swimuniversity.com | Website SEO Review

Response time

0.25 s

File size

97.50 kB

Words

717

Media files

47

Number of links

43 internal / 31 external

Meta specifications 100% achieved

Title

(Critically important)

Swim University - Your Ultimate Guide to DIY Pool Care

The length of the page title is perfect. (498 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

The leading source for swimming pool care and hot tub care information. We provide articles, videos, and easy step-by-step guides.

The length of the meta description is perfect. (808 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.swimuniversity.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: United States of America

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel prev meta tag on this page.

Rel next URL https://www.swimuniversity.com/page/2/

The rel next and prev tags are set correctly.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
theme-color	#275A86
ir-site-verification-token	Empty
description	The leading source for swimming pool care and hot tub care information. We provide articles, videos, and easy step-by-step guides.
robots	follow, index
google-site-verification	nitAacNGVTOwQ7wbGkvJ_Joie13RkMuBpE19-3thSAc
msapplication-TileImage	https://www.swimuniversity.com/wp-content/uploads/Swim-University-Site-Icon-300x300.png
generator	WP Rocket 3.17.4
lang	en-us
twitter:card	summary_large_image
twitter:title	Swim University - Your Ultimate Guide to DIY Pool Care
twitter:description	The leading source for swimming pool care and hot tub care information. We provide articles, videos and easy step by step guides.
twitter:site	@swimuniversity
twitter:image	https://www.swimuniversity.com/wp-content/uploads/Swim-University-Homepage-Featured-Image.jpg
og:locale	en_US
og:type	website
og:title	Swim University - Your Ultimate Guide to DIY Pool Care
og:description	The leading source for swimming pool care and hot tub care information. We provide articles, videos and easy step by step guides.
og:url	https://www.swimuniversity.com/
og:site_name	Swim University
og:image	https://www.swimuniversity.com/wp-content/uploads/Swim-University-Homepage-Featured-Image.jpg
og:image:secure_url	https://www.swimuniversity.com/wp-content/uploads/Swim-University-Homepage-Featured-Image.jpg
og:image:width	1920
og:image:height	1080
og:image:alt	Swim University Homepage Featured Image
og:image:type	image/jpeg
next	https://www.swimuniversity.com/page/2/
charset	UTF-8

Page quality 76% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

Words from the H1 heading are not used in the page content.

This page contains 717 words. That's ok.

34% of the text are stop words.

The page contains a listing, which indicates a good text layout.

17 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 11.4 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...iversity/images/swim-university-logo.svg	Swim University
...mes/swimuniversity/images/icons/cart.svg	Cart
...s/swimuniversity/images/icons/search.svg	Search
...wimuniversity/images/icons/hamburger.svg	Mobile
data:[...] Base64	Swim University
data:[...] Base64	Close
data:[...] Base64	Search Icon
...mes/swimuniversity/images/icons/cart.svg	Cart Icon
data:[...] Base64	Login Icon
data:[...] Base64	Join Icon
data:[...] Base64	Pool Icon
data:[...] Base64	Hot Tub Icon
data:[...] Base64	Shop Icon
data:[...] Base64	App Icon
data:[...] Base64	About Icon
...mages/illustrations/pool-maintenance.svg	Pool Maintenance
...sity/images/youtube-subscribers-icon.svg	YouTube Subscribers Icon (The YouTube Logo)
...ersity/images/email-subscribers-icon.svg	Email Subscribers Icon (Enveloper with Checkmark)
...iversity/images/annual-visitors-icon.svg	Annual Visitors Icon (Globe with Mouse Pointer)
...versity/images/customers-served-icon.svg	Customers Served Icon (Shopping Cart)
data:[...] Base64	product reviews
data:[...] Base64	The Pool Care Handbook and Video Course
data:[...] Base64	The Pool Care Handbook
data:[...] Base64	The Pool Care Video Course
data:[...] Base64	The Hot Tub Handbook
data:[...] Base64	The Hot Tub Video Course
data:[...] Base64	Download on the App Store
data:[...] Base64	The Pool Care
data:[...] Base64	How to Shock a Pool The Right Way
data:[...] Base64	11 Common Pool Maintenance Mistakes
data:[...] Base64	How to Shock a Hot Tub The Right Way
data:[...] Base64	How to Vacuum Your Pool Super Quick
data:[...] Base64	7 Household Products to Clean Your Hot Tub
data:[...] Base64	How to Clear Cloudy Pool Water in 48 Hours or Less
data:[...] Base64	How to Clear Cloudy Hot Tub Water
data:[...] Base64	A Beginner’s Guide to Pool Maintenance
data:[...] Base64	How to Get Rid of Foam in a Hot Tub
data:[...] Base64	25 Awesome Hot Tub Care Tips and Tricks
data:[...] Base64	The Best Chlorine Tablets for Your Pool (and How to Safely Add Them)
data:[...] Base64	How to Clean a Pool Filter (Sand, Cartridge, D.E.)
data:[...] Base64	Pool Care Cheat Sheet
data:[...] Base64	Swim University
data:[...] Base64	Swim University On Facebook
data:[...] Base64	Swim University on TikTok
data:[...] Base64	Swim University on Pinterest
data:[...] Base64	The Swim University YouTube Channel
data:[...] Base64	Swim University On Instagram

Page structure 100% achieved

H1 heading

(Critically important)

Stop Wasting Money On Pool Chemicals.

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

The heading structure is perfect.

H1-H6 headings

Heading structure

Heading level	Content
H1	Stop Wasting Money On Pool Chemicals.
H2	Perfect Water Made Simple.
H2	Stop Guessing. Start Swimming.
H2	Articles
H3	How to Shock a Pool The Right Way
H3	11 Common Pool Maintenance Mistakes
H3	How to Shock a Hot Tub The Right Way
H3	How to Vacuum Your Pool Super Quick
H3	7 Household Products to Clean Your Hot Tub
H3	How to Clear Cloudy Pool Water in 48 Hours or Less
H3	How to Clear Cloudy Hot Tub Water
H3	A Beginner’s Guide to Pool Maintenance
H3	How to Get Rid of Foam in a Hot Tub
H3	25 Awesome Hot Tub Care Tips and Tricks
H3	The Best Chlorine Tablets for Your Pool (and How to Safely Add Them)
H3	How to Clean a Pool Filter (Sand, Cartridge, D.E.)

Link structure 67% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are too many external links (31) on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.swimuniversity.com/		IMG-ALT Swim University
/swimming-pool-care/		Pool Care
/hot-tub-care/		Hot Tubs
https://shop.swimuniversity.co...	External Subdomain	Shop
https://shop.swimuniversity.co...	External Subdomain	App
/about/		About
https://shop.swimuniversity.co...	External Subdomain	IMG-ALT Cart
/find/		IMG-ALT Search
https://products.swimuniversit...	External Subdomain	Login
https://www.swimuniversity.com/	Text duplicate	IMG-ALT Swim University
https://shop.swimuniversity.co...	External Subdomain Text duplicate	Cart IMG-ALT Cart Icon
https://products.swimuniversit...	External Subdomain Text duplicate	Login IMG-ALT Login Icon
/swimming-pool-care/	Text duplicate	Pool Care IMG-ALT Pool Icon
/hot-tub-care/	Text duplicate	Hot Tubs IMG-ALT Hot Tub Icon
https://shop.swimuniversity.co...	External Subdomain Text duplicate	Shop IMG-ALT Shop Icon
https://shop.swimuniversity.co...	External Subdomain Text duplicate	App IMG-ALT App Icon
/about/	Text duplicate	About IMG-ALT About Icon
https://shop.swimuniversity.co...	External Subdomain	Show Me Everything
https://shop.swimuniversity.co...	External Subdomain	IMG-ALT The Pool Care Handbook and Video Course
https://shop.swimuniversity.co...	External Subdomain	Pool Care Handbook IMG-ALT The Pool Care Handbook
https://shop.swimuniversity.co...	External Subdomain	Pool Care Video Course IMG-ALT The Pool Care Video Course
https://shop.swimuniversity.co...	External Subdomain	Hot Tub Handbook IMG-ALT The Hot Tub Handbook
https://shop.swimuniversity.co...	External Subdomain	Hot Tub Video Course IMG-ALT The Hot Tub Video Course
https://apps.apple.com/app/app...	External Subdomain	IMG-ALT Download on the App Store
https://shop.swimuniversity.co...	External Subdomain	Learn More
https://apps.apple.com/app/app...	External Subdomain	IMG-ALT The Pool Care
/swimming-pool-care/	Text duplicate	Pool Care
/hot-tub-care/	Text duplicate	Hot Tubs
/pool-shock/	Subdomain	How to Shock a Pool The Right Way Been a while since you shocked your pool? You're laying out a doormat for algae and other contaminants. Put up a keep out s... IMG-ALT How to Shock a Pool The Right Way
/pool-maintenance-mistakes/	Subdomain	11 Common Pool Maintenance Mistakes Pool care entails a lot of little details. It's easy to forget one or two of them from time to time. Luckily, all pool ma... IMG-ALT 11 Common Pool Maintenance Mistakes
/hot-tub-shock/	Subdomain	How to Shock a Hot Tub The Right Way Do you know how to shock your hot tub? All it takes is knowing what type of hot tub shock to use and when to add it. IMG-ALT How to Shock a Hot Tub The Right Way
/pool-vacuum/	Subdomain	How to Vacuum Your Pool Super Quick Got algae? Need a workout? Grab a pole, flex those muscles, and learn how to vacuum your pool by hand to keep it healthy,... IMG-ALT How to Vacuum Your Pool Super Quick
/how-to-clean-a-hot-tub/	Subdomain	7 Household Products to Clean Your Hot Tub Before you reach for harsh chemicals, take a look around the house. You may already have all the household product... IMG-ALT 7 Household Products to Clean Your Hot Tub
/cloudy-pool-water/	Subdomain	How to Clear Cloudy Pool Water in 48 Hours or Less Here are the 4 common issues that cause cloudy pool water and how to clear your cloudy pool fast using poo... IMG-ALT How to Clear Cloudy Pool Water in 48 Hours or Less
/cloudy-hot-tub-water/	Subdomain	How to Clear Cloudy Hot Tub Water Say goodbye to cloudy hot tub water! Learn how to achieve crystal clear results with a quick filter rinse, proper water che... IMG-ALT How to Clear Cloudy Hot Tub Water
/pool-maintenance/	Subdomain	A Beginner’s Guide to Pool Maintenance Learn proper pool maintenance with easy tips on cleaning, balancing chemicals, and troubleshooting common issues to ke... IMG-ALT A Beginner’s Guide to Pool Maintenance
/hot-tub-foam/	Subdomain	How to Get Rid of Foam in a Hot Tub Did you find foam in your hot tub? Don't worry. It's easy to get rid of hot tub foam and even easier to prevent it. Let's... IMG-ALT How to Get Rid of Foam in a Hot Tub
/hot-tub-care-tips/	Subdomain	25 Awesome Hot Tub Care Tips and Tricks You test your water, add chemicals, and clean your spa from time to time. But what else could you be doing to make th... IMG-ALT 25 Awesome Hot Tub Care Tips and Tricks
/chlorine-tablets/	Subdomain	The Best Chlorine Tablets for Your Pool (and How to Safely Add Them) Should you switch from granules to chlorine tablets? Yes, if you're looking for an easie... IMG-ALT The Best Chlorine Tablets for Your Pool (and How to Safely Add Them)
/clean-pool-filter/	Subdomain	How to Clean a Pool Filter (Sand, Cartridge, D.E.) Do you know how to clean a pool filter? Are you sure? Get crystal clear, pristine pool water by keeping an... IMG-ALT How to Clean a Pool Filter (Sand, Cartridge, D.E.)
/swimming-pool-care/	Text duplicate	Pool Care
/swimming-pool-care/pool-troub...		Pool Troubleshooting
/swimming-pool-care/pool-water...		Pool Chemistry
/swimming-pool-care/pool-maint...		Pool Maintenance
/swimming-pool-care/pool-equip...		Pool Equipment
/swimming-pool-care/pool-openi...		Pool Opening & Closing
https://pool-school.transistor...	New window External Subdomain	Pool School Podcast
/hot-tub-care/		Hot Tub Care
/hot-tub-care/hot-tub-troubles...		Hot Tub Troubleshooting
/hot-tub-care/hot-tub-water-ch...		Hot Tub Chemistry
/hot-tub-care/hot-tub-maintena...		Hot Tub Maintenance
/hot-tub-care/hot-tub-equipment/		Hot Tub Equipment
/hot-tub-care/hot-tub-opening-...		Hot Tub Opening & Closing
https://hot-tubs-101.transisto...	New window External Subdomain	Hot Tubs 101 Podcast
https://shop.swimuniversity.co...	External Subdomain Text duplicate	Shop
https://shop.swimuniversity.co...	External Subdomain	The Pool Care Handbook
https://shop.swimuniversity.co...	External Subdomain	The Pool Care Video Course
https://apps.apple.com/app/app...	External Subdomain	The Pool Care App
https://shop.swimuniversity.co...	External Subdomain	The Hot Tub Handbook
https://shop.swimuniversity.co...	External Subdomain	The Hot Tub Video Course
https://products.swimuniversit...	External Subdomain	Course Login
https://www.swimuniversity.com/		Company
/about/		About Us
/brand/		Brand Assets
/shipping-refunds/		Shipping & Refund Policy
/msds/		Safety Data Sheets
/disclosures/		Privacy & Terms
/affiliates/		Become an Affiliate
https://www.swimuniversity.com/	Text duplicate	IMG-ALT Swim University
https://facebook.com/swimunive...	New window External	IMG-ALT Swim University On Facebook
https://www.tiktok.com/@swimun...	New window External Subdomain	IMG-ALT Swim University on TikTok
https://pinterest.com/swimuniv...	New window External	IMG-ALT Swim University on Pinterest
https://youtube.com/swimuniver...	New window External	IMG-ALT The Swim University YouTube Channel
https://instagram.com/swimuniv...	New window External	IMG-ALT Swim University On Instagram

Server configuration 91% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.swimuniversity.com/"

WWW Redirect

HTTP header

(Important)

The X-powered header is sent within the response header. (unnecessary)

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is excellent with 0.25 seconds.

The file size of the HTML document is fine (98 kB).

Page Speed

HTTP Response Header

Name	Value
date	Mon, 17 Feb 2025 10:59:58 GMT
content-type	text/html; charset=UTF-8
vary	Accept-Encoding
link	<https://www.swimuniversity.com/wp-json/>; rel="https://api.w.org/"
x-powered-by	WP Engine
x-cacheable	SHORT
cache-control	max-age=2678400, must-revalidate
x-cache	MISS
x-cache-group	normal
last-modified	Thu, 09 Jan 2025 18:08:29 GMT
cf-cache-status	HIT
age	1394283
report-to	{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=gpDwebpR3n%2FVvp70QnqyL2PpPaDXglnUQcWXMLFFvHJezphuQmRaMsqDS4opt9gkt3EslIsSEIvzIy0cPG4Jr0fXFUjTSvHvPL0QjhErVCoe%2F%2BbzwTGn7zxZc5GnxtO5SgUo%2Bz16014%3D"}],"group":"cf-nel","max_age":604800}
nel	{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
server	cloudflare
cf-ray	913545634a7c006f-CDG
content-encoding	gzip
alt-svc	h3=":443"; ma=86400
server-timing	cfL4;desc="?proto=TCP&rtt=13568&min_rtt=13493&rtt_var=3840&sent=5&recv=10&lost=0&retrans=0&sent_bytes=3408&recv_bytes=949&delivery_rate=214629&cwnd=181&unsent_bytes=0&cid=33e9505b953642c3&ts=41&x=0"
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 1,379 referring domains.

This page has 7,438 backlinks.

This page has backlinks from 1,073 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:

Sitemap: https://www.swimuniversity.com/sitemap_index.xml

Similar sites

Search preview

www.swimuniversity.com

Swim University - Your Ultimate Guide to DIY Pool Care

The leading source for swimming pool care and hot tub care information. We provide articles, videos, and easy step-by-step guides.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Swim	78%	Check
Pool	75%	Check
Swim University	74%	Check
guide	65%	Check
Pool Hot	65%	Check
University	63%	Check
Pool Hot Tub	63%	Check
Pool and Hot	63%	Check
Pool Maintenance	60%	Check
Pool Water	60%	Check
Swimming Pool	60%	Check
Clean Pool	60%	Check
Cloudy Pool	60%	Check
Hot	58%	Check
Tub	58%	Check
Hot Tub	58%	Check
pool filter	56%	Check
Pool Hot Tub Owners	55%	Check
Clear Cloudy Pool	55%	Check
Cloudy Pool Water	55%	Check
Stop	54%	Check
Hot Tub Handbook	54%	Check
Hot Tub Video Course	54%	Check
Pool Equipment	52%	Check
Pool Maintenance Mistakes	52%	Check

Show more keywords and terms

Swimuniversity.com - SEO Checker

Task list of SEO Improvements 3 Tasks

Meta specifications 100% achieved

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(Nice to have)

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Meta tags

Check up to 25,000 subpages of swimuniversity.com at once, now!

Page quality 76% achieved

(Critically important)

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(Somewhat important)

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(Nice to have)

(Nice to have)

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Media list

Page structure 100% achieved

(Critically important)

(Important)

Heading structure

Link structure 67% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 91% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Check up to 25,000 subpages of swimuniversity.com at once, now!

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