Asphaltpavement.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
47% 
Page structure
50% 
Link structure
41% 
Server
87% 
External factors
100% 
SEO Score
Response time
2.47 s
File size
168.50 kB
Words
1318
Media files
3
Number of links
137 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
National Asphalt Pavement Association (NAPA) - National Asphalt Pavement Association
The page title should be shorter than 580 pixels. It is 793 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The only trade association that exclusively represents the interests of the asphalt producer/contractor on the national level with Congress, government agencies, and other national trade and business organizations.
The meta description is too long: 1314 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe only trade association that exclusively represents the interests of the asphalt producer/contractor on the national level with Congress, government agencies, and other national trade and business organizations. 
robotsINDEX, FOLLOW
application-nameNational Asphalt Pavement Association
apple-mobile-web-app-titleNational Asphalt Pavement Association
theme-color#ffffff
msapplication-TileColor#00af66
msapplication-TileImage/favicon/mstile-150x150.png
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 16 text duplicates on this page:
  • Duplicate 1: NAPA advances the asphalt pavement industry through leadership, stewar...
  • Duplicate 2: An extension of your team, our staff stand ready to serve on important...
  • Duplicate 3: We also have applied knowledge with over two centuries of association ...
  • Duplicate 4: Convening the industry with virtual and in-person meetings, webinars, ...
  • Duplicate 5: Industry leaders have earned national recognition with NAPA’s programs...
  • Duplicate 6: NAPA is the only national trade association that serves the asphalt pa...
  • Duplicate 7: For as little as one cent per ton, producer members have access to NAP...
  • Duplicate 8: Stay on top of industry best practices and news by plugging in to our ...
This page contains 1318 words. That's ok.
26.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
22 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 20.47 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/uploads/images/ENERGY_STAR_2024.pngNo alt attribute provided
...ges/Logos/Hey_NAPA_Round_Badge_279px.pngNo alt attribute provided
.../Events/082724_webinar_rap_bmd_279px.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
National Asphalt Pavement Association
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 National Asphalt Pavement Association
H1 Upcoming Events
H2 2023 By The Numbers
H3 NAPA's Purpose
H3 Expand Your Team
H3 BECOME AN INDUSTRY LEADER
H3 JOIN NAPA
H3 Stay Informed
H3 NAPA's Purpose Duplicate text
H3 Expand Your Team Duplicate text
H3 BECOME AN INDUSTRY LEADER Duplicate text
H3 JOIN NAPA Duplicate text
H3 Stay Informed Duplicate text
H3 Our Mission
H3 Our Vision
H4 Pavement Design
H4 IMPACT & Hill Day
H4 Road Scholars
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (30) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.asphaltpavement.org/Anchor Skip to content
/naparefNAPA Research & Education Foundation
http://www.asphaltroads.org/New window Nofollow External Subdomain Asphalt Pavement Alliance
/climateClimate
/careersCareers
/contactContact
https://www.asphaltpavement.org/No Text
/aboutAbout NAPA
/aboutText duplicate About NAPA
/about/governanceGovernance
/about/governance/antitrust-po...Antitrust Policy
/about/governance/conflicts-of...Conflict of Interest Policy
/about/governance/meetings-pol...Meetings Policy Statement
/about/strategic-planStrategic Plan
https://member.asphaltpavement...New window External Subdomain National Officers
/about/our-peopleOur People
/about/napa-partnersNAPA Partners
/expertiseExpertise
/expertiseText duplicate Expertise
/expertise/advocacyAdvocacy
/expertise/advocacy/legislativeInfrastructure Investment & Jobs Act (IIJA) and Inflation Reduction Act (IRA)
/expertise/advocacy/regulatoryRegulatory Priorities
/expertise/advocacy/advocacy-t...Advocacy Tools and Information
https://www.votervoice.net/Asp...New window External Subdomain Action Center
/expertise/advocacy/napa-pacNAPA PAC
/expertise/engineeringEngineering
/expertise/engineering/airportsAirports
/expertise/engineering/plastic...Plastics in Asphalt
/expertise/engineering/trainin...Training & Education
/expertise/engineering/resourcesResources
/expertise/health-safetyEnvironment, Health & Safety
/expertise/health-safety/envir...Environmental
/expertise/health-safety/healt...Health & Safety
/expertise/sustainabilitySustainability
/expertise/sustainability/toolsTools for the Industry
/expertise/sustainability/sust...Sustainability Resources
/expertise/workforce-developmentWorkforce Development
/programsPrograms
/programsText duplicate Programs
/programs/napa-eventsNAPA Meetings & Events
/programs/napa-events/meetings...Meetings Calendar
/programs/napa-events/meeting-...Meeting Photos
/programs/napa-programsNAPA Programs
/programs/napa-programs/awardsAwards
/programs/napa-programs/diamon...Diamond Commendation Program
/programs/napa-programs/emeral...Emerald Eco-Label EPD Program
/programs/napa-programs/intern...CrewSafety: Work Zone Training
/programs/napa-webinarsNAPA Webinars
/membershipMembership
/membershipText duplicate Membership
/membership/join-napaJoin Napa
/membership/member-benefitsMember Benefits
/membership/top-10-reasons-to-...Top 10 Reasons to Join NAPA
/membership/frequently-asked-q...Frequently Asked Questions About NAPA Membership
/membership/member-tool-kitsMember Tool Kits
/membership/member-prideMember Pride
https://member.asphaltpavement...New window External Subdomain Committees
/news-resourcesNews & Resources
/news-resourcesText duplicate News & Resources
/news-resources/asphalt-paveme...NAPA Quarterly Magazine
/news-resources/podcastPave It Black Podcast
/news-resources/for-pressPress
/news-resources/videosVideos
https://member.asphaltpavement...New window External Subdomain Online Store
https://napabuyersguide.org/New window External Buyers Guide
https://www.zazzle.com/store/i...New window External Subdomain I Love Asphalt Store
/news-resources/hey-napaHey NAPA
/news-resources/subscribeSubscribe
/naparefNAPAREF
http://www.asphaltroads.org/New window Nofollow External Subdomain Text duplicate Asphalt Pavement Alliance
/climateText duplicate Climate
/careersText duplicate Careers
/contactText duplicate Contact
https://member.asphaltpavement...External Subdomain No Text
https://heynapa.com/New window External Looking for technical info? Hey NAPA can help!
/aboutText duplicate About NAPA
/aboutText duplicate About NAPA
/about/governanceText duplicate Governance
/about/governance/antitrust-po...Text duplicate Antitrust Policy
/about/governance/conflicts-of...Text duplicate Conflict of Interest Policy
/about/governance/meetings-pol...Text duplicate Meetings Policy Statement
/about/strategic-planText duplicate Strategic Plan
https://member.asphaltpavement...New window External Subdomain Text duplicate National Officers
/about/our-peopleText duplicate Our People
/about/napa-partnersText duplicate NAPA Partners
/expertiseText duplicate Expertise
/expertiseText duplicate Expertise
/expertise/advocacyText duplicate Advocacy
/expertise/advocacy/legislativeText duplicate Infrastructure Investment & Jobs Act (IIJA) and Inflation Reduction Act (IRA)
/expertise/advocacy/regulatoryText duplicate Regulatory Priorities
/expertise/advocacy/advocacy-t...Text duplicate Advocacy Tools and Information
https://www.votervoice.net/Asp...New window External Subdomain Text duplicate Action Center
/expertise/advocacy/napa-pacText duplicate NAPA PAC
/expertise/engineeringText duplicate Engineering
/expertise/engineering/airportsText duplicate Airports
/expertise/engineering/plastic...Text duplicate Plastics in Asphalt
/expertise/engineering/trainin...Text duplicate Training & Education
/expertise/engineering/resourcesText duplicate Resources
/expertise/health-safetyText duplicate Environment, Health & Safety
/expertise/health-safety/envir...Text duplicate Environmental
/expertise/health-safety/healt...Text duplicate Health & Safety
/expertise/sustainabilityText duplicate Sustainability
/expertise/sustainability/toolsText duplicate Tools for the Industry
/expertise/sustainability/sust...Text duplicate Sustainability Resources
/expertise/workforce-developmentText duplicate Workforce Development
/programsText duplicate Programs
/programsText duplicate Programs
/programs/napa-eventsText duplicate NAPA Meetings & Events
/programs/napa-events/meetings...Text duplicate Meetings Calendar
/programs/napa-events/meeting-...Text duplicate Meeting Photos
/programs/napa-programsText duplicate NAPA Programs
/programs/napa-programs/awardsText duplicate Awards
/programs/napa-programs/diamon...Text duplicate Diamond Commendation Program
/programs/napa-programs/emeral...Text duplicate Emerald Eco-Label EPD Program
/programs/napa-programs/intern...Text duplicate CrewSafety: Work Zone Training
/programs/napa-webinarsText duplicate NAPA Webinars
/membershipText duplicate Membership
/membershipText duplicate Membership
/membership/join-napaText duplicate Join Napa
/membership/member-benefitsText duplicate Member Benefits
/membership/top-10-reasons-to-...Text duplicate Top 10 Reasons to Join NAPA
/membership/frequently-asked-q...Text duplicate Frequently Asked Questions About NAPA Membership
/membership/member-tool-kitsText duplicate Member Tool Kits
/membership/member-prideText duplicate Member Pride
https://member.asphaltpavement...New window External Subdomain Text duplicate Committees
/news-resourcesText duplicate News & Resources
/news-resourcesText duplicate News & Resources
/news-resources/asphalt-paveme...Text duplicate NAPA Quarterly Magazine
/news-resources/podcastText duplicate Pave It Black Podcast
/news-resources/for-pressText duplicate Press
/news-resources/videosText duplicate Videos
https://member.asphaltpavement...New window External Subdomain Text duplicate Online Store
https://napabuyersguide.org/New window External Text duplicate Buyers Guide
https://www.zazzle.com/store/i...New window External Subdomain Text duplicate I Love Asphalt Store
/news-resources/hey-napaText duplicate Hey NAPA
/news-resources/subscribeText duplicate Subscribe
/naparefText duplicate NAPAREF
http://www.asphaltroads.org/New window Nofollow External Subdomain Text duplicate Asphalt Pavement Alliance
/climateText duplicate Climate
/careersText duplicate Careers
/contactText duplicate Contact
/membership/join-napaJoin Today!
https://cvent.me/gVloaoNew window External 2024 Perpetual Pavement Conference
https://cvent.me/gVloaoExternal Trivial anchor text
Read More
https://cvent.me/MV3lGKNew window External IMPACT Leadership Group Conference
https://web.cvent.com/event/06...New window External Subdomain Hill Day
https://cvent.me/MV3lGKExternal Text duplicate Trivial anchor text
Read More
/naparef/scholarships/road-sch...Subdomain Text duplicate Trivial anchor text
Read More
/membershipBecome A Member
https://napaannualreport.org/External Read Our Annual Report
/expertise/sustainability/tool...New window Subdomain Learn how your company can benefit from ENERGY STAR partnership and resources!
/news-resources/hey-napaNew window Subdomain Learn how Hey NAPA helps you tackle technical questions to advance your asphalt pavement knowledge!
/programs/napa-webinarsNew window Subdomain Anchor Register for this webinar to learn about BMD design and preheating RAP.
/programs/napa-events/impact-l...Washington, DC Sep 24–25, 2024
/programs/napa-events/hill-daysWashington, DC Sep 25–26, 2024
/programs/napa-events/perpetua...Louisville, KY Oct 28–30, 2024
/programs/napa-events/napa-ann...Maui, HI Feb 2–5, 2025
/programs/napa-events/decarbon...Chicago, IL Sep 29 – Oct 1, 2025
/programs/napa-eventsView All Events
http://maps.google.com/maps?q=...External Subdomain 6406 Ivy Lane, Suite 350 Greenbelt, MD 20770-1441
/privacy-policyPrivacy Policy
https://www.moiremarketing.com/New window Nofollow External Subdomain Designed by Moire Marketing Partners
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://www.facebook.com/Aspha...New window Nofollow External Subdomain No Text
https://twitter.com/NAPATweetsNew window Nofollow External No Text
https://www.youtube.com/channe...New window Nofollow External Subdomain No Text
https://www.instagram.com/goas...New window Nofollow External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.asphaltpavement.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.47 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (169 kB).

HTTP Response Header

NameValue
serverApache/2.4
varyAccept-Encoding
cache-controlno-transform
content-typetext/html; charset=UTF-8
content-encodinggzip
dateMon, 12 Aug 2024 16:59:31 GMT
expiresMon, 26 Jul 1997 05:00:00 GMT
pragmano-cache
x-content-type-optionsnosniff
set-cookie59 Characters
x-frame-optionsSAMEORIGIN
last-modifiedMon, 12 Aug 2024 16:59:32 GMT
x-ua-compatibleIE=edge
content-length42231
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 2,516 referring domains.
This page has 88,797 backlinks.
This page has backlinks from 1,652 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.asphaltpavement.org
National Asphalt Pavement Association (NAPA) - National Asphalt Pav...
The only trade association that exclusively represents the interests of the asphalt producer/contractor on the national level with Congress, government agencies, and other national trade and business organizations.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Asphalt91%Check
Asphalt Pavement89%Check
Asphalt Pavement Association86%Check
National Asphalt Pavement86%Check
Pavement84%Check
National Asphalt Pavement Association84%Check
National78%Check
association78%Check
asphalt pavement industry73%Check
Pavement Design63%Check
Show more keywords and terms

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