Rca.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
77% 
Page structure
95% 
Link structure
48% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
253.60 kB
Words
1270
Media files
18
Number of links
161 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Royal College of Art | Royal College of Art | Home
There are word repetitions in the page title.
The length of the page title is perfect. (445 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Royal College of Art is the world’s most influential postgraduate institution of art and design. Find out about courses, research and innovation here.
The length of the meta description is perfect. (928 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.rca.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe Royal College of Art is the world’s most influential postgraduate institution of art and design. Find out about courses, research and innovation here.
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#000000
msapplication-config/static2/images/browserconfig.6879f15a4e0d.xml
theme-color#000000
og:imagehttps://www.rca.ac.uk/static2/images/social.ed31bb1c06ba.png
langen-gb
twitter:cardsummary
twitter:site@rca
twitter:titleHome
twitter:descriptionEmpty
twitter:imagehttps://www.rca.ac.uk/static2/images/social.ed31bb1c06ba.png
fb:app_idRCA.London
og:typewebsite
og:url/
og:titleHome
og:descriptionEmpty
og:site_nameRCA Website
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 25.3 words is high.
This page contains 1270 words. That's ok.
28.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...g_Practice_-_.2e16d0ba.fill-1440x900.jpgVisualising Practice: still from simulated dataflow in processing
...n_textile_studio.f4ac00a0.fill-80x37.pngStudent in textile studio
...ni_group_story.2e16d0ba.fill-878x472.jpgNo alt attribute provided
...dora_badminton.53430bab.fill-878x472.jpgNo alt attribute provided
...trait_square_3.5da54702.fill-878x472.jpgNo alt attribute provided
...r_Altar_2023_1.b06f3f0a.fill-878x472.jpgNo alt attribute provided
...agger_portrait.2e16d0ba.fill-878x472.jpgNo alt attribute provided
..._Night_Incidenta.fd2f70b8.fill-80x80.pngCHANEL Next Prize
....uk/images/4_1_1.2e16d0ba.fill-80x80.jpgRCA x Snap Inc
...ta-collage-lines.8c2a8541.fill-80x80.pngTerra Carta Design Lab 2023/2024 - Top 10
...lacier-Greenland.2e16d0ba.fill-80x80.jpgRussel Glacier Greenland
...CA_Digital_Direc.2e16d0ba.fill-80x80.jpgFollow The Name by RCA Digital Direction student Yujie Wu at Outernet London
...age_5_forwebsite.2e16d0ba.fill-80x80.jpgPASS image 5_forwebsite.jpg
...rd_hero.original.2e16d0ba.fill-80x80.jpgRCA students partner with Rainbird and EY to develop AI banking apps that help vulnerable customers
...GOOD-EZZIDIN-JPG.2e16d0ba.fill-80x80.jpgDesign for Good event at the RCA, June 2023
...aboratory_IMDC_R.2e16d0ba.fill-80x80.jpgHyundai Innovation Laboratory
...it__Benjamin_M.2e16d0ba.fill-878x472.jpgNo alt attribute provided
...rts_Assembly-_.84f1e21a.fill-878x472.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Join our Open Days and Evenings
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Join our Open Days and Evenings
H2 Look inside
H2 Where will the RCA take you?
H2 Learnings that last a lifetime
H2 Collaborations & partnerships
H3 Learn more about the RCA; watch videos about our Schools, programmes and facilities at your own pace.
H3 Learn more about the RCA; watch videos about our Schools, programmes and facilities at your own pace. Duplicate text
H3 CHANEL Next Prize award designed by Royal College of Art Sculpture student
H3 RCA x Snap Inc.
H3 Royal College of Art announces shortlisted finalists in Sustainable Markets Initiative’s global Terra Carta Design Lab
H3 NEMO and UNESCO Ocean Decade Partnership
H3 RCA x Outernet
H3 RCA and University College London tackle antibiotic resistance
H3 Developing AI banking apps for vulnerable customers
H3 Design for Good: RCA students collaborate with industry to create solutions for clean water and sanitation
H3 Hyundai and Kia Renew Partnership with Royal College of Art
H3 What's happening at the RCA
H4 Meet the RCA alumni harnessing the power of Service Design
H4 How our Arts & Humanities MFA helps students bring their art to real audiences
H4 Exploring nationhood and literature with Writing MA graduate Gazelle Mba
H4 RCA graduate Jasleen Kaur announced as winner of the Turner Prize 2024
H4 Meet the Writing MA graduate placing narrative under the microscope
H4 RCA community celebrated in New Year Honours
H4 Royal College of Art improves its ranking in 2024/25 People & Planet University League table
H4 The Urgency of the Arts Assembly: I WANT YOU TO SPEAK TO ME URGENTLY! With Mabe Bethônico and Fatoş Üstek
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 11 external links on this page.
LinkAttributesAnchor text
https://www.rca.ac.uk/Anchor Skip to main content
/accessibilityAccessibility statement
/contact-us/about-this-website...Visit our accessibility page
https://www.rca.ac.uk/No Text
/study/programme-finder/Programme finder
/research-innovation/projects/Research projects
/business/innovationrca/start-...Start-up companies
https://www.rca.ac.uk/No Text
/register-your-interest/Register your interest in studying
/more/support-generationrca/Support GenerationRCA
https://applicant-portal.rca.a...External Subdomain Visit our Applicant Portal
https://www.rca.ac.uk/alumni/Alumni
https://www.rca.ac.uk/showcase/Showcase
https://www.rca.ac.uk/study/Study
/study/apply-to-study/funding-...Scholarships and awards
/study/open-events/Subdomain Open events
/study/teaching-dates-college-...Teaching dates & College hours
/study/student-policies-proced...Student policies, procedures and regulations
/research-innovation/Research
/research-innovation/projects/Text duplicate Research projects
/research-innovation/support-f...Support for research
/research-innovation/research-...Research Excellence Framework (REF)
/research-innovation/research-...Research Biennale 2025
https://www.rca.ac.uk/business/Business
/study/short-courses-2/custom-...Executive education
/business/case-studies/Case studies
/business/collaboration-industry/Collaboration with industry
/business/research-commerciali...Research commercialisation
/business/studio-projects/Studio projects
/business/terra-carta-design-l...Terra Carta Design Lab projects
/business/rapid-prototyping/RapidFormRCA
/news-and-events/News and events
/news-and-events/news/News
/news-and-events/events/Events
/news-and-events/rca-podcasts/Podcasts
/news-and-events/rca-images/RCA images
/news-and-events/media-centre/Media centre
https://www.rca.ac.uk/more/About the RCA
/study/the-rca-experience/our-...Our campus
/more/history/History
https://www.rca.ac.uk/more/staff/Staff
/more/our-alumni/Our alumni
/more/sustainability/Sustainability
/more/freedom-of-information/Freedom of information
https://www.rca.ac.uk/contact-us/Contact us
/contact-us/visiting-the-rca/Visiting the RCA
/study/programme-finder/Text duplicate Programme finder
/study/programme-finder/?categ...Pre-Master's
/study/programme-finder/?categ...Taught Master's
/study/programme-finder/?categ...Postgraduate research
/study/programme-finder/?categ...Subdomain Short courses
/study/part-time-programmes/Part-time programmes
/study/schools/Schools
/study/schools/school-architec...School of Architecture
/study/schools/school-arts-hum...School of Arts & Humanities
/study/schools/school-communic...School of Communication
/study/schools/school-design/School of Design
/study/apply-to-study/Apply to study at the RCA
/study/apply-to-study/eligibil...Eligibility and key dates
/study/apply-to-study/master-a...Master's application process
/study/apply-to-study/graduate...Graduate Diploma application process
/study/apply-to-study/mphil-an...MPhil/PhD application process
/study/apply-to-study/english-...English language requirements
/study/apply-to-study/tuition-...Fees
/study/apply-to-study/funding-...Funding your studies
/study/apply-to-study/applicat...Application process: frequently asked questions
/study/apply-to-study/informat...Information for offer holders
/study/the-rca-experience/The RCA experience
/study/the-rca-experience/wher...Where will the RCA take you?
/study/the-rca-experience/care...Careers support
/study/the-rca-experience/our-...Text duplicate Our campus
/study/the-rca-experience/faci...Facilities
/study/the-rca-experience/lear...Learning environment
/study/the-rca-experience/stud...Student support team
/study/the-rca-experience/disa...Disability support
/study/the-rca-experience/dysl...Dyslexia support
/study/the-rca-experience/rca-...RCA BLK
/study/the-rca-experience/stud...Student wellbeing
/study/the-rca-experience/stud...Students' Union
/study/the-rca-experience/acco...Accommodation in London
/study/the-rca-experience/livi...Cost of living
/study/international-students/International students
/study/international-students/...Student Visa
/study/international-students/...Before you arrive in the UK
/study/international-students/...CAS Number: frequently asked questions
/study/international-students/...EAP (English for academic purposes) Pre-sessional courses
/study/international-students/...Working in the UK after your studies
/study/international-students/...The RCA and international agents
/study/short-courses-2/Text duplicate Short courses
/study/short-courses-2/summer-...Summer Schools
/study/short-courses-2/executi...Executive education masterclasses
/study/short-courses-2/art-des...Art & design short courses
/study/short-courses-2/custom-...Custom executive education
/study/short-courses-2/in-sess...IN SESSION: talks
/study/short-courses-2/partici...Participant testimonies
/study/short-courses-2/short-c...Frequently asked questions
/study/short-courses-2/short-c...Terms and conditions
/research-innovation/research-...Research centres
/research-innovation/research-...The Helen Hamlyn Centre for Design
/research-innovation/research-...Intelligent Mobility Design Centre
/research-innovation/research-...Materials Science Research Centre
/research-innovation/research-...Computer Science Research Centre
/research-innovation/research-...RCA Robotics Laboratory
/research-innovation/research-...CLIMAVORE x Jameel at RCA
/research-innovation/research-...Research degrees
/research-innovation/research-...Research students
/business/innovationrca/InnovationRCA
/business/innovationrca/about-...About InnovationRCA
/business/innovationrca/start-...Text duplicate Start-up companies
/business/innovationrca/our-se...Our services
/more/organisation/Organisation
/more/organisation/college-mis...College mission
/more/organisation/governance/Governance
/more/organisation/policies-an...Policies and codes of practice
/more/organisation/equality-di...Equality & diversity
/more/organisation/corporate-p...Corporate publications
/more/archives-collections/Archive & collections
/more/organisation/suppliers/Suppliers
/more/work-at-the-rca/Work at the RCA
/more/work-at-the-rca/how-to-a...How to apply
/more/work-at-the-rca/staff-be...Staff benefits
/more/organisation/equality-di...Text duplicate Equality & diversity
/more/work-at-the-rca/hr-payro...HR & payroll systems for casual workers
/contact-us/about-this-website/About this website
/accessibility/Accessibility
/data-protection-privacy-cookies/Data protection, privacy & cookies
/terms-conditions/Terms & conditions
/register-your-interest/Text duplicate Register your interest in studying
/more/support-generationrca/Text duplicate Support GenerationRCA
https://applicant-portal.rca.a...External Subdomain Text duplicate Visit our Applicant Portal
/study/programme-finder/Subdomain Apply for programmes starting in 2025 Shape your future
/study/programme-finder/Text duplicate Programme finder
/research-innovation/projects/Text duplicate Research projects
/business/innovationrca/start-...Text duplicate Start-up companies
/study/open-events/open-days-a...Subdomain Learn more about our programmes, meet with tutors and staff and have a look at our facilities. Next up: 25 Jan - 1 Feb 2025
/study/open-events/recordings/Subdomain IMG-ALT Student in textile studio
/study/open-events/recordings/Subdomain Watch now
/news-and-events/news/meet-rca...Alumni story Meet the RCA alumni harnessing the power of Service Design Four graduates of the RCA’s Service Design MA share the impact the programme has had ...
/news-and-events/news/how-our-...Alumni story How our Arts & Humanities MFA helps students bring their art to real audiences Every year our Arts & Humanities MFA students create collectives ...
/news-and-events/news/explorin...Alumni story Exploring nationhood and literature with Writing MA graduate Gazelle Mba Read an extract of writing and interview with Gazelle Mba, the Royal Co...
/news-and-events/news/rca-grad...Alumni story RCA graduate Jasleen Kaur announced as winner of the Turner Prize 2024 Jasleen Kaur (MA Jewellery & Metal, 2010) has won the world-renowned Turn...
/news-and-events/news/writing-...Alumni story Meet the Writing MA graduate placing narrative under the microscope Read an extract by Royal College of Art Writing MA graduate Hugo Hagger and ...
/news-and-events/news/chanel-n...CHANEL Next Prize award designed by Royal College of Art Sculpture student Royal College of Art (RCA) studio project with CHANEL offered Sculpture MA student...
IMG-ALT CHANEL Next Prize
/business/case-studies/rca-x-s...PROJECT RCA x Snap Inc. A year-long programme bringing Royal College of Art students together with leading artists, researchers and XR professionals to explo...
IMG-ALT RCA x Snap Inc
/news-and-events/news/royal-co...Royal College of Art announces shortlisted finalists in Sustainable Markets Initiative’s global Terra Carta Design Lab The Royal College of Art today announc...
IMG-ALT Terra Carta Design Lab 2023/2024 - Top 10
/research-innovation/projects/...PROJECT NEMO and UNESCO Ocean Decade Partnership The Royal College of Art and UNESCO embark on a unique partnership using design and innovation to help deliv...
IMG-ALT Russel Glacier Greenland
/news-and-events/news/the-roya...Subdomain RCA x Outernet The Royal College of Art and Outernet London unveil major new partnership that will see RCA students use Outernet’s world-leading interactive ...
IMG-ALT Follow The Name by RCA Digital Direction student Yujie Wu at Outernet London
/research-innovation/projects/...Subdomain Project RCA and University College London tackle antibiotic resistance A multidisciplinary team of researchers, designers and health professionals is focusse...
IMG-ALT PASS image 5_forwebsite.jpg
/business/case-studies/develop...PROJECT Developing AI banking apps for vulnerable customers The RCA’s MA Service Design Programme collaborated with Rain-bird (intelligent automation platfor...
IMG-ALT RCA students partner with Rainbird and EY to develop AI banking apps that help vulnerable customers
/news-and-events/news/design-f...Design for Good: RCA students collaborate with industry to create solutions for clean water and sanitation Five RCA students share their experience of using ...
IMG-ALT Design for Good event at the RCA, June 2023
/news-and-events/news/hyundai-...Hyundai and Kia Renew Partnership with Royal College of Art Hyundai Motor Company and Kia Corporation are renewing their partnership with the RCA in support ...
IMG-ALT Hyundai Innovation Laboratory
/news-and-events/news/rca-comm...News RCA community celebrated in New Year Honours 2 January 2025
/news-and-events/news/royal-co...News Royal College of Art improves its ranking in 2024/25 People & Planet University League table 20 December 2024
/news-and-events/events/the-ur...Event The Urgency of the Arts Assembly: I WANT YOU TO SPEAK TO ME URGENTLY! With Mabe Bethônico and Fatoş Üstek 16 January 2025
/news-and-events/See all news & events
https://www.rca.ac.uk/No Text
https://www.rca.ac.uk/contact-us/Text duplicate Contact us
https://www.qaa.ac.uk/membershipNew window External Subdomain No Text
http://twitter.com/rcaExternal No Text
http://facebook.com/RoyalColle...External No Text
http://instagram.com/royalcoll...External No Text
http://youtube.com/royalcolleg...External No Text
https://www.linkedin.com/schoo...External Subdomain No Text
https://tiktok.com/@royalcolle...External No Text
https://pinterest.com/royalcol...External No Text
https://weixin.qq.com/r/uROQiF...External Subdomain No Text
https://www.rca.ac.uk/contact-us/Text duplicate Contact us
/data-protection-privacy-cookies/Privacy & cookies
/terms-conditions/Text duplicate Terms & conditions
/accessibility/Text duplicate Accessibility
/more/organisation/policies-an...Modern Slavery Statement
/news-and-events/media-centre/Text duplicate Media centre

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.rca.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (254 kB).

HTTP Response Header

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http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,742 referring domains.
This page has 566,388 backlinks.
This page has backlinks from 4,006 different ip addresses.

Search preview

www.rca.ac.uk
Royal College of Art | Royal College of Art | Home
The Royal College of Art is the world’s most influential postgraduate institution of art and design. Find out about courses, research and innovation here.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Art70%Check
College Art68%Check
College66%Check
Royal66%Check
Royal College66%Check
Art and Design64%Check
Art design64%Check
Royal College Art63%Check
Design58%Check
Art Writing56%Check

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