Oyster.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
56% 
Page structure
58% 
Link structure
80% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.70 s
File size
290.20 kB
Words
418
Media files
35
Number of links
74 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Find Hotel Deals, Reviews & Photos | Oyster
The length of the page title is perfect. (399 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Oyster investigators check it out before you check-in. Read the world's most professional and comprehensive hotel reviews, and browse thousands of undoctored hotel photos.
The meta description is too long: 1075 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.oyster.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionOyster investigators check it out before you check-in. Read the world's most professional and comprehensive hotel reviews, and browse thousands of undoctored hotel photos.
titleFind Hotel Deals, Reviews & Photos | Oyster
viewportwidth=device-width
google-site-verificationEmpty
robotsmax-image-preview:large, index, follow, max-snippet:-1, max-video-preview:-1
article:publisherhttps://www.facebook.com/oysterhotels/
article:modified_time2024-05-31T14:27:15+00:00
langen
twitter:cardsummary_large_image
twitter:creator@OysterHotels
twitter:site@OysterHotels
og:localeen_US
og:typewebsite
og:titleFind Hotel Deals, Reviews & Photos | Oyster
og:descriptionOyster investigators check it out before you check-in. Read the world's most professional and comprehensive hotel reviews, and browse thousands of undoctored hotel photos.
og:urlhttps://www.oyster.com/
og:site_nameoyster.com
og:imagehttps://www.oyster.com/wp-content/uploads/sites/35/2019/09/[email protected]
og:image:width1200
og:image:height630
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 418 words on this page. Good pages should have about 800 words of useful content.
30.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://www.oyster.com/n/oyster-logo.svgOyster Logo
https://www.oyster.com/n/oyster-logo.svgOyster Logo
https://www.oyster.com/n/oyster-logo.svgOyster Logo
/n/images/360-home-image.webpYou Can't Retrn a Bad Vacation
...elaxation/large_Barbados_82a4c3dda1.webpNo alt attribute provided
...otel_and_Spa_Cote_d_Azur_575b72256c.webpNo alt attribute provided
...e_Beach_Feature_1024x631_4ab993433a.webpThe 8 Most Nude-Friendly Destinations Around the World
...Miss/large_Sushi_Feature_3cd1d41af9.webpNo alt attribute provided
... Bordeaux/small_Bordeaux_fe57debc4e.webpNo alt attribute provided
...cco/small_Harira_Feature_abd4aa88ca.webpNo alt attribute provided
...s_in_Japan_feature_image_f9304de556.jpegTokyo/Oyster
...n_Resort_Mexico_1024x682_105a9998b3.webpThe Sexy Pool at Temptation Cancun Resort Mexico
...ons/destinations_dominican_republic.webpDominican Republic popular destination
...tinations/destinations_riviera_maya.webpRiviera Maya popular destination
...larDestinations/destinations_cancun.webpCancun popular destination
...arDestinations/destinations_florida.webpFlorida popular destination
...larDestinations/destinations_hawaii.webpHawaii popular destination
...Destinations/destinations_las_vegas.webpLas Vegas popular destination
...opularDestinations/destinations_nyc.webpNew York City popular destination
...rDestinations/destinations_st_lucia.webpSt. Lucia popular destination
...rDestinations/destinations_yosemite.webpYosemite popular destination
/n/images/bestHotels/bestHotel1_mobile.webpBest Beach Hotels best hotel
...mages/bestHotels/bestHotel1_desktop.webpBest Beach Hotels
/n/images/bestHotels/bestHotel2_mobile.webpBest Pet Friendly Hotels best hotel
...mages/bestHotels/bestHotel2_desktop.webpBest Pet Friendly Hotels
/n/images/bestHotels/bestHotel3_mobile.webpBest Steamy Hotels best hotel
...mages/bestHotels/bestHotel3_desktop.webpBest Steamy Hotels
/n/images/bestHotels/bestHotel4_mobile.webpBest Kid-Friendly Hotels best hotel
...mages/bestHotels/bestHotel4_desktop.webpBest Kid-Friendly Hotels
/n/images/bestHotels/bestHotel5_mobile.webpBest Bontique Hotels best hotel
...mages/bestHotels/bestHotel5_desktop.webpBest Bontique Hotels
/n/images/bestHotels/bestHotel6_mobile.webpBest Celebrity Hotels best hotel
...mages/bestHotels/bestHotel6_desktop.webpBest Celebrity Hotels
/n/images/oyster-newsletter-desktop.webpNo alt attribute provided
/n/oyster-logo-white.svgOyster Logo

Page structure

H1 heading
(Critically important)
You Can't Return a Bad Vacation
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 You Can't Return a Bad Vacation
H2 Search
H2 Popular Destinations
H2 Best Hotels
H2 Join our Newsletter
H2 Join our Newsletter Duplicate text
H2 Why Oyster
H3 Recent Search
H3 Dominican Republic
H3 Riviera Maya
H3 Cancun
H3 Florida
H3 Hawaii
H3 Las Vegas
H3 New York City
H3 St. Lucia
H3 Yosemite
H3 Best Beach Hotels
H3 Best Beach Hotels Duplicate text
H3 Best Pet Friendly Hotels
H3 Best Pet Friendly Hotels Duplicate text
H3 Best Steamy Hotels
H3 Best Steamy Hotels Duplicate text
H3 Best Kid-Friendly Hotels
H3 Best Kid-Friendly Hotels Duplicate text
H3 Best Boutique Hotels
H3 Best Boutique Hotels Duplicate text
H3 Best Celebrity Hotels
H3 Best Celebrity Hotels Duplicate text
H3 Travel Expertise
H3 Unbiased Review
H3 In-Depth
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.oyster.com/IMG-ALT Oyster Logo
/destinations/Destination
/collections/Collections
https://www.oyster.com/articles/Stories
/adults-only-travel/Subdomain Adults Only Travel New
https://smartertravelmedia.zen...New window External Subdomain Contact Us
/oyster-terms-of-use/New window Subdomain Terms of Use
https://www.smartertravel.com/...New window External Subdomain Privacy & Cookies Statement
https://www.smartertravel.com/...New window External Subdomain Privacy Policy
/oyster-terms-of-use/New window Subdomain Text duplicate Terms of Use
https://www.oyster.com/Text duplicate IMG-ALT Oyster Logo
https://www.oyster.com/Text duplicate IMG-ALT Oyster Logo
/destinations/Destinations
/collections/Text duplicate Collections
https://www.oyster.com/articles/Text duplicate Stories
/adults-only-travel/Subdomain Adults Only Travel
/collections/all-inclusive/All-Inclusive
/barbados/hotels/Barbados
/articles/best-all-inclusive-r...The Best All-Inclusive Resorts Near Bridgetown for Ultimate Relaxation
/articles/best-all-inclusive-r...Read now
/collections/beachfront/Beachfront
/france/hotels/France
/articles/frances-most-breatht...France's Most Breathtaking Beachfront Hotels
/articles/frances-most-breatht...Text duplicate Read now
/collections/steamy/Steamy
/brazil/hotels/Brazil
/articles/most-nude-friendly-p...The 10 Most Nude-Friendly Destinations Around the World
/articles/most-nude-friendly-p...Text duplicate Read now
/collections/foodie/Foodie
/japan/hotels/Japan
/articles/bite-into-japan-must...Bite Into Japan: Must-Try Dishes You Can't-Miss
/articles/bite-into-japan-must...Text duplicate Read now
/collections/destination-feature/Destination Feature |
/france/hotels/Text duplicate France
/articles/under-the-radar-vine...Under-the-Radar Vineyards to Visit in Bordeaux
/collections/foodie/Foodie |
/japan/hotels/Text duplicate Japan
/articles/bowls-of-culture-sou...Bowls of Culture: Soup From Japan to Morocco
/collections/travel-tips/Travel Tips |
/japan/hotels/Text duplicate Japan
/articles/6-must-visit-hidden-...6 Must-Visit Hidden Gems in Japan
/collections/steamy/Steamy |
/almeria/hotels/Almeria
/articles/erotic-hotels-that-s...8 Erotic Hotels That Swingers Will Love
https://www.oyster.com/articles/View All Stories
/destinations/dominican-republic/Dominican Republic
IMG-ALT Dominican Republic popular destination
/destinations/riviera-maya/Riviera Maya
IMG-ALT Riviera Maya popular destination
/destinations/cancun/Cancun
IMG-ALT Cancun popular destination
/destinations/florida/Florida
IMG-ALT Florida popular destination
/destinations/hawaii/Hawaii
IMG-ALT Hawaii popular destination
/destinations/las-vegas/Las Vegas
IMG-ALT Las Vegas popular destination
/destinations/new-york-city/New York City
IMG-ALT New York City popular destination
/destinations/st-lucia/St. Lucia
IMG-ALT St. Lucia popular destination
/destinations/yosemite-nationa...Subdomain Yosemite
IMG-ALT Yosemite popular destination
/destinations/View All Destinations
/collections/beach/Best Beach Hotels
IMG-ALT Best Beach Hotels best hotel
/collections/beach/Text duplicate Best Beach Hotels
IMG-ALT Best Beach Hotels
/collections/pet-friendly/Best Pet Friendly Hotels
IMG-ALT Best Pet Friendly Hotels best hotel
/collections/pet-friendly/Text duplicate Best Pet Friendly Hotels
IMG-ALT Best Pet Friendly Hotels
/collections/steamy/Best Steamy Hotels
IMG-ALT Best Steamy Hotels best hotel
/collections/steamy/Text duplicate Best Steamy Hotels
IMG-ALT Best Steamy Hotels
/collections/kid-friendly/Best Kid-Friendly Hotels
IMG-ALT Best Kid-Friendly Hotels best hotel
/collections/kid-friendly/Text duplicate Best Kid-Friendly Hotels
IMG-ALT Best Kid-Friendly Hotels
/collections/boutique/Best Boutique Hotels
IMG-ALT Best Bontique Hotels best hotel
/collections/boutique/Text duplicate Best Boutique Hotels
IMG-ALT Best Bontique Hotels
/collections/celebrity/Best Celebrity Hotels
IMG-ALT Best Celebrity Hotels best hotel
/collections/celebrity/Text duplicate Best Celebrity Hotels
IMG-ALT Best Celebrity Hotels
/collections/View All Best Hotels
https://www.smartertravel.com/...New window External Subdomain Text duplicate Privacy Policy
/oyster-terms-of-use/New window Subdomain Text duplicate Terms of Use
https://www.smartertravel.com/...New window External Subdomain Text duplicate Privacy Policy
/oyster-terms-of-use/New window Subdomain Text duplicate Terms of Use
https://www.oyster.com/Text duplicate IMG-ALT Oyster Logo
/destinations/Text duplicate Destinations
/collections/Text duplicate Collections
https://www.oyster.com/articles/Text duplicate Stories
/adults-only-travel/Subdomain Text duplicate Adults Only Travel New
https://www.smartertravel.com/...New window External Subdomain Text duplicate Privacy Policy
/oyster-terms-of-use/New window Subdomain Text duplicate Terms of Use
https://smartertravelmedia.zen...New window External Subdomain Text duplicate Contact Us
/oyster-terms-of-use/Subdomain Text duplicate Terms of Use
https://www.smartertravel.com/...External Subdomain Text duplicate Privacy & Cookies Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.oyster.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.70 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (290 kB).

HTTP Response Header

NameValue
dateMon, 24 Mar 2025 11:13:41 GMT
content-typetext/html
access-control-allow-credentialstrue
cache-controlno-cache
permissions-policybrowsing-topics=()
set-cookie136 Characters
varyOrigin
x-powered-byExpress
cf-cache-statusDYNAMIC
servercloudflare
cf-ray9255bd98be0c9dae-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 324 referring domains.
This page has 3,194 backlinks.
This page has backlinks from 296 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /hc/en-us/requests/new
Disallow: /scripttemplates/otSDKStub.js
Disallow: /js/partners/client-1.0.0.min.js
Disallow: /giving-consent-to-cookies
Disallow: /hadron.js
Disallow: /api/v1/hadronid
Disallow: /*preview
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Sitemap: https://www.oyster.com/sitemap.xml
User-agent: Mozilla/5.0 (compatible; ImagesiftBot; +imagesift.com)
Crawl-delay: 5

Similar sites

Search preview

www.oyster.com
Find Hotel Deals, Reviews & Photos | Oyster
Oyster investigators check it out before you check-in. Read the world's most professional and comprehensive hotel reviews, and browse thousands of undoctored hotel photos.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Oyster76%Check
View62%Check
review62%Check
Hotel Reviews59%Check
reviews58%Check
photos58%Check
Reviews Photos58%Check
Hotel Deals54%Check
Find Hotel54%Check
Bad54%Check
Show more keywords and terms

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