Rollerauction.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
63% 
Page structure
100% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
55.30 kB
Words
544
Media files
25
Number of links
41 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Roller Auction - Colorado's Online Auction Leader
The length of the page title is perfect. (443 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Roller Auction has been setting the standard for live and online auctions in Colorado since 1976. Browse our local Denver auctions categories.
The length of the meta description is perfect. (875 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://rollerauction.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionRoller Auction has been setting the standard for live and online auctions in Colorado since 1976. Browse our local Denver auctions categories.
generatorHubSpot
langen
twitter:descriptionRoller Auction has been setting the standard for live and online auctions in Colorado since 1976. Browse our local Denver auctions categories.
twitter:titleRoller Auction - Colorado's Online Auction Leader
twitter:cardsummary
og:descriptionRoller Auction has been setting the standard for live and online auctions in Colorado since 1976. Browse our local Denver auctions categories.
og:titleRoller Auction - Colorado's Online Auction Leader
og:urlhttps://rollerauction.com
X-UA-CompatibleIE=edge,chrome=1
content-languageen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 544 words. That's ok.
36.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ets/public/roller/images/roller-logo.svgRoller Auction Home
...c/roller/images/RollerIcon___ACCOUNT.svgAccount Button
...ets/public/roller/images/roller-logo.svgRoller Home
...c/roller/images/RollerIcon___ACCOUNT.svgAccount Button
/hubfs/RollerIcons__Car-gov.svgRollerIcons__Car-gov
/hubfs/RollerIcons__Car-gov.svgRollerIcons__Car-gov
/hubfs/RollerIcons__Tractor2_construc.svgRollerIcons__Tractor2_construc
/hubfs/RollerIcons__Tractor2_construc.svgRollerIcons__Tractor2_construc
/hubfs/RollerIcons__Drill.svgRollerIcons__Drill
/hubfs/RollerIcons__Drill.svgRollerIcons__Drill
/hubfs/RollerIcons__Restaurant.svgRollerIcons__Restaurant
/hubfs/RollerIcons__Restaurant.svgRollerIcons__Restaurant
/hubfs/RollerIcons__All_icon.svgRollerIcons__All_icon
/hubfs/RollerIcons__All_icon.svgRollerIcons__All_icon
...onaws.com/as2_common_assets/no_image.pngAuction Image
/hubfs/clock-icon.pngclock-icon
/hubfs/handshake-icon.pnghandshake-icon
/hubfs/money-icon.pngmoney-icon
/hubfs/RollerIcon__circle-light-blue.svgRollerIcon__circle-light-blue
/hubfs/RollerIcon__circle-light-blue-1.svgRollerIcon__circle-light-blue-1
/hubfs/RollerIcon__circle-light-blue-2.svgRollerIcon__circle-light-blue-2
/hubfs/RollerIcon__circle-light-blue-3.svgRollerIcon__circle-light-blue-3
...ic/roller/images/roller-logo-minimal.pngRoller logo
...ght=50&name=UB8Ldhf28hVPcp3SXVbMbb20.pngColorado Auctioneers Association
...ght=50&name=1Ilim_DLwD3qPhdN4HEcej8F.pngNational Auction Association

Page structure

H1 heading
(Critically important)
Colorado’s Premier Online Auction Marketplace
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Colorado’s Premier Online Auction Marketplace
H2 Upcoming Auctions
H2 47
H2 1m
H2 150+
H2 Happy Customers
H3 Over 47 years in business
H3 Over 1million items sold every year
H3 Over 150 auctions conducted every year
H3 Fast
H3 Easy
H3 Profitable
H3 Mikayla Henry
H3 Rikki Tahta
H3 Scott Tashie
H3 Ginger Haber
H3 Company
H3 Contact
H3 Auctions
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 23 external links on this page.

Found links on this page

LinkAttributesAnchor text
/?hsLang=enIMG-ALT Roller Auction Home
/auctions/Auctions
/auctions/government/Government
/auctions/construction/Construction
/auctions/industrial/Industrial
/auctions/restaurant/Restaurant
/auctions/All
https://rollerauction.com/buy/Buy
https://rollerauction.com/sell/Sell
https://bid.rollerauction.com/...External Subdomain Past Auctions
https://rollerauction.com/about/About Us
/contact/Contact Us
https://bid.rollerauction.com/...External Subdomain Register
https://bid.rollerauction.com/...External Subdomain My Account
https://bid.rollerauction.com/...External Subdomain Preferences
https://bid.rollerauction.com/...External Subdomain Watchlist
https://bid.rollerauction.com/...External Subdomain Invoices
https://bid.rollerauction.com/...External Subdomain Statements
https://bid.rollerauction.com/...External Subdomain IMG-ALT Account Button
/?hsLang=enClose menu
https://bid.rollerauction.com/...External Subdomain Text duplicate IMG-ALT Account Button
/auctions/Text duplicate Auctions
/auctions/government/Text duplicate Government
/auctions/construction/Text duplicate Construction
/auctions/industrial/Text duplicate Industrial
/auctions/restaurant/Text duplicate Restaurant
/auctions/Text duplicate All
https://rollerauction.com/buy/Text duplicate Buy
https://rollerauction.com/sell/Text duplicate Sell
https://bid.rollerauction.com/...External Subdomain Text duplicate Past Auctions
https://rollerauction.com/about/Text duplicate About Us
/contact/Text duplicate Contact Us
https://bid.rollerauction.com/...External Subdomain Text duplicate Register
https://bid.rollerauction.com/...External Subdomain Text duplicate My Account
https://bid.rollerauction.com/...External Subdomain Text duplicate Preferences
https://bid.rollerauction.com/...External Subdomain Text duplicate Watchlist
https://bid.rollerauction.com/...External Subdomain Text duplicate Invoices
https://bid.rollerauction.com/...External Subdomain Text duplicate Statements
/auctions/government/?hsLang=enGovernment Government
IMG-ALT RollerIcons__Car-gov
/auctions/construction/?hsLang=enConstruction Construction
IMG-ALT RollerIcons__Tractor2_construc
/auctions/industrial/?hsLang=enIndustrial Industrial
IMG-ALT RollerIcons__Drill
/auctions/restaurant/?hsLang=enRestaurant Restaurant
IMG-ALT RollerIcons__Restaurant
/auctions/?hsLang=enAll All
IMG-ALT RollerIcons__All_icon
/sell?hsLang=enConsignment Opportunity
/sell/?hsLang=enText duplicate Contact Us
/?hsLang=endiscover more
/?hsLang=enText duplicate discover more
/?hsLang=enText duplicate discover more
https://rollerauction.com/Anchor Mikayla Henry
IMG-ALT RollerIcon__circle-light-blue
https://rollerauction.com/Anchor Rikki Tahta
IMG-ALT RollerIcon__circle-light-blue-1
https://rollerauction.com/Anchor Scott Tashie
IMG-ALT RollerIcon__circle-light-blue-2
https://rollerauction.com/Anchor Ginger Haber
IMG-ALT RollerIcon__circle-light-blue-3
/about/?hsLang=enText duplicate About Us
https://bid.rollerauction.com/...External Subdomain Employment Opportunities
/privacy/?hsLang=enPrivacy Policy
https://www.coauctioneers.com/New window External Subdomain IMG-ALT Colorado Auctioneers Association
https://www.auctioneers.org/New window External Subdomain IMG-ALT National Auction Association
/auctions/?hsLang=enAll Auctions
https://bid.rollerauction.com/...External Subdomain Text duplicate Past Auctions
/buy/?hsLang=enText duplicate Buy
/sell/?hsLang=enText duplicate Sell
https://twitter.com/rollerauctionNew window External Twitter
https://www.facebook.com/Rolle...New window External Subdomain Facebook
https://www.youtube.com/roller...New window External Subdomain Youtube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://rollerauction.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The page response time is excellent with 0.09 seconds.
The file size of the HTML document is fine (55 kB).

HTTP Response Header

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dateMon, 19 Aug 2024 23:04:51 GMT
content-typetext/html; charset=UTF-8
cache-controls-maxage=10800, max-age=0
last-modifiedWed, 14 Aug 2024 15:42:08 GMT
link</hs/hsstatic/cos-i18n/static-1.53/bundles/project.js>; rel=preload; as=script
strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests
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referrer-policyno-referrer-when-downgrade
x-hs-cache-configBrowserCache-5s-EdgeCache-30s
x-hs-cache-controls-maxage=10800, max-age=0
x-hs-cf-cache-statusHIT
x-hs-content-id151921152526
x-hs-hub-id20859826
x-hs-prerenderedWed, 14 Aug 2024 15:42:08 GMT
set-cookie262 Characters
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varyAccept-Encoding
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http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 286 referring domains.
This page has 5,096 backlinks.
This page has backlinks from 210 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

Similar sites

Search preview

rollerauction.com
Roller Auction - Colorado's Online Auction Leader
Roller Auction has been setting the standard for live and online auctions in Colorado since 1976. Browse our local Denver auctions categories.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Auction93%Check
Roller Auction85%Check
Online Auction85%Check
Colorado75%Check
Roller73%Check
Online73%Check
Auction Company67%Check
Roller Auctions65%Check
Online Auctions65%Check
Auctions54%Check
Show more keywords and terms

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