Buffer.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
69% 
Page structure
32% 
Link structure
25% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.10 s
File size
215.40 kB
Words
932
Media files
78
Number of links
73 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Buffer: All-you-need social media toolkit for small businesses
The length of the page title is perfect. (543 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Use Buffer to manage your social media so that you have more time for your business. Join 160,000+ small businesses today.
The length of the meta description is perfect. (775 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://buffer.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
robotsindex,follow
descriptionUse Buffer to manage your social media so that you have more time for your business. Join 160,000+ small businesses today.
next-head-count17
theme-color#ffffff
apple-itunes-appapp-id=490474324, affiliate-data=ct=BufferWebSmartBanner&pt=936146
apple-mobile-web-app-capableyes
p:domain_verifye2e101dca8a3f2dbf1cad5fc55a44da1
ahrefs-site-verificationfdef7c2aefb82aa595787b116d35c8f17424e918f54912839d5581a97c069a2c
langen
twitter:cardsummary_large_image
twitter:site@buffer
twitter:creator@buffer
og:typewebsite
og:localeen_US
og:site_nameBuffer: All-you-need social media toolkit for small businesses
og:titleBuffer: All-you-need social media toolkit for small businesses
og:descriptionUse Buffer to manage your social media so that you have more time for your business. Join 160,000+ small businesses today.
og:urlhttps://buffer.com/
og:imagehttps://buffer.com/static/ogImages/homepage-anz-og.png
og:image:altBuffer: All-you-need social media toolkit for small businesses
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 4 text duplicates on this page:
  • Duplicate 1: For a marketing team with a lot on our plates, Buffer is a crucial too...
  • Duplicate 2: Buffer makes it easy for us to monitor all of our engagement and stren...
This page contains 932 words. That's ok.
24.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.46 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: luis cancel, managing editor
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/homepage/png/hero-2.jpgPlan and publish your content for Instagram, TikTok, Facebook, X (Twitter), Pinterest, and LinkedIn, all from one simple dashboard.
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/reidouse.pngreidouse's company logo
/static/social-proof/png/midmod.mood.pngmidmod.mood's company logo
/static/social-proof/png/anainesurrutia.pnganainesurrutia's company logo
/static/social-proof/png/pdelabaume.pngpdelabaume's company logo
/static/social-proof/png/FolsonGrp.pngFolsonGrp's company logo
/static/social-proof/png/AnglDavd.pngAnglDavd's company logo
/static/social-proof/png/mandhirb.pngmandhirb's company logo
/static/social-proof/png/mattreiners.pngmattreiners's company logo
...ial-proof/png/thegingermanrestaurant.pngthegingermanrestaurant's company logo
/static/social-proof/png/niniefydesigns.pngniniefydesigns's company logo
/static/social-proof/png/matthuesart.pngmatthuesart's company logo
/static/social-proof/png/rhimagery.pngrhimagery's company logo
...c/social-proof/png/onlinemarketinges.pngonlinemarketinges's company logo
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/become.pngbecome's company logo
/static/social-proof/png/authorbetseyk.pngauthorbetseyk's company logo
...-proof/png/akshar-group-technologies.pngakshar group technologies's company logo
/static/social-proof/png/charl3s.doe.pngcharl3s.doe's company logo
/static/social-proof/png/andreobradovic.pngandreobradovic's company logo
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/mentorcruise.pngmentorcruise's company logo
/static/social-proof/png/majestyk-apps.pngmajestyk apps's company logo
/static/social-proof/png/annacmallon.pngannacmallon's company logo
/static/social-proof/png/velocity-juice.pngvelocity juice's company logo
/static/social-proof/png/Cern.pngCern's company logo
/static/social-proof/png/DJMag.pngDJMag's company logo
/static/social-proof/png/CrocsNZ.pngCrocsNZ's company logo
/static/social-proof/png/Imgur.pngImgur's company logo
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/reidouse.pngreidouse's company logo
/static/social-proof/png/midmod.mood.pngmidmod.mood's company logo
/static/social-proof/png/anainesurrutia.pnganainesurrutia's company logo
/static/social-proof/png/pdelabaume.pngpdelabaume's company logo
/static/social-proof/png/FolsonGrp.pngFolsonGrp's company logo
/static/social-proof/png/AnglDavd.pngAnglDavd's company logo
/static/social-proof/png/mandhirb.pngmandhirb's company logo
/static/social-proof/png/mattreiners.pngmattreiners's company logo
...ial-proof/png/thegingermanrestaurant.pngthegingermanrestaurant's company logo
/static/social-proof/png/niniefydesigns.pngniniefydesigns's company logo
/static/social-proof/png/matthuesart.pngmatthuesart's company logo
/static/social-proof/png/rhimagery.pngrhimagery's company logo
...c/social-proof/png/onlinemarketinges.pngonlinemarketinges's company logo
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/become.pngbecome's company logo
/static/social-proof/png/authorbetseyk.pngauthorbetseyk's company logo
...-proof/png/akshar-group-technologies.pngakshar group technologies's company logo
/static/social-proof/png/charl3s.doe.pngcharl3s.doe's company logo
/static/social-proof/png/andreobradovic.pngandreobradovic's company logo
/static/social-proof/png/miajwl.pngmiajwl's company logo
/static/social-proof/png/mentorcruise.pngmentorcruise's company logo
/static/social-proof/png/majestyk-apps.pngmajestyk apps's company logo
/static/social-proof/png/annacmallon.pngannacmallon's company logo
/static/social-proof/png/velocity-juice.pngvelocity juice's company logo
/static/social-proof/png/Cern.pngCern's company logo
/static/social-proof/png/DJMag.pngDJMag's company logo
/static/social-proof/png/CrocsNZ.pngCrocsNZ's company logo
/static/social-proof/png/Imgur.pngImgur's company logo
/static/homepage/png/section-1-b.jpgThumb Stopping Content
/static/homepage/png/section-2.pngThumb Stopping Content
/static/homepage/png/section-3-a.pngThumb Stopping Content
/static/homepage/png/section-4.jpgThumb Stopping Content
...monials/luis-cancel-huckberry-mobile.jpgLuis Cancel, Managing Editor's Photo
...onials/[email protected]Liz Gillis, Digital Marketer's Photo
...c/testimonials/[email protected]Troy Petrunoff, Marketing Manager's Photo
...ials/[email protected]Rodrigo Hyago, Social Media Content Manager's Photo
...monials/[email protected]Joe Loria, Content Manager's Photo
...monials/luis-cancel-huckberry-mobile.jpgLuis Cancel, Managing Editor's Photo
...onials/[email protected]Liz Gillis, Digital Marketer's Photo
...c/testimonials/[email protected]Troy Petrunoff, Marketing Manager's Photo
...ials/[email protected]Rodrigo Hyago, Social Media Content Manager's Photo
...monials/[email protected]Joe Loria, Content Manager's Photo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
/static/ui/[email protected]Logo of Meta Business Partner
.../ui/[email protected]Logo of Pinterest marketing partner
...c/ui/[email protected]Logo of LinkedIn marketing partner

Page structure

H1 heading
(Critically important)
Buffer
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (6 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 42 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Buffer
H2 Grow your audience on social and beyond
H2 Build a following without draining your time
H2 Build a library of content ideas
H2 Grow your following
H2 Halve your workload
H2 Collaboration has never been easier
H2 10 years
H2 140,000
H2 100k+
H2 1.2m+
H2 And we are here to help
H2 140,000+ people like you use Buffer to build their brand on social media every month
H2 Buffer Duplicate text
H3 Create
H3 Publish
H3 Analyze
H3 Engage
H3 Start Page
H3 AI Assistant
H3 Bluesky New!
H3 Facebook
H3 Google Business Profile
H3 Instagram
H3 LinkedIn
H3 Mastodon
H3 Pinterest
H3 Threads
H3 TikTok
H3 YouTube
H3 X (Twitter)
H3 Tools
H3 Channels
H3 An official marketing partner of the industry leaders
H3 Tools Duplicate text
H3 Features
H3 Resources
H3 Transparency
H3 Support
H3 Company
H3 Social media
H3 Policies
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 17 external links on this page.
LinkAttributesAnchor text
https://buffer.com/Buffer
/create?cta=bufferSite-globalN...Create Build and organize a library of content ideas
/publish?cta=bufferSite-global...Publish Plan, collaborate, and publish thumb-stopping content
/analyze?cta=bufferSite-global...Analyze Analyze social media performance and create reports
/engage?cta=bufferSite-globalN...Engage Quickly navigate your comments and engage with your audience
/start-page?cta=bufferSite-glo...Start Page Build a customized landing page in minutes
/ai-assistant?cta=bufferSite-g...AI Assistant Generate ideas, repurpose posts, and rewrite copy in just a click
/bluesky?cta=bufferSite-global...Bluesky New!
/facebook?cta=bufferSite-globa...Facebook
/google-business-profile?cta=b...Google Business Profile
/instagram?cta=bufferSite-glob...Instagram
/linkedin?cta=bufferSite-globa...LinkedIn
/mastodon?cta=bufferSite-globa...Mastodon
/pinterest?cta=bufferSite-glob...Pinterest
/threads?cta=bufferSite-global...Threads
/tiktok?cta=bufferSite-globalN...TikTok
/youtube?cta=bufferSite-global...YouTube
/x?cta=bufferSite-globalNav-ch...X (Twitter)
/pricing?cta=bufferSite-global...Pricing
/resources?cta=bufferSite-glob...Blog
https://login.buffer.com/login...External Subdomain Log in
https://login.buffer.com/signu...External Subdomain Get started now
/create?cta=bufferSite-globalN...Create
/publish?cta=bufferSite-global...Publish
/analyze?cta=bufferSite-global...Analyze
/engage?cta=bufferSite-globalN...Engage
/start-page?cta=bufferSite-glo...Start Page
/ai-assistant?cta=bufferSite-g...AI Assistant
/bluesky?cta=bufferSite-global...Text duplicate Bluesky New!
/facebook?cta=bufferSite-globa...Text duplicate Facebook
/google-business-profile?cta=b...Text duplicate Google Business Profile
/instagram?cta=bufferSite-glob...Text duplicate Instagram
/linkedin?cta=bufferSite-globa...Text duplicate LinkedIn
/mastodon?cta=bufferSite-globa...Text duplicate Mastodon
/pinterest?cta=bufferSite-glob...Text duplicate Pinterest
/threads?cta=bufferSite-global...Text duplicate Threads
/tiktok?cta=bufferSite-globalN...Text duplicate TikTok
/youtube?cta=bufferSite-global...Text duplicate YouTube
/x?cta=bufferSite-globalNav-ch...Text duplicate X (Twitter)
/pricing?cta=bufferSite-global...Text duplicate Pricing
/resources?cta=bufferSite-glob...Text duplicate Blog
https://login.buffer.com/signu...External Subdomain Text duplicate Log in
https://login.buffer.com/signu...External Subdomain Text duplicate Get started now
https://buffer.com/createStart creating
https://buffer.com/growStart growing
https://buffer.com/optimizeStart optimizing
https://buffer.com/collaborateStart collaborating
https://support.buffer.com/?ut...External Subdomain Visit our help center
https://login.buffer.com/signu...External Subdomain Text duplicate Get started now
https://buffer.com/createText duplicate Create
https://buffer.com/publishText duplicate Publish
https://buffer.com/engageText duplicate Engage
https://buffer.com/analyzeText duplicate Analyze
https://buffer.com/collaborateCollaborate
https://buffer.com/ai-assistantText duplicate AI Assistant
https://buffer.com/start-pageText duplicate Start Page
https://buffer.com/extrasIntegrations
https://apps.apple.com/us/app/...External Subdomain iOS App
https://play.google.com/store/...External Subdomain Android App
https://buffer.com/extensionsBrowser Extension
https://buffer.com/resourcesText duplicate Blog
https://buffer.com/libraryContent Library
/social-media-termsSocial Media Terms Glossary
https://buffer.com/free-toolsFree Marketing Tools
/ai-assistant/social-media-pos...AI Social Media Post Generator
https://buffer.com/compareCompare Buffer
https://buffer.com/communityCommunity
https://buffer.com/openOpen Hub
https://buffer.com/metricsTransparent Metrics
/transparent-pricingTransparent Pricing
https://buffer.com/salariesTransparent Salaries
https://suggestions.buffer.com...External Subdomain Product Roadmap
https://support.buffer.com/External Subdomain Help Center
https://status.buffer.com/External Subdomain Status
https://buffer.com/whats-newWhat’s New
https://suggestions.buffer.com/External Subdomain Request a Feature
https://buffer.com/aboutAbout
https://buffer.com/journeyCareers
https://buffer.com/pressPress
https://buffer.com/legalLegal
https://buffer.com/sitemapSitemap
https://buffer.com/Text duplicate Buffer
https://www.instagram.com/bufferExternal Subdomain Text duplicate Instagram
https://www.facebook.com/buffe...External Subdomain Text duplicate Facebook
https://x.com/bufferExternal X
https://www.linkedin.com/compa...External Subdomain Text duplicate LinkedIn
https://www.threads.net/@bufferExternal Subdomain Text duplicate Threads
https://buffer.com/legalPrivacy
https://buffer.com/legalTerms
https://buffer.com/legalSecurity

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://buffer.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.10 seconds.
The file size of the HTML document is fine (215 kB).

HTTP Response Header

NameValue
dateSun, 17 Nov 2024 10:26:56 GMT
content-typetext/html; charset=utf-8
x-frame-optionsSAMEORIGIN
x-dns-prefetch-controloff
strict-transport-securitymax-age=15552000
x-download-optionsnoopen
x-xss-protection1; mode=block
x-powered-byNext.js
cache-controlpublic, max-age=14400
varyAccept-Encoding
cf-cache-statusHIT
age148
last-modifiedSun, 17 Nov 2024 10:24:28 GMT
expiresSun, 17 Nov 2024 14:26:56 GMT
set-cookie255 Characters
server-timingcfCacheStatus;desc="HIT"
x-content-type-optionsnosniff
servercloudflare
cf-ray8e3f068169109753-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 53,715 referring domains.
This page has 5,745,245 backlinks.
This page has backlinks from 33,514 different ip addresses.

Robots.txt

User-agent: *
Disallow: /add
Disallow: /button
Disallow: /ajax
Disallow: /pricing-calculator
Disallow: /free-trial
Disallow: /docs-footer

User-agent: bitlybot
Disallow: /
Sitemap: https://buffer.com/sitemap.xml 
Sitemap: https://buffer.com/resources/sitemap.xml 
Sitemap: https://buffer.com/library/sitemap.xml

Search preview

buffer.com
Buffer: All-you-need social media toolkit for small businesses
Use Buffer to manage your social media so that you have more time for your business. Join 160,000+ small businesses today.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Buffer89%Check
social74%Check
Social Media73%Check
social media so73%Check
Business64%Check
social media toolkit55%Check
time50%Check
marketing47%Check
day46%Check
Marketing Tools46%Check

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