Shopfigandwillow.com - SEO Checker

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Overview of the SEO Check
Meta information
56% 
Page quality
61% 
Page structure
91% 
Link structure
71% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.48 s
File size
458.80 kB
Words
946
Media files
147
Number of links
127 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
FIG & WILLOW- Online Women's Clothing Boutique Everyday Casual Fashion – Fig & Willow
The page title should be shorter than 580 pixels. It is 834 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Fig & Willow is the modern women's one stop shop for fashion inspiration. Women's lifestyle clothing brand. Your destination for classic & cute women's clothing for your everyday lifestyle! Plus, if you have a mini we offer the cutest mommy & me outfits for boys & girls!
The meta description is too long: 1646 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shopfigandwillow.com/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionFig & Willow is the modern women's one stop shop for fashion inspiration. Women's lifestyle clothing brand. Your destination for classic & cute women's clothing for your everyday lifestyle! Plus, if you have a mini we offer the cutest mommy & me outfits for boys & girls!
google-site-verificationIX6oz1XEwstE7eS8Jl2YzYfpGmrvB1rbNbeX_5ouB2Y
shopify-digital-wallet/14813606/digital_wallets/dialog
shopify-checkout-api-tokenc707cd4d382a8d2ba2f6def86e6dc9fe
langen
twitter:cardsummary_large_image
twitter:titleFIG & WILLOW- Online Women's Clothing Boutique Everyday Casual Fashion
twitter:descriptionFig & Willow is the modern women's one stop shop for fashion inspiration. Women's lifestyle clothing brand. Your destination for classic & cute women's clothing for your everyday lifestyle! Plus, if you have a mini we offer the cutest mommy & me outfits for boys & girls!
og:site_nameFig & Willow
og:urlhttps://shopfigandwillow.com/
og:titleFIG & WILLOW- Online Women's Clothing Boutique Everyday Casual Fashion
og:typewebsite
og:descriptionFig & Willow is the modern women's one stop shop for fashion inspiration. Women's lifestyle clothing brand. Your destination for classic & cute women's clothing for your everyday lifestyle! Plus, if you have a mini we offer the cutest mommy & me outfits for boys & girls!
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 946 words. That's ok.
21.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.38 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 15 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
131 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
..._500_x_100_px.png?v=1689705054&width=580Fig & Willow
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...9c38e6ba25d1.jpg?v=1718815844&width=2048No alt attribute provided
...une20jpg-055.jpg?v=1718814926&width=2048No alt attribute provided
...UNE27jpg-185.jpg?v=1719430020&width=2048No alt attribute provided

Page structure

H1 heading
(Critically important)
Fig & Willow
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Fig & Willow
H2 Empty heading
H2 The Solids Shop
H2 The Floral Shop
H2 The Print Shop
H2 The Stripe Shop
H2 Previous SHOP NEW ARRIVALS Next
H2 Let customers speak for us
H2 subscribe to our newsletter
H2 shop sets
H2 SHOP BRAMIS
H2 shop bottoms
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
http://shopfigandwillow.com/Anchor Skip to content
/searchSearch
http://shopfigandwillow.com/IMG-ALT Fig & Willow
A-TITLE Fig & Willow
/customer_identity/redirect?lo...Account
/searchText duplicate Search
http://shopfigandwillow.com/cartCart
/collections/new-arrivalsNew!
/collections/weekly-capsule-co...Capsule
/collections/topsTops
/collections/topsAll Tops
/collections/solid-topsSolid Tops
/collections/patterned-topsPrinted Tops
/collections/tanks-camisTees & Tanks
/collections/blousesBlouses
/collections/button-downsButton Downs
/collections/sweatersSweaters
/collections/dressesDresses
/collections/dressesAll Dresses
/collections/solid-dressesSolid Dresses
/collections/patterned-dressesPrinted Dresses
/collections/mini-dressesMini Dresses
/collections/maxi-dressesMidi & Maxi Dresses
/collections/jumpsuits-setsJumpsuits & Sets
/collections/jumpsuits-setsJumpsuits + Sets
/collections/jumpsuits-setsAll Jumpsuits + Sets
/collections/rompersJumpsuits
/collections/setsSets
/collections/dressesText duplicate Dresses
/collections/bottomsBottoms
/collections/bottomsAll Bottoms
/collections/pantsPants
/collections/skirtsSkirts
/collections/shortsShorts
/collections/denimDenim
/collections/denimText duplicate Denim
/collections/jackets-1Jackets
/collections/shop-all-accessoriesAccessories
/collections/bagsBags
/collections/bralettes-bramisBramis
/collections/shoesShoes
/collections/sale-totalSale
/collections/shop-solidsThe Solids Shop SHOP NOW
/collections/the-floral-shopThe Floral Shop SHOP NOW
/collections/the-print-shopThe Print Shop SHOP NOW
/collections/the-stripe-shopThe Stripe Shop SHOP NOW
/collections/new-arrivalsSHOP NEW ARRIVALS
/collections/new-arrivalsView all
/collections/new-arrivals/prod...New arrival
/collections/new-arrivals/prod...Autumn Sweater Vest - Latte No reviews $64.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Autumn Sweater Vest - White No reviews $64.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Preston Romper - Navy No reviews $84.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Preston Romper - Oatmeal No reviews $84.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Good Vibes Sweater No reviews $59.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Sienna Local Sweater - White No reviews $59.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Hot Shot Dress No reviews $99.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Player Collar Shirt - Grape Leaf No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Match Day Tank - Sandstone No reviews $69.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Court Club Skirt - Sandstone No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Pickleball Sweatshirt No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Z Supply: Playing Doubles Skirt - Grape Leaf No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Quinn Stripe Romper No reviews $68.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Claire Crop Tee - Washed Black No reviews $56.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Claire Wide Leg Pant - Washed Black No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Claire Crop Tee - Light Mocha No reviews $56.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Claire Wide Leg Pant - Light Mocha No reviews $79.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Rayna Denim Vest No reviews $69.00
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Radio Relaxed Fit Joggers - Ash No reviews $59.00 Sold out
/collections/new-arrivals/prod...Text duplicate New arrival
/collections/new-arrivals/prod...Kyle Denim Overalls No reviews $89.00 Sold out
/products/maya-crochet-dressMaya Crochet Dress
IMG-ALT Maya Crochet Dress
/products/amelia-knit-topAmelia Knit Top
IMG-ALT Amelia Knit Top
/products/camden-crochet-crop-...Camden Crochet Crop Top - Natural
IMG-ALT Camden Crochet Crop Top - Natural
/products/hazy-baby-midi-dressHazy Baby Midi Dress
IMG-ALT Hazy Baby Midi Dress
/products/nova-stripe-dress-taupeNova Stripe Dress - Taupe
IMG-ALT Nova Stripe Dress - Taupe
/products/mindy-dolman-top-lagoonMindy Dolman Top - Lagoon
IMG-ALT Mindy Dolman Top - Lagoon
/products/beverly-crochet-skirtBeverly Crochet Skirt
IMG-ALT Beverly Crochet Skirt
/products/beverly-crochet-swea...Beverly Crochet Sweater Tank
IMG-ALT Beverly Crochet Sweater Tank
/products/ryan-drawstring-pant...Ryan Drawstring Pants - Ice Blue
IMG-ALT Ryan Drawstring Pants - Ice Blue
/products/still-a-fan-button-downStill A Fan Button Down
IMG-ALT Still A Fan Button Down
/products/pistola-kennedy-deni...Pistola: Kennedy Denim Shorts
IMG-ALT Pistola: Kennedy Denim Shorts
/products/vintage-rockies-deni...Vintage Rockies Denim Vest
IMG-ALT Vintage Rockies Denim Vest
/products/harlow-knit-shortsHarlow Knit Shorts
IMG-ALT Harlow Knit Shorts
/products/robbie-crochet-dress-1Robbie Crochet Dress
IMG-ALT Robbie Crochet Dress
/products/sutton-peplum-topSutton Peplum Top
IMG-ALT Sutton Peplum Top
/collections/jumpsuits-setsshop sets
/collections/bralettes-bramisSHOP BRAMIS
/collections/bottomsshop bottoms
/collections/new-arrivalsFree shipping $100+
/pages/contact-us-1questions?
/products/gift-cardE-Gift card
/pages/start-a-returnreturns
/pages/about-usOur Story
/pages/contact-us-1Contact Us
/pages/shipping-deliveryShipping & Delivery
/pages/start-a-returnStart A Return or Exchange
/pages/lovefw-rewardsRewards Program
/pages/fig-willow-ambassador-p...Become An Ambassador
/pages/book-a-vip-event-stylin...Book a VIP Party/Styling Session
/policies/terms-of-serviceTerms of Service
https://www.facebook.com/figan...New window External Subdomain Facebook
A-TITLE Fig & Willow on Facebook
https://www.instagram.com/figa...New window External Subdomain Instagram
A-TITLE Fig & Willow on Instagram
https://www.pinterest.com/shop...New window External Subdomain Pinterest
A-TITLE Fig & Willow on Pinterest
/pages/about-usText duplicate Our Story
/pages/contact-us-1Text duplicate Contact Us
/pages/shipping-deliveryText duplicate Shipping & Delivery
/pages/start-a-returnText duplicate Start A Return or Exchange
/pages/lovefw-rewardsText duplicate Rewards Program
/pages/fig-willow-ambassador-p...Text duplicate Become An Ambassador
/pages/book-a-vip-event-stylin...Text duplicate Book a VIP Party/Styling Session
/policies/terms-of-serviceText duplicate Terms of Service
http://shopfigandwillow.com/Text duplicate Fig & Willow
http://shopfigandwillow.com/cartText duplicate Cart

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.48 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 15 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (459 kB).

HTTP Response Header

NameValue
dateWed, 04 Sep 2024 03:44:42 GMT
content-typetext/html; charset=utf-8
transfer-encodingchunked
connectionkeep-alive
x-sorting-hat-podid218
x-sorting-hat-shopid14813606
x-storefront-renderer-rendered1
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set-cookie99 Characters
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shopfigandwillow.com
FIG & WILLOW- Online Women's Clothing Boutique Everyday Ca...
Fig & Willow is the modern women's one stop shop for fashion inspiration. Women's lifestyle clothing brand. Your destination for classic & cute women's clothing for your everyday lifestyle! Plus, if you have a mini we offer the cutest mommy & me outfits for boys & girls!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fig Willow89%Check
Fig85%Check
Willow85%Check
Shop63%Check
women54%Check
clothing54%Check
everyday53%Check
top50%Check
cute top48%Check
Cute46%Check
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