Rotra.eu - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
89% 
Page structure
64% 
Link structure
27% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.50 s
File size
84.80 kB
Words
1656
Media files
13
Number of links
203 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Rotra | digitaal expediteur voor wereldwijde zee- en luchtvracht
The length of the page title is perfect. (563 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Bespaar met digital forwarding op uw zee- en luchtvracht. Controle, inzicht en lagere organisatiekosten met ons digitaal platform. Click, Ship & Smile
The length of the meta description is perfect. (915 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: nl
Language defined in HTML: nl-nl
Server location: United States of America
The following language is defined by HTML: nl-nl
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBespaar met digital forwarding op uw zee- en luchtvracht. Controle, inzicht en lagere organisatiekosten met ons digitaal platform. Click, Ship & Smile
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#ffffff
msapplication-confighttps://rotra.eu/resources/app/client/css/rotra/images/favicon/browserconfig.xml
theme-color#ffffff
facebook-domain-verificationchl4vec1cwtimvxzycm3n5iyhni8t1
langnl-nl
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1656 words. That's ok.
24.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
29 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 72 characters this one is longer than 70 characters:
"your digital forwarder for efficient and transparent worldwide transport"
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...t/images/CA_Badge_Cert_RegenGreen_NL.svgclimate neutral certified
...ages/icons/rotranext-ebooking-yellow.pngcheckmark
...t/images/icons/rotranext-geld-yellow.pngcheckmark
.../icons/rotranext-vergrootglas-yellow.pngcheckmark
...pi_compressed-v2__FitWzE0NTAsMTIwMF0.pngNo alt attribute provided
.../uploads/logo-NT__FitMaxWzIwMCwyMDBd.jpgsponsor
...cde8e2280f2421fc__FitMaxWzIwMCwyMDBd.pngsponsor
...elderlander-logo__FitMaxWzIwMCwyMDBd.jpgsponsor
/resources/app/client/images/cross.pngcross
Video URLWidthHeight
...1&loop=1&playlist=Ppu_hPzo4F8;showinfo=0100%100%

Page structure

H1 heading
(Critically important)
Wat is rotraNext?
Too many H1 headings
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Wat is rotraNext?
H1 Onze technologie
H1 Rotra API
H1 Wat onze klanten vertellen
H2 Rotra heeft een krachtig online klantportaal ontwikkeld voor al uw wereldwijde zee- en luchtvrachtzendingen: rotraNext.
H2 Al onze bestemmingen wereldwijd
H2 Actueel
H2 Klantbeoordelingen
H3 Integreer alle real-time zendingsinformatie in uw eigen ERP systeem
H3 Rotra 1e klimaatneutraal gecertificeerde expediteur na geslaagde audit
H3 Rotra Beste Gelderse Familiebedrijf 2022!
H3 Trade made easy | rotraNext transformeert logistieke organisaties van reactief naar proactief
H3 Machiel Roelofsen vertelt over digitalisering en klimaatneutraliteit
H3 rotraNext: 'We hebben het gehele expeditievak gedigitaliseerd'
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Vastroesten in je functie? Dat gaat je niet lukken bij ons!
H4 Rotra | Digital forwarder
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
9 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (29) on this page.

Found links on this page

LinkAttributesAnchor text
https://rotra.eu/nlNo Text
https://rotra.eu/nl/over-rotra/Over Rotra
https://careers.rotra.eu/External Subdomain Vacatures
https://rotra.eu/nl/contact/Contact
https://rotra.eu/nl/Country
https://rotra.eu/nl/Rotra Nederland
https://rotra.eu/be-nl/Rotra België
https://rotra.eu/nl/Language
https://rotra.eu/de/Deutsch
https://rotra.eu/en/English
https://rotra.eu/nl/Nederlands
https://auth.rotra.eu/loginNew window External Subdomain SIGN IN
https://rotra.eu/nl/zeevracht/Zeevracht
/nl/e-booking/?hide=1?hide=1rotraNext | Booking
/nl/track-and-trace/rotraNext | Track&Trace
/nl/zeevracht/fcl-lcl/FCL & LCL
/nl/zeevracht/special-services/Special Services
/nl/zeevracht/door-to-door/Door-to-door
/nl/zeevracht/douane/Douane
/nl/zeevracht/douane/aeo-gecer...AEO-gecertificeerd
/nl/zeevracht/douane/beperkte-...Beperkte Fiscale Vertegenwoordiging
/nl/zeevracht/douane/douane-op...Douane opslag / entrepot
/nl/zeevracht/douane/douanesys...Douanesystemen
/nl/zeevracht/douane/intrastat/Verzorgen Intrastat
/nl/zeevracht/premium-products/Premium products
/nl/zeevracht/premium-products...Rotra Green Footprint
/nl/zeevracht/premium-products...Text duplicate Rotra Green Footprint
/nl/zeevracht/premium-products...Transportverzekering
/nl/zeevracht/container-inform...Container informatie
/nl/zeevracht/autotransport/Autotransport
https://rotra.eu/nl/luchtvracht/Luchtvracht
/nl/e-booking/?hide=1?hide=1Text duplicate rotraNext | Booking
/nl/track-and-trace/Text duplicate rotraNext | Track&Trace
/nl/luchtvracht/aerospace/Aerospace
/nl/luchtvracht/special-servic...Text duplicate Special Services
/nl/luchtvracht/door-to-door/Text duplicate Door-to-door
/nl/luchtvracht/douane/Text duplicate Douane
/nl/luchtvracht/douane/aeo-gec...Text duplicate AEO-gecertificeerd
/nl/luchtvracht/douane/beperkt...Text duplicate Beperkte Fiscale Vertegenwoordiging
/nl/luchtvracht/douane/douane-...Douane expeditie
/nl/luchtvracht/douane/douane-...Text duplicate Douane opslag / entrepot
/nl/luchtvracht/douane/douanes...Text duplicate Douanesystemen
/nl/luchtvracht/douane/intrastat/Text duplicate Verzorgen Intrastat
/nl/luchtvracht/premium-products/Text duplicate Premium products
/nl/luchtvracht/premium-produc...Rotra Green Footprint voor klimaatneutraal transport
/nl/luchtvracht/premium-produc...Text duplicate Rotra Green Footprint
/nl/luchtvracht/premium-produc...Text duplicate Rotra Green Footprint
/nl/luchtvracht/premium-produc...Text duplicate Transportverzekering
/nl/luchtvracht/full-and-part-...Full and part charterservices
/nl/luchtvracht/autotransport/Text duplicate Autotransport
https://rotra.eu/nl/rotranext/rotraNext
/nl/logistiek/warehousing/Logistiek
/nl/logistiek/warehousing/Warehousing
/nl/logistiek/warehousing/bond...Bonded Warehousing
/nl/logistiek/value-added-logi...Value Added Logistics
/nl/logistiek/value-added-logi...Assemblage
/nl/logistiek/value-added-logi...Pick & Pack
/nl/transport/door-to-door/Transport
/nl/transport/door-to-door/Door-to-door services
/nl/transport/special-services/Text duplicate Special Services
/nl/transport/special-services...On board couriers
/nl/transport/special-services...Project logistiek
/nl/transport/multimodaal/Multimodaal
/nl/transport/container-terminal/Container terminal
/nl/transport/rail-transport/Rail transport
/nl/transport/douane/Text duplicate Douane
/nl/transport/douane/aeo-gecer...Text duplicate AEO-gecertificeerd
/nl/transport/douane/beperkte-...Text duplicate Beperkte Fiscale Vertegenwoordiging
/nl/transport/douane/douane-ex...Text duplicate Douane expeditie
/nl/transport/douane/douane-op...Text duplicate Douane opslag / entrepot
/nl/transport/douane/douanesys...Text duplicate Douanesystemen
/nl/transport/douane/intrastat/Text duplicate Verzorgen Intrastat
/nl/bestemmingen/transport-azie/Bestemmingen
/nl/bestemmingen/transport-azie/Azië
/nl/bestemmingen/transport-tur...Turkije
/nl/bestemmingen/transport-ban...Bangladesh
/nl/bestemmingen/transport-abu...Abu Dhabi
/nl/bestemmingen/transport-china/China
/nl/bestemmingen/transport-dubai/Dubai
/nl/bestemmingen/transport-india/India
/nl/bestemmingen/transport-japan/Japan
/nl/bestemmingen/transport-korea/Korea
/nl/bestemmingen/transport-nepal/Nepal
/nl/bestemmingen/transport-pak...Pakistan
/nl/bestemmingen/transport-sin...Singapore
/nl/bestemmingen/transport-sri...Sri Lanka
/nl/bestemmingen/transport-tai...Taiwan
/nl/bestemmingen/transport-tha...Thailand
/nl/bestemmingen/transport-vie...Vietnam
/nl/bestemmingen/overige-landen/Overige landen
/nl/bestemmingen/transport-afr...Afrika
/nl/bestemmingen/transport-alg...Algerije
/nl/bestemmingen/transport-egy...Egypte
/nl/bestemmingen/transport-kenia/Kenia
/nl/bestemmingen/transport-libie/Libië
/nl/bestemmingen/transport-mar...Marokko
/nl/bestemmingen/transport-nig...Nigeria
/nl/bestemmingen/transport-tun...Tunesië
/nl/bestemmingen/transport-zui...Zuid-Afrika
/nl/bestemmingen/overige-landen/Text duplicate Overige landen
/nl/bestemmingen/transport-zui...Zuid-Amerika
/nl/bestemmingen/transport-bol...Bolivia
/nl/bestemmingen/transport-bra...Brazilië
/nl/bestemmingen/transport-chili/Chili
/nl/bestemmingen/transport-col...Colombia
/nl/bestemmingen/transport-ecu...Ecuador
/nl/bestemmingen/transport-par...Paraguay
/nl/bestemmingen/transport-peru/Peru
/nl/bestemmingen/transport-sur...Suriname
/nl/bestemmingen/transport-uru...Uruguay
/nl/bestemmingen/transport-ven...Venezuela
/nl/bestemmingen/overige-landen/Text duplicate Overige landen
/nl/bestemmingen/transport-oce...Oceanië
/nl/bestemmingen/transport-aus...Australië
/nl/bestemmingen/transport-nie...Nieuw-Zeeland
/nl/bestemmingen/overige-landen/Text duplicate Overige landen
/nl/bestemmingen/transport-noo...Noord-Amerika
/nl/bestemmingen/transport-ame...Amerika
/nl/bestemmingen/transport-bah...Bahama’s
/nl/bestemmingen/transport-can...Canada
/nl/bestemmingen/transport-cos...Costa Rica
/nl/bestemmingen/transport-cuba/Cuba
/nl/bestemmingen/transport-haiti/Haïti
/nl/bestemmingen/transport-mex...Mexico
/nl/bestemmingen/transport-pan...Panama
/nl/bestemmingen/overige-landen/Text duplicate Overige landen
/nl/bestemmingen/transport-eur...Europa
/nl/bestemmingen/transport-bul...Bulgarije
/nl/bestemmingen/transport-cyp...Cyprus
/nl/bestemmingen/transport-eng...Engeland
/nl/bestemmingen/transport-est...Estland
/nl/bestemmingen/transport-fin...Finland
/nl/bestemmingen/transport-gri...Griekenland
/nl/bestemmingen/transport-ier...Ierland
/nl/bestemmingen/transport-malta/Malta
/nl/bestemmingen/transport-mol...Moldavië
/nl/bestemmingen/transport-mon...Monaco
/nl/bestemmingen/transport-mon...Montenegro
/nl/bestemmingen/transport-ned...Nederland
/nl/bestemmingen/transport-noo...Noord-Ierland
/nl/bestemmingen/transport-noo...Noorwegen
/nl/bestemmingen/transport-oek...Oekraïne
/nl/bestemmingen/transport-polen/Polen
/nl/bestemmingen/transport-por...Portugal
/nl/bestemmingen/transport-san...San Marino
/nl/bestemmingen/transport-sca...Scandinavië
/nl/bestemmingen/transport-sch...Schotland
/nl/bestemmingen/transport-ser...Servië
/nl/bestemmingen/transport-slo...Slovenië
/nl/bestemmingen/transport-slo...Slowakije
/nl/bestemmingen/transport-spa...Spanje
/nl/bestemmingen/transport-tur...Text duplicate Turkije
/nl/bestemmingen/transport-ver...Verenigd Koninkrijk
/nl/bestemmingen/transport-wales/Wales
/nl/bestemmingen/transport-wit...Wit-Rusland
/nl/bestemmingen/transport-zwe...Zweden
/nl/bestemmingen/overige-landen/Text duplicate Overige landen
https://rotra.eu/nl/sectoren/Sectoren
/nl/sectoren/aerospace-aviation/Aerospace & Aviation
/nl/sectoren/automotive/Automotive
/nl/sectoren/consumer/Consumer
/nl/sectoren/elektronica/Elektronica
/nl/sectoren/fashion-retail/Fashion & Retail
/nl/sectoren/food/Food
/nl/sectoren/industrial/Industrial
https://content.rotra.eu/nl-de...New window External Subdomain Schedule your online demo
https://content.rotra.eu/nl-de...External Subdomain Get your free demo now
https://content.rotra.eu/nl-de...External Subdomain Get your free login now
https://rotra.eu/nl/over-rotra/Text duplicate Over Rotra
https://rotra.eu/?l=nl_NLUw tarief online
/nl/e-booking/?hide=1Boek uw zending online in rotraNext
/nl/track-and-trace/Track & Trace in rotraNext
/nl/bestemmingen/transport-afr...Text duplicate Afrika
/nl/bestemmingen/transport-eur...Text duplicate Europa
/nl/bestemmingen/transport-oce...Text duplicate Oceanië
/nl/bestemmingen/transport-azie/Text duplicate Azië
/nl/bestemmingen/transport-noo...Text duplicate Noord-Amerika
/nl/bestemmingen/transport-zui...Text duplicate Zuid-Amerika
/nl/nieuws/rotra-100-klimaatne...No Text
/nl/nieuws/rotra-100-klimaatne...Rotra 1e klimaatneutraal gecertificeerde expediteur na geslaagde audit
/nl/nieuws/rotra-100-klimaatne...No Text
/nl/nieuws/rotra-beste-gelders...No Text
/nl/nieuws/rotra-beste-gelders...Rotra Beste Gelderse Familiebedrijf 2022!
/nl/nieuws/rotra-beste-gelders...No Text
/nl/nieuws/trade-made-easy-rot...Trade made easy | rotraNext transformeert logistieke organisaties van reactief naar proactief
/nl/nieuws/trade-made-easy-rot...No Text
/nl/nieuws/machiel-roelofsen-i...No Text
/nl/nieuws/machiel-roelofsen-i...Machiel Roelofsen vertelt over digitalisering en klimaatneutraliteit
/nl/nieuws/machiel-roelofsen-i...No Text
/nl/nieuws/untitled-news-item/rotraNext: 'We hebben het gehele expeditievak gedigitaliseerd'
/nl/nieuws/untitled-news-item/No Text
https://rotra.eu/nl/nieuws/Ga naar onze nieuwspagina
https://www.feedbackcompany.co...New window External Subdomain Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://www.feedbackcompany.co...New window External Subdomain Text duplicate Bekijk deze review op Feedback Company
https://rotra.eu/nl/zeevracht/Text duplicate Zeevracht
https://rotra.eu/nl/luchtvracht/Text duplicate Luchtvracht
/nl/transport/multimodaal/Multimodal
https://rotra.eu/nl/logistiek/Logistics
/nl/transport/door-to-door/Text duplicate Transport
https://rotra.eu/nl/bestemmingen/Text duplicate Bestemmingen
https://rotra.eu/nl/over-rotra/Text duplicate Over Rotra
/nl/over-rotra/career/Career
https://rotra.eu/nl/nieuws/Nieuws
https://content.rotra.eu/cbam-...External Subdomain CBAM
https://content.rotra.eu/csrd-...External Subdomain CSRD wetgeving
https://content.rotra.eu/inset...External Subdomain Insetting & Offsetting
https://content.rotra.eu/klima...External Subdomain Rotra klimaatneutraal
/nl/over-rotra/career/Text duplicate Vacatures
https://www.facebook.com/Konin...New window External Subdomain No Text
https://www.instagram.com/rotr...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.flickr.com/photos/...New window External Subdomain No Text
/nl/algemene-voorwaarden/Algemene voorwaarden
https://rotra.eu/nl/cookiebeleid/Cookiebeleid
https://rotra.eu/nl/disclaimer/Disclaimer
https://rotra.eu/nl/faq/FAQ
https://rotra.eu/nl/kennisbank/Kennisbank
https://rotra.eu/nl/privacy/Privacy policy
https://content.rotra.eu/nl-of...External Subdomain OFFERTE
https://content.rotra.eu/nl-in...External Subdomain CONTACT

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://rotra.eu/nl/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 4 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (85 kB).

HTTP Response Header

NameValue
dateSat, 16 Nov 2024 15:20:46 GMT
serverApache
set-cookie100 Characters
varyX-Forwarded-Protocol,Accept-Encoding
cache-controlno-cache, no-store, must-revalidate
content-encodinggzip
content-length15639
content-typetext/html; charset=utf-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 96 referring domains.
This page has 391 backlinks.
This page has backlinks from 66 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: *
Disallow: /SearchForm/

Sitemap: https://rotra.eu/sitemap.xml

Similar sites

Search preview

rotra.eu
Rotra | digitaal expediteur voor wereldwijde zee- en luchtvracht
Bespaar met digital forwarding op uw zee- en luchtvracht. Controle, inzicht en lagere organisatiekosten met ons digitaal platform. Click, Ship & Smile

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Rotra73%Check
rotraNext61%Check
zee61%Check
Luchtvracht61%Check
Digital59%Check
al uw wereldwijde59%Check
expediteur Rotra59%Check
digitaal58%Check
al uw zendingen57%Check
digitaal platform rotraNext56%Check
Show more keywords and terms

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