Skillsbuilder.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
73% 
Page structure
70% 
Link structure
55% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.84 s
File size
83.60 kB
Words
1248
Media files
87
Number of links
94 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Skills Builder Partnership
The length of the page title is perfect. (267 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We are a global movement of businesses, education institutions, and impact organisations all committed to ensuring that everyone can learn the essential skills to succeed. The product of five years’ cutting-edge research and design, the Skills Builder Universal Framework makes it possible for everyone to teach, learn, and measure the eight essential skills - whether it be in education, the workplace and everywhere in-between.
The meta description is too long: 2639 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.skillsbuilder.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe are a global movement of businesses, education institutions, and impact organisations all committed to ensuring that everyone can learn the essential skills to succeed. The product of five years’ cutting-edge research and design, the Skills Builder Universal Framework makes it possible for everyone to teach, learn, and measure the eight essential skills - whether it be in education, the workplace and everywhere in-between.
viewportwidth=device-width, initial-scale=1
google-site-verificationRu9Km0Rv4DlGJxU89ssDIcza6o-cq9jRmMqgHBKzmLw
langen
twitter:cardsummary_large_image
twitter:titleThe Skills Builder Partnership
twitter:descriptionWe are a global movement of businesses, education institutions, and impact organisations all committed to ensuring that everyone can learn the essential skills to succeed. The product of five years’ cutting-edge research and design, the Skills Builder Universal Framework makes it possible for everyone to teach, learn, and measure the eight essential skills - whether it be in education, the workplace and everywhere in-between.
twitter:imagehttps://cdn.prod.website-files.com/5a86b2cd68b41700017162ca/5ec4da09b66aa037ad57b1ea_header-centre.png
og:titleThe Skills Builder Partnership
og:descriptionWe are a global movement of businesses, education institutions, and impact organisations all committed to ensuring that everyone can learn the essential skills to succeed. The product of five years’ cutting-edge research and design, the Skills Builder Universal Framework makes it possible for everyone to teach, learn, and measure the eight essential skills - whether it be in education, the workplace and everywhere in-between.
og:imagehttps://cdn.prod.website-files.com/5a86b2cd68b41700017162ca/5ec4da09b66aa037ad57b1ea_header-centre.png
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: For anyone who wants to explore reviewed programmes from our partners ...
This page contains 1248 words. That's ok.
35.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
33 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 20.55 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...6442540773b25b2b86bf9928_logo header.svgSkills Builder Logo
...7162ca/64425250c0d781309ce7bf8e_hamm.svgTap to open menu
...523cfa071073b3bb_Skills Builder Logo.svgThe Skills Builder logo. Click to return to the homepage.
...7162ca/5b894b46e49a011960e91dc7_hamm.svgTap to open menu
...dfbb920a50990b40b8_Icon - Benchmark.webpNo alt attribute provided
...151798905c76a0001e_Icon - Launchpad.webpNo alt attribute provided
...60a65748a961761dde106c2e_Icon - Hub.webpNo alt attribute provided
...a2fc5e1627be2067c74_Icon - Homezone.webpNo alt attribute provided
...96217cd4aa11db1_organisations colour.svgNo alt attribute provided
...a8a6127e75d5b6_Careers Explorer Icon.svgNo alt attribute provided
...ca/617030d978098df651703e8b_showcase.svgNo alt attribute provided
...8eb73138d600a033d33_employers colour.svgNo alt attribute provided
...96217cd4aa11db1_organisations colour.svgNo alt attribute provided
https://gtranslate.net/flags/blank.pngEnglish
https://gtranslate.net/flags/blank.pngChinese (Simplified)
https://gtranslate.net/flags/blank.pngCzech
https://gtranslate.net/flags/blank.pngFrench
https://gtranslate.net/flags/blank.pngGerman
https://gtranslate.net/flags/blank.pngItalian
https://gtranslate.net/flags/blank.pngPolish
https://gtranslate.net/flags/blank.pngRussian
https://gtranslate.net/flags/blank.pngSpanish
...4a92547737f03c8fb1_EST Header Image.webpNo alt attribute provided
...54efb0195b7b1_Globe-graphic-smaller.webpA globe surrounded by round orbs and the Eight Essential Skill icons. Inside the orbs are pictures of happy, successful people, who've succeeded through building their skills.
...istia.com/embed/medias/y0tohxp4uy/swatchNo alt attribute provided
...a/62b42da74d6c621d1518e168_Listening.svgSkills Icon: Listening
...ca/62b42db44ad540de059fbf94_Speaking.svgSkills Icon: Speaking
...2dc2ba4f95497e9b97d5_Problem Solving.svgSkills Icon: Problem Solving
.../62b42dcc315e34da5e116ce9_Creativity.svgSkills Icon: Creativity
...2dd6bedf9a7f7eb23294_StayingPositive.svgSkills Icon: Staying Positive
.../62b42de0c8a44358062aa16d_AimingHigh.svgSkills Icon: Aiming High
.../62b42de807e65f0dd4ceda8b_Leadership.svgSkills Icon: Leadership
...ca/62b42df0bf74cff17620fb7d_Teamwork.svgSkills Icon: Teamwork
...853c6503150c7ebc_PreSchool-Portrain.webpAn image of a pre-school age child within a circular frame. They are playing with wooden bricks.
...be667b74eb8d8d_SchoolYears-Portrait.webpAn image of a school pupil within a circular frame. They are in a class surrounded by friends, working in an exercise book.
...4f6d979c_ApprenticeshipEtc-Portrait.webpAn image of a young adult within a circular frame. They are likely in their collage or sixth-form years and they are smiling at the camera proudly.
...b3728ae5593737_EarlyCareer-Portrait.webpAn image of a young working professional within a circular frame. They are wearing a trendy professional outfit and glasses whilst looking at a laptop screen in a meeting. They have a relaxed and confident expression.
...89b8095cfe3be7a1_MidCareer-Portrait.webpAn image of a middle-aged working professional within a circular frame. They are relaxed and smiling.
...225cb14376fcf2a4181d_Gradient-curve.webpNo alt attribute provided
...a/6392fdb9d6b1a34579f11c9b_Countries.svgNo alt attribute provided
...62ca/6392fdf2d6b1a314ccf1281c_Groups.svgNo alt attribute provided
...6392fe058774f68bc352bc3d_Individuals.svgNo alt attribute provided
...ca/6392fe10a548c0ea0b087e81_Progress.svgNo alt attribute provided
...162ca/63930ee25f4f183951dae9a4_CIPD.webpThe CIPD logo
...a/636e2ea8b06330863960b160_Heathrow.webpThe Heathrow airport logo
...7162ca/636e2ec40ab43e46f17efeb2_IMB.webpThe IBM logo
...36e2eeff003942cc5259244_Lloyds-Bank.webpThe Lloyds Bank logo
...6e2f35c3c481fe5916b198_Crown Estate.webpThe Crown Estate logo
...2ca/6393122dfeefc31106b5de18_Gatsby.webpThe Gatsby Foundation logo
...162ca/636e2ed118e574e1fd464b82_KPMG.webpThe KPMG logo
...7162ca/636e2f4193894cd01832cac8_UBS.webpThe UBS logo
...162ca/639312623799d78256d76416_NCFE.webpThe NCFE logo
...e2be6d1f25cf059d34287_City-&-Guilds.webpThe City & Guilds logo
...29ba24495c7f0d0593e_British Council.webpThe British Council logo
.../639312c760f96d5ea44b3695_City Year.webpThe City Year logo
...7162ca/639312dfe58070033fad3fb5_NCS.webpThe NCS logo
...fd11da_Careers-&-Enterprise-Company.webpThe Careers & Enterprise Company logo
...313156a0f543c45179906_STEM Learning.webpThe STEM Learning logo
...9df3c978581383_Speakers for Schools.webpThe Speakers For Schools logo
...93139f75752f4a6ee7c2ce_Sutton Trust.webpThe Sutton Trust logo
...c1958fa3f3c0dfd023_Young Enterprise.webpThe Young Enterprise logo
...e22639f60d84f6ab80ae4_Allen & Overy.webpThe Allen & Overy logo
...2ca/636e2917124c7a5bf4a6fb44_Adecco.webpThe Adecco Group logo
...58323ebf2b750dd1793_Employers Image.webpA picture of a group of skilled workers in an office meeting.
...a/5ebd1a4c99a2069948b7a253_employers.svgNo alt attribute provided
...590873287761d07d012_Educators Image.webpA picture of schoolchildren working on a project together with comic books.
...a/5ebd1a4c99a2069948b7a253_employers.svgNo alt attribute provided
...6364f59d1295f32a90be29f4_Orgs Image.webpA picture of emergency service workers problem-solving as a team
...a/5ebd1a4c99a2069948b7a253_employers.svgNo alt attribute provided
.../6364f5af2942037ed0a0d211_Benchmark.webpA laptop displaying the Skills Builder Benchmark
.../6364f5cadc73e064e562fa6d_Launchpad.webpA laptop and smart-phone displaying the Skills Builder Launchpad
...7162ca/6364f5d539be66a1eceb932e_Hub.webpA laptop displaying the Skills Builder Hub
...a/6364f5df9e0f4b673272a6ac_Homezone.webpA laptop and smart-phone displaying the Skills Builder Home Zone
...9306a41e4e95cee7f0b2f7_The-Guardian.webpThe Guardian logo
...9306ad958fa3e45fdee5ae_Schools Week.webpThe Schools Week logo
...724b84b246aefdd0a60_Financial Times.webpThe Financial Times logo
...ca/6393073910990d05a8fdb37d_HR news.webpThe HR News logo
...7162ca/6393074273801c1edcbefa09_tes.webpThe TES logo
...ca/6393074b9b1ac553a9f680e2_City AM.webpThe City A.M. logo
...93075421530fb38bc35c2c_Third Sector.webpThe Third Sector logo
...f7f05cc40a40_SKB-generic-Header (2).webpNo alt attribute provided
...0_Essential Skills at Scale - Thumb.webpNo alt attribute provided
...42b5b2752ef849f7d2_FEA Blog - thumb.webpNo alt attribute provided
...b83_criminal justice sector - thumb.webpNo alt attribute provided
...ef8f1d89c88f865072_Newsletter Image.webpAn envelope with a white piece of paper emerging. On the paper is the circular roundel of the Skills Builder logo.
...d66184326c1e901e6_logo-SKBgrey-150px.svgThe X logo. An image of a black 'X' shape. Click to visit our X page.
...c167de0ca14061f94_2023 Linkedin Logo.svgThe LinkedIn logo - Click to visit our LinkedIn page.

Page structure

H1 heading
(Critically important)
One day, everyone will build the essential skills to succeed
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 One day, everyone will build the essential skills to succeed
H1 Essential Skills
H1 Our Approach
H1 Our Reach
H1 Work with us
H1 Free tools and resources
H1 News & Press
H1 Keep up with all the latest from Skills Builder.
H1 Sign up to our newsletter.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
/privacy-noticePrivacy Policy
http://skillsbuilder.org/IMG-ALT Skills Builder Logo
/universal-frameworkThe Framework
/employersEmployers
/educatorsEducators
/organisationsImpact Organisations
/parents-and-carersParents & Carers
/benchmarkBenchmark
/about-launchpadLaunchpad
https://hub.skillsbuilder.org/...External Subdomain Hub
/homezoneHomezone
/impact-directoryImpact Directory
/essential-skills-profilesCareers Explorer
/showcaseEducators Case Studies
/essential-skills-in-businessEmployers Case Studies
/impact-directoryImpact Organisation Case Studies
/insightsInsights
/impactImpact
/newsNews
/aboutAbout
/contactContact
/internationalInternational
/careersCareers
https://www.skillsbuilder.org/IMG-ALT The Skills Builder logo. Click to return to the homepage.
/universal-frameworkFramework
/employersEmployers Employers For businesses and other organisations who want to embed essential skills into outreach, recruitment or staff development - or support ou...
/educatorsEducators Educators For teachers, tutors and leaders in schools, colleges, universities and specialist provision, who want to build skills with learners.
/organisationsImpact Organisations Organisations For charities and other organisations with a social mission, who want to embed essential skills into provision and increas...
/parents-and-carersParents & Carers Parents & Carers For parents and carers who want to build essential skills with children and young people in their family.
/benchmarkBenchmark Benchmark For individuals who want to understand their own essential skills strengths and areas for development - plus admin-level access for organ...
/about-launchpadLaunchpad Launchpad For individuals who want to build their own essential skills - including online modules for every step of the Universal Framework.
https://hub.skillsbuilder.org/...External Subdomain Hub Hub For educators who want to build learners’ essential skills - including hundreds of teaching resources, a group-level formative assessment tool, and o...
/homezoneHomezone Homezone For parents and carers who want to build essential skills with children and young people in their families - including simple, practical ac...
/impact-directoryImpact Directory Impact Directory For anyone who wants to explore reviewed programmes from our partners - filterable by location, impact level and more.
/essential-skills-profilesCareers Explorer The Careers Explorer An interactive online tool that compares the essential skill profiles of various careers - incorporating the latest SOC...
/showcaseEducators Case Studies Case Studies Showcase For anyone who wants to explore examples of our work with specific schools and colleges - filterable by location...
/essential-skills-in-businessEmployers Case Studies Essential Skills in Business An interactive directory of case studies, showcasing how Employers are building essential skills in their...
/impact-directoryImpact Organisation Case Studies Impact Directory For anyone who wants to explore reviewed programmes from our partners - filterable by location, impact leve...
/insightsText duplicate Insights
/impactText duplicate Impact
/newsText duplicate News
/aboutText duplicate About
/contactText duplicate Contact
/internationalText duplicate International
/careersText duplicate Careers
/search
/universal-frameworkText duplicate The Framework
/employersText duplicate Employers
/educatorsText duplicate Educators
/organisationsText duplicate Impact Organisations
/parents-and-carersText duplicate Parents & Carers
/benchmarkText duplicate Benchmark
/about-launchpadText duplicate Launchpad
https://hub.skillsbuilder.org/...External Subdomain Text duplicate Hub
/homezoneText duplicate Homezone
/impact-directoryText duplicate Impact Directory
/essential-skills-profilesText duplicate Careers Explorer
/showcaseText duplicate Educators Case Studies
/essential-skills-in-businessText duplicate Employers Case Studies
/impact-directoryText duplicate Impact Organisation Case Studies
http://skillsbuilder.org/insightsText duplicate Insights
/impactText duplicate Impact
/newsText duplicate News
/aboutText duplicate About
/contactText duplicate Contact
/internationalText duplicate International
/careersText duplicate Careers
/essential-skills-trackerThe Essential Skills Tracker 2024 is now live! Learn more about the teaching profession's overwhelming support for essential skills
/universal-framework/listeningIMG-ALT Skills Icon: Listening
/universal-framework/speakingIMG-ALT Skills Icon: Speaking
/universal-framework/problem-s...IMG-ALT Skills Icon: Problem Solving
/universal-framework/creativityIMG-ALT Skills Icon: Creativity
/universal-framework/staying-p...IMG-ALT Skills Icon: Staying Positive
/universal-framework/aiming-highIMG-ALT Skills Icon: Aiming High
/universal-framework/leadershipIMG-ALT Skills Icon: Leadership
/universal-framework/teamworkIMG-ALT Skills Icon: Teamwork
/insightsNew window Subdomain Read the research
/universal-frameworkExplore the Framework
/impactSubdomain Explore our Impact
/employersSubdomain Find out more
/educatorsSubdomain Text duplicate Find out more
/organisationsSubdomain Text duplicate Find out more
/benchmarkSubdomain Go to Benchmark
/about-launchpadSubdomain Go to Launchpad
https://hub.skillsbuilder.org/...External Subdomain Go to Hub
/homezoneSubdomain Go to Homezone
https://www.theguardian.com/ukNew window External Subdomain IMG-ALT The Guardian logo
https://www.ft.com/New window External Subdomain IMG-ALT The Financial Times logo
https://hrnews.co.uk/New window External IMG-ALT The HR News logo
https://www.tes.com/magazineNew window External Subdomain IMG-ALT The TES logo
https://www.cityam.com/New window External Subdomain IMG-ALT The City A.M. logo
https://www.thirdsector.co.uk/New window External Subdomain IMG-ALT The Third Sector logo
/blog/educators-charities-and-...Educators, charities and businesses support essential skills at the heart of national curriculum review July 22, 2024
/blog/new-report-essential-ski...New Report: Essential Skills at Scale July 10, 2024
/blog/fair-education-alliance-...Fair Education Alliance backs essential skills July 9, 2024
/blog/equipping-the-criminal-j...Equipping the Criminal Justice sector with essential employability skills July 1, 2024
/newsSubdomain Trivial anchor text
Read more
/newsletterKeep up with all the latest from Skills Builder. Sign up to our newsletter.
IMG-ALT An envelope with a white piece of paper emerging. On the paper is the circular roundel of the Skills Builder logo.
/contactNew window Get in contact
/careersNew window See available jobs
/privacy-noticeNew window View privacy notice
/contactText duplicate Get in contact
/careersText duplicate See available jobs
/privacy-noticeText duplicate View privacy notice
https://www.google.co.uk/maps/...New window External Subdomain (c) Enabling Enterprise CIC, trading as Skills Builder Partnership | A not-for-profit Community Interest Company | Number 6945061
https://twitter.com/skills_bui...External (@Skills_Builder)
IMG-ALT The X logo. An image of a black 'X' shape. Click to visit our X page.
https://www.linkedin.com/compa...External Subdomain (/enabling-enterprise)
IMG-ALT The LinkedIn logo - Click to visit our LinkedIn page.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.skillsbuilder.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.84 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (84 kB).

HTTP Response Header

NameValue
dateWed, 24 Jul 2024 13:22:37 GMT
content-typetext/html
content-length19662
content-security-policyframe-ancestors 'self'
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31536000
x-lambda-id94989580-62af-47a8-88a9-3beda0c3b294
content-encodinggzip
accept-rangesbytes
age0
x-served-bycache-dub4360-DUB
x-cacheMISS
x-cache-hits0
x-timerS1721827357.502553,VS0,VE1488
varyx-wf-forwarded-proto, Accept-Encoding
x-cluster-nameeu-west-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 441 referring domains.
This page has 46,868 backlinks.
This page has backlinks from 362 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.skillsbuilder.org
The Skills Builder Partnership
We are a global movement of businesses, education institutions, and impact organisations all committed to ensuring that everyone can learn the essential skills to succeed. The product of five years’ cutting-edge research and design, the Skills Builder Universal Framework makes it possible for everyone to teach, learn, and measure the eight essential skills - whether it be in education, the workplace and everywhere in-between.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
skills97%Check
build97%Check
Skills Builder91%Check
build essential skills90%Check
Essential Skills86%Check
build essential86%Check
Builder82%Check
Skills Builder Partnership76%Check
Essential74%Check
learners essential skills71%Check

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