Topworkplaces.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
50% 
Page structure
71% 
Link structure
58% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
180.60 kB
Words
914
Media files
48
Number of links
86 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Top Workplaces | The Best Companies to Work For
The length of the page title is perfect. (457 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Top Workplaces is the nation's leading employer recognition program that's been recognizing outstanding companies since 2006.
The length of the meta description is perfect. (791 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://topworkplaces.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionTop Workplaces is the nation's leading employer recognition program that's been recognizing outstanding companies since 2006.
generatorWP Rocket 3.18.3
msapplication-TileImagehttps://topworkplaces.com/wp-content/uploads/2020/08/cropped-TWP-1-270x270.png
article:publisherhttps://www.facebook.com/workplaces/
article:modified_time2025-05-12T14:54:12+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleTop Workplaces | The nation's leading employer recognition program
twitter:site@TopWorkplaces
fb:app_id254460857899515
og:localeen_US
og:typewebsite
og:titleTop Workplaces | The nation's leading employer recognition program
og:descriptionTop Workplaces is the nation's leading employer recognition program that's been recognizing outstanding companies since 2006.
og:urlhttps://topworkplaces.com/
og:site_nameTop Workplaces
og:imagehttps://topworkplaces.com/wp-content/uploads/2024/11/TWP_Homepage25-1.png
og:image:width850
og:image:height650
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
There are 12 text duplicates on this page:
  • Duplicate 1: “Top Workplaces helps us identify and continue to build our strong bra...
  • Duplicate 2: "Top Workplaces gives us great PR, promotional, and recruiting opportu...
  • Duplicate 3: "We love Top Workplaces for the bragging rights! It reinforces our com...
  • Duplicate 4: "I have been using the Top Workplaces program for years and it is by f...
  • Duplicate 5: "Extremely high quality services. The Top Workplaces team is wonderful...
  • Duplicate 6: "People don't want to just do good at work, they want to work somewher...
This page contains 914 words. That's ok.
26.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 13.73 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 34 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 103 characters this one is longer than 70 characters:
"we can position ourselves authentically as a top workplace that invests in our associates and culture.”"
The following tag is repeated too often: we can position ourselves authentically as a top workplace that invests in our associates and culture.”
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ontent/uploads/2020/07/TWP_Shadow350.pngImage of Top Workplaces Company Logo
...content/uploads/2024/05/TWP-log-cert.pngTop Workplaces Logo
...ontent/uploads/2020/07/TWP_Shadow350.pngImage of Top Workplaces Company Logo
...ntent/uploads/2024/08/TWP_Homepage25.pngTop Workplaces Award Badges 2025
...nt/uploads/2024/04/Washington_Post_2.pngWashington_Post_2
...ontent/uploads/2021/10/logo-inquirer.pngThe Inquirer logo in White
...content/uploads/2024/04/Boston_Globe.pngBoston_Globe
...ontent/uploads/2022/02/logo-sandiego.pngThe San Diego Union Tribune logo in white
/wp-content/uploads/2024/04/INDYSTAR.pngINDYSTAR
...ontent/uploads/2022/02/logo-sandiego.pngThe San Diego Union Tribune logo in white
...s/2024/04/Washington_Post_2-1024x156.pngNo alt attribute provided
...ontent/uploads/2021/10/logo-inquirer.pngThe Inquirer logo in White
...ploads/2024/04/Boston_Globe-1024x156.pngNo alt attribute provided
/wp-content/uploads/2024/04/INDYSTAR.pngNo alt attribute provided
...ploads/2024/04/Homepage_Graphic-copy.pngNo alt attribute provided
...ploads/2024/04/Homepage_Graphic-copy.pngNo alt attribute provided
..._single-year-premium_watermarks-copy.pngNo alt attribute provided
...24/02/gannett-partner-logos-1024x716.pngImage of overlapping Top Workplaces Regional Award badges
...s/2024/02/CULTUREEXCELLENCE-1024x716.pngNo alt attribute provided
...2/INDUSTRY-STACKED-IMAGES24-1024x716.pngNo alt attribute provided
..._single-year-premium_watermarks-copy.pngNo alt attribute provided
...24/02/gannett-partner-logos-1024x716.pngImage of overlapping Top Workplaces Regional Award badges
...s/2024/02/CULTUREEXCELLENCE-1024x716.pngNo alt attribute provided
...2/INDUSTRY-STACKED-IMAGES24-1024x716.pngNo alt attribute provided
/wp-content/uploads/2024/04/indeed_1.jpgIndeed Company Logo
/wp-content/uploads/2024/04/paycom_2.jpgPaycom company logo
/wp-content/uploads/2024/04/Prog_4.jpgProg_4
/wp-content/uploads/2024/04/ally_5.jpgPurple ally company logo
/wp-content/uploads/2024/04/KWIK_6.jpgKwik Trip company logo
...Northwestern-Mutual-1-e1685567981275.jpgTom Goris, Managing Partner
...eedom-Mortgage-scaled-e1685568085923.jpgKristin Moses-Murray, VP of Internal Employee Communications
.../uploads/2023/06/Karen-Mitchener-Via.jpgKaren Mitchener, Chief People Officer
...ploads/2023/06/Tracey-Casella-Dudham.jpgTracey Casella, Director of Operations
...s-Indiana-Dept-of-Rev-e1685568131695.jpgBob Grennes, Commissioner
...Berteaux-San-Antonio-Smart-Solutions.jpgAndrew Berteaux, VP of Sales
...Northwestern-Mutual-1-e1685567981275.jpgTom Goris, Managing Partner
...eedom-Mortgage-scaled-e1685568085923.jpgKristin Moses-Murray, VP of Internal Employee Communications
.../uploads/2023/06/Karen-Mitchener-Via.jpgKaren Mitchener, Chief People Officer
...ploads/2023/06/Tracey-Casella-Dudham.jpgTracey Casella, Director of Operations
...s-Indiana-Dept-of-Rev-e1685568131695.jpgBob Grennes, Commissioner
...Berteaux-San-Antonio-Smart-Solutions.jpgAndrew Berteaux, VP of Sales
/wp-content/uploads/2024/04/Home_1.jpgLaunch the confidential, 5-minute Workplace Survey
/wp-content/uploads/2024/04/Home_2.jpgThe completed survey opens access to 75+ awards
/wp-content/uploads/2024/04/Home_3.jpgUse survey insights to elevate your employer brand
/wp-content/uploads/2024/04/Home_4.jpgPromote and celebrate your recognition!
...ontent/uploads/2024/03/workplace-img.jpgNo alt attribute provided
...ent/uploads/2024/02/TWP_Homepage24-2.pngImage of overlapping Top Workplaces USA Today Award badge, Technology Industry Award badge, and Purpose & Values Culture Excellence Award badge

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Stand out with an award-winning employer reputation! Top Workplaces Logo
H2 Gain a competitive advantage as an employer of choice
H2 Get featured by high-profile media outlets
H2 A great reputation attracts talent, customers, and growth
H2 Credible employer recognition driven by employee feedback
H2 Employer recognition driven by employee feedback
H2 Over 80 regional, national, culture excellence, and industry awards
H2 Leaders trust the awards to validate employer reputation with real proof
H2 Simple steps to becoming a Top Workplace
H2 How Top Workplaces works
H2 Find a Top Workplace
H2 Nominate Your Workplace
H3 Nominate your company to participate. It's free and confidential.
H4 Get featured by high-profile media outlets Duplicate text
H4 Nominate Workplace
H4 Capture Feedback
H4 Receive Outcome
H4 Winners Announced
H5 1
H5 2
H5 3
H5 4
H6 Top Workplaces
H6 Companies
H6 About
H6 Resources
H6 Community
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.
LinkAttributesAnchor text
https://topworkplaces.com/Anchor Skip to content
https://topworkplaces.com/IMG-ALT Image of Top Workplaces Company Logo
/find-top-workplaces/Explore Top Workplaces
/directory/Search Company Profiles
/featured-top-workplaces/Featured Top Workplaces
https://topworkplaces.com/about/About
/resources/Resources
/community/Community
/why-top-workplaces/Why Top Workplaces
/find-top-workplaces/Text duplicate Explore Top Workplaces
/directory/Text duplicate Search Company Profiles
/featured-top-workplaces/Text duplicate Featured Top Workplaces
https://topworkplaces.com/about/Text duplicate About
/resources/Text duplicate Resources
/community/Text duplicate Community
/why-top-workplaces/Text duplicate Why Top Workplaces
/nominate-your-organization/?navNominate Your Workplace
https://app.energage.com/External Subdomain Sign In
/find-top-workplaces/Text duplicate Explore Top Workplaces
/directory/Text duplicate Search Company Profiles
/featured-top-workplaces/Text duplicate Featured Top Workplaces
https://topworkplaces.com/about/Text duplicate About
/resources/Text duplicate Resources
/community/Text duplicate Community
/why-top-workplaces/Text duplicate Why Top Workplaces
/find-top-workplaces/Text duplicate Explore Top Workplaces
/directory/Text duplicate Search Company Profiles
/featured-top-workplaces/Text duplicate Featured Top Workplaces
https://topworkplaces.com/about/Text duplicate About
/resources/Text duplicate Resources
/community/Text duplicate Community
/why-top-workplaces/Text duplicate Why Top Workplaces
https://topworkplaces.com/Text duplicate IMG-ALT Image of Top Workplaces Company Logo
https://www.energage.com/survey/External Subdomain research-backed survey
/usatoday/New window National Award
/regional-program-information/New window Regional Awards
/awards-schedule/New window Culture Excellence Awards
/awards-schedule/New window Industry Awards
/usatoday/New window USA TODAY National Award
/regional-program-information/New window Text duplicate Regional Awards
/awards-schedule/New window Text duplicate Culture Excellence Awards
/awards-schedule/New window Text duplicate Industry Awards
https://topworkplaces.com/Anchor Text duplicate Nominate Your Workplace
/company/northwestern-mutual-gr/New window Northwestern Mutual
/company/freedom-mortgage-corp...New window Freedom Mortgage Corporation
/company/via-credit-union/New window Via Credit Union
/company/dudum-real-estate-group/New window Dudum Real Estate Group
/company/indiana-department-of...New window Indiana Department of Revenue
/company/san-antonio-smart-sol...New window San Antonio Smart Solutions
/company/northwestern-mutual-gr/New window Text duplicate Northwestern Mutual
/company/freedom-mortgage-corp...New window Text duplicate Freedom Mortgage Corporation
/company/via-credit-union/New window Text duplicate Via Credit Union
/company/dudum-real-estate-group/New window Text duplicate Dudum Real Estate Group
/company/indiana-department-of...New window Text duplicate Indiana Department of Revenue
/company/san-antonio-smart-sol...New window Text duplicate San Antonio Smart Solutions
/find-top-workplaces/Text duplicate Explore Top Workplaces
/directory/Text duplicate Search Company Profiles
/featured-top-workplaces/Text duplicate Featured Top Workplaces
/find-top-workplaces/Text duplicate Explore Top Workplaces
/directory/Text duplicate Search Company Profiles
/featured-top-workplaces/Text duplicate Featured Top Workplaces
https://topworkplaces.com/about/About Top Workplaces
https://topworkplaces.com/faqs/Top Workplaces FAQ
/regional-program-information/Regional Program Information
/awards-schedule/National Awards Schedule
/resources/national-top-workpl...Top Workplaces Methodology
https://topworkplaces.com/about/Text duplicate About Top Workplaces
https://topworkplaces.com/faqs/Text duplicate Top Workplaces FAQ
/regional-program-information/Text duplicate Regional Program Information
/awards-schedule/Text duplicate National Awards Schedule
/resources/national-top-workpl...Text duplicate Top Workplaces Methodology
/resources/Blog
/employee-recruitment-and-rete...Recruitment and Retention
/improve-employee-engagement-w...Employee Engagement
/improve-employee-survey-insig...Employee Survey Insights
/how-employee-engagement-drive...Business Outcomes
/resources/Text duplicate Blog
/employee-recruitment-and-rete...Text duplicate Recruitment and Retention
/improve-employee-engagement-w...Text duplicate Employee Engagement
/improve-employee-survey-insig...Text duplicate Employee Survey Insights
/how-employee-engagement-drive...Text duplicate Business Outcomes
/community/Visit the Community
https://www.linkedin.com/compa...New window External Subdomain Join the LinkedIn Group
/contact-us/Contact Us
/community/Text duplicate Visit the Community
https://www.linkedin.com/compa...New window External Subdomain Text duplicate Join the LinkedIn Group
/contact-us/Text duplicate Contact Us
https://www.facebook.com/workp...New window External Subdomain Facebook-f
https://twitter.com/topworkplacesNew window External Twitter
https://www.linkedin.com/compa...New window External Subdomain Linkedin-in
/terms-of-service/Terms
/privacy-policy/Privacy
https://topworkplaces.com/Anchor Cookie Preferences

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://topworkplaces.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 43 CSS files. This may affect the page load time negatively.
This page loads 34 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (181 kB).

HTTP Response Header

NameValue
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last-modifiedThu, 15 May 2025 05:55:38 GMT
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http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 621 referring domains.
This page has 250,467 backlinks.
This page has backlinks from 486 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

topworkplaces.com
Top Workplaces | The Best Companies to Work For
Top Workplaces is the nation's leading employer recognition program that's been recognizing outstanding companies since 2006.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Top86%Check
Workplaces86%Check
Top Workplaces86%Check
Find Top Workplace71%Check
Find Top64%Check
Nominate Workplace64%Check
Companies62%Check
employer61%Check
recognition61%Check
employer recognition61%Check

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