Supplier.io - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
98% 
Page quality
85% 
Page structure
79% 
Link structure
25% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
257.60 kB
Words
928
Media files
30
Number of links
100 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Supplier Intelligence for responsible sourcing | Supplier.io™
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
Unlock the benefits of small, diverse and sustainable suppliers with Supplier.io’s intelligent sourcing platform.
The length of the meta description is perfect. (667 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://supplier.io/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification53QTcEDqNnl7OtiL9PvpQnnAaI9qiUp05VVl7uczESc
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionUnlock the benefits of small, diverse and sustainable suppliers with Supplier.io’s intelligent sourcing platform.
generatorSite Kit by Google 1.152.1
msapplication-TileImagehttps://supplier.io/wp-content/uploads/2023/03/cropped-SIO_Favicon-270x270.png
article:publisherhttps://www.facebook.com/supplierio/
article:modified_time2025-04-29T21:39:36+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleGrow Your Business with Supplier Diversity | Supplier.io™
twitter:descriptionSupplier diversity isn't just social responsibility, it's smart business. Discover how to expand your supplier network and gain a competitive edge.
twitter:site@supplierio
og:localeen_US
og:typewebsite
og:titleSupplier Intelligence for responsible sourcing | Supplier.io™
og:descriptionUnlock the benefits of small, diverse and sustainable suppliers with Supplier.io’s intelligent sourcing platform.
og:urlhttps://supplier.io/
og:site_nameSupplier.io™
og:imagehttps://supplier.io/wp-content/uploads/2025/02/hero-art-02032025-1024x854.png
og:image:width1024
og:image:height854
og:image:typeimage/png
charsetUTF-8

Automatically check supplier.io including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
This page contains 928 words. That's ok.
29.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.48 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 108 characters this one is longer than 70 characters:
"hear from a supplier diversity veteran who has led programs for major companies for 20+ years. registe..."
Image SEO
(Somewhat important)
26 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Supplier.io homepage
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Supplier.io homepage
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64PG&E logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64JetBlue logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Supplier intelligence for responsible procurement.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Supplier intelligence for responsible procurement.
H2 Report: 5 Best Practices from Top Performing Supplier Diversity Programs
H2 Successful supplier diversity and sustainable procurement for all sizes and experience.
H2 One supplier intelligence platform. Infinite possibilities.
H2 “Having good data really supports the drive and value of your program.”
H2 Ready to transform your responsible sourcing program?
H4 Know your real spend with responsible suppliers
H4 Find new responsible suppliers with ease
H4 Expand the impact of your program
H4 Unlock your program’s full potential
H4 See what makes our data unique
H4 Natily Santos
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://supplier.io/Anchor Skip to content
https://info.supplier.io/exper...External Subdomain Hear from a supplier diversity veteran who has led programs for major companies for 20+ years. Register now!
https://supplier.io/IMG-ALT Supplier.io homepage
/supplier-diversity-softwareSupplier visibility
/supplier-diversity-software/d...Data Enrichment
/supplier-diversity-software/r...Analytics & Reporting
/supplier-diversity-software/s...Carbon Analytics
/supplier-diversity-software/s...Supplier Explorer Emissions
/supplier-diversity-software/g...Supplier sourcing
/supplier-diversity-software/g...Supplier Explorer
/supplier-diversity-software/g...Supplier Registration
/supplier-diversity-software/b...Benchmarking
/supplier-diversity-software/e...Impact analysis
/supplier-diversity-software/t...Tier 2 Spend Reporting
/supplier-diversity-software/e...Economic Impact Analysis
/solutions/supplier-diversity-...Supplier Diversity
/solutions/sustainable-procure...Sustainable Procurement
/solutions/alternate-sourcingAlternate Sourcing
/diverse-supplier-registration/For Suppliers
/why-supplierio-for-supplier-d...Why Supplier.io
https://supplier.io/aboutAbout
/insights/resource-libraryResource Library
/insights/resource-library?top...Customer Stories
/insights/resource-library?med...Ebooks
/insights/resource-library?med...Whitepapers
/insights/resource-library?med...Reports
/insights/resource-library?med...Webinars & Podcasts
https://supplier.io/insights/blogBlog
/insights/resource-library?med...In The News
https://info.supplier.io/best-...New window External Subdomain Download now
https://explorer.supplier.io/L...New window External Subdomain Login
/talk-to-an-expertBook a Demo
https://supplier.io/Text duplicate IMG-ALT Supplier.io homepage
/supplier-diversity-softwareText duplicate Supplier visibility
/supplier-diversity-software/d...Text duplicate Data Enrichment
/supplier-diversity-software/r...Text duplicate Analytics & Reporting
/supplier-diversity-software/s...Text duplicate Carbon Analytics
/supplier-diversity-software/s...Text duplicate Supplier Explorer Emissions
/supplier-diversity-software/g...Text duplicate Supplier sourcing
/supplier-diversity-software/g...Text duplicate Supplier Explorer
/supplier-diversity-software/g...Text duplicate Supplier Registration
/supplier-diversity-software/b...Text duplicate Benchmarking
/supplier-diversity-software/e...Text duplicate Impact analysis
/supplier-diversity-software/t...Text duplicate Tier 2 Spend Reporting
/supplier-diversity-software/e...Text duplicate Economic Impact Analysis
/solutions/supplier-diversity-...Text duplicate Supplier Diversity
/solutions/sustainable-procure...Text duplicate Sustainable Procurement
/solutions/alternate-sourcingText duplicate Alternate Sourcing
/diverse-supplier-registration/Text duplicate For Suppliers
/why-supplierio-for-supplier-d...Text duplicate Why Supplier.io
https://supplier.io/aboutText duplicate About
/insights/resource-libraryText duplicate Resource Library
/insights/resource-library?top...Text duplicate Customer Stories
/insights/resource-library?med...Text duplicate Ebooks
/insights/resource-library?med...Text duplicate Whitepapers
/insights/resource-library?med...Text duplicate Reports
/insights/resource-library?med...Text duplicate Webinars & Podcasts
https://supplier.io/insights/blogText duplicate Blog
/insights/resource-library?med...Text duplicate In The News
https://explorer.supplier.io/L...New window External Subdomain Text duplicate Login
/talk-to-an-expertText duplicate Book a Demo
https://info.supplier.io/best-...New window External Subdomain Download Now
/solutions/supplier-diversityResponsible sourcing
https://supplier.io/solutions/esgSustainability initiatives
/resources/blog/customer-spotl...IMG-ALT PG&E logo
/resources/blog/customer-spotl...No Text
/resources/blog/supplier-diver...No Text
/resources/blog/supplier-diver...No Text
/resources/blog/supplier-io-he...IMG-ALT JetBlue logo
/resources/blog/supplier-diver...No Text
/platform/know-where-you-standLearn more
/platform/grow-your-programText duplicate Learn more
/platform/expand-your-reachText duplicate Learn more
/why-supplier-ioText duplicate Learn more
/why-supplier-ioSee what makes our data unique
/resources/blog/customer-spotl...No Text
/resources/blog/customer-spotl...Read case study
/resources/blog/customer-spotl...No Text
/resources/blog/customer-spotl...Text duplicate Read case study
/talk-to-an-expertRequest a demo
/supplier-diversity-softwareKnow where you stand
/supplier-diversity-software/g...Grow your program
/supplier-diversity-software/e...Expand your reach
https://supplier.io/?page_id=337Supplier Diversity Program
/supplier-diversity-software/d...Text duplicate Data Enrichment
/supplier-diversity-software/b...Text duplicate Benchmarking
/supplier-diversity-software/s...Text duplicate Analytics & Reporting
/supplier-diversity-software/g...Text duplicate Supplier Explorer
/supplier-diversity-software/s...Text duplicate Supplier Explorer Emissions
/supplier-diversity-software/g...Text duplicate Supplier Registration
/supplier-diversity-software/t...Text duplicate Tier 2 Spend Reporting
/supplier-diversity-software/e...Text duplicate Economic Impact Analysis
/online-data-enrichmentOnline Data Enrichment
/insights/resource-libraryText duplicate Resource Library
https://supplier.io/insights/blogText duplicate Blog
https://supplier.io/glossaryGlossary
https://supplier.io/aboutText duplicate About
/why-supplierio-for-supplier-d...Why Supplier.io for Supplier Intelligence
https://supplierio.bamboohr.co...External Subdomain Careers
https://supplier.io/contact-usContact Us
https://supplierio.zendesk.com/New window External Subdomain Customer Support
/diverse-supplier-registrationText duplicate Supplier Registration
https://supplierone.co/External Register your diverse business
/unified-tier-2-reporting-plat...Unified Tier 2
https://supplier.io/No Text
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Linkedin
/privacy-policyPrivacy Policy
https://supplier.io/terms-of-useTerms of Use
/do-not-sell-my-personal-infor...New window Do not sell my personal information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://supplier.io/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (258 kB).

HTTP Response Header

NameValue
dateSat, 10 May 2025 01:35:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
expiresThu, 19 Nov 1981 08:52:00 GMT
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 11
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray93d5b2dddc5c9d48-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 211 referring domains.
This page has 1,126 backlinks.
This page has backlinks from 161 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow: /?s=
Disallow: /search/
Disallow: /wp-json/
Disallow: /?rest_route=
Disallow: /*.pdf$
Disallow: /team/

Sitemap: https://supplier.io/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

supplier.io
Supplier Intelligence for responsible sourcing | Supplier.io™
Unlock the benefits of small, diverse and sustainable suppliers with Supplier.io’s intelligent sourcing platform.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
supplier94%Check
Supplier Intelligence80%Check
Supplier Diversity71%Check
Supplier Intelligence Platform69%Check
supplier data69%Check
responsible66%Check
Intelligence66%Check
Responsible sourcing65%Check
Trusted Supplier62%Check
Supplier visibility62%Check
Show more keywords and terms

Automatically check supplier.io including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions