Pottersignal.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
53% 
Page structure
31% 
Link structure
62% 
Server
60% 
External factors
100% 
SEO Score
Response time
1.02 s
File size
81.00 kB
Words
800
Media files
10
Number of links
112 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Potter Electric: Fire Alarms & Fire Sprinkler Systems
There are word repetitions in the page title.
The length of the page title is perfect. (467 pixels out of 580 max pixel length)
Meta description
(Critically important)
Potter Electric Signal Company is a St. Louis, Missouri based manufacturer of sprinkler monitoring devices, fire alarm systems, & corrosion solution products.
The length of the meta description is perfect. (969 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pottersignal.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
mobile-web-app-capableyes
theme-color#d2202f
descriptionPotter Electric Signal Company is a St. Louis, Missouri based manufacturer of sprinkler monitoring devices, fire alarm systems, & corrosion solution products.
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 800 words. That's ok.
18.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.71 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/header-logo-911.svgNo alt attribute provided
/images/usa-ribbon.svgNo alt attribute provided
/images/usa-ribbon.svgNo alt attribute provided
/images/academy/nav-logo.pngNo alt attribute provided
/product/news/PE_group.pngNo alt attribute provided
/product/news/kkr.jpgNo alt attribute provided
/product/carousel/home/9-11-01.jpgNo alt attribute provided
/product/news/PE_group.pngNo alt attribute provided
/product/news/kkr.jpgNo alt attribute provided
Video URLWidthHeight
...y=0&modestbranding=1&enablejsapi=1&rel=0

Page structure

H1 heading
(Critically important)
Introducing Potter Academy
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Introducing Potter Academy
H1 Welcome to Potter The Symbol of Protection
H2 Latest Headlines
H2 Upcoming
H3 Potter Announces New Line of LED Notification Appliances
H3 Potter Strengthens Future, Furthers Growth
H4 Product Categories
H4 Documents & Resources
H4 Product Literature
H4 Customer Support
H4 Phone
H4 Email
H4 Location
H4 Documents & Resources Duplicate text
H4 Software
H4 Additional Resources
H4 Information Portals
H4 Fire Alarm / ERCES Training
H4 Fire Sprinkler Monitoring Training
H4 Corrosion Solutions Training
H4 Training
H4 Media
H4 Latest Headlines Duplicate text
H4 Videos
H4 Account
H4 Download Folder
H4 Connect & Share
H4 Sign Up For Updates
H4 Navigation
H4 Additional Info
H4 Account Log In
H4 Order Tracking
H4 Sign Up For Updates Duplicate text
H4 Contact Us
H4 Confirm Action
H4 Confirm Delete
H4 Empty heading
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
/literatureRequest Literature
/eventsEvents
/aboutAbout
/careersCareers
/supportContact
/news/remembering-9-11Subdomain No Text
/news/remembering-9-11Subdomain No Text
/fire-system-productsView All Products
/fire-sprinklerFire Sprinkler Systems
/nitrogen-corrosion-solutionsNitrogen / Corrosion Solutions
/addressable-fire-alarm-systemAFC Series Addressable Fire Alarm Systems
/ipa-fire-alarmIPA Series Fire Alarm Systems
/integrated-voice-systemsIntegrated Voice Systems
/fire-alarm-softwareNetworking and Integration
/conventional-fire-alarmConventional Fire Alarm Systems
/fire-alarm-power-supplyPower Supplies
/fire-alarmNotification Appliances
/special-hazardSpecial Hazard / Releasing Systems
/explosion-proofExplosion Proof Devices
/bda-solutionsPublic Safety Signal Boosters
/voice-evacuationVoice Systems
/fire-alarm-canadaCanadian Specific Products
/commercial-securitySecurity Notification
/intrusion-contactsSecurity Contacts
/security-switchesSecurity Switches
/intrusion-detectionMercantile Protection
/industrialIndustrial Controls
/fire-system-productsClick Here to View All Products
/datasheetsDatasheets
/manualsManuals
/system-softwareSoftware
/calculatorsCalculators
/documentsMore...
/product/literature/Sprinkler-...New window Sprinkler Monitoring
/product/literature/PotterFire...New window Fire Alarm Systems
/product/literature/PotterCorr...New window Corrosion Solutions
/product/literature/PotterSecu...New window Security Systems
/literatureNew window Text duplicate Request Literature
/supportContact Us
/supportSales Support Contacts
/system-softwareFire Alarm Control Panel Software
/whitepapersWhitepapers
/case-studiesCase Studies
https://nfsa.org/code-tracker/New window External NFSA Code Tracker
https://www.pottersignal.com/fireText duplicate Fire Alarm Systems
/corrosion/aquan2Potter's AquaN₂: Nitrogen for Wet Systems
/corrosion/testingCorrosion Testing Online Store
/corrosion/intelligenPotter Nitrogen Generators
/fmtoolFacility Management Software
/trainingFire Alarm Systems Training
/training/liveLive Training
/training/webinarsWebinars
/training/certificationAFC Certification
/training/videosTraining Videos
/product/training/8700055_Fire...New window Fire Alarm Training Manual
/training/sprinklerText duplicate Training Videos
/training/presentationsTraining Presentations
/product/training/8704200_Spri...New window Fire Sprinkler Monitoring Training Manual
/corrosion/trainingCorrosion Videos
/corrosion/trainingCorrosion Webinars
/academyPotter Academy
/trainingFire Alarm Training
/training/sprinklerFire Sprinkler Monitoring Training Course
/training/presentationsFire Sprinkler Monitoring Training Presentations
/corrosion/trainingCorrosion Solutions Webinars
/academyLearn More!
https://www.pottersignal.com/newsNews
/eventsText duplicate Events
/whitepapersText duplicate Whitepapers
/case-studiesText duplicate Case Studies
https://www.youtube.com/user/P...New window External Subdomain Videos
/news/potter-announces-new-lin...Subdomain No Text
/news/potter-announces-new-lin...Subdomain Potter Announces New Line of LED Notification Appliances
/news/potter-strengthens-futur...Subdomain No Text
/news/potter-strengthens-futur...Subdomain Potter Strengthens Future, Furthers Growth
https://www.pottersignal.com/newsView all news
https://www.youtube.com/user/P...New window External Subdomain Click here for more videos
/order-trackingTrack Order
/literatureText duplicate Request Literature
/eventsText duplicate Events
/aboutText duplicate About
/careersText duplicate Careers
/supportText duplicate Contact
/news/potter-announces-new-lin...Subdomain No Text
/news/potter-announces-new-lin...Subdomain Text duplicate Potter Announces New Line of LED Notification Appliances
/news/potter-announces-new-lin...Subdomain Continue Reading
/news/potter-strengthens-futur...Subdomain No Text
/news/potter-strengthens-futur...Subdomain Text duplicate Potter Strengthens Future, Furthers Growth
/news/potter-strengthens-futur...Subdomain Text duplicate Continue Reading
https://www.pottersignal.com/newsText duplicate View all news
/training/liveSubdomain Anchor Addressable Fire Panel Hardware & Software
/training/liveSubdomain Anchor Text duplicate Addressable Fire Panel Hardware & Software
/training/liveSubdomain Anchor Text duplicate Addressable Fire Panel Hardware & Software
/training/liveSubdomain Anchor Text duplicate Addressable Fire Panel Hardware & Software
/training/liveSubdomain Anchor Text duplicate Addressable Fire Panel Hardware & Software
/training/liveSubdomain Anchor Text duplicate Addressable Fire Panel Hardware & Software
/eventsView All Events
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/resources/feed/news.xmlNew window Subdomain No Text
/aboutAbout Potter
https://www.pottersignal.com/newsText duplicate News
/eventsText duplicate Events
/fire-system-productsProducts
/documentsDocuments & Resources
/literatureText duplicate Request Literature
/supportSupport
/corrosion/aquan2Text duplicate Potter's AquaN₂: Nitrogen for Wet Systems
/corrosion/testingText duplicate Corrosion Testing Online Store
/corrosion/intelligenText duplicate Potter Nitrogen Generators
/fmtoolText duplicate Facility Management Software
/complianceAnti-Corruption Policy
/supportText duplicate Contact Us
/vendor-termsVendor Terms
/warrantyWarranty
/termsTerms
https://www.potterglobaltech.com/New window External Subdomain Potter Global Technologies
/account-accessCan't Log In?
https://policies.google.com/pr...New window External Subdomain Privacy Policy
https://policies.google.com/termsNew window External Subdomain Terms of Service
https://policies.google.com/pr...New window External Subdomain Text duplicate Privacy Policy
https://policies.google.com/termsNew window External Subdomain Text duplicate Terms of Service

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pottersignal.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.02 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (81 kB).

HTTP Response Header

NameValue
dateWed, 11 Sep 2024 17:36:23 GMT
serverApache
set-cookie133 Characters
varyAccept-Encoding,Origin
content-encodinggzip
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-length11836
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 399 referring domains.
This page has 19,706 backlinks.
This page has backlinks from 327 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.pottersignal.com
Potter Electric: Fire Alarms & Fire Sprinkler Systems
Potter Electric Signal Company is a St. Louis, Missouri based manufacturer of sprinkler monitoring devices, fire alarm systems, & corrosion solution products.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Potter95%Check
Potter Electric78%Check
Potter Academy78%Check
Potter Electric Signal72%Check
Potter Announces68%Check
Potter Electric Signal Company66%Check
Fire Alarm65%Check
Fire Sprinkler65%Check
Fire64%Check
Fire Sprinkler Systems63%Check

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