Thefreyabrand.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
49% 
Page structure
36% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.67 s
File size
323.60 kB
Words
904
Media files
97
Number of links
218 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Freya | Handmade Hats
The length of the page title is perfect. (215 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Hats and handbags made by global artisans. Ancient crafts with modern appeal.
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thefreyabrand.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionHats and handbags made by global artisans. Ancient crafts with modern appeal.
google-site-verificationcvXA2FrjOadJ-pPi_z4FgoYdeWlzpT55ZUXJiyv8EgM
shopify-digital-wallet/12638883/digital_wallets/dialog
shopify-checkout-api-tokenef6937382ef630357469f6b25bfca3f7
langen
twitter:titleFreya | Handmade Hats
twitter:descriptionHats and handbags made by global artisans. Ancient crafts with modern appeal.
twitter:cardsummary_large_image
twitter:imagehttps://www.thefreyabrand.com/cdn/shop/files/Freya-Logo-Web-Horizontal-Large-Green_cf0abb35-6196-4cca-847e-6c7b7a9d12c1_1200x628_pad_fff.png?v=1675984570
twitter:image:width480
twitter:image:height480
og:urlhttps://www.thefreyabrand.com/
og:site_nameFreya
og:typewebsite
og:titleFreya | Handmade Hats
og:descriptionHats and handbags made by global artisans. Ancient crafts with modern appeal.
og:imagehttp://www.thefreyabrand.com/cdn/shop/files/Freya-Logo-Web-Horizontal-Large-Green_cf0abb35-6196-4cca-847e-6c7b7a9d12c1_1200x628_pad_fff.png?v=1675984570
og:image:secure_urlhttps://www.thefreyabrand.com/cdn/shop/files/Freya-Logo-Web-Horizontal-Large-Green_cf0abb35-6196-4cca-847e-6c7b7a9d12c1_1200x628_pad_fff.png?v=1675984570
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
This page contains 904 words. That's ok.
19.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
94 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-847e-6c7b7a9d12c1_150x.png?v=1675984570Freya
...shop/files/FIGI_300x300.jpg?v=1705384249No alt attribute provided
...-847e-6c7b7a9d12c1_150x.png?v=1675984570Freya
...62-46b67f4d64e0_300x300.jpg?v=1713971548No alt attribute provided
...iles/HP-mobile1_300x300.jpg?v=1713971962No alt attribute provided
...6b-7a3213e0e314_300x300.jpg?v=1713971554No alt attribute provided
...iles/HP-mobile3_300x300.jpg?v=1713971922No alt attribute provided
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...iles/HP-mobile4_300x300.jpg?v=1713972428No alt attribute provided
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...etBucket-Butter_300x300.jpg?v=1682623890No alt attribute provided
...0764ef7e86d893a_300x300.jpg?v=1699041880No alt attribute provided
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...736503253eb9dd7_300x300.jpg?v=1714660289No alt attribute provided
...596503253ed82a4_300x300.jpg?v=1714660289No alt attribute provided
...386621880f44caf_300x300.jpg?v=1713473567No alt attribute provided
...386621880f44caf_300x300.jpg?v=1713473567No alt attribute provided
...9464d14e5677576_300x300.png?v=1708623797No alt attribute provided
...s/MagnoliaVisor_300x300.jpg?v=1678224207No alt attribute provided
...s/MagnoliaVisor_300x300.jpg?v=1678224207No alt attribute provided
...3762cc693e35b8a_300x300.jpg?v=1678224207No alt attribute provided
...296363f694b8d28_300x300.jpg?v=1685364832No alt attribute provided
...296363f694b8d28_300x300.jpg?v=1685364832No alt attribute provided
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...cf-e7dc3640df83_300x300.jpg?v=1714660339No alt attribute provided
...cf-e7dc3640df83_300x300.jpg?v=1714660339No alt attribute provided
...c7-828dab645045_300x300.jpg?v=1714660339No alt attribute provided
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...9865f1068690960_300x300.jpg?v=1710294680No alt attribute provided
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...0065031fb722375_300x300.jpg?v=1708621760No alt attribute provided
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...366501e0765a380_300x300.jpg?v=1708621155No alt attribute provided
...366501e0765a380_300x300.jpg?v=1708621155No alt attribute provided
...9065b12c6152f79_300x300.jpg?v=1708621107No alt attribute provided
...1765f0d309787b8_300x300.jpg?v=1710281527No alt attribute provided
...1765f0d309787b8_300x300.jpg?v=1710281527No alt attribute provided
...5465fdd21489c33_300x300.jpg?v=1711133239No alt attribute provided
...286502052c65f02_300x300.jpg?v=1708621337No alt attribute provided
...286502052c65f02_300x300.jpg?v=1708621337No alt attribute provided
...196502052bf16ec_300x300.jpg?v=1708621339No alt attribute provided
...files/mobile-HP_300x300.jpg?v=1700258920No alt attribute provided
...1263/8883/files/F_Beach.jpg?v=1706043679No alt attribute provided
...a4-834a7416194d_300x300.jpg?v=1713282734No alt attribute provided
...a4-834a7416194d_300x300.jpg?v=1713282734No alt attribute provided
...7465f9c5f969586_300x300.jpg?v=1710867975No alt attribute provided
...416629487405064_300x300.jpg?v=1713981612No alt attribute provided
...2166145aaeba9a6_300x300.jpg?v=1712609988No alt attribute provided
...2166145aaeba9a6_300x300.jpg?v=1712609988No alt attribute provided
...0265f9c5f918118_300x300.jpg?v=1712607939No alt attribute provided
...7165eb4812af302_300x300.jpg?v=1710278697No alt attribute provided
...7165eb4812af302_300x300.jpg?v=1710278697No alt attribute provided
...6465b040aee972d_300x300.jpg?v=1710278697No alt attribute provided
...41-6d172f9a8d2b_300x300.jpg?v=1678300917No alt attribute provided
...636502169c40ca0_300x300.jpg?v=1705533195No alt attribute provided
...636502169c40ca0_300x300.jpg?v=1705533195No alt attribute provided
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...9664fa1d1f4b8b4_300x300.jpg?v=1706288386No alt attribute provided
...126502164f134f7_300x300.jpg?v=1706288389No alt attribute provided
...ollage_homepage_300x300.jpg?v=1706045177No alt attribute provided
...b5-f27def58f37c_300x300.jpg?v=1706048230No alt attribute provided
...s/HO-collection_300x300.jpg?v=1705383260No alt attribute provided
...iles/HP_desktop_300x300.jpg?v=1705383410No alt attribute provided
...files/HP-mobile_300x300.jpg?v=1705383507No alt attribute provided
...80-dddc7bfb875b_300x300.jpg?v=1704944637No alt attribute provided
...44-678abf3df066_300x300.jpg?v=1704944644No alt attribute provided
...18-9f040927602d_300x300.jpg?v=1704944644No alt attribute provided
...1a-e57e9c06fbf0_300x300.png?v=1675995097No alt attribute provided
Video URLWidthHeight
...o/v/55b5e8d0d893467ca328f0ca5d232ce9.mp4

Page structure

H1 heading
(Critically important)
Freya
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (5 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Freya
H2 Packable Collection
H2 made for Sunny days
H2 made for Sunny days Duplicate text
H2 made for Sunny days Duplicate text
H2 made for Sunny days Duplicate text
H2 made for Sunny days Duplicate text
H2 The Gardenia Collection
H2 We are freya
H2 Nomad Trucker Hat Regular price $48.00 Regular price Sale price $48.00 Unit price /per Sally Sells Seashells Lifeguard Hat Regular price $118.00 Regular price Sale price $118.00 Unit price /per Nom...
H2 Hats with chin straps
H2 The Field Gardenia
H2 @thefreyabrand
H4 New Arrivals: Spring '24
H4 Shop By Collection
H4 Shop All
H4 Accessories
H4 Navigate
H4 Resources
H4 Newsletter
H4 Availability
H6 NEW ARRIVALS
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
34 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 2 external links on this page.
LinkAttributesAnchor text
https://www.thefreyabrand.com/Home
/collections/new-arrivalsNew Arrivals
/collections/freya-straw-colle...Shop
/collections/new-arrivalsNew Arrivals: Spring '24
/collections/the-rodeo-editWestern Collection
/collections/gardeniaGardenia Collection
/collections/the-redwoodRedwood Collection
/collections/new-arrivalsText duplicate New Arrivals
/collections/packable-hatsPackable Hats
/collections/embroideryHand Embroidered
/collections/chin-strap-collec...Hats with Chin Straps
/collections/all-hatsWool Hats
/collections/straw-hatsStraw Hats
/collections/visor-collectionVisor Collection
/collections/mens-hatsMen's Hats
/collections/trucker-hatsCaps
/collections/allShop All
/collections/gifts-under-100Gift Shop
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...All Hats
/collections/gift-cardsGift Card
/collections/saleSale
/collections/accessoriesAccessories
/collections/jewelryJewelry
/collections/poppy-travel-hat-boxHandbags
/collections/hat-boxesHat Boxes
/collections/gifts-under-100Text duplicate Gift Shop
/collections/saleText duplicate Sale
/pages/the-storyOur Story
/searchNo Text
https://www.thefreyabrand.com/IMG-ALT Freya
https://www.thefreyabrand.com/Text duplicate Home
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate Shop
/collections/new-arrivalsText duplicate New Arrivals: Spring '24
/collections/the-rodeo-editText duplicate Western Collection
/collections/gardeniaText duplicate Gardenia Collection
/collections/the-redwoodText duplicate Redwood Collection
/collections/new-arrivalsText duplicate New Arrivals
/collections/packable-hatsText duplicate Packable Hats
/collections/embroideryText duplicate Hand Embroidered
/collections/chin-strap-collec...Text duplicate Hats with Chin Straps
/collections/all-hatsText duplicate Wool Hats
/collections/straw-hatsText duplicate Straw Hats
/collections/visor-collectionText duplicate Visor Collection
/collections/mens-hatsText duplicate Men's Hats
/collections/trucker-hatsText duplicate Caps
/collections/allText duplicate Shop All
/collections/gifts-under-100Text duplicate Gift Shop
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate All Hats
/collections/gift-cardsText duplicate Gift Card
/collections/saleText duplicate Sale
/collections/accessoriesText duplicate Accessories
/collections/jewelryText duplicate Jewelry
/collections/poppy-travel-hat-boxText duplicate Handbags
/collections/hat-boxesText duplicate Hat Boxes
/collections/new-arrivalsShop Now
/collections/gifts-under-100Text duplicate Gift Shop
/collections/saleText duplicate Sale
/pages/the-storyText duplicate Our Story
/collections/freya-beachSubdomain No Text
/searchNo Text
/accountNo Text
/cartNo Text
https://www.thefreyabrand.com/Text duplicate Home
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate Shop
/collections/new-arrivalsText duplicate New Arrivals: Spring '24
/collections/the-rodeo-editText duplicate Western Collection
/collections/gardeniaText duplicate Gardenia Collection
/collections/the-redwoodText duplicate Redwood Collection
/collections/new-arrivalsText duplicate New Arrivals
/collections/packable-hatsText duplicate Packable Hats
/collections/embroideryText duplicate Hand Embroidered
/collections/chin-strap-collec...Text duplicate Hats with Chin Straps
/collections/all-hatsText duplicate Wool Hats
/collections/straw-hatsText duplicate Straw Hats
/collections/visor-collectionText duplicate Visor Collection
/collections/mens-hatsText duplicate Men's Hats
/collections/trucker-hatsText duplicate Caps
/collections/allText duplicate Shop All
/collections/gifts-under-100Text duplicate Gift Shop
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate All Hats
/collections/gift-cardsText duplicate Gift Card
/collections/saleText duplicate Sale
/collections/accessoriesText duplicate Accessories
/collections/jewelryText duplicate Jewelry
/collections/poppy-travel-hat-boxText duplicate Handbags
/collections/hat-boxesText duplicate Hat Boxes
/collections/gifts-under-100Text duplicate Gift Shop
/collections/saleText duplicate Sale
/pages/the-storyText duplicate Our Story
https://www.thefreyabrand.com/Text duplicate IMG-ALT Freya
https://www.thefreyabrand.com/Text duplicate Home
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate Shop
/collections/freya-straw-colle...Text duplicate Shop
/collections/new-arrivalsText duplicate New Arrivals: Spring '24
/collections/the-rodeo-editText duplicate Western Collection
/collections/gardeniaText duplicate Gardenia Collection
/collections/the-redwoodText duplicate Redwood Collection
/collections/new-arrivalsText duplicate New Arrivals
/collections/packable-hatsText duplicate Packable Hats
/collections/embroideryText duplicate Hand Embroidered
/collections/chin-strap-collec...Text duplicate Hats with Chin Straps
/collections/all-hatsText duplicate Wool Hats
/collections/straw-hatsText duplicate Straw Hats
/collections/visor-collectionText duplicate Visor Collection
/collections/mens-hatsText duplicate Men's Hats
/collections/trucker-hatsText duplicate Caps
/collections/freya-beachSubdomain No Text
/collections/allText duplicate Shop All
/collections/allText duplicate Shop All
/collections/gifts-under-100Text duplicate Gift Shop
/collections/new-arrivalsText duplicate New Arrivals
/collections/freya-straw-colle...Text duplicate All Hats
/collections/gift-cardsText duplicate Gift Card
/collections/saleText duplicate Sale
/collections/freya-beachSubdomain No Text
/collections/accessoriesText duplicate Accessories
/collections/accessoriesText duplicate Accessories
/collections/jewelryText duplicate Jewelry
/collections/poppy-travel-hat-boxText duplicate Handbags
/collections/hat-boxesText duplicate Hat Boxes
/collections/freya-beachSubdomain No Text
/collections/freya-beachSubdomain No Text
/collections/gifts-under-100Text duplicate Gift Shop
/collections/saleText duplicate Sale
/pages/the-storyText duplicate Our Story
/collections/freya-beachSubdomain No Text
/accountRegister / Login
/collections/new-arrivalsnew arrivals
/collections/new-arrivalsText duplicate new arrivals
/collections/the-redwoodText duplicate new arrivals
/products/packable-scallop-cro...No Text
/products/packable-scallop-cro...Packable Scallop Crochet Bucket
/products/crochet-bucket-hatNo Text
/products/crochet-bucket-hatCrochet Straw Bucket
/products/wandererNo Text
/products/wandererPackable Wanderer
/products/wanderer-1No Text
/products/wanderer-1Text duplicate Packable Wanderer
/products/reya-packable-croche...No Text
/products/reya-packable-croche...Reya Packable Crochet Bucket Hat
/products/crochet-bucket-natur...No Text
/products/crochet-bucket-natur...Crochet Bucket, Natural Double Striped
/products/magnolia-visorNo Text
/products/magnolia-visorMagnolia Visor
/products/crochet-bucket-1No Text
/products/crochet-bucket-1Text duplicate Crochet Straw Bucket
/collections/packable-hatsshop now
/collections/new-arrivalsshop spring '24
/collections/new-arrivalsText duplicate shop spring '24
/collections/new-arrivalsText duplicate shop spring '24
/collections/new-arrivalsText duplicate shop spring '24
/collections/new-arrivalsText duplicate shop spring '24
/collections/gardeniaShop now
/products/gardenia-natural-tanNo Text
/products/gardenia-natural-tanGardenia, Natural/Tan
/products/gardenia-tan-honeyNo Text
/products/gardenia-tan-honeyGardenia, Tan / Honey
/products/field-gardenia-salmonNo Text
/products/field-gardenia-salmonField Gardenia, Salmon
/products/field-gardenia-boneNo Text
/products/field-gardenia-boneField Gardenia, Bone
/products/gardenia-blush-ivoryNo Text
/products/gardenia-blush-ivoryGardenia, Blush / Ivory
/products/field-gardenia-choco...No Text
/products/field-gardenia-choco...Field Gardenia, Chocolate
/products/gardenia-bone-1No Text
/products/gardenia-bone-1Gardenia, Bone
/products/field-gardenia-tan-c...No Text
/products/field-gardenia-tan-c...Field Gardenia, Tan / Camel
/collections/new-arrivalsText duplicate Shop now
/collections/freya-beachSubdomain Nomad Trucker Hat Regular price $48.00 Regular price Sale price $48.00 Unit price /per Sally Sells Seashells Lifeguard Hat Regular price $118.00 Regular pric...
/products/nomad-trucker-hatNo Text
/products/nomad-trucker-hatNomad Trucker Hat
/products/sally-sells-seashell...No Text
/products/sally-sells-seashell...Sally Sells Seashells Lifeguard Hat
/products/nomad-trucker-hat-2No Text
/products/nomad-trucker-hat-2Text duplicate Nomad Trucker Hat
/products/lifeguard-hat-multi-...No Text
/products/lifeguard-hat-multi-...Not All Those Who Wander Lifeguard Hat, Ombre Neon
/products/hazel-bucket-hat-boneNo Text
/products/hazel-bucket-hat-boneHazel Canvas Bucket
/products/seas-the-day-lifeguardNo Text
/products/seas-the-day-lifeguardSeas the Day Lifeguard Hat
/products/nomad-trucker-hat-1No Text
/products/nomad-trucker-hat-1Text duplicate Nomad Trucker Hat
/products/lifeguard-hatNo Text
/products/lifeguard-hatNot All Those Who Wander Lifeguard Hat, Khaki
/collections/freya-beachShop FREYA BEACH
/collections/chin-strap-collec...Text duplicate Shop Now
/collections/gardeniaText duplicate Shop now
/products/redwood-1shop
/products/redwood-1Text duplicate shop
/products/meringueText duplicate shop
/products/meringueText duplicate shop
/collections/gardeniaText duplicate shop
/collections/gardeniaText duplicate shop
https://www.thefreyabrand.com/Text duplicate Home
/collections/freya-straw-colle...Text duplicate Shop
/pages/the-storyText duplicate Our Story
/pages/eventsEvents
/pages/find-usWhere To Buy
/pages/contactSubdomain Contact Us
/pages/faqSubdomain Anchor FAQs
/pages/faqSubdomain Anchor Measurement Guide
/pages/faqSubdomain Anchor Straw Hat Care Guide
/pages/shipping-policiesSubdomain Shipping
/pages/accessibility-statementSubdomain Accessibility Statement
/pages/privacy-policySubdomain Privacy Policy
/pages/shipping-policiesReturns & Exchanges
https://www.instagram.com/thef...External Subdomain A-TITLE Freya on Instagram
https://musemabble.com/New window External Web Design by Muse x Mabble
/pages/faqSubdomain Anchor here.
/policies/shipping-policyshipping
/cartGo to cart

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thefreyabrand.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.67 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (324 kB).

HTTP Response Header

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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 71 referring domains.
This page has 278 backlinks.
This page has backlinks from 65 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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User-agent: MJ12bot
Crawl-delay: 10

User-agent: Pinterest
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Search preview

www.thefreyabrand.com
Freya | Handmade Hats
Hats and handbags made by global artisans. Ancient crafts with modern appeal.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
freya81%Check
Hats66%Check
made66%Check
Hand58%Check
Straw Hats54%Check
thefreyabrand52%Check
Handbags46%Check
Shop44%Check
Collection44%Check
Gardenia43%Check

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