Ama.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
86% 
Page structure
67% 
Link structure
70% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.03 s
File size
110.00 kB
Words
904
Media files
21
Number of links
76 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
American Marketing Association | AMA
The length of the page title is perfect. (347 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
American Marketing Association | AMA - American Marketing Association
The length of the meta description is perfect. (450 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ama.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAmerican Marketing Association | AMA - American Marketing Association
google-site-verificationpKcKH1-n7ve4j9D5KOsRYo0Drry3LbbdLbAWcLNzG88
generatorWooCommerce 8.4.0
parsely-titleAmerican Marketing Association
parsely-linkhttps://www.ama.org
parsely-typeindex
msapplication-TileImagehttps://www.ama.org/wp-content/uploads/2019/04/cropped-android-chrome-256x256.png?fit=270%2C270
article:publisherhttps://www.facebook.com/AmericanMarketing/
article:modified_time2024-06-20T14:47:33+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@ama_marketing
og:localeen_US
og:typewebsite
og:titleAmerican Marketing Association | AMA
og:descriptionThe Essential Community for Marketers The AMA is a community of future marketers and dedicated professionals who work, teach and study in the field.
og:urlhttps://www.ama.org/
og:site_nameAmerican Marketing Association
og:imagehttps://www.ama.org/wp-content/uploads/2023/07/Parissa-Burton.jpg?resize=1024,768

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Page quality

Content
(Critically important)
This page contains 904 words. That's ok.
33.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.55 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: aug
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../assets/images/ama-logo-white-mobile.pngAmerican Marketing Association Logo
...lider_2.png?fit=1600,600&resize=1600,600Group of attendees at AMA's Higher Ed conference putting their hands in the middle of a circle as they prep for a cheer.
...ider_15.png?fit=1600,600&resize=1600,600Group of attendees at an AMA training event working through an exercise at a roundtable.
...lider_9.png?fit=1600,600&resize=1600,600Group of students watching the stage at AMA's ICC event. The students are laughing and enjoying the speaker on stage.
...lider_4.png?fit=1600,600&resize=1600,600Group of women at an AMA event laughing and socializing between sessions.
...lider_3.png?fit=1600,600&resize=1600,600Woman on stage speaking in front of giant AMA letters at one of AMA's conferences. The audience is in the foreground and the photographer is facing the stage.
...ce_Web-Card-620x466-1.jpg?resize=619,465No alt attribute provided
...uploads/2023/12/title.png?resize=486,365No alt attribute provided
...ying-market-structure.jpg?resize=150,150social media engagement
...ural-health-care-post.jpg?resize=150,150No alt attribute provided
...arousal-language-post.jpg?resize=150,150No alt attribute provided
...2023/08/UXODTcourse-1.jpg?resize=150,150No alt attribute provided
...ng-of-AI-in-Marketing.png?resize=150,150A neon colored robot hand reaching out for an equally neon human hand.
...r-ed-cmos-are-leaders.png?resize=150,150No alt attribute provided
...ads/2023/12/nhst-post.jpg?resize=150,150No alt attribute provided
...-card-image-486x365-1.jpg?resize=486,365No alt attribute provided
...6x365-SC-Content-Card.jpg?resize=486,365No alt attribute provided
...ners-AdUnit-486x365-1.jpg?resize=486,365No alt attribute provided
...3/07/Parissa-Burton.jpg?resize=2016,1512No alt attribute provided
.../themes/ama/assets/images/logo-white.pngAmerican Marketing Association
...er/assets/img/PCI_DSS_Validated_dark.pngSecurityMetrics Credit Card Safe

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 31 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 The Essential Community for Marketers
H2 Training to Drive Growth
H2 Shaping Future Leaders
H2 Bringing Marketers Together
H2 Recognizing Marketing Visionaries
H2 Events
H2 Power of AI: Personalize the Customer Experience
H2 Meta Social Media Advertising
H2 Creating Compelling Sales Enablement Content
H2 Social Media Bootcamp (Sept 2024)
H2 Social Media Trends for 2025
H2 News Stand
H2 What is Email Marketing? [An Expert Guide for Beginners]
H2 From Our Partners
H2 The State of Consumer Insights 2024: Strategies for Marketing Success
H2 Personal Branding 101: How to Manage Your Personal Brand
H2 Marketer’s Guide to Audio
H2 Resources
H3 Training
H3 Certification
H3 Academic Journals
H3 Social Media Management Tools to Consider for 2024
H3 Addressing the Rural Health Care Crisis: Pay Doctors to Travel from Urban Areas
H3 AMAZING, INCREDIBLE, SUPERB: How Influencers’ High-Arousal Language Can Boost—Or Hurt—Engagement
H3 How to Create a Killer Social Media Strategy [8 Simple Steps]
H3 Long Road Ahead for Broad Application and Understanding of AI in Marketing
H3 Five Ways Higher Ed CMOs Are Institutional Leaders
H3 Time to Abandon Null Hypothesis Significance Testing? Moving Beyond the Default Approach to Statistical Analysis and Reporting
H4 Professional
H4 Academic
H4 Collegiate
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 21 external links on this page.
LinkAttributesAnchor text
https://www.ama.org/Anchor Skip to Content
https://www.ama.org/Anchor Skip to Footer
https://www.ama.org/Subdomain IMG-ALT American Marketing Association Logo
https://myama.force.com/servic...External Subdomain Login
/ama-member-benefits/?return_u...Subdomain Join AMA
/ama-member-benefits/Subdomain Join the AMA
https://www.ama.org/topics/Subdomain Find learning by topic
/free-for-members/Subdomain Free learning resources for members
/credentialed-learning/Subdomain Credentialed Learning
/ama-corporate-training/Subdomain Training for teams
/training-for-marketing/Subdomain Why learn with the AMA?
/events/?event_type=allSubdomain Events
/marketing-news-home/Subdomain Marketing News
/ama-academic-journals/Subdomain Academic Journals
/topics/white-paper/Subdomain Guides & eBooks
/job-boards-join-our-team/Subdomain Job Boards
https://jobs.ama.org/?_gl=1*hi...External Subdomain Marketing Job Board
https://academicplacement.ama....External Subdomain Academic Job Board
https://www.ama.org/about-ama/Subdomain About AMA
/about-ama-foundation/Subdomain AMA Foundation
/dei-diversity-equity-inclusio...Subdomain Diversity, Equity and Inclusion
/pages/collegiate/Subdomain Collegiate Resources
https://www.ama.org/volunteer/Subdomain Volunteer
https://www.ama.org/awards/Subdomain Awards and Scholarships
https://myama.force.com/s/External Subdomain Get Help
https://mediakit.ama.org/External Subdomain Sponsorship Opportunities
/ama-strategic-partnerships/Subdomain Strategic Partnerships
/ama-member-benefits/Subdomain Explore Membership
/training-for-marketing/New window Subdomain Training
/on-demand-training-for-market...Subdomain On-Demand
https://www.ama.org/volunteer/Subdomain Volunteering
https://www.ama.org/collegiateSubdomain Undergrad Hub
/events/?event_year=0&event_mo...New window Subdomain Text duplicate Events
https://www.ama.org/awards/Subdomain Awards
/collegiate-awards-competitions/Subdomain Undergrad Awards
/job-boards-join-our-team/Subdomain Text duplicate Job Boards
/ways-to-give-to-the-ama-found...Subdomain Make a Contribution
/format/live-online-learning/?...Subdomain Explore Free Learning
https://www.ama.org/volunteer/Subdomain Volunteering With AMA
/training-for-marketing/Subdomain Start learning
/certifications/Subdomain GET STARTED
/ama-academic-journals/Subdomain SEE RESEARCH
/events/training-series/power-...Subdomain Power of AI: Personalize the Customer Experience
/events/virtual-training/meta-...Subdomain Meta Social Media Advertising
/events/training-series/creati...Subdomain Creating Compelling Sales Enablement Content
/events/bootcamp/social-media-...Subdomain Social Media Bootcamp (Sept 2024)
/events/virtual-training/socia...Subdomain Social Media Trends for 2025
https://www.ama.org/eventsSubdomain All Upcoming Events
/marketing-news/what-is-email-...Subdomain What is Email Marketing? [An Expert Guide for Beginners]
/marketing-news/social-media-m...Subdomain Social Media Management Tools to Consider for 2024
/2024/01/09/addressing-the-rur...Subdomain Addressing the Rural Health Care Crisis: Pay Doctors to Travel from Urban Areas
/2024/01/16/amazing-great-supe...Subdomain AMAZING, INCREDIBLE, SUPERB: How Influencers’ High-Arousal Language Can Boost—Or Hurt—Engagement
/marketing-news/social-media-m...Subdomain How to Create a Killer Social Media Strategy [8 Simple Steps]
/marketing-news/long-road-ahea...Subdomain Long Road Ahead for Broad Application and Understanding of AI in Marketing
/marketing-news/five-ways-high...Subdomain Five Ways Higher Ed CMOs Are Institutional Leaders
/2023/12/12/time-to-abandon-nu...Subdomain Time to Abandon Null Hypothesis Significance Testing? Moving Beyond the Default Approach to Statistical Analysis and Reporting
/2024/06/17/the-state-of-consu...Subdomain The State of Consumer Insights 2024: Strategies for Marketing Success
/2024/06/05/personal-branding-...Subdomain Personal Branding 101: How to Manage Your Personal Brand
/2024/05/30/marketers-guide-to...Subdomain Marketer’s Guide to Audio
/how-to-maintain-your-professi...Subdomain Maintaining Your PCM®
https://www.ama.org/toolkits/Subdomain Tools & Templates
https://www.ama.org/volunteer/Subdomain Text duplicate Volunteering
/marketing-news-home/Subdomain Text duplicate Marketing News
/job-boards-join-our-team/New window Subdomain Jobs
https://www.ama.org/about-elmar/Subdomain ELMAR
/events/?event_year=0&event_mo...Subdomain Academic Events
/ama_cohort/sig/Subdomain SIGs
/topics/academic/Subdomain Academic Articles
https://academicplacement.ama....External Subdomain Text duplicate Jobs
/pages/collegiate/Subdomain Collegiate Hub
/collegiate-competitions/Subdomain Competitions
/collegiate-events/Subdomain Collegiate Events
/free-ama-membership-for-gradu...Subdomain Free Graduating Membership
/collegiate-awards-competitions/Subdomain Awards & Scholarships
https://www.linkedin.com/in/pa...External Subdomain LinkedIn
https://www.instagram.com/pari...New window External Subdomain Instagram
https://www.ama.org/Subdomain IMG-ALT American Marketing Association
/ama-member-benefits/?return_u...Subdomain Text duplicate Join AMA
https://www.ama.org/about-ama/Subdomain Text duplicate About AMA
https://myama.force.com/s/cont...External Subdomain Contact Us
https://myama.my.site.com/s/External Subdomain Text duplicate Get Help
https://myama.force.com/s/arti...External Subdomain Terms of Use
https://myama.force.com/s/arti...External Subdomain Privacy Policy
/ama-code-of-conductSubdomain Code of Conduct
https://myama.force.com/s/topi...External Subdomain FAQ
https://mediakit.ama.org/New window External Subdomain Media Kit
https://elearning.ama.org/diwe...External Subdomain Certification Portal
https://www.ama.org/toolkits/Subdomain Toolkits
/job-boards-join-our-team/Subdomain Text duplicate Job Boards
https://marketingresourcedirec...External Subdomain Marketing Services Search
/ama-strategic-partnerships/Subdomain Text duplicate Strategic Partnerships
https://www.ama.org/media/Subdomain Media
https://www.facebook.com/Ameri...New window External Subdomain facebook
https://twitter.com/ama_marketingNew window External twitter
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://www.securitymetrics.co...New window External Subdomain IMG-ALT SecurityMetrics Credit Card Safe
https://myama.force.com/s/arti...External Subdomain You can learn more about our privacy policy here

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ama.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.03 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (110 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 21 Jun 2024 02:29:02 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
content-security-policyframe-ancestors 'none';
x-frame-optionsdeny
link<https://www.ama.org/wp-json/>; rel="https://api.w.org/"
content-encodinggzip
strict-transport-securitymax-age=31536000
cache-controlmax-age=300, must-revalidate
x-rqvie1 111 253 443
accept-rangesbytes
x-cacheHIT
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 11,038 referring domains.
This page has 1,161,527 backlinks.
This page has backlinks from 7,336 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 4606 shares and comments on Facebook.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Disallow: /listings/
Disallow: /wp-content/uploads/
Allow: /wp-admin/admin-ajax.php
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.ama.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

www.ama.org
American Marketing Association | AMA
American Marketing Association | AMA - American Marketing Association

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketing70%Check
Marketing Association66%Check
American Marketing66%Check
American Marketing Association64%Check
Media Marketing58%Check
American56%Check
Email Marketing55%Check
Marketing News55%Check
Marketing Strategy55%Check
Marketing Services53%Check

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