Store.mcsweeneys.net - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
65% 
Page structure
79% 
Link structure
25% 
Server
86% 
External factors
100% 
SEO Score
Response time
0.70 s
File size
135.60 kB
Words
950
Media files
83
Number of links
273 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The McSweeney’s Store
The length of the page title is perfect. (292 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The McSweeney's Store
The meta description is too short. (153 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://store.mcsweeneys.net/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1
keywordsmcsweeneys, mcsweeney's, store
descriptionThe McSweeney's Store
csrf-paramauthenticity_token
csrf-tokenRIyJp4ppVJQiIzsh7JzbhqKMjoeG7gjAAEm8COCdF472uuGc8SALmp8wQOrsbSWXDiFVOnNm5P/zd8Iex++Jzw==
langen
Content-Typetext/html; charset=UTF-8
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
This page contains 950 words. That's ok.
19.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
83 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...Bundle_2023_mug_and_latke.jpg?1698725427No alt attribute provided
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...-0800/small/9781944211844.jpg?1573857946No alt attribute provided
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Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 FEATURED
H2 SUBSCRIBE
H2 DONATE
H2 FORTHCOMING
H2 ILLUSTORIA MAGAZINE
H2 TIMOTHY McSWEENEY’S QUARTERLY CONCERN
H2 THE BELIEVER
H2 OF THE DIASPORA
H2 E-BOOKS
H2 BUNDLES
H2 BOOKS
H2 EVERYTHING ELSE
H2 EDUCATOR’S GUIDES AVAILABLE
H2 FIVE BOOKS
H2 2023 SALE!
H2 TIMOTHY McSWEENEY’S HOLIDAY GIFT GUIDE
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
83 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.mcsweeneys.net/External Subdomain No Text
https://store.mcsweeneys.net/cartCart
/signupRegister
/loginLog in
https://store.mcsweeneys.net/THE
https://store.mcsweeneys.net/McSWEENEY’S
https://store.mcsweeneys.net/STORE
https://www.mcsweeneys.net/pag...External Subdomain McSweeney’s Monthly Newsletter
https://store.mcsweeneys.net/• HOME •
/t/categories/subscriptionsSUBSCRIBE
/t/categories/donateDONATE
/t/categories/forthcomingFORTHCOMING
/t/categories/illustoriaILLUSTORIA MAGAZINE
/t/categories/timothy-mcsweene...TIMOTHY McSWEENEY’S QUARTERLY CONCERN
/t/categories/believerTHE BELIEVER
/t/categories/ofthediasporaOF THE DIASPORA
/t/categories/ebooksE-BOOKS
/t/categories/bundlesBUNDLES
/t/categories/booksBOOKS
/t/categories/everything-elseEVERYTHING ELSE
/t/categories/educatorsEDUCATOR'S GUIDES AVAILABLE
/t/categories/fivebooksFIVE BOOKS
/t/categories/2023sale2023 SALE!
/t/categories/giftguide2023TIMOTHY McSWEENEY'S HOLIDAY GIFT GUIDE
/products/quarterly-concern-su...Subdomain No Text
/products/quarterly-concern-su...Subdomain McSweeney’s Quarterly Concern Subscription
A-TITLE McSweeney's Quarterly Concern Subscription
/products/the-eyes-and-the-imp...Subdomain No Text
/products/the-eyes-and-the-imp...Subdomain The Eyes and the Impossible
A-TITLE The Eyes and the Impossible
/products/the-believer-subscri...Subdomain No Text
/products/the-believer-subscri...Subdomain The Believer Subscription
A-TITLE The Believer Subscription
/products/waders?taxon_id=1Subdomain No Text
/products/waders?taxon_id=1Subdomain Waders
A-TITLE Waders
/products/illustoria-subscript...Subdomain No Text
/products/illustoria-subscript...Subdomain Illustoria Subscription
A-TITLE Illustoria Subscription
/products/the-instructions-bar...Subdomain No Text
/products/the-instructions-bar...Subdomain The Instructions (Bar Mitzvah Edition)
A-TITLE The Instructions (Bar Mitzvah Edition)
/products/believer-145?taxon_id=1Subdomain No Text
/products/believer-145?taxon_id=1Subdomain The Believer 145 (Spring 2024)
A-TITLE The Believer 145 (Spring 2024)
/products/dave-eggers-s-the-fo...Subdomain No Text
/products/dave-eggers-s-the-fo...Subdomain Dave Eggers’s The Forgetters Subscription
A-TITLE Dave Eggers's The Forgetters Subscription
/products/the-believer-digital...Subdomain No Text
/products/the-believer-digital...Subdomain The Believer Digital Subscription
A-TITLE The Believer Digital Subscription
/products/illustoria-23?taxon_...Subdomain No Text
/products/illustoria-23?taxon_...Subdomain Illustoria #23: Past & Future
A-TITLE Illustoria #23: Past & Future
/products/mcsweeney-s-73?taxon...Subdomain No Text
/products/mcsweeney-s-73?taxon...Subdomain McSweeney’s Issue 73: Manifesto
A-TITLE McSweeney’s Issue 73: Manifesto
/products/the-keeper-of-the-or...Subdomain No Text
/products/the-keeper-of-the-or...Subdomain The Keeper of the Ornaments
A-TITLE The Keeper of the Ornaments
/products/still-life-paperback...Subdomain No Text
/products/still-life-paperback...Subdomain Still Life (paperback)
A-TITLE Still Life (paperback)
/products/yr-dead?taxon_id=1Subdomain No Text
/products/yr-dead?taxon_id=1Subdomain Yr Dead
A-TITLE Yr Dead
/products/kayfabe?taxon_id=1Subdomain No Text
/products/kayfabe?taxon_id=1Subdomain Kayfabe
A-TITLE Kayfabe
/products/my-gaza-a-city-in-ph...Subdomain No Text
/products/my-gaza-a-city-in-ph...Subdomain My Gaza: A City in Photographs
A-TITLE My Gaza: A City in Photographs
/products/mcsweeney-s-74?taxon...Subdomain No Text
/products/mcsweeney-s-74?taxon...Subdomain McSweeney’s Issue 74
A-TITLE McSweeney’s Issue 74
/products/night-riders?taxon_id=1Subdomain No Text
/products/night-riders?taxon_id=1Subdomain The Night Riders
A-TITLE The Night Riders
/products/mcsweeneys-book-rele...Subdomain No Text
/products/mcsweeneys-book-rele...Subdomain McSweeney’s New Release Subscription
A-TITLE McSweeney's New Release Subscription
/products/pay-as-you-go?taxon_...Subdomain No Text
/products/pay-as-you-go?taxon_...Subdomain Pay As You Go
A-TITLE Pay As You Go
/products/rotten-evidence-read...Subdomain No Text
/products/rotten-evidence-read...Subdomain Rotten Evidence: Reading and Writing in an Egyptian Prison
A-TITLE Rotten Evidence: Reading and Writing in an Egyptian Prison
/products/mcsweeney-s-71?taxon...Subdomain No Text
/products/mcsweeney-s-71?taxon...Subdomain McSweeney’s 71: The Monstrous and the Terrible
A-TITLE McSweeney's 71: The Monstrous and the Terrible
/products/mcsweeney-s-quarterl...Subdomain No Text
/products/mcsweeney-s-quarterl...Subdomain McSweeney’s Quarterly 2022 Catch-Up Bundle (63-67)
A-TITLE McSweeney's Quarterly 2022 Catch-Up Bundle (63-67)
/products/the-everySubdomain No Text
/products/the-everySubdomain The Every
A-TITLE The Every
/t/categories/subscriptionsText duplicate SUBSCRIBE
/t/categories/subscriptionsVIEW ALL
/t/categories/subscriptions/gi...GIFT SUBSCRIPTIONS
/products/quarterly-concern-su...Subdomain No Text
/products/quarterly-concern-su...Subdomain Text duplicate McSweeney’s Quarterly Concern Subscription
A-TITLE McSweeney's Quarterly Concern Subscription
/products/dave-eggers-s-the-fo...Subdomain No Text
/products/dave-eggers-s-the-fo...Subdomain Text duplicate Dave Eggers’s The Forgetters Subscription
A-TITLE Dave Eggers's The Forgetters Subscription
/products/illustoria-subscript...Subdomain No Text
/products/illustoria-subscript...Subdomain Text duplicate Illustoria Subscription
A-TITLE Illustoria Subscription
/products/the-believer-subscri...Subdomain No Text
/products/the-believer-subscri...Subdomain Text duplicate The Believer Subscription
A-TITLE The Believer Subscription
/t/categories/donateText duplicate DONATE
/t/categories/donateText duplicate VIEW ALL
/products/believer-classified-...Subdomain No Text
/products/believer-classified-...Subdomain Believer Classified Ad
A-TITLE Believer Classified Ad
/products/close-quarters?taxon...Subdomain No Text
/products/close-quarters?taxon...Subdomain Close Quarters
A-TITLE Close Quarters
/products/tax-deductible-donat...Subdomain No Text
/products/tax-deductible-donat...Subdomain Any Amount Tax-deductible Donation
A-TITLE Any Amount Tax-deductible Donation
/t/categories/forthcomingText duplicate FORTHCOMING
/t/categories/forthcomingText duplicate VIEW ALL
/products/kayfabe?taxon_id=1Subdomain No Text
/products/kayfabe?taxon_id=1Subdomain Text duplicate Kayfabe
A-TITLE Kayfabe
/products/yr-dead?taxon_id=1Subdomain No Text
/products/yr-dead?taxon_id=1Subdomain Text duplicate Yr Dead
A-TITLE Yr Dead
/products/believer-146?taxon_id=1Subdomain No Text
/products/believer-146?taxon_id=1Subdomain The Believer 146 (Summer 2024)
A-TITLE The Believer 146 (Summer 2024)
/products/mcsweeney-s-74?taxon...Subdomain No Text
/products/mcsweeney-s-74?taxon...Subdomain Text duplicate McSweeney’s Issue 74
A-TITLE McSweeney’s Issue 74
/t/categories/illustoriaText duplicate ILLUSTORIA MAGAZINE
/t/categories/illustoriaText duplicate VIEW ALL
/products/illustoria-23?taxon_...Subdomain No Text
/products/illustoria-23?taxon_...Subdomain Text duplicate Illustoria #23: Past & Future
A-TITLE Illustoria #23: Past & Future
/products/illustoria-subscript...Subdomain No Text
/products/illustoria-subscript...Subdomain Text duplicate Illustoria Subscription
A-TITLE Illustoria Subscription
/products/illustoria-magazine-...Subdomain No Text
/products/illustoria-magazine-...Subdomain Illustoria Magazine Gift Subscription
A-TITLE Illustoria Magazine Gift Subscription
/products/illustoria-22-invent...Subdomain No Text
/products/illustoria-22-invent...Subdomain Illustoria #22: Invention
A-TITLE Illustoria #22: Invention
/t/categories/timothy-mcsweene...Text duplicate TIMOTHY McSWEENEY’S QUARTERLY CONCERN
/t/categories/timothy-mcsweene...Text duplicate VIEW ALL
/products/mcsweeney-s-74?taxon...Subdomain No Text
/products/mcsweeney-s-74?taxon...Subdomain Text duplicate McSweeney’s Issue 74
A-TITLE McSweeney’s Issue 74
/products/quarterly-concern-su...Subdomain No Text
/products/quarterly-concern-su...Subdomain Text duplicate McSweeney’s Quarterly Concern Subscription
A-TITLE McSweeney's Quarterly Concern Subscription
/products/mcsweeney-s-73?taxon...Subdomain No Text
/products/mcsweeney-s-73?taxon...Subdomain Text duplicate McSweeney’s Issue 73: Manifesto
A-TITLE McSweeney’s Issue 73: Manifesto
/products/mcsweeney-s-quarterl...Subdomain No Text
/products/mcsweeney-s-quarterl...Subdomain McSweeney’s Quarterly Catch-Up Bundle (68-72)
A-TITLE McSweeney's Quarterly Catch-Up Bundle (68-72)
/t/categories/believerText duplicate THE BELIEVER
/t/categories/believerText duplicate VIEW ALL
/products/believer-146?taxon_id=1Subdomain No Text
/products/believer-146?taxon_id=1Subdomain Text duplicate The Believer 146 (Summer 2024)
A-TITLE The Believer 146 (Summer 2024)
/products/believer-homecoming-...Subdomain No Text
/products/believer-homecoming-...Subdomain Believer Homecoming Catch-Up Bundle
A-TITLE Believer Homecoming Catch-Up Bundle
/products/believer-145?taxon_id=1Subdomain No Text
/products/believer-145?taxon_id=1Subdomain Text duplicate The Believer 145 (Spring 2024)
A-TITLE The Believer 145 (Spring 2024)
/products/believer-144Subdomain No Text
/products/believer-144Subdomain The Believer 144: The Music Issue (winter 2023/2024)
A-TITLE The Believer 144: The Music Issue (winter 2023/2024)
/t/categories/ofthediasporaText duplicate OF THE DIASPORA
/t/categories/ofthediasporaText duplicate VIEW ALL
/products/of-the-diaspora-bund...Subdomain No Text
/products/of-the-diaspora-bund...Subdomain Of The Diaspora Bundle
A-TITLE Of The Diaspora Bundle
/products/darkwater-voices-fro...Subdomain No Text
/products/darkwater-voices-fro...Subdomain Darkwater: Voices From Within the Veil
A-TITLE Darkwater: Voices From Within the Veil
/products/a-woman-s-place?taxo...Subdomain No Text
/products/a-woman-s-place?taxo...Subdomain A Woman’s Place
A-TITLE A Woman's Place
/products/captioning-the-archi...Subdomain No Text
/products/captioning-the-archi...Subdomain Captioning the Archives
A-TITLE Captioning the Archives
/t/categories/ebooksText duplicate E-BOOKS
/t/categories/ebooksText duplicate VIEW ALL
/products/pay-as-you-go-e-bookSubdomain No Text
/products/pay-as-you-go-e-bookSubdomain Pay As You Go (e-book)
A-TITLE Pay As You Go (e-book)
/products/rotten-evidence-read...Subdomain No Text
/products/rotten-evidence-read...Subdomain Rotten Evidence: Reading and Writing in an Egyptian Prison (e-book)
A-TITLE Rotten Evidence: Reading and Writing in an Egyptian Prison (e-book)
/products/shadow-act-an-elegy-...Subdomain No Text
/products/shadow-act-an-elegy-...Subdomain Shadow Act: An Elegy for Journalist James Foley (e-book)
A-TITLE Shadow Act: An Elegy for Journalist James Foley (e-book)
/products/the-believer-digital...Subdomain No Text
/products/the-believer-digital...Subdomain Text duplicate The Believer Digital Subscription
A-TITLE The Believer Digital Subscription
/t/categories/bundlesText duplicate BUNDLES
/t/categories/bundlesText duplicate VIEW ALL
/products/believer-homecoming-...Subdomain No Text
/products/believer-homecoming-...Subdomain Text duplicate Believer Homecoming Catch-Up Bundle
A-TITLE Believer Homecoming Catch-Up Bundle
/products/mcsweeney-s-quarterl...Subdomain No Text
/products/mcsweeney-s-quarterl...Subdomain Text duplicate McSweeney’s Quarterly Catch-Up Bundle (68-72)
A-TITLE McSweeney's Quarterly Catch-Up Bundle (68-72)
/products/illustoria-catch-up-...Subdomain No Text
/products/illustoria-catch-up-...Subdomain Illustoria Catch-Up Bundle
A-TITLE Illustoria Catch-Up Bundle
/products/dave-eggers-s-the-fo...Subdomain No Text
/products/dave-eggers-s-the-fo...Subdomain Text duplicate Dave Eggers’s The Forgetters Subscription
A-TITLE Dave Eggers's The Forgetters Subscription
/t/categories/booksText duplicate BOOKS
/t/categories/booksText duplicate VIEW ALL
/t/categories/books/theforgettersTHE FORGETTERS
/t/categories/books/fictionFICTION
/t/categories/books/frontlistFRONTLIST
/t/categories/books/kids-booksKIDS' BOOKS
/t/categories/books/nonfictionNONFICTION
/t/categories/books/humorHUMOR
/t/categories/books/poetryPOETRY
/t/categories/books/collins-li...COLLINS LIBRARY
/t/categories/books/backlistBACKLIST
/t/categories/books/saleSALE
/t/categories/books/voice-of-w...VOICE OF WITNESS
/t/categories/books/art-and-co...ART & COMICS
/products/waders?taxon_id=1Subdomain No Text
/products/waders?taxon_id=1Subdomain Text duplicate Waders
A-TITLE Waders
/products/the-instructions-bar...Subdomain No Text
/products/the-instructions-bar...Subdomain Text duplicate The Instructions (Bar Mitzvah Edition)
A-TITLE The Instructions (Bar Mitzvah Edition)
/products/the-keeper-of-the-or...Subdomain No Text
/products/the-keeper-of-the-or...Subdomain Text duplicate The Keeper of the Ornaments
A-TITLE The Keeper of the Ornaments
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