111.nhs.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
71% 
Page structure
66% 
Link structure
95% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.11 s
File size
20.80 kB
Words
396
Media files
0
Number of links
18 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Get help for your symptoms - NHS 111
The length of the page title is perfect. (345 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
descriptionEmpty
google-site-verificationRM8bdsSswGnXAgGZtaubJf1e447hYuZcfXUKs5HQeCs
msapplication-TileImagehttps://cdn.111.nhs.uk/web/shared-frontend/favicons/mediumtile-144x144.png
msapplication-TileColor#005eb8
msapplication-square70x70logohttps://cdn.111.nhs.uk/web/shared-frontend/favicons/smalltile-70x70.png
msapplication-square150x150logohttps://cdn.111.nhs.uk/web/shared-frontend/favicons/mediumtile-150x150.png
msapplication-wide310x150logohttps://cdn.111.nhs.uk/web/shared-frontend/favicons/widetile-310x150.png
msapplication-square310x310logohttps://cdn.111.nhs.uk/web/shared-frontend/favicons/largetile-310x310.png
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 396 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: 111 online will not give you a diagnosis, but we will direct you to th...
36.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 23.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
111 online Get help for your symptoms
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 111 online Get help for your symptoms
H1 111 online
H2 I want to get:
H2 I want to get: Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 14 external links on this page.
LinkAttributesAnchor text
https://111.nhs.uk/Anchor Skip to main content
https://111.nhs.uk/111 online
/triage/check-your-symptomshelp for my symptoms or injury
/guided-entry/dental-helpdental help
/guided-entry/mental-health-helpmental health help
/guided-entry/medicines-helpa prescription or medicines information
/guided-entry/existing-medical...help with an existing medical condition
https://111.nhs.uk/Help/OtherWaysOther ways to contact 111 if you have a hearing problem or need help in other languages
https://www.nhs.uk/nhs-service...External Find out about other NHS services on NHS.UK
https://www.nhs.uk/nhs-service...External Get information about 111 callbacks
https://www.nhs.uk/common-heal...External fit notes
https://www.nhs.uk/nhs-service...External how 111 online works in detail
https://www.nidirect.gov.uk/ca...External Subdomain Northern Ireland
https://www.nhs24.scot/?_id=11...External Subdomain Scotland
https://111.wales.nhs.uk/?_id=...External Subdomain Wales
/triage/check-your-symptomsText duplicate help for my symptoms or injury
/guided-entry/dental-helpText duplicate dental help
/guided-entry/mental-health-helpText duplicate mental health help
/guided-entry/medicines-helpText duplicate a prescription or medicines information
/guided-entry/existing-medical...Text duplicate help with an existing medical condition
https://111.nhs.uk/Help/OtherWaysText duplicate Other ways to contact 111 if you have a hearing problem or need help in other languages
https://www.nhs.uk/nhs-service...External Text duplicate Find out about other NHS services on NHS.UK
https://www.nhs.uk/nhs-service...External Text duplicate Get information about 111 callbacks
https://www.nhs.uk/common-heal...External Text duplicate fit notes
https://www.nhs.uk/nhs-service...External Text duplicate how 111 online works in detail
https://www.nidirect.gov.uk/ca...External Subdomain Text duplicate Northern Ireland
https://www.nhs24.scot/?_id=11...External Subdomain Text duplicate Scotland
https://111.wales.nhs.uk/?_id=...External Subdomain Text duplicate Wales
https://111.nhs.uk/Help/CookiesNew window how we use cookies (opens in a new tab)
https://111.nhs.uk/Help/PrivacyNew window Privacy statement
https://111.nhs.uk/Help/TermsNew window Terms and conditions
/Help/AccessibilityNew window Accessibility statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://111.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.11 seconds.
This page only loads 1 CSS files. That's ok.
This page only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (21 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
strict-transport-securitymax-age=2592000
request-contextappId=cid-v1:79013015-7178-4bd8-8bb0-bbfc28c2bb7e
x-azure-ref20241111T074323Z-1649b6745d689hwmhC1DUSerrg0000000au000000000t26p
varyAccept-Encoding
content-encodinggzip
dateMon, 11 Nov 2024 07:43:23 GMT
content-length3860
connectionclose
set-cookie136 Characters
x-frame-optionsSAMEORIGIN
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 9,166 referring domains.
This page has 566,162 backlinks.
This page has backlinks from 4,319 different ip addresses.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NHS 11169%Check
Get66%Check
111 online66%Check
Get help65%Check
help62%Check
symptoms62%Check
NHS58%Check
111 callback58%Check
111 online works58%Check
online54%Check

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