Ustravel.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
85% 
Page structure
70% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.21 s
File size
72.00 kB
Words
536
Media files
9
Number of links
79 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
U.S. Travel Association
The length of the page title is perfect. (210 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
The length of the meta description is perfect. (733 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ustravel.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionU.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
keywordsU.S. Travel, us travel
dcterms.titleU.S. Travel Association
dcterms.typetext
dcterms.formattext/html
dcterms.identifierhttps://www.ustravel.org/
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:titleU.S. Travel Association
twitter:urlhttps://www.ustravel.org/
twitter:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:site_nameU.S. Travel Association
og:typewebsite
og:urlhttps://www.ustravel.org/
og:titleU.S. Travel Association
og:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:secure_urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 536 words. That's ok.
22.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 78 characters this one is longer than 70 characters:
"travel works for minnesota – the latest roadshow on our national advocacy tour"
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mes/custom/particle/apps/drupal/logo.svgHome
.../GettyImages-115519110.jpg?itok=54RTxj2tMan with suitcase walking through airport
...24-08-14 at 5.28.06 PM.png?itok=OQyKiz03State Tourism Director Award 2024
...ges-469569148_preview.jpeg?itok=345ZqqtXmedia sports_fan_in_stands_-_ipw_2018
...24-09/groupphotomn (1).jpg?itok=9XsGRZBxMinnesota Travel Leaders gather at State Fair
.../Vermont TW Bolton opt.jpg?itok=veq94-GNVermont Travel Works GroupVermont Travel Works Group
...r Hour Group Photo opt.jpg?itok=CIIX0NbIOrlando Travel Works GroupOrlando Travel Works Group
.../files/2022-10/ustravel-logo_ko-2022.pngU.S. Travel Association
...s/2022-10/amex-official-logo_ko-2022.pngAMEX Logo

Page structure

H1 heading
(Critically important)
Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
H1 TRAVEL: POWERING THE ECONOMY. CONNECTING AMERICA.
H1 15 Million
H1 2.5%
H1 $2.8 Trillion
H2 US Travel Header Utility Menu
H2 Header Utility Social Links
H2 Main navigation
H2 User account menu
H2 Slider Nav
H2 Kentucky’s Mike Mangeot Awarded 2024 State Tourism Director of the Year
H2 U.S. Travel Applauds Letter on White House Global Sporting Events Task Force
H2 Every day, we are pursuing our unique mission to increase travel to and within the United States.
H2 Featured News
H2 U.S. Travel SmartBrief
H2 Learn more about the impact of the travel industry
H2 American Jobs
H2 National GDP
H2 Economic Output
H2 Footer Social Navigation
H2 Corporate Footer Menu
H2 Footer Legal Menu
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ustravel.org/Anchor Skip to main content
https://www.ipw.com/External Subdomain IPW
http://esto.ustravel.org/External Subdomain ESTO
/events/future-travel-mobilityFuture of Travel Mobility
/programs/seamless-and-secure-...Subdomain Commission on Seamless & Secure Travel
https://www.travelworksforamer...External Subdomain Travel Works
https://twitter.com/USTravelExternal Follow us on Twitter
https://www.linkedin.com/compa...External Subdomain Follow us on LinkedIn
https://www.instagram.com/ustr...External Subdomain Follow us on Instagram
https://www.facebook.com/U.S.T...External Subdomain Follow us on Facebook
https://www.ustravel.org/IMG-ALT Home
https://www.ustravel.org/issuesAdvocacy
/issues/restore-international-...International Inbound Travel
/issues/maintain-robust-growth...Domestic Travel
/issues/reignite-person-meetin...Business, Meetings and Events
/programs/seamless-and-secure-...Commission on Seamless and Secure Travel
/programs/sustainable-travel-c...Sustainable Travel Coalition
/programs/travel-action-networkTravel Action Network
/programs/travelpacTravelPAC
/programs/travel-works-for-ame...Travel Works for America
/issues/brand-usaBrand USA
/advocacy-and-policy-prioritiesPolicy Priorities
/advocacy-actionAdvocacy In Action
https://www.ustravel.org/issuesView All Advocacy ›
https://www.ustravel.org/researchIndustry Impact
/research/us-travel-answer-sheetOur Impact
/research/travel-forecastsForecast
/research/data-insightsData Insights
/research/travel-recovery-insi...The U.S. Travel Insights Dashboard
/economic-impactEconomic Impact
https://www.ustravel.org/researchView All Industry Impact ›
/events-results?field_event_ty...Events
/events/ipwText duplicate IPW
/events/us-travel-board-meetingSummer Summit
/events/estoText duplicate ESTO
/events/future-travel-mobilityText duplicate Future of Travel Mobility
/events/DCHDestination Capitol Hill
/events/national-travel-and-to...National Travel and Tourism Week
/events/global-meetings-indust...Global Meetings Industry Day
/events-results?field_event_ty...Events Calendar
/about-us/request-speakerRequest a U.S. Travel Speaker
/events/sponsorship-and-advert...Sponsorship and Advertising Opportunities
https://www.ustravel.org/eventsView All Events & Initiatives ›
/membershipMembership
/membership/joinBecome a Member
/membership/member-benefitsMember Benefits
/directoryMember Directory
/membership/frequently-asked-q...Frequently Asked Questions
/programs/meetings-mean-busine...Meetings Mean Business Coalition
/programs/national-council-sta...National Council of State Tourism Directors (NCSTD)
https://www.ustravel.org/about-usAbout Us
/about-us/careersCareers
/about-us/executivesLeadership
/contact-usContact Us
https://www.ustravel.org/newsNewsroom
/tools-resourcesTools & Resources
/programs/award-programsAward Programs
https://my.ustravel.org/External Subdomain Account
https://www.ustravel.org/about-usText duplicate About Us
/about-us/executivesText duplicate Leadership
https://www.ustravel.org/newsText duplicate Newsroom
/tools-resourcesText duplicate Tools & Resources
/programs/award-programsText duplicate Award Programs
/about-us/careersText duplicate Careers
/contact-usText duplicate Contact Us
/press/survey-4-out-5-american...Read More ›
/press/survey-4-out-5-american...Read More about Survey: 4 out of 5 American Travelers Embrace Biometrics Use at Airport Security
/press/kentuckys-mike-mangeot-...Text duplicate Read More ›
/press/kentuckys-mike-mangeot-...Read More about Kentucky’s Mike Mangeot Awarded 2024 State Tourism Director of the Year
/press/us-travel-applauds-sena...Text duplicate Read More ›
/press/us-travel-applauds-sena...Read More about U.S. Travel Applauds Letter on White House Global Sporting Events Task Force
https://www.ustravel.org/about-usVIEW OUR STORY
/news?type=65991View All News
/news/travel-works-minnesota-l...Image
IMG-ALT Minnesota Travel Leaders gather at State Fair
/news/travel-works-minnesota-l...Travel Works for Minnesota – the Latest Roadshow on our National Advocacy Tour
/press/us-travel-joins-senator...Text duplicate Image
IMG-ALT Vermont Travel Works Group
/press/us-travel-joins-senator...U.S. Travel Joins Senator Peter Welch for “Travel Works” Power Hour in Bolton, Vermont
/press/us-travel-joins-congres...Text duplicate Image
IMG-ALT Orlando Travel Works Group
/press/us-travel-joins-congres...U.S. Travel Joins Congressman Darren Soto for “Travel Works” Power Hour in Orlando
https://newsletter.smartbrief....New window External Subdomain SIGN UP
/economic-impactLearn more about the impact of the travel industry
/research/industry-impactRead more insights
https://www.ustravel.org/IMG-ALT U.S. Travel Association
https://twitter.com/USTravelExternal Follow us on
https://www.linkedin.com/compa...External Subdomain Text duplicate Follow us on
https://www.instagram.com/ustr...External Subdomain Text duplicate Follow us on
https://www.facebook.com/U.S.T...External Subdomain Text duplicate Follow us on
/about-us/follow-usFollow us on FOLLOW US
https://americanexpress.com/New window External IMG-ALT AMEX Logo
https://www.ipw.com/New window External Subdomain Text duplicate IPW
https://esto.ustravel.org/New window External Subdomain Text duplicate ESTO
/events/future-travel-mobilityText duplicate Future of Travel Mobility
https://travelactionnetwork.com/New window External Text duplicate Travel Action Network
https://journeytoclean.com/External Journey to Clean
/privacy-policyPrivacy Policy
/terms-useTerms of Use
/your-california-privacy-rightsYour Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ustravel.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

NameValue
dateThu, 19 Sep 2024 12:47:09 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=10800, public
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedThu, 19 Sep 2024 12:23:48 GMT
strict-transport-securitymax-age=300
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-pantheon-styx-hostnamestyx-fe2-b-547989f88d-k86dx
x-styx-req-id0566cd07-7682-11ef-98f0-a2fef415b75d
x-served-bycache-chi-kigq8000077-CHI, cache-fra-eddf8230123-FRA
x-cacheMISS, HIT
x-cache-hits0, 0
x-timerS1726750029.106955,VS0,VE9
varyAccept-Encoding, Cookie, Cookie, Cookie
age1401
via1.1 varnish, 1.1 varnish
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=JQ5lsOHm9WTxYHaxfCow1qExktTrWP31H%2F61rW84VMEac2lUF0npZzkAJ15u0GmRpDfw6PiFkXYCQQp97f7KVHLoU1rrNaQdO%2FD5TllOImChVAJRSrkHoBA%2BMZNti16Uxw0%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8c59aec1bc9b68ef-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,687 referring domains.
This page has 431,487 backlinks.
This page has backlinks from 5,273 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Sitemap: https://www.ustravel.org/sitemap.xml

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www.ustravel.org
U.S. Travel Association
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Travel100%Check
Travel Industry76%Check
Travel Association75%Check
Travel Works73%Check
Travel Joins71%Check
Travel News70%Check
Travel and Tourism68%Check
Follow us58%Check
Seamless Secure Travel57%Check
National55%Check
Show more keywords and terms

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