted in 2018, Charlie brought immeasurable joy to his parents’ lives, leaving them with countless cherished memories. Though his time was short, Charlie taught them invaluable lessons—especially that animals can be loved just as deeply as humans and have the power to change lives forever.
...s/instagram-feed-pro/img/placeholder.pngFoster needed for our favorite heartthrob, Macaroon! This sweet treat is 4ish years old, already neutered, and SUCH a dreamboat — think tiny chirps, loving biscuits, and tons of head nuzzles. He was rescued by PAWS after he was found limping outside, suffering from what turned out to be a fracture and hip condition that will require special surgery. We’ll be scheduling Macaroon’s procedure through a partner vet in a few weeks, and in the meantime, he’s on strict “bed rest” via sturdy playpen or crate. He’d be thrilled to continue his crate rest and eventual surgery recovery in a foster home with you — and the bonus is he barely needs any space in your home! If you have a small spare bathroom, or a spot for a crate (which we can provide), Macaroon would love to enjoy some well-earned R&R at your place. Email foster@phillypaws.org for more info!
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Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 46 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Clear the Shelters Day: Saturday, September 7
H2 Adopt Cody
H2 Adopt Ryan O'Ray
H2 Temporary home, permanent love: Sign up to foster!
H2 Clear the Shelters: Waived adoption fees
H2 PAWS is the city's largest rescue partner.
H2 PAWS' impact grows as our services expand & progress continues
H2 Together, we will make Philadelphia a no-kill city.
H3 Meet your new best friend!
H3 Support Our Lifesaving Efforts
H3 Spay/Neuter and Wellness Clinics
H3 Recent News
H3 40,298 animals saved
H3 178,607 volunteer hours served
H3 370,409 clinic patients served
H3 150,161 spay/neuters performed
H3 PAWS Partners
H3 Join us on social media
H4 Donate Today
H4 Create a Fundraiser
H4 More ways to give
H4 Shae: it takes a village!
H4 For Harriet, love was worth the wait!
H4 Our lifesaving work is possible with the meaningful support of business and community partners.
H4 Current Partners
H4 #phillypaws
H4 Make a Donation
H5 Bella Ella
H5 Flapjack
H5 Murphy
H5 Dr. Tom
H5 Lisa
H5 Choco Taco
H5 Stay up-to-date on lives saved and happy beginnings or maybe even find your new best friend!
H5 Start A Fundraising Campaign
H5 Join PAWS' Forever Home Circle
H5 Become A Paws Partner
H5 Old City Adoption Center
H5 Northeast Adoption Center & Low-Cost Clinic
H5 Spay/Neuter and Wellness Clinic
H6 Foster Care
H6 Foster Care Duplicate text
H6 Foster Care Duplicate text
H6 Foster Care Duplicate text
H6 Foster Care Duplicate text
H6 Foster Care Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
154 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (43) on this page.

Found links on this page

LinkAttributesAnchor text
https://phillypaws.org/foster/New window SAVE LIVES BY FOSTERING >
https://phillypaws.org/No Text
https://phillypaws.org/No Text
https://phillypaws.org/about/No Text
https://phillypaws.org/about/No Text
https://phillypaws.org/about/Anchor No Text
/about/staff/No Text
/about/board-of-directors/No Text
https://phillypaws.org/jobs/No Text
/shelter-statistics/No Text
https://phillypaws.org/about/Anchor No Text
/clinic-services/No Text
/clinic-services/No Text
/locations/spay-neuter-and-wel...No Text
/locations/paws-northeast-adop...No Text
/clinic-services/Anchor No Text
/clinic-services/Anchor No Text
/clinic-services/Anchor No Text
https://phillypaws.org/pharmacy/No Text
/shelter-statistics/No Text
https://phillypaws.org/locations/No Text
/locations/spay-neuter-and-wel...No Text
/locations/paws-northeast-adop...No Text
/locations/old-city-adoption-c...No Text
https://phillypaws.org/locations/No Text
/paws-programs/No Text
/paws-programs/cat-rescue/No Text
/paws-programs/dog-rescue-and-...No Text
/paws-programs/affordable-vet-...No Text
/paws-programs/spay-neuter/No Text
/paws-programs/medical/No Text
/paws-programs/kittens/No Text
/paws-programs/fiv-felv/No Text
/paws-programs/dental/No Text
/paws-programs/ringworm/No Text
/paws-programs/hospice/No Text
/keeping-families-together/No Text
/get-involved/No Text
/get-involved/No Text
https://phillypaws.org/adopt/No Text
https://phillypaws.org/donate/No Text
https://phillypaws.org/foster/No Text
https://phillypaws.org/volunteer/No Text
https://phillypaws.org/events/No Text
https://phillypaws.org/partners/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
/youngfriends/No Text
https://phillypaws.org/donate/No Text
/get-involved/Anchor No Text
/lost-pet-tips/No Text
/found-pet-tips/No Text
/paws-programs/affordable-vet-...No Text
/keeping-families-together/Anchor No Text
/keeping-families-together/Anchor No Text
/keeping-families-together/Anchor No Text
https://phillypaws.org/contact/No Text
https://phillypaws.org/adopt/No Text
https://phillypaws.org/adopt/No Text
/adopt/cats/No Text
/adopt/dogs/No Text
/adopt/small-animals/No Text
/adopt/info/No Text
/adopt/urgent-animals/No Text
/adopt/working-cat-program/No Text
https://phillypaws.org/donate/No Text
https://phillypaws.org/donate/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://phillypaws.org/donate/Anchor No Text
/foreverhomecircle/No Text
https://gifts.phillypaws.org/New window External Subdomain No Text
/corporatecommunity/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
/sponsor-a-rescued-pet/No Text
https://phillypaws.org/donate/Anchor No Text
/planned-giving/No Text
https://phillypaws.org/donate/Anchor No Text
https://phillypaws.org/foster/No Text
https://phillypaws.org/foster/No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/volunteer/No Text
https://phillypaws.org/volunteer/No Text
https://phillypaws.org/volunteer/Anchor No Text
/volunteer-spotlights/No Text
/internships/No Text
https://www.volgistics.com/ex/...New window External Subdomain No Text
https://phillypaws.org/events/No Text
/news-and-more/No Text
https://phillypaws.org/shop/No Text
https://phillypaws.org/partners/No Text
https://phillypaws.org/contact/No Text
/cat-adoption-application/New window No Text
/adopt/animals-for-adoption/?1...New window No Text
/adopt/animals-for-adoption/?2...New window No Text
https://phillypaws.org/foster/New window No Text
https://phillypaws.org/adopt/New window No Text
/adopt/animals-for-adoption/?2...No Text
/adopt/animals-for-adoption/?2...Meet Me >
/adopt/animals-for-adoption/?2...No Text
/adopt/animals-for-adoption/?2...Text duplicate Meet Me >
/adopt/animals-for-adoption/?2...No Text
/adopt/animals-for-adoption/?2...Text duplicate Meet Me >
/adopt/animals-for-adoption/?2...No Text
/adopt/animals-for-adoption/?2...Text duplicate Meet Me >
/adopt/animals-for-adoption/?2...No Text
/adopt/animals-for-adoption/?2...Text duplicate Meet Me >
/adopt/animals-for-adoption/?1...No Text
/adopt/animals-for-adoption/?1...Text duplicate Meet Me >
/adopt/dogs/No Text
/adopt/cats/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://phillypaws.org/donate/No Text
https://phillypaws.org/donate/No Text
/clinic-services/No Text
/clinic-services/No Text
https://phillypaws.org/shae/No Text
https://phillypaws.org/shae/No Text
/harriets-story/No Text
/harriets-story/No Text
https://phillypaws.org/news/No Text
https://phillypaws.org/partners/No Text
/shelter-statistics/No Text
https://www.instagram.com/p/C_...New window Nofollow External Subdomain View
A-TITLE Instagram
https://scontent-iad3-1.cdnins...Nofollow External Subdomain Open
https://www.instagram.com/p/C_...New window Nofollow External Subdomain IMG-ALT Did you know August is Make-A-Will Month? The month might be coming to a close, but it's still the perfect time to make lifesaving a part of your legacy! By ...
https://www.instagram.com/p/C_...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-iad3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C_...New window Nofollow External Subdomain IMG-ALT Calling all bulldog lovers: new beefy boy just dropped! Rocco Da Beast arrived at PAWS from the city shelter this week, and has been stealing hearts ever sin...
https://www.instagram.com/p/C_...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-iad3-2.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C_...New window Nofollow External Subdomain IMG-ALT Join us next Saturday, September 7, for fee-waived cat and kitten adoptions! We’re working to #ClearTheShelters during our busiest season of the year, so in ...
https://www.instagram.com/reel...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-iad3-2.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/reel...New window Nofollow External Subdomain IMG-ALT Foster needed for our favorite heartthrob, Macaroon! This sweet treat is 4ish years old, already neutered, and SUCH a dreamboat — think tiny chirps, loving b...
https://www.instagram.com/phil...New window Nofollow External Subdomain Follow on Instagram
/get-involved/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
/foreverhomecircle/No Text
https://phillypaws.org/partners/No Text
/locations/old-city-adoption-c...Old City Adoption Center
/locations/old-city-adoption-c...100 N. 2nd Street (at Arch) Philadelphia, PA 19106
/locations/paws-northeast-adop...Northeast Adoption Center & Low-Cost Clinic
/locations/paws-northeast-adop...1810 Grant Avenue Philadelphia, PA 19115
/locations/spay-neuter-and-wel...Spay/Neuter and Wellness Clinic
/locations/spay-neuter-and-wel...2900 Grays Ferry Avenue Philadelphia, PA 19146
https://phillypaws.org/adopt/Adopt
https://phillypaws.org/donate/Donate
https://phillypaws.org/foster/Foster
https://phillypaws.org/volunteer/Volunteer
https://phillypaws.org/about/About PAWS
/clinic-services/Clinic Care
https://phillypaws.org/locations/Locations
https://phillypaws.org/contact/Contact Us
https://www.facebook.com/Phila...New window External Subdomain No Text
https://twitter.com/phillypawsNew window External No Text
https://www.instagram.com/phil...New window External Subdomain No Text
http://nokillphilly.org/New window External No Text
https://phillypaws.org/No Text
https://phillypaws.org/adopt/No Text
/adopt/cats/No Text
/adopt/dogs/No Text
/adopt/small-animals/No Text
/adopt/info/No Text
/adopt/urgent-animals/No Text
/adopt/working-cat-program/No Text
https://phillypaws.org/donate/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
https://phillypaws.org/donate/Anchor No Text
/foreverhomecircle/No Text
https://gifts.phillypaws.org/New window External Subdomain No Text
/corporatecommunity/No Text
https://secure.phillypaws.org/...New window External Subdomain No Text
/sponsor-a-rescued-pet/No Text
https://phillypaws.org/donate/Anchor No Text
/planned-giving/No Text
https://phillypaws.org/donate/Anchor No Text
https://phillypaws.org/foster/No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/foster/Anchor No Text
https://phillypaws.org/volunteer/No Text
https://phillypaws.org/volunteer/Anchor No Text
/volunteer-spotlights/No Text
/internships/No Text
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Server configuration

HTTP redirects
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HTTP header
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This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (219 kB).

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External factors

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