Pilot.de - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
61% 
Page structure
45% 
Link structure
70% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.41 s
File size
50.80 kB
Words
334
Media files
9
Number of links
44 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Media und innovative Kommunikationslösungen für Marken - Agentur pilot
The page title should be shorter than 580 pixels. It is 660 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Mehr als eine Werbeagentur: pilot ist Mediaagentur, Kreativagentur und Digitalagentur in einem – Ihr idealer Partner für integrierte Markenkommunikation.
The length of the meta description is perfect. (947 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pilot.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, user-scalable=no
robotsindex,follow, index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
facebook-domain-verificationoiiirzm2rhwpzz1hyfgfabms7ie4rh
msapplication-TileColor#000000
msapplication-TileImagehttps://www.pilot.de/wp-content/themes/pilot-website/img/favicons/mstile-144x144.png?v=GvByLwvbJz
msapplication-confighttps://www.pilot.de/wp-content/themes/pilot-website/img/favicons/browserconfig.xml?v=GvByLwvbJz
theme-color#2f3133
descriptionMehr als eine Werbeagentur: pilot ist Mediaagentur, Kreativagentur und Digitalagentur in einem – Ihr idealer Partner für integrierte Markenkommunikation.
generatorWPML ver:4.6.10 stt:1,3;
article:modified_time2023-06-08T10:28:26+00:00
langde-de
twitter:cardsummary_large_image
twitter:titlepilot: Innovative Kommunikationslösungen für Marken
twitter:descriptionMehr als eine Werbeagentur: pilot ist Mediaagentur, Kreativagentur und Digitalagentur in einem.
twitter:imagehttps://www.pilot.de/wp-content/uploads/2019/04/Kristian-Meinken_WUV-Artikel_11-1024x768-1.jpg
og:localede_DE
og:typewebsite
og:titlepilot: Innovative Kommunikationslösungen für Marken
og:descriptionMehr als eine Werbeagentur: pilot ist Mediaagentur, Kreativagentur und Digitalagentur in einem – der ideale Partner für integrierte Kommunikation.
og:urlhttps://www.pilot.de/
og:site_nameAgentur pilot
og:imagehttps://www.pilot.de/wp-content/uploads/2019/04/Kristian-Meinken_WUV-Artikel_11-1024x768-1.jpg
og:image:width1024
og:image:height768
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 334 words on this page. Good pages should have about 800 words of useful content.
34.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ads/2024/05/[email protected]No alt attribute provided
...ds/2024/03/iStock-1372115187-375x375.jpgNo alt attribute provided
...24/02/Titel-MediaTrends-2024-375x375.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Willkommen bei pilot
The H1 heading contains the words Willkommen bei! Use important keywords instead.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Willkommen bei pilot
H2 Lernen Sie uns kennen
H2 Wir sind mehr als eine Werbeagentur
H2 Mediaagentur, Digitalagentur, Kreativagentur oder einfach pilot
H3 pilot@OMR 2024: Mehr Wirkung durch Technologie
H3 Programmatic Advertising 2.0: Klassische Mediakanäle im Aufbruch
H3 Media Trends 2024
H3 pilot orchestriert crossmediale Kampagne für die Haspa
H3 Pharma Brands als unerkannte Vorreiter im Bereich Mar-Tech
H3 pilot Radar: Schwerpunkt Audio
H3 Was macht eigentlich…? Ein Senior Manager Ad Operations
H3 pilot Nürnberg wächst weiter und bezieht neue Büros
H3 Was macht eigentlich… ein Junior Texter?
H5 Empty heading
Some anchor texts are used more than once.
9 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.pilot.de/Subdomain No Text
https://www.pilot.de/neuigkeiten/Subdomain Neuigkeiten
https://www.pilot.de/referenzen/Subdomain Referenzen
https://www.pilot.de/leistungen/Subdomain Leistungen
https://www.pilot.de/karriere/Subdomain Karriere
https://www.pilot.de/Subdomain Home
https://www.pilot.de/ueber-uns/Subdomain Über uns
https://www.pilot.de/neuigkeiten/Subdomain Text duplicate Neuigkeiten
https://www.pilot.de/leistungen/Subdomain Text duplicate Leistungen
https://www.pilot.de/referenzen/Subdomain Text duplicate Referenzen
/veranstaltungen/Subdomain Veranstaltungen
https://www.pilot.de/karriere/Subdomain Text duplicate Karriere
https://www.pilot.de/kontakt/Subdomain Kontakt
https://www.pilot.de/Subdomain Deutsch
https://www.pilot.de/en/Subdomain English
/veranstaltungen/pilotomr/pilo...Subdomain No Text
/pilotspotlight/programmatic-a...Subdomain No Text
/neuigkeiten/media-trends-2024...Subdomain No Text
/neuigkeiten/pilot-orchestrier...Subdomain No Text
/neuigkeiten/pharma-brands-als...Subdomain No Text
/neuigkeiten/pilot-radar-schwe...Subdomain No Text
/neuigkeiten/was-macht-eigentl...Subdomain No Text
/neuigkeiten/pilot-nuernberg-w...Subdomain No Text
/neuigkeiten/was-macht-eigentl...Subdomain No Text
https://www.pilot.de/leistungen/Subdomain Media-, Digital- und Kreativkompetenzen
/leistungen/mediaplanung/Subdomain Mediaplanung
/leistungen/geomarketing/Subdomain geostrategischen Marketing
/leistungen/kreativleistungen/Subdomain Kreation als auch Produktion
/leistungen/content-marketing/Subdomain Content-Marketing-
/leistungen/social-media-marke...Subdomain Social-Media-Konzepte
/leistungen/werbewirkungsforsc...Subdomain Forschungs- und Datenexperten
https://www.pilot.de/Subdomain Text duplicate Home
https://www.pilot.de/ueber-uns/Subdomain Text duplicate Über uns
https://www.pilot.de/neuigkeiten/Subdomain Text duplicate Neuigkeiten
https://www.pilot.de/leistungen/Subdomain Text duplicate Leistungen
https://www.pilot.de/referenzen/Subdomain Text duplicate Referenzen
https://www.pilot.de/karriere/Subdomain Text duplicate Karriere
https://www.pilot.de/kontakt/Subdomain Text duplicate Kontakt
/datenschutz-bestimmungen/Subdomain Datenschutz-Bestimmungen
https://www.pilot.de/impressum/Subdomain Impressum
https://whistly.org/file_repor...External Hinweisgeberschutzgesetz
https://www.pilot.de/mailing/Subdomain pilot Mailing
https://www.pilot.de/podcast/Subdomain pilot Podcast
https://www.pilot.de/Subdomain Text duplicate Deutsch
https://www.pilot.de/en/Subdomain Text duplicate English
https://www.instagram.com/pilo...New window External Subdomain No Text
https://www.youtube.com/user/p...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pilot.de/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.41 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (51 kB).

HTTP Response Header

NameValue
servernginx/1.14.1
content-typetext/html; charset=UTF-8
dateMon, 13 May 2024 22:07:07 GMT
x-page-speed1.13.35.2-0
cache-controlmax-age=0, no-cache
content-encodinggzip
set-cookie56 Characters
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 457 referring domains.
This page has 14,659 backlinks.
This page has backlinks from 323 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:
Sitemap: https://www.pilot.de/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.pilot.de
Media und innovative Kommunikationslösungen für Marken - Agentur pi...
Mehr als eine Werbeagentur: pilot ist Mediaagentur, Kreativagentur und Digitalagentur in einem – Ihr idealer Partner für integrierte Markenkommunikation.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
pilot88%Check
Agentur pilot74%Check
Media68%Check
Media Agentur62%Check
Kommunikation58%Check
Marken56%Check
Media Marketing52%Check
Werbeagentur50%Check
Kreativagentur50%Check
Mediaagentur50%Check
Show more keywords and terms

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