Rocketmortgage.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
70% 
Page structure
100% 
Link structure
10% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.63 s
File size
535.40 kB
Words
2026
Media files
24
Number of links
133 internal / 42 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Refinance Or Apply For A Mortgage Online | Rocket Mortgage
The length of the page title is perfect. (553 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Learn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
The length of the meta description is perfect. (710 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.rocketmortgage.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationhPj4U4_prDJAqpgU3PBcwc7lSemuj3FY1J-vfwFhGJY
robotsindex, follow
descriptionLearn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
VIcurrentDateTime638666728575110700
langen
og:titleRefinance Or Apply For A Mortgage Online
og:descriptionLearn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
og:url/
og:localeen_US
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 2026 words. That's ok.
30.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.05 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (535.4 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 41 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...6e&hash=98F701BCD9250D44223A4C8B4423C99FRocket Logo
...fe&hash=7AF1E00FB7018E886D3EDF85BDBCF4C8Rocket Logo
...ketMortgageMastheadLogoNoDesc?v=0689bc80Rocket Mortgage
...nt/RocketMortgageMastheadLogo?v=bc09be85Rocket Mortgage
...ketMortgageMastheadLogoNoDesc?v=0689bc80Rocket Mortgage
...nt/RocketMortgageMastheadLogo?v=bc09be85Rocket Mortgage
...tent/D-HomePictogram-20230329?v=38b633e8Two story house with a tall shrub in front
...k-Pictogram-Research-07242023?v=912d448bResearch
...a54a6c47f4044b38d1df74c965e18?v=e65118aePictogram of rate updates - market graph with a home decal.
...c4d7090904cd78d543d679a6753c3?v=9aeedfd7Image showcasing text that talks about reducing your rate for homebuyers
...e453afd034a6a83eec762458331e8?v=93482c82Homebuying icon
...a3eeea71542c4b7634408a37f5e16?v=583dabf6Explore mortgage rates icon
...674bb0e18486889bab86a457c8f1e?v=5b38d2baPictogram of a calculator with a badge of a house on it.
...beb378c4740579a2b60a6c1848b86?v=b10bc6e8Refinance icon
...3e85756ae42d1885acac611ee8d17?v=a4e197fdA middle-aged Black couple share breakfast together while learning about mortgages on their laptop
...nStock-Digital-Expert-Desktop?v=9aba5783A young woman on her smartphone and a view of what’s she’s looking at, the Manage Your Mortgage screen of the Rocket Mortgage app
...nt/D-TrustPilot-Logo-07242023?v=7cf51022TrustPilot
...30&hash=030C8B95ED177AF36E7D0198502FC5A4Rocket Mortgage
...98&hash=2F9155F446D1482423E33AEEB0EE62E7Rocket Loans
.../content/rocketmoneywhitelogo?v=f44e6b58Rocket Money logo in white text.
...55&hash=653A37F026DA7412E5D184A2F04CE77FRocket Homes
...046ca8a314aa984ec29cd679fb219?v=b42c0093The glass, black and gold J.D. Power award is given to products or services ranked highest in J.D. Power Consumer Studies.
...blic/content/JDPServicingText?v=15b4e6afMost Awarded Brand For Mortgage Servicing
...86b139d1948a2982b8b17c9ceca07?v=bcd260deEqual Housing Lender logo

Page structure

H1 heading
(Critically important)
Mortgage rates are down. It's time to save big.
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Mortgage rates are down. It's time to save big.
H2 Home buyers, get reduced rates your first 2 years.
H2 Confidence comes with learning.
H2 Online and on your side.
H2 Your community is ours, too.
H2 More than 90% of our clients would recommend us.3
H2 Join our millions of satisfied clients.
H3 Refinance
H3 Buy A Home
H3 Estimate My Rate
H3 Home Equity Loan
H3 See our home loans.
H3 Rate Updates
H3 Home Buying
H3 Explore Rates
H3 Calculators
H3 Refinancing
H3 Rocket Sister Companies
H3 Rocket Mortgage
H3 About Us
H3 Support
H3 Connect With Us
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (42) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.rocketmortgage.com/Subdomain Mortgage
https://www.rocketcard.com/?wp...External Subdomain Credit Card
https://www.rocketmoney.com/External Subdomain Personal Finance
https://www.rocketloans.com/?p...External Subdomain Personal Loan
https://www.rockethomes.com/?u...External Subdomain Real Estate
https://www.rocketmortgage.com/IMG-ALT Rocket Mortgage
/sign-out?t=1694060984Sign Out
A-TITLE Google
https://dashboard.rocketmortga...External Subdomain View All Loans
https://www.rocketaccount.com/External Subdomain Anchor Change Username
https://www.rocketaccount.com/External Subdomain Anchor Change Password
/sign-out?t=1694060984Text duplicate Sign Out
A-TITLE Google
/purchase/get-startedBuy A Home
A-TITLE Buy A Home
/refinance/get-startedRefinance
A-TITLE Refinance
/mortgage-ratesMortgage Rates
A-TITLE Mortgage Rates
/mortgage-ratesPurchase Rates
/refinance-ratesRefinance Rates
/rate-updatesRate Updates
/home-loansLoan Options
A-TITLE Loan Options
/home-loansAll Home Loans
A-TITLE All Home Loans
/home-loans/30-year-mortgage30-Year Fixed
A-TITLE 30-Year Fixed
/home-loans/15-year-mortgage15-Year Fixed
A-TITLE 15-Year Fixed
/home-loans/adjustable-rate-mo...Adjustable-Rate Mortgage
A-TITLE Adjustable-Rate Mortgage
/home-loans/borrowsmart-accessBorrowSmart AccessSM
A-TITLE BorrowSmart Access
/home-loans/fha-loanFHA Loan
A-TITLE FHA Loan
/home-loans/homeready-and-home...HomeReady® & Home Possible®
A-TITLE HomeReady® & Home Possible®
/home-loans/home-equity-loanHome Equity Loan
A-TITLE Home Equity Loan
/home-loans/jumbo-loanJumbo Smart
A-TITLE Jumbo Smart
/home-loans/one-plusONE+ By Rocket Mortgage®
A-TITLE ONE+ By Rocket Mortgage®
/home-loans/purchase-plusPurchase Plus
A-TITLE Purchase Plus
/home-loans/va-loanVA Loan
A-TITLE VA Loan
/calculatorsCalculators
/calculatorsAll Calculators
A-TITLE All Calculators
/calculators/amortization-calc...Amortization Calculator
A-TITLE Amortization Calculator
/calculators/down-payment-calc...Down Payment Calculator
A-TITLE Down Payment Calculator
/calculators/home-equity-calcu...Home Equity Calculator
A-TITLE Home Equity Calculator
/calculators/home-affordabilit...Home Affordability Calculator
A-TITLE Home Affordability Calculator
/calculators/mortgage-calculatorMortgage Calculator
A-TITLE Mortgage Calculator
/calculators/refinance-calculatorRefinance Calculator
A-TITLE Refinance Calculator
/calculators/mortgage-payoff-c...Mortgage Payoff Calculator
A-TITLE Mortgage Payoff Calculator
/calculators/rent-vs-buyRent Vs. Buy Calculator
A-TITLE Rent Vs. Buy Calculator
/learnLearning Center
A-TITLE Learning Center
https://dashboard.rocketmortga...External Subdomain Text duplicate View All Loans
/purchase/get-startedText duplicate Buy A Home
A-TITLE Buy A Home
/refinance/get-startedText duplicate Refinance
A-TITLE Refinance
/mortgage-ratesText duplicate Purchase Rates
/refinance-ratesText duplicate Refinance Rates
/rate-updatesText duplicate Rate Updates
/calculatorsText duplicate All Calculators
A-TITLE All Calculators
/calculators/amortization-calc...Text duplicate Amortization Calculator
A-TITLE Amortization Calculator
/calculators/down-payment-calc...Text duplicate Down Payment Calculator
A-TITLE Down Payment Calculator
/calculators/home-equity-calcu...Text duplicate Home Equity Calculator
A-TITLE Home Equity Calculator
/calculators/home-affordabilit...Text duplicate Home Affordability Calculator
A-TITLE Home Affordability Calculator
/calculators/mortgage-calculatorText duplicate Mortgage Calculator
A-TITLE Mortgage Calculator
/calculators/refinance-calculatorText duplicate Refinance Calculator
A-TITLE Refinance Calculator
/calculators/mortgage-payoff-c...Text duplicate Mortgage Payoff Calculator
A-TITLE Mortgage Payoff Calculator
/calculators/rent-vs-buyText duplicate Rent Vs. Buy Calculator
A-TITLE Rent Vs. Buy Calculator
/learnText duplicate Learning Center
A-TITLE Learning Center
https://www.rocketaccount.com/External Subdomain Anchor Text duplicate Change Username
https://www.rocketaccount.com/External Subdomain Anchor Text duplicate Change Password
https://www.rocketmortgage.com/Text duplicate IMG-ALT Rocket Mortgage
/pre-signSign In
https://www.rocketmortgage.com/esEspañol
A-TITLE Español
/pre-signText duplicate Sign In
https://launchpad.rocketmortga...External Subdomain Apply Now
A-TITLE Apply Now
/purchase/get-startedText duplicate Buy A Home
A-TITLE Buy A Home
/refinance/get-startedText duplicate Refinance
A-TITLE Refinance
/mortgage-ratesText duplicate Mortgage Rates
A-TITLE Mortgage Rates
/mortgage-ratesText duplicate Purchase Rates
/refinance-ratesText duplicate Refinance Rates
/rate-updatesText duplicate Rate Updates
/home-loansText duplicate Loan Options
A-TITLE Loan Options
/home-loansText duplicate All Home Loans
A-TITLE All Home Loans
/home-loans/30-year-mortgageText duplicate 30-Year Fixed
A-TITLE 30-Year Fixed
/home-loans/15-year-mortgageText duplicate 15-Year Fixed
A-TITLE 15-Year Fixed
/home-loans/adjustable-rate-mo...Text duplicate Adjustable-Rate Mortgage
A-TITLE Adjustable-Rate Mortgage
/home-loans/borrowsmart-accessText duplicate BorrowSmart AccessSM
A-TITLE BorrowSmart Access
/home-loans/fha-loanText duplicate FHA Loan
A-TITLE FHA Loan
/home-loans/homeready-and-home...Text duplicate HomeReady® & Home Possible®
A-TITLE HomeReady® & Home Possible®
/home-loans/home-equity-loanText duplicate Home Equity Loan
A-TITLE Home Equity Loan
/home-loans/jumbo-loanText duplicate Jumbo Smart
A-TITLE Jumbo Smart
/home-loans/one-plusText duplicate ONE+ By Rocket Mortgage®
A-TITLE ONE+ By Rocket Mortgage®
/home-loans/purchase-plusText duplicate Purchase Plus
A-TITLE Purchase Plus
/home-loans/va-loanText duplicate VA Loan
A-TITLE VA Loan
/calculatorsText duplicate Calculators
/calculatorsText duplicate All Calculators
A-TITLE All Calculators
/calculators/amortization-calc...Text duplicate Amortization Calculator
A-TITLE Amortization Calculator
/calculators/down-payment-calc...Text duplicate Down Payment Calculator
A-TITLE Down Payment Calculator
/calculators/home-equity-calcu...Text duplicate Home Equity Calculator
A-TITLE Home Equity Calculator
/calculators/home-affordabilit...Text duplicate Home Affordability Calculator
A-TITLE Home Affordability Calculator
/calculators/mortgage-calculatorText duplicate Mortgage Calculator
A-TITLE Mortgage Calculator
/calculators/refinance-calculatorText duplicate Refinance Calculator
A-TITLE Refinance Calculator
/calculators/mortgage-payoff-c...Text duplicate Mortgage Payoff Calculator
A-TITLE Mortgage Payoff Calculator
/calculators/rent-vs-buyText duplicate Rent Vs. Buy Calculator
A-TITLE Rent Vs. Buy Calculator
/learnText duplicate Learning Center
A-TITLE Learning Center
https://launchpad.rocketmortga...External Subdomain Text duplicate Apply Now
A-TITLE Apply Now
/purchase/get-startedText duplicate Buy A Home
A-TITLE Buy A Home
/refinance/get-startedText duplicate Refinance
A-TITLE Refinance
/mortgage-ratesText duplicate Purchase Rates
/refinance-ratesText duplicate Refinance Rates
/rate-updatesText duplicate Rate Updates
/home-loansText duplicate All Home Loans
A-TITLE All Home Loans
/home-loans/30-year-mortgageText duplicate 30-Year Fixed
A-TITLE 30-Year Fixed
/home-loans/15-year-mortgageText duplicate 15-Year Fixed
A-TITLE 15-Year Fixed
/home-loans/adjustable-rate-mo...Text duplicate Adjustable-Rate Mortgage
A-TITLE Adjustable-Rate Mortgage
/home-loans/borrowsmart-accessText duplicate BorrowSmart AccessSM
A-TITLE BorrowSmart Access
/home-loans/fha-loanText duplicate FHA Loan
A-TITLE FHA Loan
/home-loans/homeready-and-home...Text duplicate HomeReady® & Home Possible®
A-TITLE HomeReady® & Home Possible®
/home-loans/home-equity-loanText duplicate Home Equity Loan
A-TITLE Home Equity Loan
/home-loans/jumbo-loanText duplicate Jumbo Smart
A-TITLE Jumbo Smart
/home-loans/one-plusText duplicate ONE+ By Rocket Mortgage®
A-TITLE ONE+ By Rocket Mortgage®
/home-loans/purchase-plusText duplicate Purchase Plus
A-TITLE Purchase Plus
/home-loans/va-loanText duplicate VA Loan
A-TITLE VA Loan
/calculatorsText duplicate All Calculators
A-TITLE All Calculators
/calculators/amortization-calc...Text duplicate Amortization Calculator
A-TITLE Amortization Calculator
/calculators/down-payment-calc...Text duplicate Down Payment Calculator
A-TITLE Down Payment Calculator
/calculators/home-equity-calcu...Text duplicate Home Equity Calculator
A-TITLE Home Equity Calculator
/calculators/home-affordabilit...Text duplicate Home Affordability Calculator
A-TITLE Home Affordability Calculator
/calculators/mortgage-calculatorText duplicate Mortgage Calculator
A-TITLE Mortgage Calculator
/calculators/refinance-calculatorText duplicate Refinance Calculator
A-TITLE Refinance Calculator
/calculators/mortgage-payoff-c...Text duplicate Mortgage Payoff Calculator
A-TITLE Mortgage Payoff Calculator
/calculators/rent-vs-buyText duplicate Rent Vs. Buy Calculator
A-TITLE Rent Vs. Buy Calculator
/learnText duplicate Learning Center
A-TITLE Learning Center
https://www.rocketmortgage.com/esText duplicate Español
A-TITLE Español
https://www.microsoft.com/en-u...New window External Subdomain Microsoft Edge
https://www.google.com/chrome/New window External Subdomain Google Chrome
https://www.mozilla.org/en-US/...New window External Subdomain Mozilla Firefox
https://launchpad.rocketmortga...External Subdomain Don't miss out! You could save with a lower rate on us.† Lock in your rate
A-TITLE Lock in your rate
https://application.rocketmort...External Subdomain Refinance Lower your payment or term and discover ways to maximize your home's equity.
https://purchase.rocketmortgag...External Subdomain Buy A Home Save thousands on your home purchase with lower rates and exclusive offers.
https://launchpad.rocketmortga...External Subdomain Estimate My Rate Get your custom rate with a free estimate that won’t impact your credit score.
https://launchpad.rocketmortga...External Subdomain Home Equity Loan You don't have to refinance to get cash. Connect with us to learn more.
IMG-ALT Two story house with a tall shrub in front
/home-loansSubdomain See our home loans. Explore the options. Get expert help deciding what's right for you.
IMG-ALT Research
/rate-updatesRate Updates Get the latest about rates and what lower rates mean for you.
IMG-ALT Pictogram of rate updates - market graph with a home decal.
/home-loans/homeready-and-home...Subdomain Learn More
https://purchase.rocketmortgag...External Subdomain Start My Approval
/learn/home-buyingSubdomain Home Buying Everything to know about buying a home.
IMG-ALT Homebuying icon
A-TITLE Home Buying
/mortgage-ratesSubdomain Explore Rates See today's interest rates and estimate yours.
IMG-ALT Explore mortgage rates icon
A-TITLE explore rates
/calculatorsSubdomain Calculators Discover what’s possible based on your numbers.
IMG-ALT Pictogram of a calculator with a badge of a house on it.
/learn/refinancingSubdomain Refinancing Understand the ins and outs of refinancing.
IMG-ALT Refinance icon
A-TITLE Refinancing
https://launchpad.rocketmortga...External Subdomain Text duplicate Start My Approval
A-TITLE Start My Approval
https://www.rocketcommunityfun...External Subdomain Visit Rocket Community Fund
A-TITLE Visit Rocket Community Fund
https://purchase.rocketmortgag...External Subdomain Apply To Buy A Home
A-TITLE Apply To Buy A Home
https://refinance.rocketmortga...External Subdomain Apply To Refinance
A-TITLE Apply To Refinance
https://www.rocketmortgage.com/Subdomain Text duplicate IMG-ALT Rocket Mortgage
https://www.rocketloans.com/?p...External Subdomain IMG-ALT Rocket Loans
https://www.rocketmoney.com/External Subdomain IMG-ALT Rocket Money logo in white text.
https://www.rockethomes.com/External Subdomain IMG-ALT Rocket Homes
/purchase/get-startedText duplicate Buy A Home
/refinance/get-startedText duplicate Refinance
/mortgage-ratesRates
/home-loansSubdomain Text duplicate Loan Options
https://servicing.rocketmortga...External Subdomain Make A Payment
/legal/disclosures-licensesLegal Info
/faqsFAQs
/aboutText duplicate Rocket Mortgage
https://rocket.com/External Rocket
A-TITLE Rocket
https://www.myrocketcareer.com/External Subdomain Careers
/legal/disclosures-licensesDisclosures and Licenses
/legal/terms-of-useTerms Of Use
/legal/email-policyEmail And Text Policy
https://rocketaccount.com/External Anchor Privacy Policy
https://www.rocketaccount.com/External Subdomain Anchor Notice at Collection
https://www.rocketcompanies.co...External Subdomain Social Impact
https://www.rocketcompanies.co...External Subdomain Press Room
/talk-to-usTalk To Us
https://origination.rocketmort...External Subdomain Share Your Screen
/opt-outCommunication Opt-Out
/site-accessibilitySite Accessibility
https://www.facebook.com/Rocke...External Subdomain facebook
https://www.instagram.com/rock...External Subdomain instagram
https://twitter.com/RocketMort...External twitter
https://www.youtube.com/c/Rock...External Subdomain youtube
https://www.jdpower.com/busine...New window External Subdomain JDPower.com/Awards
http://www.nmlsconsumeraccess....External Subdomain NMLS consumer access page
/legal/disclosures-licensesSubdomain IMG-ALT Equal Housing Lender logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.rocketmortgage.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (535 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
x-ssr-request-id2c09c3d9-dc48-4aee-bd2b-f50459428677
x-versione366aa4
x-oneagent-js-injectiontrue
x-ruxit-js-agenttrue
x-envoy-upstream-service-time239
serveristio-envoy
x-akamai-transformed9 66539 0 pmb=mTOE,1
content-encodinggzip
dateSat, 09 Nov 2024 02:39:10 GMT
varyAccept-Encoding
set-cookie140 Characters
x-appks
strict-transport-securitymax-age=15768000 ; includeSubDomains
x-frame-optionsSAMEORIGIN
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 12,136 referring domains.
This page has 194,737 backlinks.
This page has backlinks from 7,584 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *

# password reset
Disallow: /reset-account

Sitemap: https://www.rocketmortgage.com/sitemap.xml
Sitemap: https://www.rocketmortgage.com/learn/sitemap.xml
Sitemap: https://www.rocketmortgage.com/nsassets/rm/hreflang-sitemap.xml

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Search preview

www.rocketmortgage.com
Refinance Or Apply For A Mortgage Online | Rocket Mortgage
Learn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mortgage93%Check
Rocket Mortgage87%Check
Rocket80%Check
refinance or80%Check
mortgage online79%Check
Mortgage Rates74%Check
process or71%Check
Mortgage Calculator68%Check
Refinance Or Apply68%Check
Mortgage Lender66%Check
Show more keywords and terms

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