Shop.unicef.ca - SEO Checker

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Overview of the SEO Check
Meta information
91% 
Page quality
51% 
Page structure
100% 
Link structure
25% 
Server
85% 
External factors
23% 
SEO Score
Response time
0.71 s
File size
22.00 kB
Words
295
Media files
14
Number of links
38 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Shop UNICEF Survival Gifts | UNICEF Survival Gifts
There are word repetitions in the page title.
The length of the page title is perfect. (470 pixels out of 580 max pixel length)
Meta description
(Critically important)
Survival Gifts represent critical items UNICEF is delivering to families and children from the world’s largest humanitarian warehouse. Shop the UNICEF store now.
The length of the meta description is perfect. (999 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://secure.unicef.ca/page/139915/shop/1?locale=en-US
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
titleShop UNICEF Survival Gifts | UNICEF Survival Gifts
descriptionSurvival Gifts represent critical items UNICEF is delivering to families and children from the world’s largest humanitarian warehouse. Shop the UNICEF store now.
langen
twitter:cardsummary_large_image
og:titleShop UNICEF Survival Gifts | UNICEF Survival Gifts
og:descriptionSurvival Gifts represent critical items UNICEF is delivering to families and children from the world’s largest humanitarian warehouse. Shop the UNICEF store now.
og:imagehttps://aaf1a18515da0e792f78-c27fdabe952dfc357fe25ebf5c8897ee.ssl.cf5.rackcdn.com/1672/ecommerce-hero.jpg?v=1701114691000
og:urlhttps://secure.unicef.ca/page/139915/shop/1?locale=en-US
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 295 words on this page. Good pages should have about 800 words of useful content.
25.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../1672/ecommerce-hero.jpg?v=1701114691000No alt attribute provided
.../1672/UNF9-UN0757380.jpg?v=1708030831000No alt attribute provided
...1672/UNH41-UN0284427.jpg?v=1708031041000No alt attribute provided
.../1672/UNW3-UN0388719.jpg?v=1708031209000No alt attribute provided
.../1672/UNG2-UN0581298.jpg?v=1708030857000No alt attribute provided
.../1672/UNF5-UN0727544.jpg?v=1708030778000No alt attribute provided
...1672/UNA14-UNI342040.jpg?v=1708030637000No alt attribute provided
...m/1672/survivalGifts.jpg?v=1701197610000Children holding blue Unicef Backpacks
...672/survival_step_01.png?v=1701197720000Gift wrapped present icon
...672/survival_step_02.png?v=1701197709000folder card icon
...672/survival_step_03.png?v=1701197698000Delivery Truck icon
...672/newsletter_image.jpg?v=1701197769000A group of smiling children
...tical-Logo_RGB_White.png?v=1712163280000Unicef Logo
...vector-rgb_509x509+1.png?v=17012082660002022 Charities Imagine Canada Accredited Seal

Page structure

H1 heading
(Critically important)
Give the Gift of Survival
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Give the Gift of Survival
H2 How Survival Gifts Work
H2 Browse More Gifts
H2 Subscribe to our newsletter
H3 Most Popular
H3 Restock a Malnutrition Centre
H3 Vaccine Packs
H3 Water Health Bundle
H3 Urgent Aid
H3 Plumpy’Nut®
H3 Educate a Girl
H4 One
H4 Two
H4 Three
H5 By Category
H5 By Occasion
H5 More Ways to Shop
H6 Contact
H6 Connect
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
/page/139915/shop/1Home
/page/139915/shop/2?categoryId...All Gifts
/page/139915/shop/2?categoryId...Gifts by Category
/page/139915/shop/2?categoryId...Education
/page/139915/shop/2?categoryId...Emergency and Greatest Need
/page/139915/shop/2?categoryId...Health and Nutrition
/page/139915/shop/2?categoryId...Water
/page/139915/shop/2?categoryId...Back to School
/page/139915/shop/2?categoryId...Father's Day Gifts
/page/139915/shop/2?categoryId...Holiday
/page/139915/shop/2?categoryId...Mother's Day Gifts
/page/142325/action/1Subdomain How Survival Gifts Work
/page/139915/shop/4Cart
/page/139915/shop/2?categoryId...Shop
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Restock a Malnutrition Centre
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Vaccine Packs
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Water Health Bundle
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Urgent Aid
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Plumpy’Nut®
/page/139915/shop/3?productId=...No Text
/page/139915/shop/3?productId=...Educate a Girl
https://secure.unicef.ca/page/...External Subdomain Shop More Gifts
https://secure.unicef.ca/page/...External Subdomain About Survival Gifts
https://secure.unicef.ca/page/...External Subdomain Text duplicate Education
https://secure.unicef.ca/page/...External Subdomain Text duplicate Emergency and Greatest Need
https://secure.unicef.ca/page/...External Subdomain Text duplicate Health and Nutrition
https://secure.unicef.ca/page/...External Subdomain Text duplicate Water
https://secure.unicef.ca/page/...External Subdomain Text duplicate Back to School
https://secure.unicef.ca/page/...External Subdomain Father’s Day Gifts
https://secure.unicef.ca/page/...External Subdomain Text duplicate Holiday
https://secure.unicef.ca/page/...External Subdomain Mother’s Day Gifts
https://secure.unicef.ca/page/...External Subdomain Text duplicate All Gifts
https://secure.unicef.ca/page/...New window External Subdomain Subscribe
https://www.unicef.ca/en/New window External Subdomain IMG-ALT Unicef Logo
A-TITLE About Unicef Canada
https://www.facebook.com/UNICE...New window External Subdomain A-TITLE Unicef Canada Facebook
https://twitter.com/UNICEFCanadaNew window External A-TITLE Unicef Canada Twitter/X
https://www.youtube.com/user/u...New window External Subdomain A-TITLE Unicef Canada Youtube
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Unicef Canada LinkedIn
https://www.tiktok.com/@unicef...New window External Subdomain A-TITLE Unicef Canada TikTok
https://www.instagram.com/unic...New window External Subdomain A-TITLE Unicef Canada Instagram
https://www.imaginecanada.ca/e...New window External Subdomain IMG-ALT 2022 Charities Imagine Canada Accredited Seal
https://www.unicef.ca/en/about...External Subdomain About
https://www.unicef.ca/en/unice...External Subdomain Privacy Policy
https://unicef.ca/External Unicef.ca
/page/139915/shop/1?locale=fr_CAAccueil
/page/139915/shop/2?categoryId...Tous les cadeaux
/page/139915/shop/2?categoryId...Cadeaux par catégorie
/page/139915/shop/2?categoryId...Cadeaux de l’aide d’urgence
/page/139915/shop/2?categoryId...Cadeaux de l’eau
/page/139915/shop/2?categoryId...Cadeaux de l’éducation
/page/139915/shop/2?categoryId...Cadeaux de la santé
/page/139915/shop/2?categoryId...Fête des Mères
/page/139915/shop/2?categoryId...Fête des Pères
/page/139915/shop/2?categoryId...Rentrée scolaire
/page/139915/shop/2?categoryId...Temps des Fêtes
https://secure.unicef.ca/page/...External Subdomain Les cadeaux de survie
/page/139915/shop/4?locale=fr_CAText duplicate Cart

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.unicef.ca/page/139915/shop/1"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.71 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (22 kB).

HTTP Response Header

NameValue
dateMon, 09 Sep 2024 06:52:06 GMT
content-typetext/html
set-cookie178 Characters
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'
cf-cache-statusDYNAMIC
strict-transport-securitymax-age=15552000; includeSubDomains
servercloudflare
cf-ray8c0540eafd3dd2d2-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
We didn't find any backlinks to this page.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

shop.unicef.ca › page › 139915 › shop
Shop UNICEF Survival Gifts | UNICEF Survival Gifts
Survival Gifts represent critical items UNICEF is delivering to families and children from the world’s largest humanitarian warehouse. Shop the UNICEF store now.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Survival79%Check
Shop UNICEF Survival Gifts75%Check
UNICEF Survival75%Check
UNICEF Survival Gifts74%Check
Shop73%Check
Survival Gifts73%Check
Shop UNICEF70%Check
Gifts68%Check
UNICEF67%Check
Survival Gifts represent critical63%Check
Show more keywords and terms

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