Platinumequity.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
60% 
Page structure
97% 
Link structure
63% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.90 s
File size
127.30 kB
Words
805
Media files
39
Number of links
56 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Platinum Equity: Mergers, Acquisitions, and Operations.
The length of the page title is perfect. (499 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Founded by Tom Gores, Platinum Equity is a global private equity firm specializing in mergers, acquisitions, and operations of companies across diverse industries.
The meta description is too long: 1004 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.platinumequity.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionFounded by Tom Gores, Platinum Equity is a global private equity firm specializing in mergers, acquisitions, and operations of companies across diverse industries.
google-site-verificationXdE33Lf6BNqs07jw4mRY0jMjachWlA2Ai_pFUjCLlSg
generatorElementor 3.23.3; features: e_optimized_css_loading, additional_custom_breakpoints, e_lazyload; settings: css_print_method-external, google_font-enabled, font_display-auto
msapplication-TileImagehttps://www.platinumequity.com/wp-content/uploads/2023/07/cropped-PE_shorthand_rgb_darkplatinum_white.png?w=270
article:modified_time2024-08-27T21:30:56+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titlePlatinum Equity: Mergers, Acquisitions, and Operations.
og:descriptionFounded by Tom Gores, Platinum Equity is a global private equity firm specializing in mergers, acquisitions, and operations of companies across diverse industries.
og:urlhttps://www.platinumequity.com/
og:site_namePlatinum Equity
og:imagehttps://www.platinumequity.com/wp-content/uploads/2022/05/Homepage_HeroAlt_1920x1280.jpg
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are 4 text duplicates on this page:
  • Duplicate 1: Leading dairy products brands projected to benefit from Platinum Equit...
  • Duplicate 2: We are strongly committed to protecting your privacy. By submitting yo...
This page contains 805 words. That's ok.
33.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 13.24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../11/Logo-_-PlatinumEquity-logo_white.svgPlatinum Equity
.../11/Logo-_-PlatinumEquity-logo_white.svgPlatinum Equity
...s/2022/05/Homepage_HeroAlt_1920x1280.jpg#inside of a store with counter and people going about their business
...-N-TALK_00609-V01-1-photoutils.com_.jpegNo alt attribute provided
/wp-content/uploads/2024/05/file.jpgNo alt attribute provided
/wp-content/uploads/2024/05/carousel2.jpegNo alt attribute provided
...ploads/2024/06/DEI-Meeting-resized-1.pngNo alt attribute provided
...AS_OFFICE_07307-V01-photoutils.com_.jpegNo alt attribute provided
/wp-content/uploads/2024/05/IR-3.jpegNo alt attribute provided
/wp-content/uploads/2024/05/Img-3.jpga group of 4 builders walking with hard hats and reflective vests with the text M & A & O placed on top of the image
...ent/uploads/2024/05/0215_FOF_07673-2.jpgTwo professionals discussing work in an industrial warehouse with "husky" signage and various shelving units with products.
..._Louis-S_Dan-M_Biscuit_05280-Large-1.jpgTwo men in suits reviewing documents together at a conference table while another man listens, in a modern office setting.
...ads/2024/05/0101_STROOPWAFEL_01625-1.jpgTwo men in lab coats talking in an industrial food processing plant with conveyors and packaged products moving in the background.
...oads/2024/05/Shot_06_Jim_Nick_3786-2.jpgTwo businessmen walking through a store aisle with shelves stocked with products, focusing intently as they discuss.
...LOUIE_PAUL-BAY_CHRIS_B_00968-V01-1-1.jpgThree business professionals, two men and one woman, walk through a large industrial warehouse with yellow containers and structural columns, engaged in a conversation.
...s/2024/05/0104_Office_London_01475-1.jpgNo alt attribute provided
...B-20241024-CC-PRESS-18_resized.jpg?w=800Ingram Micro begins trading on NYSE
...10/0210_Igor-C_Louis-S_05649-1.jpg?w=800Platinum Equity Acquisition of Sunrise Medical Recognizes 'Important' German Market
..._-Top-Down-222070_C_RSB_0848-2.png?w=800Platinum Equity and Butterfly to Acquire Rise Baking Company
...loads/2024/07/strongville2-1-1.jpg?w=800Héroux-Devtek Enters into Definitive Agreement to be Acquired by Platinum Equity
...COB_MATT_14191-e1729700756654.webp?w=800How Platinum Equity Earned ‘Trust’ as Investment Partner for Kohler Co.
...orizon-Platform-e1723593328465.png?w=800Platinum Equity Completes Acquisition of Horizon Organic and Wallaby from Danone
.../03/from-TAK-1-e1711140663317.webp?w=800Platinum Equity Invests in TAK Communications
...03/IMG_8691ret-e1710535986367.webp?w=449Platinum Equity Completes Sale of Yak Access to United Rentals for $1.1 Billion
...024/01/EAS_HQ12-e1704992883904.jpg?w=800Platinum Equity Acquires Premium Rum Blending Specialist E&A Scheer
...-larger-cropped-e1704216470739.png?w=800Platinum Equity to Acquire Horizon Organic and Wallaby from Danone
...ld/assets/images/icon-subscribe-form.svgsubscribe form
...-elementor-child/assets/images/close.svgsubscribe form close
...ontent/uploads/2024/02/footer_reskin.svgPlatinum Equity
...elementor-child/assets/images/icon-x.svgTwitter Link
...or-child/assets/images/icon-linkedin.svgLinkedin Link
...-elementor-child/assets/images/close.svgclose
...ssets/images/reskin-icons/icon-close.svgclose
...child/assets/images/reskin-socials/x.svgX icon
...hild/assets/images/reskin-socials/in.svglinkedin icon
...d/assets/images/reskin-socials/email.svgemail icon
...ld/assets/images/reskin-socials/link.svgcopy link icon
Video URLWidthHeight
....com/gSCssCOh/homepage_mediumbitrate.mp419201280

Page structure

H1 heading
(Critically important)
Lasting Value Is Built, Not Found
The H1 heading is perfect.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Lasting Value Is Built, Not Found
H2 Who We Are
H2 29+
H2 450+
H2 $48B+
H2 What We Do
H2 How We Create Value
H2 Latest News
H2 Subscribe to Our Mailing List
H2 Sign up to receive news, updates and information
H2 Contact Us
H3 Years in Business
H3 Acquisitions to Date
H3 Assets Under Management
H3 Ingram Micro begins trading on NYSE
H3 Platinum Equity Acquisition of Sunrise Medical Recognizes 'Important' German Market
H3 Platinum Equity and Butterfly to Acquire Rise Baking Company
H3 Héroux-Devtek Enters into Definitive Agreement to be Acquired by Platinum Equity
H3 How Platinum Equity Earned ‘Trust’ as Investment Partner for Kohler Co.
H3 Platinum Equity Completes Acquisition of Horizon Organic and Wallaby from Danone
H3 Platinum Equity Invests in TAK Communications
H3 Platinum Equity Completes Sale of Yak Access to United Rentals for $1.1 Billion
H3 Platinum Equity Acquires Premium Rum Blending Specialist E&A Scheer
H3 Platinum Equity to Acquire Horizon Organic and Wallaby from Danone
H3 We'll Be In Touch!
H3 Video tile goes here and can span multiple lines
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.platinumequity.com/Subdomain IMG-ALT Platinum Equity
/investor-portal/Subdomain Investor Portal
/contact-us/Subdomain Contact Us
/about-us/About Us
/about-us/Our Firm
/our-people/Our People
/our-business/Our Business
/our-companies/Our Companies
/our-companies/Our Portfolio
/our-companies/deal-activity/Deal Activity
/our-impact/Our Impact
/our-news/News
https://www.platinumequity.com/Subdomain Text duplicate IMG-ALT Platinum Equity
/about-us/Text duplicate About Us
/about-us/Text duplicate Our Firm
/our-people/Text duplicate Our People
/our-business/Text duplicate Our Business
/our-companies/Text duplicate Our Companies
/our-companies/Text duplicate Our Portfolio
/our-companies/deal-activity/Text duplicate Deal Activity
/our-impact/Text duplicate Our Impact
/our-news/Text duplicate News
/investor-portal/Subdomain Text duplicate Investor Portal
/contact-us/Subdomain Text duplicate Contact Us
/our-business/Private Equity
/our-business/Credit
/about-us/Text duplicate Our Firm
/our-people/OUR PEOPLE
/our-business/Text duplicate Private Equity
/our-business/Text duplicate Credit
/our-companies/Our companies
/our-impact/Our impact
/our-news/View All News
/news/ingram-micro-begins-trad...Subdomain Read More Ingram Micro begins trading on NYSE Stock closed first day of trading up nearly 12% at $24.60 vs IPO price of $22 Offering raised more than $400 mi...
IMG-ALT Ingram Micro begins trading on NYSE
/news/platinum-equity-acquisit...Subdomain Read More Platinum Equity Acquisition of Sunrise Medical Recognizes 'Important' German Market The World Health Organization is predicting the population of p...
IMG-ALT Platinum Equity Acquisition of Sunrise Medical Recognizes 'Important' German Market
/news/platinum-equity-and-butt...Subdomain Read More Platinum Equity and Butterfly to Acquire Rise Baking Company Leading operational private equity firms partner to accelerate Rise’s next chapter of ...
IMG-ALT Platinum Equity and Butterfly to Acquire Rise Baking Company
/news/heroux-devtek-enters-int...Subdomain Read More Héroux-Devtek Enters into Definitive Agreement to be Acquired by Platinum Equity LONGUEUIL, QC, July 11, 2024 – Héroux-Devtek Inc. (TSX: HRX) (“Hér...
IMG-ALT Héroux-Devtek Enters into Definitive Agreement to be Acquired by Platinum Equity
/news/how-platinum-equity-buil...Subdomain Read More How Platinum Equity Earned ‘Trust’ as Investment Partner for Kohler Co. In late 2019, Platinum Equity was performing diligence on Kohler Co.’s ener...
IMG-ALT How Platinum Equity Earned ‘Trust’ as Investment Partner for Kohler Co.
/news/platinum-equity-complete...Subdomain Read More Platinum Equity Completes Acquisition of Horizon Organic and Wallaby from Danone Leading dairy products brands projected to benefit from Platinum E...
IMG-ALT Platinum Equity Completes Acquisition of Horizon Organic and Wallaby from Danone
/news/platinum-equity-invests-...Subdomain Read More Platinum Equity Invests in TAK Communications Firm to partner with TAK’s current shareholders and management team, which will continue as equity pa...
IMG-ALT Platinum Equity Invests in TAK Communications
/news/platinum-equity-complete...Subdomain Read More Platinum Equity Completes Sale of Yak Access to United Rentals for $1.1 Billion LOS ANGELES (March 15, 2024) – Platinum Equity announced today that...
IMG-ALT Platinum Equity Completes Sale of Yak Access to United Rentals for $1.1 Billion
/news/platinum-equity-acquires...Subdomain Read More Platinum Equity Acquires Premium Rum Blending Specialist E&A Scheer LOS ANGELES (Jan. 11, 2024) – Platinum Equity announced today the acquisition o...
IMG-ALT Platinum Equity Acquires Premium Rum Blending Specialist E&A Scheer
/news/platinum-equity-to-acqui...Subdomain Read More Platinum Equity to Acquire Horizon Organic and Wallaby from Danone Leading dairy products brands projected to benefit from Platinum Equity’s carve-...
IMG-ALT Platinum Equity to Acquire Horizon Organic and Wallaby from Danone
/usage-privacy/New window Subdomain Privacy Notice
/usage-privacy/New window Subdomain Text duplicate Privacy Notice
/usage-privacy/New window Subdomain Text duplicate Privacy Notice
https://www.platinumequity.com/Subdomain Text duplicate IMG-ALT Platinum Equity
/contact-us/Text duplicate Contact Us
/investor-portal/Text duplicate Investor Portal
/usage-privacy/Privacy
/usage-privacy/Terms
/site-map/Subdomain Site Map
https://twitter.com/PlatinumEq...New window External IMG-ALT Twitter Link
https://linkedin.com/company/p...New window External IMG-ALT Linkedin Link
/usage-privacy/New window Subdomain Text duplicate Privacy Notice
/usage-privacy/New window Subdomain Text duplicate Privacy Notice
/usage-privacy/New window Subdomain Text duplicate Privacy Notice
/?s&content_type=videos&sort_b...See all videos

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.platinumequity.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.90 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (127 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 11 Nov 2024 06:47:51 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
link<https://www.platinumequity.com/wp-json/>; rel="https://api.w.org/"
content-encodinggzip
cache-controlmax-age=300, must-revalidate
accept-rangesbytes
x-cacheMISS
x-rqvie2 111 253 443
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,471 referring domains.
This page has 14,643 backlinks.
This page has backlinks from 699 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /xmlrpc.php
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.platinumequity.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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www.platinumequity.com
Platinum Equity: Mergers, Acquisitions, and Operations.
Founded by Tom Gores, Platinum Equity is a global private equity firm specializing in mergers, acquisitions, and operations of companies across diverse industries.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Equity76%Check
Platinum76%Check
Platinum Equity73%Check
Acquisition68%Check
Acquisitions62%Check
Found62%Check
mergers and acquisitions62%Check
Platinum Equity Completes60%Check
Private Equity59%Check
Equity Firm59%Check
Show more keywords and terms

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