Visitors.org.uk - SEO Checker

Overview of the SEO Check
Meta information
64% 
Page quality
36% 
Page structure
20% 
Link structure
87% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.27 s
File size
33.80 kB
Words
191
Media files
8
Number of links
21 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - VSG
The page title is too short. (116 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The Visitor Studies Group (VSG) brings together a diverse community of visitor studies professionals working in a range of sectors. Members work in a range of positions including audience research, evaluation, audience development, visitor studies, learning, education, community engagement and others.
The meta description is too long: 1886 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://visitors.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe Visitor Studies Group (VSG) brings together a diverse community of visitor studies professionals working in a range of sectors. Members work in a range of positions including audience research, evaluation, audience development, visitor studies, learning, education, community engagement and others.
viewportwidth=device-width, minimum-scale=1.0, maximum-scale=1.0
generatorWordPress 6.2.6
article:modified_time2024-01-13T21:11:36+00:00
langen-gb
twitter:label1Estimated reading time
twitter:data11 minute
og:localeen_GB
og:typewebsite
og:titleHome - VSG
og:descriptionThe Visitor Studies Group (VSG) brings together a diverse community of visitor studies professionals working in a range of sectors. Members work in a range of positions including audience research, evaluation, audience development, visitor studies, learning, education, community engagement and others.
og:urlhttps://visitors.org.uk/
og:site_nameVSG
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 191 words on this page. Use at least 250 words to provide useful information.
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 38 words is high.
27.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, minimum-scale=1.0, maximum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2014/08/vsg-logo2.png
Insecure Content
VSG
...content/uploads/2014/08/vsg-twitter1.png
Insecure Content
No alt attribute provided
...content/uploads/2014/08/vsg-linkdin1.png
Insecure Content
No alt attribute provided
...uploads/2014/08/home-banner1-841x355.jpg
Insecure Content
No alt attribute provided
...uploads/2014/08/home-banner2-841x355.jpg
Insecure Content
No alt attribute provided
...uploads/2014/08/home-banner3-841x355.jpg
Insecure Content
No alt attribute provided
...content/uploads/2014/08/vsg-twitter1.png
Insecure Content
No alt attribute provided
...content/uploads/2014/08/vsg-linkdin1.png
Insecure Content
No alt attribute provided

Page structure

H1 heading
(Critically important)
Welcome to the Visitor Studies Group Website
The H1 heading contains the words Welcome to! Use important keywords instead.
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Welcome to the Visitor Studies Group Website
H1 The Visitor Studies Group (VSG) brings together a diverse community of visitor studies professionals working in a range of sectors. Members work in a range of positions including audience research,...
H1 The Visitor Studies Group: Championing excellent visitor experiences
H3 Highlights
H3 Join Us
H3 Committee
H3 Find a Consultant
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.
LinkAttributesAnchor text
https://visitors.org.uk/IMG-ALT VSG
https://twitter.com/visitorstu...New window External No Text
http://www.linkedin.com/compan...New window External Subdomain No Text
https://visitors.org.uk/Home
https://visitors.org.uk/about/About
/committee/Committee
/contact-us/Contact Us
/news-events/News & Events
/how-to-join/How to Join
https://twitter.com/visitorstu...External Tweets by visitorstudies
/how-to-join/Find out about VSG Membership here
/lets-talk-tenders/2024 Events
/2024-conference-tickets-on-sale/2024 Conference tickets on sale!
/vsg-committee-opportunities/VSG Committee – May 2024 Elections
/?page_id=20Join Us
http://visitors.org.uk/committee/Text duplicate Committee
/find-a-consultant/Find a Consultant
https://twitter.com/visitorstu...New window External No Text
http://www.linkedin.com/compan...New window External Subdomain No Text
https://visitors.org.uk/Text duplicate Home
https://visitors.org.uk/about/Text duplicate About
/news-events5/Text duplicate News & Events
/?page_id=20Text duplicate How to Join
/contact-us/Text duplicate Contact Us
/sample-page/privacy/Privacy
/constitution/Constitution

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://visitors.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.27 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (34 kB).

HTTP Response Header

NameValue
x-pingbackhttps://visitors.org.uk/xmlrpc.php
link<https://visitors.org.uk/wp-json/>; rel="https://api.w.org/", <https://visitors.org.uk/wp-json/wp/v2/pages/2>; rel="alternate"; type="application/json", <https://visitors.org.uk/>; rel=shortlink
content-encodinggzip
varyAccept-Encoding,User-Agent
content-typetext/html; charset=UTF-8
dateSat, 14 Sep 2024 10:25:09 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 41 referring domains.
This page has 153 backlinks.
This page has backlinks from 40 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/wpo-plugins-tables-list.json

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://visitors.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

visitors.org.uk
Home - VSG
The Visitor Studies Group (VSG) brings together a diverse community of visitor studies professionals working in a range of sectors. Members work in a range of positions including audience research, evaluation, audience development, visitor studies, learning, education, community engagement and others.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
visitor79%Check
Visitor Studies72%Check
Visitor Studies Group70%Check
Studies66%Check
Group66%Check
visitor studies professionals66%Check
VSG65%Check
visitor studies professionals working64%Check
Group Website60%Check
working55%Check

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