Newsletter.aroundthebonfire.com - SEO Checker

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Visión general del análisis SEO
Metadatos
59% 
Calidad de la página
43% 
Estructura
58% 
Enlazado
42% 
Servidor
67% 
Factores externos
15% 
Puntuación SEO
Tiempo de carga
0,69 s
Tamaño HTML
743,60 kB
Palabras
967
Medios
69
Cantidad de enlaces
57 internos / 57 externos

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Metadatos

Título
(Extremadamente importante)
Around the Bonfire — Brand, marketing, creativity | Kevan Lee | Substack
Con 657 píxeles, el título de esta página es demasiado largo. Optimizar el título
No se repite ninguna palabra en el título.
Meta descripción
(Extremadamente importante)
Insights on how to build your brand, how to run your marketing, and how to be more creative (at work and in life). Real-world lessons from in-house marketers turned business builders. Click to read Around the Bonfire — Brand, marketing, creativity, a Substack publication with tens of thousands of subscribers.
La meta descripción es demasiado larga: 1000 píxelesOptimizar la descripción.
Rastreabilidad
(Extremadamente importante)
No se detectan problemas para acceder al sitio web.
Redirección canónica
(Importante)
https://newsletter.aroundthebonfire.com/
La página tiene una redirección canónica correcta.
Idioma
(Poco importante)
Idioma reconocido automáticamente en el contenido: en
Idioma declarado en el código HTML: en
Ubicación geográfica del servidor: Estados Unidos de América
El idioma ha sido correctamente declarado en el código HTML: en.
Enlaces Alternate/Hreflang
(Poco importante)
No se ha encontrado ningún enlace alternativo (alternate) en esta página.
Otras Metaetiquetas
(Poco importante)
No se detecta ninguna metaetiqueta de paginación rel next en la página.
No se detecta ninguna metaetiqueta de paginación rel prev en la página.
Dominio
(Poco importante)
Esta página está alojada en un subdominio. Para que la optimización de tu web en los buscadores tenga éxito, deberías utilizar tu propio dominio.
El dominio no contiene caracteres especiales.
URL de la página
(Poco importante)
No se detecta ningún parámetro dinámico en la URL.
No se detecta ningún ID de sesión en la URL.
La URL no contiene demasiados subdirectorios.
Codificación de caracteres
(Poco importante)
La codificación de caracteres (UTF-8) ha sido declarada correctamente.
Doctype
(Deseable)
La etiqueta doctype HTML 5 está configurada correctamente.
La declaración del doctype se ubica al inicio del código HTML.
Favicon
(Deseable)
El favicon está enlazado correctamente.

Metaetiquetas

NombreValor
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authorKevan Lee
theme-color#ffffff
descriptionInsights on how to build your brand, how to run your marketing, and how to be more creative (at work and in life). Real-world lessons from in-house marketers turned business builders. Click to read Around the Bonfire — Brand, marketing, creativity, a Substack publication with tens of thousands of subscribers.
langen
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twitter:cardsummary_large_image
twitter:titleAround the Bonfire — Brand, marketing, creativity | Kevan Lee | Substack
twitter:descriptionInsights on how to build your brand, how to run your marketing, and how to be more creative (at work and in life). Real-world lessons from in-house marketers turned business builders. Click to read Around the Bonfire — Brand, marketing, creativity, a Substack publication with tens of thousands of subscribers.
og:urlhttps://newsletter.aroundthebonfire.com/
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og:typearticle
og:titleAround the Bonfire — Brand, marketing, creativity | Kevan Lee | Substack
og:descriptionInsights on how to build your brand, how to run your marketing, and how to be more creative (at work and in life). Real-world lessons from in-house marketers turned business builders. Click to read Around the Bonfire — Brand, marketing, creativity, a Substack publication with tens of thousands of subscribers.
charsetutf-8

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Calidad de la página

Contenido
(Extremadamente importante)
Solo se han encontrado 1 párrafos en esta página.
La cantidad media de palabras por frase es elevada: 31 palabras.
El número total de palabras en la página es bueno: 967 palabras.
Un 33.5% del contenido está constituido por palabras vacías.
Las palabras clave del título también se repiten en el texto del cuerpo.
No se detecta ningún placeholder de texto ni imagen.
No se detecta contenido duplicado.
Frames
(Extremadamente importante)
Esta página no utiliza ningún frameset.
Optimización para móviles
(Poco importante)
Con 743.6 kB, el documento HTML es demasiado grande.
El valor de la etiqueta viewport es correcto: (width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0, viewport-fit=cover).
Al menos un icono de Apple-Touch ha sido especificado.
Etiquetas Bold y Strong
(Poco importante)
El uso de etiquetas de negritas en esta página es óptimo. Te recomendamos emplear hasta 19 etiquetas de negritas en una página.
Optimización de imágenes
(Poco importante)
No se detecta ninguna descripción del atributo ALT en 39 imágenes. El contenido de los atributos ALT también es evaluado como texto por los buscadores y es muy importante para la búsqueda de imágenes.
Redes Sociales
(Deseable)
Esta página apenas ofrece posibilidades de compartir el contenido en redes sociales. Con la integración de widgets puedes conseguir que tus contenidos se popularicen en redes.
Etiquetas markup adicionales
(Deseable)
No se detecta ninguna etiqueta markup (de Schema.org) adicional.
HTTPS
(Poco importante)
El sitio utiliza HTTPS para transferir datos de forma segura.
Todos los archivos incluidos se transfieren a través de HTTPS.

Lista de medios

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Estructura de la página

Encabezado H1
(Extremadamente importante)
Around the Bonfire — Brand, marketing, creativity
El encabezado H1 es óptimo.
Encabezados
(Importante)
Algunos de los encabezados H se repiten dos veces.
En la estructura de los encabezados H faltan uno o varios niveles.

Estructura de los encabezados

Jerarquía de encabezadosContenido
H1 Around the Bonfire — Brand, marketing, creativity
H3 Recent posts
H3 Kumbaya Moments Archive
H4 Share this post
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this post Texto duplicado
H4 Share this publication
H4 Share
Algunos textos ancla son demasiado largos.
Algunos enlaces internos contienen parámetros dinámicos. Las URL internas no deberían contener parámetros dinámicos, salvo que estén marcadas como nofollow.
Algunos textos ancla se repiten más de una vez en varios enlaces.
10 enlaces cerecen de un texto ancla.
La cantidad de enlaces internos es adecuada.
Hay demasiados enlaces externos (57) en esta página.

Enlaces detectados en esta página

EnlacePropiedadesTexto ancla
/IMG-ALT Around the Bonfire — Brand, marketing, creativity
/Texto duplicado IMG-ALT Around the Bonfire — Brand, marketing, creativity
/Home
/s/kumbaya-moments-archiveKumbaya Moments Archive
/archiveArchive
/aboutAbout
/p/avoiding-the-passion-trapSubdominio Avoiding the passion trap
/p/avoiding-the-passion-trapSubdominio What if the golden rule of career fulfillment is keeping us stuck?
https://substack.com/@sldeepExterno Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity Avoiding the passion trap
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/avoiding-the-passion-trap/c...Subdominio 2
/archive?sort=topView all
/p/407-channel-menu-2023Subdominio 407. Channel Menu 2023 👩‍🍳
https://substack.com/@kevanleeExterno Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 407. Channel Menu 2023 👩‍🍳
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/534-linkedin-playbookSubdominio 534. LinkedIn playbook 🧢
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 534. LinkedIn playbook 🧢
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/450-best-advice-i-received-...Subdominio 450. Best Advice I Received in 2023 🦉
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 450. Best Advice I Received in 2023 🦉
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/418-forget-the-funnelSubdominio 418. Forget the Funnel ❌
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/@georgian...Externo Georgiana Laudi
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 418. Forget the Funnel ❌
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/archiveTexto duplicado View all
/p/how-i-accidentally-became-a...Subdominio How I accidentally became a Head of Marketing 👕
/p/how-i-accidentally-became-a...Subdominio My inadvertent step onto the career ladder
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity How I accidentally became a Head of Marketing 👕
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/how-i-accidentally-became-a...Subdominio 1
/p/are-you-not-entertainedSubdominio “Are you not entertained?!”
/p/are-you-not-entertainedSubdominio The immeasurable cost of what we’re losing in the war between brand and demand
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity “Are you not entertained?!”
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/are-you-not-entertained/com...Subdominio Sin texto
/p/the-top-50-purpose-driven-s...Subdominio The top 50 purpose-driven startups of 2025 🤩
/p/the-top-50-purpose-driven-s...Subdominio Get some inspo from this hand-picked list of startups doing meaningful work
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity The top 50 purpose-driven startups of 2025 🤩
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/the-top-50-purpose-driven-s...Subdominio Sin texto
/p/where-creativity-goes-to-dieSubdominio Where creativity goes to die
/p/where-creativity-goes-to-dieSubdominio Why does B2B SaaS marketing feel like the graveyard of good ideas?
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity Where creativity goes to die
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/where-creativity-goes-to-di...Subdominio 6
/p/which-came-first-the-chicke...Subdominio Which came first: The chicken (business) or the egg (brand)? 🐓🐣
/p/which-came-first-the-chicke...Subdominio Debating the ideal starting point for a business’s beginnings
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity Which came first: The chicken (business) or the egg (brand)? 🐓🐣
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/which-came-first-the-chicke...Subdominio Sin texto
/p/613-youre-invitedSubdominio 613. You're invited 🎈
/p/613-youre-invitedSubdominio A shiny new community space for creative marketers, and an expansion of what you’ve come to know and love from this newsletter
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 613. You're invited 🎈
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/exciting-times-ahead-the-ne...Subdominio Exciting times ahead! The next stage of this newsletter and a brand new community
/p/exciting-times-ahead-the-ne...Subdominio It’s been just about 18 months since we launched this Substack and our brand marketing agency, Bonfire, behind it.
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity Exciting times ahead! The next stage of this newsletter and a brand new community
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/exciting-times-ahead-the-ne...Subdominio Sin texto
/p/612-pressureSubdominio 612. Pressure 🦈
/p/612-pressureSubdominio Some honest thoughts on the influence of pressure at work
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 612. Pressure 🦈
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/76-big-feelings-about-the-w...Subdominio 76. Big feelings about the word “hey”
/p/76-big-feelings-about-the-w...Subdominio There is something you should know about me.
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 76. Big feelings about the word “hey”
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/76-big-feelings-about-the-w...Subdominio Sin texto
/recommendationsSubdominio View all 11
https://newsletter.mkt1.co/Nueva ventana Externo Subdominio IMG-ALT MKT1 Newsletter with Emily Kramer
https://newsletter.mkt1.co/?ut...Nueva ventana Externo Subdominio Texto duplicado MKT1 Newsletter with Emily Kramer
https://maryjantsch.substack.com/Nueva ventana Externo Subdominio IMG-ALT Quite Contrary
https://maryjantsch.substack.c...Nueva ventana Externo Subdominio Texto duplicado Quite Contrary
https://andjelicaaa.substack.com/Nueva ventana Externo Subdominio IMG-ALT The Sociology of Business
https://andjelicaaa.substack.c...Nueva ventana Externo Subdominio Texto duplicado The Sociology of Business
https://firstimpression.substa...Nueva ventana Externo Subdominio IMG-ALT First Impression
https://firstimpression.substa...Nueva ventana Externo Subdominio Texto duplicado First Impression
https://garbageday.substack.com/Nueva ventana Externo Subdominio IMG-ALT Garbage Day
https://garbageday.substack.co...Nueva ventana Externo Subdominio Texto duplicado Garbage Day
/s/kumbaya-moments-archiveTexto duplicado View all
/p/exciting-times-ahead-the-ne...Subdominio Texto duplicado Exciting times ahead! The next stage of this newsletter and a brand new community
/p/exciting-times-ahead-the-ne...Subdominio Texto duplicado It’s been just about 18 months since we launched this Substack and our brand marketing agency, Bonfire, behind it.
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Texto duplicado Around the Bonfire — Brand, marketing, creativity Exciting times ahead! The next stage of this newsletter and a brand new community
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/exciting-times-ahead-the-ne...Subdominio Sin texto
/p/75-in-the-zone-competence-c...Subdominio 75. In the zone: competence, chaos, passion, creativity
/p/75-in-the-zone-competence-c...Subdominio 3 quadrant exercises to help you zero in on your most creatively fulfilled self
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 75. In the zone: competence, chaos, passion, creativity
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/75-in-the-zone-competence-c...Subdominio Sin texto
/p/74-the-6-principles-of-exer...Subdominio 74. The 6 principles of exercising (and also brand marketing)
/p/74-the-6-principles-of-exer...Subdominio How the best advice for working out is also the best advice for standing out
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 74. The 6 principles of exercising (and also brand marketing)
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/74-the-6-principles-of-exer...Subdominio Sin texto
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/p/73-rechargingor-running-awaySubdominio How to balance the fine line between self-care and escapism
https://substack.com/@sldeepExterno Texto duplicado Shannon Deep
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 73. Recharging...or running away?
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/73-rechargingor-running-awa...Subdominio Sin texto
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/p/72-why-agencies-and-people-...Subdominio And how to put yourself first — for at least a minute or two
https://substack.com/@kevanleeExterno Texto duplicado Kevan Lee
https://substack.com/home/post...Externo Around the Bonfire — Brand, marketing, creativity 72. Why agencies (and people) struggle to prioritize themselves over others
IMG-ALT Around the Bonfire — Brand, marketing, creativity
/p/72-why-agencies-and-people-...Subdominio Sin texto
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Around the Bonfire — Brand, marketing, creativity | Kevan Lee | Sub...
Insights on how to build your brand, how to run your marketing, and how to be more creative (at work and in life). Real-world lessons from in-house marketers turned business builders. Click to read Around the Bonfire — Brand, marketing, creativity, a Substack publication with tens of thousands of subscribers.

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