Smirnoff.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
37% 
Page structure
100% 
Link structure
67% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
973.50 kB
Words
212
Media files
25
Number of links
35 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Smirnoff Vodka | The World’s No. 1 Vodka
The length of the page title is perfect. (376 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Smirnoff Vodka is The World's No.1 vodka, thanks to its smooth, classic taste. Find your favourite Smirnoff Vodka flavour or drink recipe here.
The length of the meta description is perfect. (871 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.smirnoff.com/en-gb
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
applicaion-nameSmirnoff
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styledefault
apple-mobile-web-app-titleSmirnoff
mobile-web-app-capableyes
msapplication-TileColor#ffffff
msapplication-config/favicons/browserconfig.xml
theme-color#ffffff
viewportwidth=device-width, height=device-height, initial-scale=1.0, shrink-to-fit=no, user-scalable=yes
descriptionSmirnoff Vodka is The World's No.1 vodka, thanks to its smooth, classic taste. Find your favourite Smirnoff Vodka flavour or drink recipe here.
og:urlhttps://www.smirnoff.com/en-gb
next-head-count35
langen-gb
og:titleSmirnoff Vodka | The World’s No. 1 Vodka
og:site_nameSmirnoff
og:descriptionSmirnoff Vodka is The World's No.1 vodka, thanks to its smooth, classic taste. Find your favourite Smirnoff Vodka flavour or drink recipe here.
og:imageEmpty
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
There are only 212 words on this page. Use at least 250 words to provide useful information.
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 9 words is low.
24.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (973.5 kB).
A viewport "width=device-width, height=device-height, initial-scale=1.0, shrink-to-fit=no, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64Back to Main Menu
data:[...] Base64No alt attribute provided
data:[...] Base64Close Menu
data:[...] Base64Three Smirnoff spirit products
data:[...] Base64Friends holding Smirnoff cocktails at a table
data:[...] Base64Two friends walking, one holding Smirnoff 21 Vodka
data:[...] Base64Two people standing near a Smirnoff 21 bottle
...-v2.jpg?width=600&height=900&w=3840&q=75No alt attribute provided
...2.jpg?width=1920&height=1080&w=3840&q=75The World’s Number One Vodka
data:[...] Base64Vodkas & Flavours
data:[...] Base643 Smirnoff Ice Original
data:[...] Base64Cocktail Collections
data:[...] Base64Cocktail Collections
data:[...] Base64Cocktail Occasions
data:[...] Base64Cocktail Occasions
data:[...] Base64Shop Online
data:[...] Base64Shop In-Store
data:[...] Base64A woman enjoying a Passionfruit Martini Cocktail
data:[...] Base64Smirnoff 21 Vodka on grey background
data:[...] Base64Friends holding Smirnoff cocktails at a table
data:[...] Base64icon from smirnoff
data:[...] Base64icon from smirnoff
data:[...] Base64icon from smirnoff
data:[...] Base64icon from smirnoff

Page structure

H1 heading
(Critically important)
THE WORLD’S NUMBER ONEVODKA
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 THE WORLD’S NUMBER ONEVODKA
H2 Smirnoff Vodkas & Flavours
H2 Ready to Drink Vodka
H2 The world’s No.1 Vodka.
H2 Smirnoff Vodka Cocktails
H3 Discover Cocktails
H4 Shop Online
H4 Shop In-Store
H4 Smirnoff No. 21 Classic Vodka
H5 Smirnoff Recipe Collections
H5 No. 21 Classic Vodka
H5 The Products
H5 The Cocktails
H5 Where to Shop
H5 About Us
H6 Smirnoff Vodka Products
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.smirnoff.com/en-gbNo Text
https://www.smirnoff.com/en-gbNo Text
/en-gb/productsSubdomain All Products
/en-gb/products/vodkas-and-fla...Subdomain Vodkas & Flavours
/en-gb/products/vodkas-and-fla...Subdomain Smirnoff Classic Vodka
/en-gb/products/vodkas-and-fla...Subdomain Smirnoff Flavours
/en-gb/products/ready-to-drinkSubdomain Ready to Drink
/en-gb/products/ready-to-drink...Subdomain Smirnoff Ice
/en-gb/products/ready-to-drink...Subdomain Smirnoff Ready To Drink
/en-gb/all-cocktails/cocktail-...Subdomain All Cocktails
/en-gb/all-cocktails/vodka-coc...Subdomain Cocktail Collection
/en-gb/all-cocktails/occasionsSubdomain Cocktail Occasions
/en-gb/all-cocktails/occasions...Subdomain Smirnoff Party Collection
/en-gb/all-cocktails/occasions...Subdomain Smirnoff Festive Collection
/en-gb/all-cocktails/occasions...Subdomain Smirnoff Valentine's Day Collection
/en-gb/buy-now/buy-onlineShop Online
/en-gb/buy-now/buy-smirnoff-in...Find Near You
/en-gb/about-usSubdomain About Smirnoff
https://www.smirnoff.com/en-gbNo Text
/en-gb/buy-nowShop All
/en-gb/all-cocktails/vodka-coc...Cocktail Collections • Cocktail Collections • Cocktail Collections •
IMG-ALT Cocktail Collections
/en-gb/all-cocktails/occasionsCocktail Occasions • Cocktail Occasions • Cocktail Occasions •
IMG-ALT Cocktail Occasions
/en-gb/buy-now/buy-onlineText duplicate Shop Online
IMG-ALT Shop Online
/en-gb/buy-now/buy-smirnoff-in...Shop In-Store
IMG-ALT Shop In-Store
/en-gb/products/vodkas-and-fla...Smirnoff No. 21 Classic Vodka
IMG-ALT Smirnoff 21 Vodka on grey background
/en-gb/all-cocktailsSmirnoff Vodka Cocktails
/en-gb/productsSubdomain Text duplicate All Products
/en-gb/products/vodkas-and-fla...Text duplicate Vodkas & Flavours
/en-gb/products/ready-to-drinkText duplicate Ready to Drink
/en-gb/all-cocktails/cocktail-...Subdomain Text duplicate All Cocktails
/en-gb/all-cocktails/vodka-coc...Subdomain Text duplicate Cocktail Collection
/en-gb/all-cocktails/occasionsText duplicate Cocktail Occasions
/en-gb/buy-now/buy-onlineText duplicate Shop Online
/en-gb/buy-now/buy-smirnoff-in...Text duplicate Find Near You
/en-gb/about-usSubdomain Text duplicate About Smirnoff

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.smirnoff.com/en-gb"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (974 kB).
The page response time is excellent with 0.18 seconds.

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
servernginx
dateMon, 03 Jun 2024 02:12:24 GMT
content-security-policydefault-src * data: blob: ; script-src * 'unsafe-inline' 'unsafe-eval' blob: ; style-src * 'unsafe-inline' data: ; frame-ancestors 'none' ;
strict-transport-securitymax-age=16070400; includeSubDomains
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
permissions-policyinterest-cohort=()
x-nextjs-cacheSTALE
x-powered-byNext.js
etag"yhxmtn3da8ld06"
cache-controls-maxage=60, stale-while-revalidate
content-encodinggzip
x-request-id1be6dc12a0e0f3a85335e3d050bf83c3
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 f7bf326347bdd7f275a38a22b5b83724.cloudfront.net (CloudFront)
x-amz-cf-popFRA2-C1
x-amz-cf-idn-aQ0gRAp12-1rGI1nj9bCBja7GY7NzOVs-Uig2FwqYLTjjTdoKehg==
age1
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 261 referring domains.
This page has 27,907 backlinks.
This page has backlinks from 125 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *


Allow: /*

Disallow:
Disallow: /404
Disallow: /*/404


Sitemap: https://www.smirnoff.com/sitemap.xml

# Name: dpl_3EPjhL1F8oWBu4gnkyiNvfvFdA3b 
# ID: rb7rdkuvx

Similar sites

Search preview

www.smirnoff.com › en-gb
Smirnoff Vodka | The World’s No. 1 Vodka
Smirnoff Vodka is The World's No.1 vodka, thanks to its smooth, classic taste. Find your favourite Smirnoff Vodka flavour or drink recipe here.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
WORLD79%Check
Vodka75%Check
Smirnoff73%Check
Smirnoff Vodka73%Check
Classic Vodka63%Check
Classic54%Check
World’s No53%Check
NUMBER52%Check
one52%Check
number one52%Check
Show more keywords and terms

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Cookie Policy

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