At.wella.professionalstore.com - SEO Checker

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Overview of the SEO Check
Meta information
46% 
Page quality
46% 
Page structure
79% 
Link structure
28% 
Server
91% 
External factors
9% 
SEO Score
Response time
0.14 s
File size
476.50 kB
Words
42
Media files
39
Number of links
26 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Home
The meta description is too short. (55 pixels out of 1000 max pixel length) Optimize description
The meta description contains only one word.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://at.wella.professionalstore.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: en
Server location: United States of America
The given language en does not conform with the detected language de.
The given language en does not conform with the detected language de.
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is invalid.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionHome
robotsindex
viewportwidth=device-width, initial-scale=1
next-head-count45
apple-itunes-appapp-id=1591833233
langen
og:typewebsite
og:localede-AT
og:urlhttps://at.wella.professionalstore.com
og:titleHome
og:descriptionHome
charsetutf-8

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Page quality

Content
(Critically important)
There are only 42 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 6.5 words is low.
16.7% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Page_Register_1410x92_DE.jpg&w=1280&q=50homepage-wellastore-register-banner-austria
...Page_Register_1410x92_DE.jpg&w=1280&q=50homepage-wellastore-register-banner-austria
...Page_Register_1410x92_DE.jpg&w=1280&q=50homepage-wellastore-register-banner-austria
...banner_Karusell_1920X647.jpg&w=1280&q=50No alt attribute provided
...banner_Karusell_1920X647.jpg&w=1280&q=50No alt attribute provided
...banner_Karusell_1920X647.jpg&w=1280&q=50No alt attribute provided
...banner_Karusell_1920X647.jpg&w=1280&q=50No alt attribute provided
...banner_Karusell_1920X647.jpg&w=1280&q=50No alt attribute provided
...rands_WP_DACH_Artboard-1.png&w=1280&q=50wella-professionals-top-brand-austria
...rands_WP_DACH_Artboard-1.png&w=1280&q=50wella-professionals-top-brand-austria
...rands_WP_DACH_Artboard-1.png&w=1280&q=50wella-professionals-top-brand-austria
...ocks_System_Professional.jpg&w=1280&q=50System-professional-top-brand-austria
...ocks_System_Professional.jpg&w=1280&q=50System-professional-top-brand-austria
...ocks_System_Professional.jpg&w=1280&q=50System-professional-top-brand-austria
...EBASTIAN_DACH_Artboard-3.png&w=1280&q=50Sebastian-top-brand-austria
...EBASTIAN_DACH_Artboard-3.png&w=1280&q=50Sebastian-top-brand-austria
...EBASTIAN_DACH_Artboard-3.png&w=1280&q=50Sebastian-top-brand-austria
..._Resource_695x460_App_DE.jpg&w=1280&q=50app-wellastore-homepage-banner-at
..._Resource_695x460_App_DE.jpg&w=1280&q=50app-wellastore-homepage-banner-at
..._Resource_695x460_App_DE.jpg&w=1280&q=50app-wellastore-homepage-banner-at
...urce_695x460_Angebote_DE.jpg&w=1280&q=50angebote-wellastore-banner-de
...urce_695x460_Angebote_DE.jpg&w=1280&q=50angebote-wellastore-banner-de
...urce_695x460_Angebote_DE.jpg&w=1280&q=50angebote-wellastore-banner-de
...ource_350x350_Kontakt_DE.jpg&w=1280&q=50kontaktiere-uns-wellastore-homepage-banner-de
...ource_350x350_Kontakt_DE.jpg&w=1280&q=50kontaktiere-uns-wellastore-homepage-banner-de
...ource_350x350_Kontakt_DE.jpg&w=1280&q=50kontaktiere-uns-wellastore-homepage-banner-de
...Resource_350x350_Tipp_DE.jpg&w=1280&q=50wellastore-tips-tricks-banner-homepage-at
...Resource_350x350_Tipp_DE.jpg&w=1280&q=50wellastore-tips-tricks-banner-homepage-at
...Resource_350x350_Tipp_DE.jpg&w=1280&q=50wellastore-tips-tricks-banner-homepage-at
...Resource_350x350_News_DE.jpg&w=1280&q=50newsletter-banner-homepage-wellastore-de
...Resource_350x350_News_DE.jpg&w=1280&q=50newsletter-banner-homepage-wellastore-de
...Resource_350x350_News_DE.jpg&w=1280&q=50newsletter-banner-homepage-wellastore-de
...ource_350x350_Support_DE.jpg&w=1280&q=50business-information-banner-wellastore-de
...ource_350x350_Support_DE.jpg&w=1280&q=50business-information-banner-wellastore-de
...ource_350x350_Support_DE.jpg&w=1280&q=50business-information-banner-wellastore-de
/footer/app-store-badge.svgDownload on the App Store
/footer/google-play-badge.svgGet it on Google Play
.../media/logoWhite.9d09ad68.png&w=128&q=75wella company logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Wellastore App
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Subdomain A-TITLE Go to Homepage
/cartNo Text
/wishlist/get-wish-list-entriesNo Text
/quick-orderSubdomain Quick Order
/ourbrandsSubdomain Unsere Marken
/Subdomain Text duplicate A-TITLE Go to Homepage
/angeboteSubdomain Angebote
/quick-orderSubdomain Text duplicate Quick Order
/ourbrandsSubdomain Text duplicate Unsere Marken
/joinwellastore?icid=AT_displa...Subdomain IMG-ALT homepage-wellastore-register-banner-austria
/color-touch?icid=AT_display_w...Subdomain No Text
/color-touch?icid=AT_display_w...Subdomain No Text
/color-touch?icid=AT_display_w...Subdomain No Text
/color-touch?icid=AT_display_w...Subdomain No Text
/color-touch?icid=AT_display_w...Subdomain No Text
/wella-professionals?icid=AT_d...Subdomain IMG-ALT wella-professionals-top-brand-austria
/system-professional?icid=AT_d...Subdomain IMG-ALT System-professional-top-brand-austria
/sebastian-professional?icid=A...Subdomain IMG-ALT Sebastian-top-brand-austria
/wellastore-app?icid=AT_displa...Subdomain IMG-ALT app-wellastore-homepage-banner-at
/angebote?icid=AT_display_well...Subdomain IMG-ALT angebote-wellastore-banner-de
/kontakt?icid=AT_display_wella...Subdomain IMG-ALT kontaktiere-uns-wellastore-homepage-banner-de
/wshowtos?icid=AT_display_well...Subdomain IMG-ALT wellastore-tips-tricks-banner-homepage-at
https://www.wella.com/professi...New window External Subdomain IMG-ALT newsletter-banner-homepage-wellastore-de
/business-support?icid=AT_disp...Subdomain IMG-ALT business-information-banner-wellastore-de
https://apps.apple.com/app/wel...New window External Subdomain IMG-ALT Download on the App Store
https://play.google.com/store/...New window External Subdomain IMG-ALT Get it on Google Play
/sitemapNew window Subdomain Sitemap
/terms-and-conditionsNew window Subdomain Allgemeine Geschäftsbedingungen
https://www.wellacompany.com/c...New window External Subdomain Über Cookies
/impressumSubdomain Impressum
https://www.wellacompany.com/d...New window External Subdomain Datenschutzerklärung
https://www.wella.com/professi...New window External Subdomain Abonnieren

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://at.wella.professionalstore.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.14 seconds.
The file size of the HTML document is fine (477 kB).

HTTP Response Header

NameValue
age117
cache-controlpublic
content-encodinggzip
content-typetext/html; charset=utf-8
etagW/"1cqfeg6698ag4p"
serverVercel
x-matched-path/de-AT
x-powered-byNext.js
x-user-roleANONYMOUS_USER
x-vercel-cacheHIT
x-vercel-idfra1::fra1::m5psc-1730390443114-d0e41e53e599
accept-rangesbytes
dateThu, 31 Oct 2024 16:00:43 GMT
via1.1 varnish
x-served-bycache-fra-etou8220088-FRA
x-cacheMISS
x-cache-hits0
x-timerS1730390443.103764,VS0,VE66
varyAccept-Encoding
strict-transport-securitymax-age=31536000
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 3 referring domains.
This page only has 4,023 backlinks.
This page only has few backlinks from 3 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /

Sitemap: https://at.wella.professionalstore.com/sitemap/sitemap-index.xml

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Search preview

at.wella.professionalstore.com
Home
Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wella54%Check
Wellastore42%Check
App42%Check
BRANDS41%Check
Top38%Check
Marken34%Check
einkaufen34%Check
Allgemeine Geschäftsbedingungen34%Check
Kategorie34%Check
Quick34%Check
Show more keywords and terms

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