Schwarzkopf.de - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
59% 
Page structure
32% 
Link structure
77% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
526.80 kB
Words
599
Media files
32
Number of links
131 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Schwarzkopf - die ganze Welt der Haare
The length of the page title is perfect. (363 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Schwarzkopf - die ganze Welt der Haare. Ob Styling, Coloration oder die richtige Haarpflege: Hier findest du alles, was dein Haar schöner macht!
The length of the meta description is perfect. (895 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.schwarzkopf.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
templatecontent-page
viewportwidth=device-width, initial-scale=1
google-site-verificationkoIoipcV73Y0qZg0YXkXDhdbAoQRTmvzPtlQk87ws5s
facebook-domain-verification0sqqa0oslnvdfcpufthekiw0964v15
descriptionSchwarzkopf - die ganze Welt der Haare. Ob Styling, Coloration oder die richtige Haarpflege: Hier findest du alles, was dein Haar schöner macht!
langde-de
twitter:titleSchwarzkopf: Haarstyling | Haarfarbe | Haarpflege | Marken
twitter:cardwebsite
twitter:image:altGerman
twitter:descriptionSchwarzkopf - die ganze Welt der Haare. Ob Styling, Coloration oder die richtige Haarpflege: Hier findest du alles, was dein Haar schöner macht!
twitter:imagehttps://dm.henkel-dam.com/is/image/henkel/sk_de_for_every_you_home_2560x963
og:imagehttps://dm.henkel-dam.com/is/image/henkel/sk_de_for_every_you_home_2560x963
og:typewebsite
og:image:altGerman
og:titleSchwarzkopf: Haarstyling | Haarfarbe | Haarpflege | Marken
og:urlhttps://www.schwarzkopf.de/
og:descriptionSchwarzkopf - die ganze Welt der Haare. Ob Styling, Coloration oder die richtige Haarpflege: Hier findest du alles, was dein Haar schöner macht!
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 599 words. That's ok.
29% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.38 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (526.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (22). We recommend using a maximum of 12 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Schwarzkopf Logo
data:[...] Base64SK For every You Home Mobile
data:[...] Base64Taft Nazan BG Blue Mobile
data:[...] Base64Gliss Allgemein Header Mobile
data:[...] Base64Brillance Coileen Header
data:[...] Base64SK HaptiQ Teaser
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64taft
data:[...] Base64Gliss Logo
data:[...] Base64SK PETA Teaser light yellow
data:[...] Base64Drei Frauen mittleren Alters, alle in zarten Pastelltönen gekleidet, sitzen in entspannter Haltung auf einer grauen Couch, die vor einer pastellrosa Wand steht
data:[...] Base64lachende Frau mit blonden Haaren
data:[...] Base64Lächelnde braunhaarige Frau mit Strähnen in Blond
data:[...] Base64 Welche Haarfarbe passt zu mir?
data:[...] Base64Haarfarbe-ausprobieren
data:[...] Base64Lächelnde blonde Frau mit langen Locken fasst sich in die Haare.
data:[...] Base64schwarzkopf
data:[...] Base64Frau mit Lockenwickler im Haar
data:[...] Base64So-baendigen-Sie-Haarwirbel
data:[...] Base64Portraitaufnahme einer reifen Frau mit schwarzem Top und rotem Blazer, die den Kopf mit geschlossenen Augen lächelnd zur Seite neigt – ihre langen grauen Haare fliegen um ihr Gesicht
data:[...] Base64SK-navigation-logo

Page structure

H1 heading
(Critically important)
Taft
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Taft
H1 +100% stärkeres Haar
H1 Brillance
H2 FOLGE UNS
H3 Empfohlene Produkte
H3 Meistgelesene Artikel
H4 DAS HAPTIQ-SYSTEM
H4 PETA APPROVED
H5 Glanz Haarspray
H5 Powerful Age Haarspray
H5 Power Invisible Haarspray
H5 Power Haarlack
H5 Power Cashmere Haarspray
H5 Power Express Haarspray
H5 Volumen Haarspray für alle Haartypen
H5 Volumen Haarspray für trockenes Haar
H5 Volumen Haarspray für dünner werdendes Haar
H5 Volumen Haarspray für feines Haar
H5 Classic Haarspray Halt & Schutz
H5 Classic Haarspray Halt & Pflege
H5 Gut gestylt in jedem Alter: Die besten Frisuren für Frauen ab 60
H5 Blondiertes Haar tönen – geht das?
H5 Strähnchen ganz einfach selber machen: So klappt’s!
H5 Welche Haarfarbe passt zu mir?
H5 Haarfarben ausprobieren: Das sind Ihre Optionen!
H5 Spitzen zu Hause selber schneiden
H5 Haare mit Apfelessig waschen – so geht’s
H5 Lockenwickler: Stylingtool für lockige Haare
H5 So bändigen Sie Haarwirbel
H5 Erste graue Haare - darf ich sie auszupfen?
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.schwarzkopf.de/Anchor Skip to Content
https://www.schwarzkopf.de/IMG-ALT Schwarzkopf Logo
/product-portfolio.htmlProdukte
/product-portfolio/haarfarbe.htmlSubdomain Haarfarbe
A-TITLE Haarfarbe
/product-portfolio/haarfarbe/a...Subdomain Ansatz
A-TITLE Ansatz
/product-portfolio/haarfarbe/b...Subdomain Blondierung & Aufheller
A-TITLE Blondierung & Aufheller
/product-portfolio/haarfarbe/b...Subdomain Blond
A-TITLE Blond
/product-portfolio/haarfarbe/b...Subdomain Braun
A-TITLE Braun
/product-portfolio/haarfarbe/c...Subdomain Coloration
A-TITLE Coloration
/product-portfolio/haarfarbe/h...Subdomain Produkte für Männer
A-TITLE Produkte für Männer
/product-portfolio/haarfarbe/r...Subdomain Rainbow
A-TITLE Rainbow
/product-portfolio/haarfarbe/r...Subdomain Rot
A-TITLE Rot
/product-portfolio/haarfarbe/s...Subdomain Schwarz
A-TITLE Schwarz
/product-portfolio/haarfarbe/s...Subdomain Strähnchen
A-TITLE Strähnchen
/product-portfolio/haarpflege....Subdomain Haarpflege
A-TITLE Haarpflege
/product-portfolio/haarpflege/...Subdomain Haarmaske
A-TITLE Haarmaske
/product-portfolio/haarpflege/...Subdomain Haaröle
A-TITLE Haaröle
/product-portfolio/haarpflege/...Subdomain Leave-in-Pflege
A-TITLE Leave-in-Pflege
/product-portfolio/haarpflege/...Subdomain Text duplicate Produkte für Männer
A-TITLE Produkte für Männer
/product-portfolio/haarpflege/...Subdomain Shampoo
A-TITLE Shampoo
/product-portfolio/haarpflege/...Subdomain Spülung
A-TITLE Spülung
/product-portfolio/haarstyling...Subdomain Haarstyling
A-TITLE Haarstyling
/product-portfolio/haarstyling...Subdomain Haarcreme
A-TITLE Haarcreme
/product-portfolio/haarstyling...Subdomain Haargel
A-TITLE Haargel
/product-portfolio/haarstyling...Subdomain Haarpuder
A-TITLE Haarpuder
/product-portfolio/haarstyling...Subdomain Haarspray
A-TITLE Haarspray
/product-portfolio/haarstyling...Subdomain Haarwachs
A-TITLE Haarwachs
/product-portfolio/haarstyling...Subdomain Hitzeschutz
A-TITLE Hitzeschutz
/product-portfolio/haarstyling...Subdomain Text duplicate Produkte für Männer
A-TITLE Produkte für Männer
/product-portfolio/haarstyling...Subdomain Schaumfestiger
A-TITLE Schaumfestiger
/product-portfolio/haarstyling...Subdomain Stylingspray
A-TITLE Stylingspray
/product-portfolio/haarstyling...Subdomain Trockenshampoo
A-TITLE Trockenshampoo
/product-portfolio.htmlAlle Produkte
/article-overview.htmlMagazin
/marken.htmlMarken
/marken/haarfarbe.htmlSubdomain Text duplicate Haarfarbe
A-TITLE Haarfarbe
/marken/haarfarbe/blonde.htmlSubdomain Blonde
A-TITLE Blonde
/marken/haarfarbe/brillance.htmlSubdomain Brillance
A-TITLE Brillance
/marken/haarfarbe/diadem.htmlSubdomain Diadem
A-TITLE Diadem
/marken/haarfarbe/men_perfect....Subdomain Men Perfect
A-TITLE Men Perfect
/marken/haarfarbe/re-nature.htmlSubdomain Re-Nature
A-TITLE Re-Nature
/marken/haarfarbe/perfect-mous...Subdomain Perfect Mousse
A-TITLE Perfect Mousse
/marken/haarpflege.htmlSubdomain Text duplicate Haarpflege
A-TITLE Haarpflege
/marken/haarpflege/glisskur.htmlSubdomain Gliss
A-TITLE Gliss
/marken/haarpflege/seborin.htmlSubdomain Seborin
A-TITLE Seborin
/marken/haarstyling.htmlSubdomain Text duplicate Haarstyling
A-TITLE Haarstyling
/marken/haarstyling/taft.htmlSubdomain Taft
A-TITLE Taft
/ueber-uns.htmlÜber uns
/ueber-uns/inhaltsstoffe.htmlSubdomain Inhaltsstoffe
A-TITLE Inhaltsstoffe
/ueber-uns/inhaltsstoffe/inhal...Subdomain Inhaltsstoff Glycerin
A-TITLE Inhaltsstoff Glycerin
/ueber-uns/inhaltsstoffe/gehei...Subdomain Geheimtipp Aprikosenkernöl
A-TITLE Geheimtipp Aprikosenkernöl
/ueber-uns/inhaltsstoffe/butyr...Subdomain Butyrospermum Parkii Butter
A-TITLE Butyrospermum Parkii Butter
/ueber-uns/inhaltsstoffe/helia...Subdomain Helianthus Annuus: Das Öl der Sonnenblume
A-TITLE Helianthus Annuus: Das Öl der Sonnenblume
/ueber-uns/inhaltsstoffe/avoca...Subdomain Avocadoöl: Vitamine und Fette für die Haare
A-TITLE Avocadoöl: Vitamine und Fette für die Haare
/ueber-uns/inhaltsstoffe/kakao...Subdomain Kakaobutter: Pflegender Konsistenzgeber
A-TITLE Kakaobutter: Pflegender Konsistenzgeber
/ueber-uns/inhaltsstoffe/cetri...Subdomain Cetrimoniumchlorid: Sorgt für Kämmbarkeit
A-TITLE Cetrimoniumchlorid: Sorgt für Kämmbarkeit
/ueber-uns/nachhaltigkeit.htmlSubdomain Über uns Nachhaltigkeit
A-TITLE Über uns Nachhaltigkeit
/ueber-uns/nachhaltigkeit/sozi...Subdomain Soziales Engagement
A-TITLE Soziales Engagement
/ueber-uns/nachhaltigkeit/prod...Subdomain Produktionsprozesse
A-TITLE Produktionsprozesse
/ueber-uns/nachhaltigkeit/soci...Subdomain Social Plastic®: Was steckt dahinter?
A-TITLE Social Plastic®: Was steckt dahinter?
/ueber-uns/nachhaltigkeit/100-...Subdomain 100% recycelbare Verpackungen
A-TITLE 100% recycelbare Verpackungen
/ueber-uns/nachhaltigkeit/fsc-...Subdomain FSC-Zertifizierung von Kosmetikprodukten
A-TITLE FSC-Zertifizierung von Kosmetikprodukten
/ueber-uns/nachhaltigkeit/die-...Subdomain Die Sicherheit unserer Kosmetikprodukte
A-TITLE Die Sicherheit unserer Kosmetikprodukte
/ueber-uns/faq.htmlSubdomain FAQ
A-TITLE FAQ
/for-every-you.htmlFor Every You
/color-lounge.htmlColor Lounge
/color-lounge/findyourcolor.htmlSubdomain Find your color
A-TITLE Find your color
/accounts/login.htmlSubdomain No Text
/suche.htmlNo Text
/ueber-uns/faq.htmlText duplicate FAQ
/for-every-you.htmlIMG-ALT SK For every You Home Mobile
/marken/haarstyling/taft.htmlIMG-ALT Taft Nazan BG Blue Mobile
/marken/haarpflege/glisskur.htmlIMG-ALT Gliss Allgemein Header Mobile
/marken/haarfarbe/brillance.htmlIMG-ALT Brillance Coileen Header
/haptiq.htmlErfahre mehr
/marken/haarstyling/taft/produ...A-TITLE Glanz Haarspray
/marken/haarstyling/taft/produ...A-TITLE Powerful Age Haarspray
/marken/haarstyling/taft/produ...A-TITLE Power Invisible Haarspray
/marken/haarstyling/taft/produ...A-TITLE Power Haarlack
/marken/haarstyling/taft/produ...A-TITLE Power Cashmere Haarspray
/marken/haarstyling/taft/produ...A-TITLE Power Express Haarspray
/marken/haarstyling/taft/produ...A-TITLE Volumen Haarspray für alle Haartypen
/marken/haarstyling/taft/produ...A-TITLE Volumen Haarspray für trockenes Haar
/marken/haarstyling/taft/produ...A-TITLE Volumen Haarspray für dünner werdendes Haar
/marken/haarstyling/taft/produ...A-TITLE Volumen Haarspray für feines Haar
/marken/haarstyling/taft/produ...A-TITLE Classic Haarspray Halt & Schutz
/marken/haarstyling/taft/produ...A-TITLE Classic Haarspray Halt & Pflege
/marken/haarstyling/taft/peta....IMG-ALT taft
/marken/haarstyling/taft/peta....Text duplicate Erfahre mehr
/marken/haarpflege/glisskur/pe...IMG-ALT Gliss Logo
/marken/haarpflege/glisskur/pe...Text duplicate Erfahre mehr
/marken/haarpflege/glisskur.htmlIMG-ALT SK PETA Teaser light yellow
/article-overview/haarstyling/...A-TITLE Gut gestylt in jedem Alter: Die besten Frisuren für Frauen ab 60
/article-overview/haarstyling/...Jetzt lesen
/article-overview/haarfarbe/bl...A-TITLE Blondiertes Haar tönen – geht das?
/article-overview/haarfarbe/bl...Text duplicate Jetzt lesen
/article-overview/haarfarbe/st...A-TITLE Strähnchen ganz einfach selber machen: So klappt’s!
/article-overview/haarfarbe/st...Text duplicate Jetzt lesen
/article-overview/haarfarbe/we...A-TITLE Welche Haarfarbe passt zu mir?
/article-overview/haarfarbe/we...Text duplicate Jetzt lesen
/article-overview/haarfarbe/ha...A-TITLE Haarfarben ausprobieren: Das sind Ihre Optionen!
/article-overview/haarfarbe/ha...Text duplicate Jetzt lesen
/article-overview/highlights/s...A-TITLE Spitzen zu Hause selber schneiden
/article-overview/highlights/s...Text duplicate Jetzt lesen
/article-overview/haarpflege/r...A-TITLE Haare mit Apfelessig waschen – so geht’s
/article-overview/haarpflege/r...Text duplicate Jetzt lesen
/article-overview/haarstyling/...A-TITLE Lockenwickler: Stylingtool für lockige Haare
/article-overview/haarstyling/...Text duplicate Jetzt lesen
/article-overview/haarstyling/...A-TITLE So bändigen Sie Haarwirbel
/article-overview/haarstyling/...Text duplicate Jetzt lesen
/article-overview/haarfarbe/ha...A-TITLE Erste graue Haare - darf ich sie auszupfen?
/article-overview/haarfarbe/ha...Text duplicate Jetzt lesen
/article-overview.htmlEntdecke unser Magazin
/product-portfolio/haarstyling...Text duplicate Haarstyling
/product-portfolio/haarfarbe.htmlText duplicate Haarfarbe
/product-portfolio/haarpflege....Text duplicate Haarpflege
/marken/haarstyling.htmlText duplicate Haarstyling
/marken/haarfarbe.htmlText duplicate Haarfarbe
/marken/haarpflege.htmlText duplicate Haarpflege
/article-overview/haarstyling....Haarstyling Tipps
/article-overview/haarfarbe.htmlHaarfarbe Tipps
/article-overview/haarpflege.htmlHaarpflege Tipps
/html-sitemap.htmlSitemap
/ueber-uns.htmlSchwarzkopf Historie
/ueber-uns/nachhaltigkeit.htmlNachhaltigkeit
/impressum.htmlImpressum
/kontakt.htmlKontakt
/cookies.htmlCookies
/datenschutzerklaerung.htmlDatenschutzerklärung
/nutzungsbedingungen.htmlNutzungsbedingungen
/note-for-us-residents.htmlNote for U.S. Residents
https://www.facebook.com/Schwa...New window External Subdomain No Text
https://www.instagram.com/schw...New window External Subdomain No Text
https://www.youtube.com/user/S...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.schwarzkopf.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (527 kB).
The page response time is excellent with 0.24 seconds.

HTTP Response Header

NameValue
serverCloudFront
content-typetext/html;charset=utf-8
content-length52738
x-vhosthttps://www.schwarzkopf.de
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
cache-controlmax-age=900,stale-while-revalidate=604800
strict-transport-securitymax-age=31536000; includeSubDomains
content-encodinggzip
dispatcher-age
server-timingcdn-cache;dur=595
x-content-type-optionsnosniff
accept-rangesbytes
dateFri, 23 Aug 2024 16:44:45 GMT
x-served-bycache-fra-eddf8230025-FRA
x-timerS1724431486.926588,VS0,VS0,VE3
varyCloudFront-Viewer-Country,Accept-Encoding
via1.1 de142d0ad142b3c0e86791d0b145349a.cloudfront.net (CloudFront)
age595
x-cacheMiss from cloudfront
x-amz-cf-popFRA60-P9
x-amz-cf-idNdPhlmtsyHMrPazPJ4HtfB2apKvZPdHSZg9sESZlr0-uljHS1FXIjA==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 770 referring domains.
This page has 57,459 backlinks.
This page has backlinks from 594 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Sitemap: https://www.schwarzkopf.de/sitemap.xml
user-agent: *
disallow: /protected-pages/config.html
disallow: /protected-pages/config/
disallow: /hos/houseofschwarzkopf/our-products/config.html
disallow: /hos/houseofschwarzkopf/our-products/config/
disallow: /hos/houseofschwarzkopf/shop/config.html
disallow: /hos/houseofschwarzkopf/shop/config/
disallow: /hos/houseofschwarzkopf/The-Salon-Above/config.html
disallow: /hos/houseofschwarzkopf/The-Salon-Above/config/
disallow: /hos/houseofschwarzkopf/config.html
disallow: /hos/houseofschwarzkopf/config/
disallow: /hos/config.html
disallow: /hos/config/
disallow: /experience-fragments/product_pop_up/cart-list-flyout/master.html
disallow: /experience-fragments/product_pop_up/cart-list-flyout/master/

Similar sites

Search preview

www.schwarzkopf.de
Schwarzkopf - die ganze Welt der Haare
Schwarzkopf - die ganze Welt der Haare. Ob Styling, Coloration oder die richtige Haarpflege: Hier findest du alles, was dein Haar schöner macht!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Haare72%Check
Schwarzkopf71%Check
graue Haare60%Check
Styling55%Check
Pflege55%Check
Taft52%Check
Haarfarbe49%Check
Halt49%Check
Haarfarbe Haarpflege49%Check
Power47%Check
Show more keywords and terms

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