Baru.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
51% 
Page structure
66% 
Link structure
96% 
Server
100% 
External factors
87% 
SEO Score
Response time
0.18 s
File size
479.40 kB
Words
167
Media files
19
Number of links
8 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Multicultural Marketing Agency | Barú Marketing | United States
The length of the page title is perfect. (566 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Los Angeles based Multicultural Marketing Agency. Working with brands to create integrated marketing campaigns with cultural intelligence. We offer insights and ideas from a fresh perspective. With strategies driven by real data, delivering truly sustainable results.
The meta description is too long: 1623 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.baru.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionLos Angeles based Multicultural Marketing Agency. Working with brands to create integrated marketing campaigns with cultural intelligence. We offer insights and ideas from a fresh perspective. With strategies driven by real data, delivering truly sustainable results.
google-site-verification5nNMylOiI2a3SQCUwM_uL8E8f-RXuqvazit3XR9ZHUs
viewportwidth=device-width, initial-scale=1
generatorWix.com Website Builder
wix-dynamic-custom-elementsDropDownMenu
format-detectiontelephone=no
skype_toolbarskype_toolbar_parser_compatible
langen
twitter:cardsummary_large_image
twitter:titleMulticultural Marketing Agency | Barú Marketing | United States
twitter:descriptionLos Angeles based Multicultural Marketing Agency. Working with brands to create integrated marketing campaigns with cultural intelligence. We offer insights and ideas from a fresh perspective. With strategies driven by real data, delivering truly sustainable results.
og:titleMulticultural Marketing Agency | Barú Marketing | United States
og:descriptionLos Angeles based Multicultural Marketing Agency. Working with brands to create integrated marketing campaigns with cultural intelligence. We offer insights and ideas from a fresh perspective. With strategies driven by real data, delivering truly sustainable results.
og:urlhttps://www.baru.com
og:site_nameBARÚ AGENCY
og:typewebsite
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 167 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
No paragraphs were detected.
28.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...0c6053d4b6984a4093d1bcc3157fc3b4~mv2.jpgNo alt attribute provided
....01,enc_auto/Baru_logo_Final_blackno.pngBaru_logo_Final_blackno.png
...b5195c7882114660a62638ab42f6072b~mv2.pngNo alt attribute provided
...b5195c7882114660a62638ab42f6072b~mv2.pngbalet-test-3
...7df9768aeb724ba29466ac01a1daf033~mv2.jpgsoccer-celebration
...6fdb0ef88b3843bb80d0f0fb41fc47ba~mv2.jpgon-stage1
...2fec41efd6c44a8b935005636db8c021~mv2.jpgpictures-slo-1
...b1f31edf8b584f14b490475d0a146baa~mv2.jpggraduation-day
...d649fbeb25244a83a0233f0f6b04186a~mv2.jpgcouple2
...21970c83230d4c8db1c902fd9de13296~mv2.jpgmom-baby
...32594d7439174386952135317ffac273~mv2.jpggirl-cool-light2
...62534054b3fd4fd88270f9f61b7dab9d~mv2.jpgcheers
...abcc5472d7c64d7daa933aa194a1cbdb~mv2.jpgdadandson
...6_1.00_0.01,enc_auto/Fannie-Mae-Logo.pngFannie-Mae-Logo.png
...ae9da631fa44624b60d3a7e0e7b2e0c~mv2.webplogo.webp
...66_1.00_0.01,enc_auto/prime-video-wt.pngprime-video-wt.png
...0.66_1.00_0.01,enc_auto/orange-arrow.pngorange-arrow.png

Page structure

H1 heading
(Critically important)
Recent News:
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Recent News:
H2 BARÚ is a multicultural marketing agency. Our strategy and creative work seamlessly to deliver stories that connect culturally, emotionally and authentically.
H2 BARÚ is a multicultural marketing agency. Our strategy and creative work seamlessly to deliver stories that connect culturally, emotionally and authentically. Duplicate text
H2 Digital and Traditional
H2 Insights driven by data. We monitor and adapt to changing media habits, evolving technologies and shifting conversations.
H2 WE ARE PROUD TO ANNOUNCE OUR LATEST PARTNERS
H2 More than a Hispanic marketing agency, we bring cultural intelligence for African American, Asian American and all diverse communities. BARÚ is dedicated to being one of the top advertising agencie...
H2 Los Angeles.
H2 VIEW ALL WORK
H3 CULTURALLY INTELLIGENT CREATIVE ADVERTISING
H3 CULTURALLY INTELLIGENT CREATIVE ADVERTISING Duplicate text
H6 8695 WASHINGTON BLVD.
H6 SUITE #208
H6 Culver City, CA 90232
H6 TEL: 310.842.4813
H6 EMAIL: [email protected]
H6 PRIVACY POLICY
There are too few (8) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.baru.com/Subdomain IMG-ALT Baru_logo_Final_blackno.png
https://www.baru.com/Subdomain Home
https://www.baru.com/workSubdomain Work
https://www.baru.com/aboutSubdomain About
https://www.baru.com/cultureSubdomain Culture
https://www.baru.com/lets-talkSubdomain Let's Talk
https://www.baru.com/workSubdomain IMG-ALT orange-arrow.png
https://www.baru.com/workSubdomain VIEW ALL WORK
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://instagram.com/baruagencyNew window External IMG-ALT White Instagram Icon
https://www.privacypolicies.co...New window External Subdomain PRIVACY POLICY

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.baru.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (479 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
link<https://static.parastorage.com/>; rel=preconnect; crossorigin;,<https://static.parastorage.com/>; rel=preconnect;,<https://static.wixstatic.com/>; rel=preconnect; crossorigin;,<https://static.wixstatic.com/>; rel=preconnect;,<https://siteassets.parastorage.com>; rel=preconnect; crossorigin;,
etagW/"bc88afe7b76bdb739608c71c03891745"
content-languageen-US
strict-transport-securitymax-age=86400
age62083
x-wix-request-id1713110592.2584856257392426642
set-cookie86 Characters
cache-controlprivate,max-age=0,must-revalidate
serverPepyaka
x-content-type-optionsnosniff
content-encodinggzip
accept-rangesbytes
dateSun, 14 Apr 2024 16:03:12 GMT
x-served-bycache-fra-etou8220127-FRA
x-cacheMISS
varyAccept-Encoding
server-timingcache;desc=hit, varnish;desc=hit_miss, dc;desc=fastly_84_g
x-seen-byyvSunuo/8ld62ehjr5B7kA==,W1c2/pqHBqplxcWufHCkILxkNjrXdwdgtu6E0yACibU=,m0j2EEknGIVUW/liY8BLLqRuPvfvC6RzOgH6bZ0UWxkFJmEKNgQ96+wiTVoMq713,2d58ifebGbosy5xc+FRaljpEd9zrZGZz9vXsEOH34xuOuPioz9vSeSk8IpKMa2CLhPGMvmAm9IduwQHHPDfH6Q==,2UNV7KOq4oGjA5+PKsX47AWAk/VOec6Jdv53Z5I0tnhYgeUJqUXtid+86vZww+nL
via1.1 google
glb-x-seen-bybS8wRlGzu0Hc+WrYuHB8QIg44yfcdCMJRkBoQ1h6Vjc=
alt-svch3=":443"; ma=2592000,h3-29=":443"; ma=2592000
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is very well linked from other websites.
This page has backlinks from 28 referring domains.
This page has 38 backlinks.
This page has backlinks from 25 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
User-agent: Googlebot
Disallow: *?lightbox=

# Optimization for Google Ads Bot
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google
Disallow: /_api/*
Disallow: /_partials*
Disallow: /pro-gallery-webapp/v1/galleries/*

# Block PetalBot
User-agent: PetalBot
Disallow: /

# Crawl delay for overly enthusiastic bots
User-agent: dotbot
Crawl-delay: 10
User-agent: AhrefsBot
Crawl-delay: 10

Sitemap: https://www.baru.com/sitemap.xml

# Auto generated, go to SEO Tools > Robots.txt Editor to change this

Similar sites

Search preview

www.baru.com
Multicultural Marketing Agency | Barú Marketing | United States
Los Angeles based Multicultural Marketing Agency. Working with brands to create integrated marketing campaigns with cultural intelligence. We offer insights and ideas from a fresh perspective. With strategies driven by real data, delivering truly sustainable results.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
marketing66%Check
agency66%Check
multicultural66%Check
Marketing Agency66%Check
multicultural marketing66%Check
Multicultural Marketing Agency66%Check
Barú Marketing64%Check
Barú62%Check
cultural intelligence60%Check
Work54%Check
Show more keywords and terms

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