Protect.sites.northeastern.edu - SEO Checker

Overview of the SEO Check
Meta information
63% 
Page quality
33% 
Page structure
100% 
Link structure
80% 
Server
54% 
External factors
73% 
SEO Score
Response time
2.64 s
File size
125.40 kB
Words
419
Media files
12
Number of links
36 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
PROTECT | Puerto Rico Testsite for Exploring Contamination Threats
The page title should be shorter than 580 pixels. It is 621 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://protect.sites.northeastern.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsmax-image-preview:large
generatorWordPress 6.4.3
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0
msapplication-TileColor#ffffff
msapplication-TileImagehttps://sites.northeastern.edu/files/2023/03/favicon-32x32-Northeastern.png
theme-color#ffffff
langen-us
twitter:cardsummary
twitter:titleHome
twitter:descriptionPuerto Rico Testsite for Exploring Contamination Threats
twitter:imagehttps://protect.sites.northeastern.edu/files/2020/05/cropped-protect_logo_square.png
twitter:site@PROTECT_SRP
og:titleHome
og:typewebsite
og:urlhttps://protect.sites.northeastern.edu/
og:descriptionPuerto Rico Testsite for Exploring Contamination Threats
og:site_namePROTECT
og:localeen_US
og:imagehttps://protect.sites.northeastern.edu/files/2020/05/cropped-protect_logo_square.png
og:image:width512
og:image:height512
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 419 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 26.67 words is high.
23.2% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../2020/05/protect_logo_2022_shortname.pngPROTECT
...Retreat24-6-9d050647c986ae7b-400x250.jpgPROTECT Holds 2024 Annual Retreat in San Juan
...Gc-unsplash-20a39963976a5571-400x250.jpgPROTECT Investigator Featured in CBS News Report on Phthalates
/files/2020/05/NEU02-e1644614066208.pngNeu_Logo_Partners
/files/2020/05/Michigan.pngMichigann
/files/2020/05/georgia.pngNo alt attribute provided
...f_Recinto_de_Ciencas_Medicas_UPR.svg.pngNo alt attribute provided
...5/1200px-Cornell_University_seal.svg.pngNo alt attribute provided
...sstvirginiaUniversity-e1644619763868.pngNo alt attribute provided
...0/05/1200px-UPR_at_Mayaguez_Seal.svg.pngNo alt attribute provided
/files/2020/05/SSI_Vertical.pngNo alt attribute provided
Video URLWidthHeight
...ube.com/embed/8iD5p9p7hsI?feature=oembed1080608

Page structure

H1 heading
(Critically important)
PROTECT Research Center
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 PROTECT Research Center
H2 Investigating environmental contamination and adverse birth outcomes in Puerto Rico
H2 Our Work
H2 PROTECT News
H2 PROTECT Holds 2024 Annual Retreat in San Juan
H2 PROTECT Investigator Featured in CBS News Report on Phthalates
H2 Upcoming Events
H2 Hear from PROTECT researchers and learn more about the center’s work:
H2 PROTECT Publications
H2 PROTECT Data Dictionary
H2 Partner Institutions
H2 Follow us on Social Media!
H3 Why Puerto Rico?
H3 of all live births are preterm (2021)
H3 Superfund sites on the island (2021)
H4 Northeastern University
H4 University of Michigan
H4 University of Georgia
H4 University of Puerto Rico Medical Sciences Campus
H4 Cornell University
H4 West Virginia University
H4 University of Puerto Rico at Mayagüez
H4 Silent Spring Institute
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (33) on this page.
LinkAttributesAnchor text
/Subdomain IMG-ALT PROTECT
/Subdomain Home
/about-protect/Subdomain About PROTECT
/research/Subdomain Research
/research/Subdomain Projects
/research/project-1/Subdomain Project 1: Biomarker Epidemiology
/research/project-2/Subdomain Project 2: Mechanistic Toxicology
/research/project-3/Subdomain Project 3: Contaminant Fate & Transport
/research/project-4/Subdomain Project 4: Water Remediation
/research/p3-completed/Subdomain Completed: Discovery of Xenobiotics Associated with Preterm Birth
/research/Subdomain Cores
/research/administrative-core/Subdomain Admin Core & Research Translation
/research/human-subjects/Subdomain Human Subjects and Sampling Core
/research/data-management/Subdomain Data Management and Analysis Core
/research/training/Subdomain Research Experience and Training Coordination Core
/research/community-engagement/Subdomain Community Engagement Core
/partnering-projects/Subdomain Partnering Projects
https://pubmed.ncbi.nlm.nih.go...External Subdomain Publications
https://manati.ece.neu.edu/dic...External Subdomain Data Dictionary
https://manati.ece.neu.edu/dic...External Subdomain Data Visualization
/investigators-and-staff/Subdomain Investigators
/admin-research-staff/Subdomain Admin & Research Staff
/leadership-and-advisory-commi...Subdomain Advisory Committees
/news/Subdomain News
/gallery/Subdomain Gallery
https://twitter.com/PROTECT_SRPExternal Twitter
https://www.facebook.com/prote...External Subdomain Facebook
https://www.youtube.com/channe...External Subdomain YouTube
/resources/Subdomain Resources
/resources/recursos/Subdomain Recursos en Español
/trainee/Subdomain Resources for PROTECT Trainees
/contact/Subdomain Contact
https://www.niehs.nih.gov/rese...New window External Subdomain National Institute of Environmental Health Sciences’ Superfund Research Program
/about-protect/Subdomain Learn more
https://www.census.gov/quickfa...External Subdomain (2022)
https://www.epa.gov/superfund/...External Subdomain EPA Superfund Sites
https://www.census.gov/quickfa...External Subdomain $24,002
/2024/03/18/protect-holds-2024...Subdomain IMG-ALT PROTECT Holds 2024 Annual Retreat in San Juan
/2024/03/18/protect-holds-2024...Subdomain Text duplicate PROTECT Holds 2024 Annual Retreat in San Juan
/2024/03/18/protect-holds-2024...Subdomain Trivial anchor text
read more
/2024/02/07/protect-investigat...Subdomain IMG-ALT PROTECT Investigator Featured in CBS News Report on Phthalates
/2024/02/07/protect-investigat...Subdomain Text duplicate PROTECT Investigator Featured in CBS News Report on Phthalates
/2024/02/07/protect-investigat...Subdomain Text duplicate Trivial anchor text
read more
/page/2/?et_blogSubdomain « Older Entries
/files/2023/12/PROTECT-Calenda...Subdomain PROTECT Meeting Schedule
https://nam12.safelinks.protec...External Subdomain American Public Health Association Annual Meeting
/contact/Subdomain Contact Us
https://pubmed.ncbi.nlm.nih.go...New window External Subdomain See all publications
https://manati.ece.neu.edu/dic...New window External Subdomain View Data Dictionary
http://www.northeastern.edu/New window External Subdomain Anchor IMG-ALT Neu_Logo_Partners
http://www.northeastern.edu/New window External Subdomain Anchor Northeastern University
http://www.umich.edu/New window External Subdomain IMG-ALT Michigann
http://www.umich.edu/New window External Subdomain University of Michigan
http://www.uga.edu/New window External Subdomain No Text
http://www.uga.edu/New window External Subdomain University of Georgia
http://www.upr.edu/New window External Subdomain No Text
http://www.upr.edu/New window External Subdomain University of Puerto Rico Medical Sciences Campus
https://www.cornell.edu/New window External Subdomain No Text
https://www.cornell.edu/New window External Subdomain Cornell University
http://www.wvu.edu/New window External Subdomain No Text
http://www.wvu.edu/New window External Subdomain West Virginia University
http://www.uprm.edu/New window External Subdomain No Text
http://www.uprm.edu/New window External Subdomain University of Puerto Rico at Mayagüez
http://www.umich.edu/External Subdomain No Text
http://www.umich.edu/External Subdomain Silent Spring Institute
https://www.facebook.com/prote...New window External Subdomain Follow
A-TITLE Follow on Facebook
https://twitter.com/PROTECT_SRPNew window External Text duplicate Follow
A-TITLE Follow on X
https://www.instagram.com/prot...New window External Subdomain Text duplicate Follow
A-TITLE Follow on Instagram
https://www.youtube.com/channe...New window External Subdomain Text duplicate Follow
A-TITLE Follow on Youtube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://protect.sites.northeastern.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.64 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 10 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (125 kB).

HTTP Response Header

NameValue
serveropenresty
dateTue, 09 Apr 2024 22:05:58 GMT
content-typetext/html; charset=UTF-8
varyCookie
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' *.northeastern.edu northeastern.instructure.com northeastern.test.instructure.com northeastern.beta.instructure.com skillstack.instructure.com skillstack.test.instructure.com skillstack.beta.instructure.com northeastern-dev.instructure.com northeastern-dev.test.instructure.com northeastern-dev.beta.instructure.com id.siteimprove.com my2.siteimprove.com *.siteimprove.com *.siteimproveanalytics.com *.siteimprove.net *.siteimproveanalytics.io contentassistant.eu.siteimprove.com id.eu.siteimprove.com
link<https://protect.sites.northeastern.edu/wp-json/>; rel="https://api.w.org/"
x-cacheMISS
x-cache-bypass-reason0
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 39 backlinks.
This page only has few backlinks from 15 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://protect.sites.northeastern.edu/wp-sitemap.xml

Crawl-delay: 30

User-agent: Yandex
Disallow: /

User-agent: moget
Disallow: /

User-agent: ichiro
Disallow: /

User-agent: NaverBot
Disallow: /

User-agent: Yeti
Disallow: /

User-agent: Baiduspider
Disallow: /

User-agent: Baiduspider-video
Disallow: /

User-agent: Baiduspider-image
Disallow: /

User-agent: Baiduspider+
Disallow: /

User-agent: Baiduspider+(+http://www.baidu.com/search/spider.htm)
Disallow: /

User-agent: Baiduspider/2.0;+http://www.baidu.com/search/spider.html
Disallow: /

User-agent: Baiduspider/2.0
Disallow: /

User-agent: +Baiduspider
Disallow: /

User-agent: +Baiduspider/2.0
Disallow: /

User-agent: +Baiduspider/2.0;++http://www.baidu.com/search/spider.html
Disallow: /

User-agent: Mozilla/5.0(compatible; Baiduspider/2.0; +http://www.baidu.com/search/spider.html)
Disallow: /

User-agent: sogou spider
Disallow: /

User-agent: sogou web spider
Disallow: /

User-agent: YoudaoBot
Disallow: /

User-agent: Sosospider
Disallow: /

User-agent: Sosospider/2.0
Disallow: /

User-agent: Sosospider+
Disallow: /

User-agent: YisouSpider
Disallow: /

User-agent: Googlebot-Image
Disallow: /wp-content/mu-plugins/

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
PROTECT86%Check
Research59%Check
Center59%Check
Research Center59%Check
Puerto54%Check
Rico54%Check
Puerto Rico54%Check
sites52%Check
north52%Check
contamination49%Check

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