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Sputnikzurich.com - SEO Checker

Overview of the SEO Check

Meta information

100%

Page quality

49%

Page structure

58%

Link structure

67%

Server

95%

External factors

63%

SEO Score

SEO Score Widget

Response time

1.59 s

File size

138.40 kB

Words

336

Media files

Number of links

47 internal / 9 external

Task list of SEO Improvements 5 Tasks

Add a H1 heading to this page.Very important!
Improve the page response time.Very important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!
Review and improve the heading structure.Tip!

Meta specifications 100% achieved

Title

(Critically important)

HOME - Sputnik Zurich

The length of the page title is perfect. (207 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Reflective bags for urban commuters Swiss Made. Multifunktionale Taschen, reflektierend & leicht im Gewicht. In Zürich designt, in der Schweiz gefertigt.

The length of the meta description is perfect. (940 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.sputnikzurich.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: United States of America

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1
description	Reflective bags for urban commuters Swiss Made. Multifunktionale Taschen, reflektierend & leicht im Gewicht. In Zürich designt, in der Schweiz gefertigt.
robots	max-snippet:-1, max-image-preview:large, max-video-preview:-1
generator	Powered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImage	https://www.sputnikzurich.com/wp-content/uploads/2018/08/cropped-2017_SPUTNIK-ZURICH_favicon3-270x270.jpg
lang	en-us
twitter:card	summary_large_image
twitter:description	Reflective bags for urban commuters Swiss Made. Multifunktionale Taschen, reflektierend & leicht im Gewicht. In Zürich designt, in der Schweiz gefertigt.
twitter:title	HOME - Sputnik Zurich
twitter:image	http://www.sputnikzurich.com/wp-content/uploads/2019/06/2019_SPUTNIK-ZURICH_Logo_Thumbnail.jpg
og:locale	en_US
og:type	website
og:title	HOME - Sputnik Zurich
og:description	Reflective bags for urban commuters Swiss Made. Multifunktionale Taschen, reflektierend & leicht im Gewicht. In Zürich designt, in der Schweiz gefertigt.
og:url	https://www.sputnikzurich.com/
og:site_name	Sputnik Zurich
og:image	https://www.sputnikzurich.com/wp-content/uploads/2019/06/2019_SPUTNIK-ZURICH_Logo_Thumbnail-629x1024.jpg
og:image:secure_url	https://www.sputnikzurich.com/wp-content/uploads/2019/06/2019_SPUTNIK-ZURICH_Logo_Thumbnail-629x1024.jpg
og:image:width	629
og:image:height	1024
charset	UTF-8

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Automated check for keyword optimization

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Page quality 49% achieved

Content

(Critically important)

No paragraphs were detected.

There are only 336 words on this page. Good pages should have about 800 words of useful content.

27.4% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

The page contains a listing, which indicates a good text layout.

No placeholders texts or images were found.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The following tag is repeated too often: here

Strong and Bold Tags

Image SEO

(Somewhat important)

10 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...2018_SPUTNIK-ZURICH_Logo_BLACK-04-03.png Insecure Content	Sputnik Zurich	Sputnik Zurich
...smade_waterproof_lightweight-400x400.jpg	No alt attribute provided	01_KYO_Black_SPUTNIK_ZURICH_reflective_bag_swissmade_waterproof_lightweight
...flective_bag_swissmade_night-400x400.jpg	No alt attribute provided
...ve_bag_swissdesign_front_N-2-400x533.jpg	No alt attribute provided	IOKO_Black_SPUTNIK_ZURICH_reflective_bag_swissdesign_front_N
...ve_bag_swissdesign_side_Nn-6-400x533.jpg	No alt attribute provided
...ective_bag_swissdesign_front-400x533.jpg	No alt attribute provided	2022_IOKO_Black_Leather_SPUTNIK_ZURICH_reflective_bag_swissdesign_front
...ctive_bag_swissdesign_side-1-400x533.jpg	No alt attribute provided
...ective_bag_swissdesign_front-400x533.jpg	No alt attribute provided	2022_VOLTA2_Petrol_poly_SPUTNIK_ZURICH_reflective_bag_swissdesign_front
...ctive_bag_swissdesign_side-1-400x533.jpg	No alt attribute provided
.../2111_SPUTNIK_competition_Insta_IUKI.jpg	No alt attribute provided
.../2111_SPUTNIK_competition_Insta_IUKI.jpg	No alt attribute provided
..._reflective_bag_nighttime_visibility.jpg	SPUTNIK_ZURICH_reflective_bag_nighttime_visibility	SPUTNIK_ZURICH_reflective_bag_nighttime_visibility
...lective_bag_swissmade_weatherproof-2.jpg	SPUTNIK_ZURICH_reflective_bag_swissmade_weatherproof	SPUTNIK_ZURICH_reflective_bag_swissmade_weatherproof
...IK_ZURICH_reflective_bag_lightweight.jpg	SPUTNIK_ZURICH_reflective_bag_lightweight	SPUTNIK_ZURICH_reflective_bag_lightweight
...URICH_reflective_bag_swissmade_VOLTA.jpg	SPUTNIK_ZURICH_reflective_bag_swissmade_VOLTA	SPUTNIK_ZURICH_reflective_bag_swissmade_VOLTA
...URICH_reflective_bag_swissmade_VOLTA.jpg	SPUTNIK_ZURICH_reflective_bag_swissmade_VOLTA	SPUTNIK_ZURICH_reflective_bag_swissmade_VOLTA
..._reflective_bag_nighttime_visibility.jpg	SPUTNIK_ZURICH_reflective_bag_nighttime_visibility	SPUTNIK_ZURICH_reflective_bag_nighttime_visibility
...lective_bag_swissmade_weatherproof-2.jpg	SPUTNIK_ZURICH_reflective_bag_swissmade_weatherproof	SPUTNIK_ZURICH_reflective_bag_swissmade_weatherproof
...IK_ZURICH_reflective_bag_lightweight.jpg	SPUTNIK_ZURICH_reflective_bag_lightweight	SPUTNIK_ZURICH_reflective_bag_lightweight

Page structure 58% achieved

H1 heading

(Critically important)

There is no H1 heading specified.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

The structure of headings is missing one or more levels. Do not skip heading levels.

There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H2	REFLECT YOUR STYLE!
H2	SUPER SALE 50% in Concept Store: DIE MACHEREI, Lagerstrasse 102, 8004 Zurich
H2	Explore our multifunctional bags
H3	REFLECTIVE BAGS FOR URBAN COMMUTERS — SWISS MADE & EU
H3	MADE IN THE CITY — FOR THE CITY
H4	Empty heading
H4	SPUTNIK ZURICH designs reflective multi-functional bags. Our versatile minimalists are designed to be worn to meet the changing daily needs of urban cyclists, pedestrians and commuters. Keeping the...
H4	Empty heading
H4	Empty heading
H4	Our multifunctional minimalist bags are the ultimate accessory for those who are always on the move. Inspired by the city, developed for the city — Swiss Made.
H4	Empty heading
H4	Empty heading
H4	SPUTNIK bags are designed and developed in Zurich, and manufactured in Switzerland and the EU according to high ethical & environmental standards. Each SPUTNIK BAG stands for functionality, design ...
H4	Empty heading
H4	Enter to win a IUKI bag until 19.12.21! HERE
H5	REFLECTIVE BAGS FOR URBAN COMMUTERS
H5	SWISSMADE & EU
H5	KYO
H5	CHF229.00 CHF139.00
H5	IOKO
H5	CHF229.00 CHF115.00
H5	IOKO Leather Edition
H5	CHF420.00 CHF170.00
H5	VOLTA II
H5	CHF329.00 CHF165.00
H5	NIGHTTIME VISIBILITY
H5	WEATHERPROOF
H5	LIGHTWEIGHT
H5	SWISS MADE
H5	SWISS MADE Duplicate text
H5	NIGHTTIME VISIBILITY Duplicate text
H5	WEATHERPROOF Duplicate text
H5	LIGHTWEIGHT Duplicate text
H5	STAY UPDATED
H6	SUPER SALE 50% in Concept Store: DIE MACHEREI, Lagerstrasse 102, 8004 Zurich Duplicate text
H6	Stay visible and organised on the street with our minimalistic, reflective, weatherproof bags.
H6	Enter to win a IUKI bag until 19.12.21! HERE Duplicate text
H6	SPUTNIK FLAGSHIP STORE
H6	OPENING HOURS
H6	[email protected]
H6	FIND US HERE

Link structure 67% achieved

Internal links

(Important)

Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.

Some anchor texts are used more than once.

The number of internal links is ok.

None of the anchor texts is too long.

Internal Linking

External links

(Nice to have)

There are 9 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.sputnikzurich.com/	Anchor	No Text
https://www.sputnikzurich.com/	Subdomain	IMG-ALT Sputnik Zurich
https://www.sputnikzurich.com/	Subdomain	HOME
/shop/	Subdomain	SHOP
/sale/	Subdomain	SALE
/store/	Subdomain	STORE LOCATOR
/swissmade/	Subdomain	SWISS MADE
/story/	Subdomain	OUR STORY
/story/	Subdomain Text duplicate	OUR STORY
/contact/	Subdomain	CONTACT
/news/	Subdomain	NEWS
/cart-3/	Subdomain	0 CHF0.00
https://www.sputnikzurich.com/	Subdomain Text duplicate	HOME
/shop/	Subdomain Text duplicate	SHOP
/sale/	Subdomain Text duplicate	SALE
/store/	Subdomain Text duplicate	STORE LOCATOR
/swissmade/	Subdomain Text duplicate	SWISS MADE
/story/	Subdomain Text duplicate	OUR STORY
/story/	Subdomain Text duplicate	OUR STORY
/contact/	Subdomain Text duplicate	CONTACT
/news/	Subdomain Text duplicate	NEWS
/?post_type=product	Subdomain Text duplicate	SHOP
/product/kyo-black/	Subdomain	Sale!
/?add-to-cart=4567	Nofollow	Add to cart
/product/kyo-black/	Subdomain	KYO
/?add-to-cart=4567	Nofollow Text duplicate	Add to cart
/product/ioko-black/	Subdomain Text duplicate	Sale!
/?add-to-cart=27938	Nofollow Text duplicate	Add to cart
/product/ioko-black/	Subdomain	IOKO
/?add-to-cart=27938	Nofollow Text duplicate	Add to cart
/product/ioko-leather/	Subdomain Text duplicate	Sale!
/?add-to-cart=28614	Nofollow Text duplicate	Add to cart
/product/ioko-leather/	Subdomain	IOKO Leather Edition
/?add-to-cart=28614	Nofollow Text duplicate	Add to cart
/product/volta2-petrol/	Subdomain Text duplicate	Sale!
/?add-to-cart=28727	Nofollow Text duplicate	Add to cart
/product/volta2-petrol/	Subdomain	VOLTA II
/?add-to-cart=28727	Nofollow Text duplicate	Add to cart
/?post_type=product	Subdomain	View More
https://www.instagram.com/p/CT...	New window External Subdomain	No Text
https://www.instagram.com/p/CX...	External Subdomain	No Text
https://www.instagram.com/p/CT...	New window External Subdomain	Enter
https://www.instagram.com/p/CX...	New window External Subdomain	Trivial anchor text HERE
/giveaway_iuki/	Subdomain Text duplicate	NEWS
https://www.instagram.com/p/CX...	New window External Subdomain	No Text
https://www.instagram.com/p/CX...	New window External Subdomain Text duplicate	Enter
https://www.instagram.com/p/CX...	New window External Subdomain Text duplicate	Trivial anchor text HERE
/giveaway_iuki/	Subdomain Text duplicate	NEWS
/swissmade	Subdomain	FIND OUT MORE
/swissmade	Subdomain Text duplicate	FIND OUT MORE
https://www.instagram.com/sput...	External Subdomain	No Text
https://www.facebook.com/sputn...	External Subdomain	No Text
/guarantee/	Subdomain	GUARANTEE
/?page_id=1705	Subdomain	TERMS & CONDITIONS
/?page_id=4390	Subdomain	IMPRINT
/?page_id=4333	Subdomain	FIND US HERE

Server configuration 95% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.sputnikzurich.com/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (1.59 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is fine (138 kB).

Page Speed

HTTP Response Header

Name	Value
server	nginx
date	Thu, 27 Mar 2025 17:16:05 GMT
content-type	text/html; charset=UTF-8
content-length	21356
link	<https://www.sputnikzurich.com/wp-json/>; rel="https://api.w.org/", <https://www.sputnikzurich.com/wp-json/wp/v2/pages/4818>; rel="alternate"; type="application/json", <https://www.sputnikzurich.com/>; rel=shortlink
vary	Accept-Encoding
content-encoding	gzip
strict-transport-security	max-age=63072000
statuscode	200
http_version	HTTP/2

External factors 63% achieved

Backlinks

(Critically important)

This page has only a few links from other websites.

This page only has backlinks from 21 referring domains.

This page only has 98 backlinks.

This page only has few backlinks from 17 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.sputnikzurich.com/wp-sitemap.xml

Similar sites

Search preview

www.sputnikzurich.com

HOME - Sputnik Zurich

Reflective bags for urban commuters Swiss Made. Multifunktionale Taschen, reflektierend & leicht im Gewicht. In Zürich designt, in der Schweiz gefertigt.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
SPUTNIK	72%	Check
Zurich	72%	Check
Sputnik Zurich	72%	Check
MADE	60%	Check
REFLECTIVE	60%	Check
SWISS	60%	Check
BAG	60%	Check
Swiss Made	60%	Check
design	58%	Check
COMMUTERS SWISS MADE	58%	Check
REFLECTIVE BAGS	57%	Check
URBAN COMMUTERS SWISS MADE	57%	Check
BAGS	54%	Check
URBAN	54%	Check
COMMUTERS	54%	Check
URBAN COMMUTERS	54%	Check
sputnikzurich	52%	Check
weatherproof	48%	Check
NIGHTTIME	48%	Check
VISIBILITY	48%	Check
LIGHTWEIGHT	48%	Check
IOKO	46%	Check
ZÜRICH	46%	Check
SWISSMADE	44%	Check
VOLTA	44%	Check

Show more keywords and terms

Check up to 25,000 subpages of sputnikzurich.com at once, now!

Easy troubleshooting for your entire website
Check 300+ SEO parameters on every page
Automated check for keyword optimization

🚀 Try for free
Guaranteed free of charge during trial period.

Sputnikzurich.com - SEO Checker

Task list of SEO Improvements 5 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Check up to 25,000 subpages of sputnikzurich.com at once, now!

Page quality 49% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 58% achieved

(Critically important)

(Important)

Heading structure

Link structure 67% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 95% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 63% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Check up to 25,000 subpages of sputnikzurich.com at once, now!

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