Britax.com - SEO Checker

Overview of the SEO Check
Meta information
59% 
Page quality
34% 
Page structure
97% 
Link structure
82% 
Server
69% 
External factors
84% 
SEO Score
Response time
0.89 s
File size
24.20 kB
Words
95
Media files
1
Number of links
5 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Country Selector
The page title is too short. (151 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
No doctype markup was found.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no
descriptionEmpty
keywordsEmpty
have-i-been-pwned-verificationEmpty
facebook-domain-verificationxq1om2b1wreetvnfw92foyyg8zwpga
rqidd7pDAVodngK0AgAK
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 95 words on this page. Use at least 250 words to provide useful information.
Words from the H1 heading are not used in the page content.
No paragraphs were detected.
5.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
At least one javascript file was found, which is not integrated via HTTPS.
This website uses HTTPS to protect privacy and integrity of the exchanged data.

Media list

URLAlt attributeTitle
/Content/logo_britax.svgBritax logo

Page structure

H1 heading
(Critically important)
Country Selector
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Country Selector
H2 Please choose your country and language
There are too few (5) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (33) on this page.
LinkAttributesAnchor text
https://www.britax.com/Anchor Africa
https://www.britax-roemer.com/External Subdomain English
https://www.britax.com/Anchor Middle East
https://www.britax-roemer.com/External Subdomain Text duplicate English
http://staging-emea-britax.dem...External Subdomain עברית
http://staging-emea-britax.dem...External Subdomain Text duplicate English
https://www.britax.com/Anchor Asia Pacific
http://www.britax.com.au/External Subdomain Text duplicate English
http://www.britax.cn/External Subdomain 普通话
http://www.britax.jp/External Subdomain 日本語
http://www.britax.co.kr/External Subdomain 한국말/조선말
http://www.britax.co.nz/External Subdomain Text duplicate English
http://www.britax.com.sg/External Subdomain Text duplicate English
http://www.britaxthailand.com/External Subdomain ภาษาไทย
https://www.britax.com/Anchor Europe
https://www.britax-roemer.at/External Subdomain Deutsch
https://www.britax-roemer.cz/External Subdomain Čeština
https://www.britax-roemer.dk/External Subdomain Dansk
https://www.britax-roemer.de/External Subdomain Text duplicate Deutsch
https://www.britax-romer.es/External Subdomain Español
https://www.britax-romer.fr/External Subdomain Français
https://www.britax-roemer.it/External Subdomain Italiano
https://www.britax-romer.nl/External Subdomain Nederlands
https://www.britax-romer.no/External Subdomain Norsk
https://www.britax-roemer.pl/External Subdomain Język polski
https://www.britax-romer.pt/External Subdomain Português
https://www.britax-romer.fi/External Subdomain Suomalainen
https://www.britax-romer.se/External Subdomain Svenska
http://staging-emea-britax.dem...External Subdomain Türkçe
http://staging-emea-britax.dem...External Subdomain Text duplicate English
http://staging-emea-britax.dem...External Subdomain українська мова
http://staging-emea-britax.dem...External Subdomain Text duplicate English
https://www.britax-romer.co.uk/External Subdomain Text duplicate English
https://www.britax-roemer.com/External Subdomain Text duplicate English
https://www.britax.com/Anchor Americas
http://www.britax.ca/External Subdomain Text duplicate English
http://us.britax.com/External Subdomain Text duplicate English
http://lat.britax.com/External Subdomain Text duplicate Español

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.britax.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (24 kB).

HTTP Response Header

NameValue
dateSat, 10 May 2025 22:08:21 GMT
content-typetext/html
last-modifiedTue, 08 Oct 2024 12:55:21 GMT
varyAccept-Encoding
x-powered-byASP.NET
cf-cache-statusDYNAMIC
servercloudflare
cf-ray93dcc1339ab47020-CDG
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 28 referring domains.
This page has 131 backlinks.
This page has backlinks from 28 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

<html class="js infinite-scroll" id="ext-gen44">
<head>

    <!-- Global site tag (gtag.js) - Google Analytics -->
    <script async src="https://www.googletagmanager.com/gtag/js?id=UA-59803444-1"></script>
    <script>
        window.dataLayer = window.dataLayer || [];
        function gtag() { dataLayer.push(arguments); }
        gtag('js', new Date());

        gtag('config', 'UA-59803444-1');
    </script>
  <!-- End Google site tag -->

    <meta charset="UTF-8">
    <meta http-equiv="X-UA-Compatible" content="IE=edge">
    <meta name="viewport" content="width=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no">
    <title>Country Selector</title>
    <meta name="description" content=" ">
    <meta name="keywords" content=" ">
	<meta name="have-i-been-pwned-verification" value="221fee80d7ddac7b02937436f665a9e7">
	<!-- Facebook Domain Validation -->
	<meta name="facebook-domain-verification" content="xq1om2b1wreetvnfw92foyyg8zwpga" />
	
    <link rel="stylesheet" href="Content/style.min.css">
    <link type="text/css" href="http://staging-emea-britax.demandware.net/on/demandware.static/Sites-Site/-/-/internal/css/dwux-sf-15.5.css?v=17.1" rel="stylesheet">
    <script src="https://ajax.googleapis.com/ajax/libs/jquery/2.2.4/jquery.min.js" type="text/javascript"></script>
    <script src="https://ajax.googleapis.com/ajax/libs/jqueryui/1.12.1/jquery-ui.min.js" type="text/javascript"></script>
    <script src="Scripts/jquery.validate.min.js" type="text/javascript"></script>
    <script src="http://staging-emea-britax.demandware.net/on/demandware.static/Sites-Britax-EU-Site/-/de_DE/v1512052930308/lib/pikaday.js"></script>
    <script type="text/javascript">
        (function () {
            window.Resources = {

            };
            window.SitePreferences = {};
        }());
    </script>
    <script type="text/javascript">

        (function () {
            window.SessionAttributes = { "SHOW_CAPTCHA": null };
            window.User = { "zip": null, "storeId": null };
        }());
    </script>

    <script type="text/javascript">
if (window.jQuery) {
    jQuery(document).ready(function () {
        $('.hidden').hide();
        if (screen.width < 768) {
            jQuery('#footer').append('<a href="https://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/de_DE/Home-Show" class="full-site-link">View Full Site</a>');
            jQuery('.full-site-link')
                .attr('href', 'https://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/de_DE/Home-FullSite')
                .click(function (e) {
                    e.preventDefault();
                    jQuery.ajax({
                        url: 'https://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/de_DE/Home-FullSite',
                        success: function () {
                            window.location.reload();
                        }
                    });
                }
                );
        }
    });
}
    </script>
    <link type="text/css" href="http://staging-emea-britax.demandware.net/on/demandware.static/Sites-Site/-/-/internal/css/dwux-sf-15.5.css?v=17.1" rel="stylesheet">
    <meta name="rqid" content="d7pDAVodngK0AgAK">
    <!-- Google Analytics 
    <script async src='//www.google-analytics.com/analytics.js'></script>
    <script>
        window.ga = window.ga || function () { (ga.q = ga.q || []).push(arguments) }; ga.l = +new Date;
        ga('create', 'UA-59803444-1', 'auto');
        ga('send', 'pageview');
    </script>
    End Google Analytics -->

</head>
<body class="__js-isdesktop">
    <div id="wrapper" class="page-layout pt_content">
        <header class="page-layout__stripped-header container">
            <div class="row stripped-header-logo">
                <img src="Content/logo_britax.svg" alt="Britax logo" width="140">
            </div>
        </header>
        <main id="main" role="main" class="full-width">
            <div id="browser-check">
                <noscript>
                    <div class="browser-compatibility-alert">
                    <i class="fa fa-exclamation-triangle fa-2x pull-left"></i>
                    <p class="browser-error">Die Javascript-Funktion Ihres Browsers ist deaktiviert. Bitte aktivieren Sie es um die volle Funktionalität dieser Seite zu sehen.</p>
                    </div>
                </noscript>
            </div>
            <div class="main-content">
                <section class="country-selector">
                    <header class="content-header row justify-content-center" style="background-image:url('Content/Country_selection_header.jpg');">
                        <div class="content-header-content col-md-12 align-self-center">
                            <h1 class="content-header-heading">Country Selector</h1>
                            <hr class="content-header-line">
                            <h2 class="content-header-subheading">Please choose your country and language</h2>
                        </div>
                    </header>
                    <div class="container-fluid country-selector-countries">
                        <div class="col-md-12">
                            <div class="row no-gutters" id="country-selector-accordion" aria-multiselectable="true" role="tablist">
                                <div class="col-md-2 offset-md-1">
                                    <div class="accordion-wrapper">
                                        <a class="country-selector-list-heading collapsed" data-toggle="collapse" href="#country-selector-africa">Africa<span class="country-selector-list-heading-icon"></span></a>
                                        <ul class="country-selector-list collapse" id="country-selector-africa">
                                            <li class="country-selector-list-item">
                                                <div class="country">International</div>
                                                <a class="country-selector-list-link" href="https://www.britax-roemer.com" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.com');">English</a>
                                            </li>
                                        </ul>
                                    </div>
                                    <div class="accordion-wrapper">
                                        <a class="country-selector-list-heading collapsed" data-toggle="collapse" href="#country-selector-middle-east">Middle East<span class="country-selector-list-heading-icon"></span></a>
                                        <ul class="country-selector-list collapse" id="country-selector-middle-east">
                                            <li class="country-selector-list-item">
                                                <div class="country">International</div>
                                                <a class="country-selector-list-link" href="https://www.britax-roemer.com" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.com/');">English</a>
                                            </li>
                                            <li class="hidden">
                                                <div class="country">Israel</div>
                                                <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/he_IL/Home-Show">עברית</a>
                                                <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/en_IL/Home-Show">English</a>
                                            </li>
                                        </ul>
                                    </div>
                                </div>
                                <div class="col-md-2">
                                    <a class="country-selector-list-heading collapsed" data-toggle="collapse" href="#country-selector-asia-pacific">Asia Pacific<span class="country-selector-list-heading-icon"></span></a>
                                    <ul class="country-selector-list collapse" id="country-selector-asia-pacific">
                                        <li class="country-selector-list-item">
                                            <div class="country">Australia</div>
                                            <a class="country-selector-list-link" href="http://www.britax.com.au/" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.com.au/');">English</a>
                                        </li>                                        
                                        <li class="country-selector-list-item">
                                            <div class="country">中国 (China)</div>
                                            <a class="country-selector-list-link" href="http://www.britax.cn" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.cn/');">普通话</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">日本(Japan)</div>
                                            <a class="country-selector-list-link" href="http://www.britax.jp" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.jp/');">日本語</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">대한민국(Korea)</div>
                                            <a class="country-selector-list-link" href="http://www.britax.co.kr" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.co.kr/');">한국말/조선말</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">New Zealand</div>
                                            <a class="country-selector-list-link" href="http://www.britax.co.nz" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.nz/');">English</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">Singapore</div>
                                            <a class="country-selector-list-link" href="http://www.britax.com.sg" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.sg/');">English</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">ราชอาณาจักรไทย (Thailand)</div>
                                            <a class="country-selector-list-link" href="http://www.britaxthailand.com" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britaxthailand.com/');">ภาษาไทย</a>
                                        </li>
                                    </ul>
                                </div>
                                <div class="col-md-4">
                                    <a class="country-selector-list-heading collapsed" data-toggle="collapse" href="#country-selector-europe">Europe<span class="country-selector-list-heading-icon"></span></a>
                                    <div class="collapse country-selector-list" id="country-selector-europe">
                                        <div class="row">
                                            <div class="col-md-6">
                                                <ul class="country-selector-list __europe">
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Austria</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.at">Deutsch</a>
                                                    </li>                                                
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Česká republika</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.cz" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.cz');">Čeština</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Danmark</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.dk" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.dk/');">Dansk</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Deutschland</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.de" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax-roemer.de/');">Deutsch</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">España</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.es" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.es/');">Español</a>
                                                   </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">France</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.fr" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.fr/');">Français</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Italy</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.it" target="_self">Italiano</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Nederland</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.nl" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax-romer.nl');">Nederlands</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Norge</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.no" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.no/');">Norsk</a>
                                                    </li>
                                                </ul>
                                            </div>
                                            <div class="col-md-6">
                                                <ul class="country-selector-list __europe">
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Polska</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.pl" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.pl/');">Język polski</a>
                                                    </li>
													<li class="country-selector-list-item">
                                                        <div class="country">Portugal</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.pt" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.pt/');">Português</a>
                                                    </li>
                                                    <!-- <li class="country-selector-list-item">
                                                        <div class="country">Россия</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.ru" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.ru/');">Русский язык</a>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.ru/en" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-roemer.ru/en/');">English</a>
                                                    </li> -->
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Suomi</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.fi" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://https://www.britax-romer.fi/');">Suomalainen</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">Sverige</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.se" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.se/');">Svenska</a>
                                                    </li>
                                                    <li class="hidden">
                                                        <div class="country">Turkey</div>
                                                        <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/tr_TR/Home-Show">Türkçe</a>
                                                        <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/en_TR/Home-Show">English</a>
                                                    </li>
                                                    <li class="hidden">
                                                        <div class="country">Ukraine</div>
                                                        <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/uk_UA/Home-Show">українська мова</a>
                                                        <a class="country-selector-list-link" href="http://staging-emea-britax.demandware.net/on/demandware.store/Sites-Britax-EU-Site/en_UA/Home-Show">English</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">United Kingdom</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-romer.co.uk" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: https://www.britax-romer.co.uk/');">English</a>
                                                    </li>
                                                    <li class="country-selector-list-item">
                                                        <div class="country">International</div>
                                                        <a class="country-selector-list-link" href="https://www.britax-roemer.com" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'https://www.britax-roemer.com/');">English</a>
                                                    </li>
                                                </ul>
                                            </div>
                                        </div>
                                    </div>
                                </div>
                                <div class="col-md-2">
                                    <a class="country-selector-list-heading collapsed" data-toggle="collapse" href="#country-selector-north-america">Americas<span class="country-selector-list-heading-icon"></span></a>
                                    <ul class="country-selector-list collapse" id="country-selector-north-america">
                                        <li class="country-selector-list-item">
                                            <div class="country">Canada</div>
                                            <a class="country-selector-list-link" href="http://www.britax.ca" target="_self" onclick="ga('send', 'event', 'Country Touch/Click', 'Click: http://www.britax.ca/');">English</a>
                                        </li>
                                        <li class="country-selector-list-item">
                                            <div class="country">USA</div>
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