Ariat.com.au - SEO Checker

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Overview of the SEO Check
Meta information
66% 
Page quality
61% 
Page structure
95% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
282.80 kB
Words
684
Media files
27
Number of links
294 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ariat Australia
The page title is too short. (127 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Ariat is known for performance boots and clothing with an emphasis on technology and innovation. Shop Ariat Australia for English, Western and work boots, casual footwear, denim and apparel.
The meta description is too long: 1190 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ariat.com.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationSEtsMEV6cwhBrDwXP3N6EQe2TaZ_H-Ivm1k6tiTcNyc
facebook-domain-verificationaokgydrbvq4piis7opssd3dov8yfi6
viewportwidth=device-width,initial-scale=1
theme-color#d96600
descriptionAriat is known for performance boots and clothing with an emphasis on technology and innovation. Shop Ariat Australia for English, Western and work boots, casual footwear, denim and apparel.
shopify-digital-wallet/25103794256/digital_wallets/dialog
shopify-checkout-api-token55ba70264f0580a0794955a53bdb1eae
langen
twitter:site@
twitter:cardsummary_large_image
twitter:titleAriat Australia
twitter:descriptionAriat is known for performance boots and clothing with an emphasis on technology and innovation. Shop Ariat Australia for English, Western and work boots, casual footwear, denim and apparel.
og:site_nameAriat Australia
og:urlhttps://www.ariat.com.au/
og:titleAriat Australia
og:typewebsite
og:descriptionAriat is known for performance boots and clothing with an emphasis on technology and innovation. Shop Ariat Australia for English, Western and work boots, casual footwear, denim and apparel.
og:imagehttps://cdn.shopify.com/s/files/1/0251/0379/4256/files/Ariat_verticallogo_1clr_onWHT.jpg?height=628&pad_color=fff&v=1613515948&width=1200
og:image:secure_urlhttps://cdn.shopify.com/s/files/1/0251/0379/4256/files/Ariat_verticallogo_1clr_onWHT.jpg?height=628&pad_color=fff&v=1613515948&width=1200
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
This page contains 684 words. That's ok.
18.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
/cdn/shop/files/4_1.1_400x.png?v=1721002800No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 COMFORTABLE BOOTS
H2 HOODIES
H2 FIND YOUR FIT
H2 GREAT JEANS
H2 CLEARANCE
H2 Denim Fit Guide
H2 SIGN UP AND JOIN IN THE ARIAT CONVERSATION TODAY
H3 Men's REBAR Denim
H3 Women's Outerwear
H3 Men's Western Footwear
H4 Favourite Collections
H4 Ariat Promotions
H4 SAVE $30 OFF MEN'S RALLEY AND WOMEN'S PORTLAND
H4 SAVE $30 OFF DELILAH
H4 Buy a pair of Cruisers and a Junior Gear Bag and Save
H4 Save $45 on Heritage Stockman
H4 Clearance
H4 Save $30 off Booker Ultra
H4 Partnerships
H4 Support
H4 About Ariat
H4 Accounts
H4 Contact Us
Some anchor texts are used more than once.
9 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/pages/delivery-policyFREE SHIPPING on AUS orders over $150*
https://www.ariat.com.au/Anchor Menu
/account/loginLog in
/account/registerCreate account
https://www.ariat.com.au/cart0 Cart
https://www.ariat.com.au/cartCheck Out
https://www.ariat.com.au/Anchor Continue Shopping
https://www.ariat.com.au/No Text
/collections/menMen
/collections/mens-footwearFootwear
/collections/mens-western-foot...Western
/collections/mens-work-footwearWork
/collections/mens-english-foot...English
/collections/mens-casual-footwearCasual
/collections/mens-fashion-foot...Fashion
/collections/mens-clothingClothing
/collections/mens-denimDenim
/collections/mens-workwearWorkwear
/collections/mens-pants-and-sh...Pants & Shorts
/collections/mens-polos-t-shirtsPolos & T-Shirts
/collections/mens-woven-shirtsWoven Shirts
/collections/mens-fishing-shirtsFishing Shirts
/collections/mens-sweatshirts-...Sweatshirts & Hoodies
/collections/mens-jackets-vestsJackets & Vests
/collections/mens-english-clot...English Riding
/collections/mens-breechesBreeches
/collections/mens-accessoriesAccessories
/collections/caps/Collection:MenCaps
/collections/beanies-and-headb...Beanies and Headbands
/collections/walletsWallets
/collections/mens-beltsBelts
/collections/bagsBags
/collections/socksSocks
/collections/glovesGloves
/collections/coolersCoolers
/collections/leather-careLeather Care
/collections/laces-and-footbed...Laces & Footbeds
/collections/face-masksFace Masks and Gaiters
/collections/fathers-day-presentsFather's Day Gifts Under $100
/collections/womenWomen
/collections/womens-footwearText duplicate Footwear
/collections/womens-western-fo...Text duplicate Western
/collections/womens-english-fo...Text duplicate English
/collections/womens-work-footwearText duplicate Work
/collections/womens-casual-foo...Text duplicate Casual
/collections/womens-fashion-fo...Text duplicate Fashion
/collections/womens-clothingText duplicate Clothing
/collections/womens-denimText duplicate Denim
/collections/womens-workwearText duplicate Workwear
/collections/womens-tops-tees-...Tops, Tees & Polos
/collections/womens-english-cl...Text duplicate English Riding
/collections/womens-sweatshirt...Sweatshirts & Sweaters
/collections/womens-jackets-vestsText duplicate Jackets & Vests
/collections/womens-woven-shirtsText duplicate Woven Shirts
/collections/womens-fishing-sh...Text duplicate Fishing Shirts
/collections/womens-breechesText duplicate Breeches
/collections/womens-pants-shortsText duplicate Pants & Shorts
/collections/womens-dressesDresses and Skirts
/collections/womens-pyjamasPyjamas
/collections/accessories/Colle...Text duplicate Accessories
/collections/capsText duplicate Caps
/collections/beanies-and-headb...Text duplicate Beanies and Headbands
/collections/walletsText duplicate Wallets
/collections/womens-beltsText duplicate Belts
/collections/bagsText duplicate Bags
/collections/socksText duplicate Socks
/collections/glovesText duplicate Gloves
/collections/coolersText duplicate Coolers
/collections/leather-careText duplicate Leather Care
/collections/laces-and-footbed...Laces and Footbeds
/collections/face-masksText duplicate Face Masks and Gaiters
/collections/kidsKids
/collections/kids-footwearText duplicate Footwear
/collections/kids-western-foot...Text duplicate Western
/collections/kids-english-foot...Text duplicate English
/collections/kids-casual-footwearText duplicate Casual
/collections/kids-clothingText duplicate Clothing
/collections/kids-english-clot...Text duplicate English Riding
/collections/kids-denimText duplicate Denim
/collections/kids-polos-t-shirtsText duplicate Polos & T-Shirts
/collections/kids-woven-shirtsText duplicate Woven Shirts
/collections/kids-fishing-shirtsText duplicate Fishing Shirts
/collections/kids-sweatshirts-...Text duplicate Sweatshirts & Hoodies
/collections/kids-jackets-vestsText duplicate Jackets & Vests
/collections/clearanceClearance
/collections/mens-clearanceMen's Clearance
/collections/mens-footwear-cle...Text duplicate Footwear
/collections/mens-clearance-denimText duplicate Denim
/collections/mens-clearance-ja...Text duplicate Jackets & Vests
/collections/rebar-mens-workwe...Rebar Workwear
/collections/mens-clearance-wo...Text duplicate Woven Shirts
/collections/womens-clearanceWomen's Clearance
/collections/womens-footwear-c...Text duplicate Footwear
/collections/clearance-denimText duplicate Denim
/collections/womens-clearance-...Text duplicate Jackets & Vests
/collections/countryside-clear...Countryside
/collections/rebar-womens-work...Text duplicate Rebar Workwear
/collections/womens-clearance-...Text duplicate Tops, Tees & Polos
/collections/womens-clearance-...Text duplicate Woven Shirts
/collections/womens-clearance-...English Clothing
/collections/countryside-clear...Text duplicate Countryside
/collections/kids-clearanceKid's Clearance
/collections/accessoriesText duplicate Accessories
/collections/bagsText duplicate Bags
/collections/beltsText duplicate Belts
/collections/face-masksText duplicate Face Masks and Gaiters
/collections/capsText duplicate Caps
/collections/beanies-and-headb...Text duplicate Beanies and Headbands
/collections/socksText duplicate Socks
/collections/glovesText duplicate Gloves
/collections/coolersText duplicate Coolers
/collections/leather-careText duplicate Leather Care
/collections/laces-and-footbedsText duplicate Laces and Footbeds
/collections/dog-accessoriesDog Accessories
/collections/walletsText duplicate Wallets
/pages/size-chartFit Guides
/pages/mens-denim-fit-guideMen's Denim Fit Guide
/pages/womens-denim-fit-guideWomen's Denim Fit Guide
https://cdn.shopify.com/s/file...External Subdomain Tall Boot Size Charts
/pages/mens-shirt-fit-guide-1Men's Shirt Fit Guide
/products/gift-cardGift Cards
/collections/promotionsPromotions
/collections/booker-ultraSave $30 off Booker Ultra
/collections/heritage-stockmanSave $45 on Heritage Stockman
/collections/buy-a-pair-of-cru...Buy a pair of Cruisers and a Junior Gear Bag and Save
/collections/delilah-promotionSAVE $30 OFF DELILAH
/collections/ralley-and-portlandSAVE $30 OFF MEN'S RALLEY AND WOMEN'S PORTLAND
/collections/new-arrivalsNew Arrivals
/pages/uniformsUniforms
/pages/store-locatorFind a Stockist
/collections/menText duplicate Men
/collections/mens-footwearText duplicate Footwear
/collections/mens-western-foot...Text duplicate Western
/collections/mens-work-footwearText duplicate Work
/collections/mens-english-foot...Text duplicate English
/collections/mens-casual-footwearText duplicate Casual
/collections/mens-fashion-foot...Text duplicate Fashion
/collections/mens-clothingText duplicate Clothing
/collections/mens-denimText duplicate Denim
/collections/mens-workwearText duplicate Workwear
/collections/mens-pants-and-sh...Text duplicate Pants & Shorts
/collections/mens-polos-t-shirtsText duplicate Polos & T-Shirts
/collections/mens-woven-shirtsText duplicate Woven Shirts
/collections/mens-fishing-shirtsText duplicate Fishing Shirts
/collections/mens-sweatshirts-...Text duplicate Sweatshirts & Hoodies
/collections/mens-jackets-vestsText duplicate Jackets & Vests
/collections/mens-english-clot...Text duplicate English Riding
/collections/mens-breechesText duplicate Breeches
/collections/mens-accessoriesText duplicate Accessories
/collections/caps/Collection:MenText duplicate Caps
/collections/beanies-and-headb...Text duplicate Beanies and Headbands
/collections/walletsText duplicate Wallets
/collections/mens-beltsText duplicate Belts
/collections/bagsText duplicate Bags
/collections/socksText duplicate Socks
/collections/glovesText duplicate Gloves
/collections/coolersText duplicate Coolers
/collections/leather-careText duplicate Leather Care
/collections/laces-and-footbed...Text duplicate Laces & Footbeds
/collections/face-masksText duplicate Face Masks and Gaiters
/collections/fathers-day-presentsText duplicate Father's Day Gifts Under $100
/collections/womenText duplicate Women
/collections/womens-footwearText duplicate Footwear
/collections/womens-western-fo...Text duplicate Western
/collections/womens-english-fo...Text duplicate English
/collections/womens-work-footwearText duplicate Work
/collections/womens-casual-foo...Text duplicate Casual
/collections/womens-fashion-fo...Text duplicate Fashion
/collections/womens-clothingText duplicate Clothing
/collections/womens-denimText duplicate Denim
/collections/womens-workwearText duplicate Workwear
/collections/womens-tops-tees-...Text duplicate Tops, Tees & Polos
/collections/womens-english-cl...Text duplicate English Riding
/collections/womens-sweatshirt...Text duplicate Sweatshirts & Sweaters
/collections/womens-jackets-vestsText duplicate Jackets & Vests
/collections/womens-woven-shirtsText duplicate Woven Shirts
/collections/womens-fishing-sh...Text duplicate Fishing Shirts
/collections/womens-breechesText duplicate Breeches
/collections/womens-pants-shortsText duplicate Pants & Shorts
/collections/womens-dressesText duplicate Dresses and Skirts
/collections/womens-pyjamasText duplicate Pyjamas
/collections/accessories/Colle...Text duplicate Accessories
/collections/capsText duplicate Caps
/collections/beanies-and-headb...Text duplicate Beanies and Headbands
/collections/walletsText duplicate Wallets
/collections/womens-beltsText duplicate Belts
/collections/bagsText duplicate Bags
/collections/socksText duplicate Socks
/collections/glovesText duplicate Gloves
/collections/coolersText duplicate Coolers
/collections/leather-careText duplicate Leather Care
/collections/laces-and-footbed...Text duplicate Laces and Footbeds
/collections/face-masksText duplicate Face Masks and Gaiters
/collections/kidsText duplicate Kids
/collections/kids-footwearText duplicate Footwear
/collections/kids-western-foot...Text duplicate Western
/collections/kids-english-foot...Text duplicate English
/collections/kids-casual-footwearText duplicate Casual
/collections/kids-clothingText duplicate Clothing
/collections/kids-english-clot...Text duplicate English Riding
/collections/kids-denimText duplicate Denim
/collections/kids-polos-t-shirtsText duplicate Polos & T-Shirts
/collections/kids-woven-shirtsText duplicate Woven Shirts
/collections/kids-fishing-shirtsText duplicate Fishing Shirts
/collections/kids-sweatshirts-...Text duplicate Sweatshirts & Hoodies
/collections/kids-jackets-vestsText duplicate Jackets & Vests
/collections/clearanceText duplicate Clearance
/collections/mens-clearanceText duplicate Men's Clearance
/collections/mens-footwear-cle...Text duplicate Footwear
/collections/mens-clearance-denimText duplicate Denim
/collections/mens-clearance-ja...Text duplicate Jackets & Vests
/collections/rebar-mens-workwe...Text duplicate Rebar Workwear
/collections/mens-clearance-wo...Text duplicate Woven Shirts
/collections/womens-clearanceText duplicate Women's Clearance
/collections/womens-footwear-c...Text duplicate Footwear
/collections/clearance-denimText duplicate Denim
/collections/womens-clearance-...Text duplicate Jackets & Vests
/collections/countryside-clear...Text duplicate Countryside
/collections/rebar-womens-work...Text duplicate Rebar Workwear
/collections/womens-clearance-...Text duplicate Tops, Tees & Polos
/collections/womens-clearance-...Text duplicate Woven Shirts
/collections/womens-clearance-...Text duplicate English Clothing
/collections/countryside-clear...Text duplicate Countryside
/collections/kids-clearanceText duplicate Kid's Clearance
/collections/accessoriesText duplicate Accessories
/collections/bagsText duplicate Bags
/collections/beltsText duplicate Belts
/collections/face-masksText duplicate Face Masks and Gaiters
/collections/capsText duplicate Caps
/collections/beanies-and-headb...Text duplicate Beanies and Headbands
/collections/socksText duplicate Socks
/collections/glovesText duplicate Gloves
/collections/coolersText duplicate Coolers
/collections/leather-careText duplicate Leather Care
/collections/laces-and-footbedsText duplicate Laces and Footbeds
/collections/dog-accessoriesText duplicate Dog Accessories
/collections/walletsText duplicate Wallets
/pages/size-chartText duplicate Fit Guides
/pages/mens-denim-fit-guideText duplicate Men's Denim Fit Guide
/pages/womens-denim-fit-guideText duplicate Women's Denim Fit Guide
https://cdn.shopify.com/s/file...External Subdomain Text duplicate Tall Boot Size Charts
/pages/mens-shirt-fit-guide-1Text duplicate Men's Shirt Fit Guide
/products/gift-cardText duplicate Gift Cards
/collections/promotionsText duplicate Promotions
/collections/booker-ultraText duplicate Save $30 off Booker Ultra
/collections/heritage-stockmanText duplicate Save $45 on Heritage Stockman
/collections/buy-a-pair-of-cru...Text duplicate Buy a pair of Cruisers and a Junior Gear Bag and Save
/collections/delilah-promotionText duplicate SAVE $30 OFF DELILAH
/collections/ralley-and-portlandText duplicate SAVE $30 OFF MEN'S RALLEY AND WOMEN'S PORTLAND
/collections/new-arrivalsText duplicate New Arrivals
/pages/uniformsText duplicate Uniforms
/pages/store-locatorText duplicate Find a Stockist
/account/loginText duplicate Log in
/account/registerText duplicate Create account
/collections/womens-western-fo...Shop Women's
/collections/womens-western-fo...No Text
/collections/mens-sweatshirts-...Shop Men's
/collections/mens-sweatshirts-...No Text
/collections/mens-denimText duplicate Shop Men's
/collections/mens-denimNo Text
/collections/womens-denimText duplicate Shop Women's
/collections/womens-denimNo Text
/collections/womens-clearanceText duplicate Shop Women's
/collections/mens-clearanceText duplicate Shop Men's
/collections/clearanceNo Text
/collections/mens-rebar-denimNo Text
/collections/mens-rebar-denimMen's REBAR Denim
/collections/womens-jackets-vestsNo Text
/collections/womens-jackets-vestsWomen's Outerwear
/collections/mens-western-foot...No Text
/collections/mens-western-foot...Men's Western Footwear
/collections/ralley-and-portlandText duplicate SAVE $30 OFF MEN'S RALLEY AND WOMEN'S PORTLAND
IMG-ALT SAVE $30 OFF MEN'S RALLEY AND WOMEN'S PORTLAND
/collections/delilah-promotionText duplicate SAVE $30 OFF DELILAH
IMG-ALT SAVE $30 OFF DELILAH
/collections/buy-a-pair-of-cru...Text duplicate Buy a pair of Cruisers and a Junior Gear Bag and Save
IMG-ALT Buy a pair of Cruisers and a Junior Gear Bag and Save
/collections/heritage-stockmanText duplicate Save $45 on Heritage Stockman
IMG-ALT Save $45 on Heritage Stockman
/collections/clearanceText duplicate Clearance
IMG-ALT Clearance
/collections/booker-ultraText duplicate Save $30 off Booker Ultra
IMG-ALT Save $30 off Booker Ultra
/pages/mens-denim-fit-guideMEN
/pages/womens-denim-fit-guideWOMEN
https://www.pbraustralia.com.au/External Subdomain No Text
https://www.campdraft.com.au/External Subdomain No Text
https://ncha.com.au/External No Text
http://www.prorodeo.com.au/External Subdomain No Text
https://www.droughtmaster.com.au/External Subdomain No Text
/collections/allNo Text
https://www.ariat.com.au/searchSearch
/pages/warrantyWarranty
/pages/delivery-policyDelivery Information
/pages/returns-policyReturns & Exchanges
/pages/faqsFAQs
/pages/event-sponsorshipSponsorship
/pages/brand-storesBrand Stores
/pages/our-storyAbout Us
/pages/find-a-retailerFind a Retailer
/pages/careersCareers
/pages/privacy-policyPrivacy Policy
/pages/terms-and-conditionsTerms & Conditions
/account/loginSubdomain My Account
/pages/contact-usContact Us
/pages/store-locatorText duplicate Find a Retailer
https://www.facebook.com/Ariat...External Subdomain A-TITLE Facebook - Ariat Australia
https://www.instagram.com/aria...External Subdomain A-TITLE Instagram - Ariat Australia
https://www.ariat.com.au/Ariat Australia

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ariat.com.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (283 kB).

HTTP Response Header

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External factors

This website has excellent links from other websites.
This page has backlinks from 254 referring domains.
This page has 3,142 backlinks.
This page has backlinks from 220 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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www.ariat.com.au
Ariat Australia
Ariat is known for performance boots and clothing with an emphasis on technology and innovation. Shop Ariat Australia for English, Western and work boots, casual footwear, denim and apparel.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ariat79%Check
Ariat Australia71%Check
Denim54%Check
Footwear50%Check
Western50%Check
Boot50%Check
Shop48%Check
Shop Women48%Check
Log48%Check
BOOTS47%Check
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