Business.howard.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
47% 
Page structure
41% 
Link structure
95% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.64 s
File size
39.60 kB
Words
450
Media files
21
Number of links
61 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | Howard University School of Business
The length of the page title is perfect. (457 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://business.howard.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 450 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 45.5 words is high.
17.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: excellence in service award recipient
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...t-library/build/img/site-logo-white3.svgHoward Logo
...Dr._Wilbon2.jpg?h=973d309b&itok=Ahvul-vaDr. Wilbon
...howard.edu/files/2023-09/Fortune MBA.jpgFortune MBA
.../Picture1_6.png?h=e95fc175&itok=S1oH-eDiFor Howard News
...-07/HU-MBA1.jpg?h=34bbd072&itok=d2TtU3QjFor Homepage
...ba_founders.jpg?h=34bbd072&itok=QmkCKPK6For Homepage
..._0ez0a00ez09l000007028.png?itok=yaptKAK0For Executive Education Page
....howard.edu/files/2022-02/NYU Update.jpgHUSB Students at NYU
...zuegbunam .jpeg?h=2a479378&itok=QhzctdtHDr. Ikenna Uzuegbunam
...ela Jones .jpeg?h=2a479378&itok=FAXni5jGDr. Angela Jones
...Paul Choi .jpeg?h=2a479378&itok=7lvlKFUlDr. Paul Choi
...ssia Gould.jpeg?h=2a479378&itok=T35fxJY7Melissia Gould
.../HowardU _1.png?h=b763472d&itok=BtnycfGfFor Engagement Page
...22-12/Will.jpeg?h=ffed8f21&itok=oRXhh2sTWilliam
...-12/Blake .jpeg?h=c91f5bad&itok=vDQAybqeBlake
.../HowardU _1.png?h=b763472d&itok=bsWk5Ya-For Engagement Page
...7 Panorama.jpeg?h=c1cdbc5c&itok=wZkcAEc8News
..._0790-Edit.jpeg?h=c1cdbc5c&itok=YvOQ9B-PNews
...f-business.jpeg?h=c1cdbc5c&itok=J7YRADkeNews
...d.edu/files/2021-12/aacsb-accredited.pngAACSB
.../howard_clocktower_logo_white_footer.svgHoward Logo COAS

Page structure

H1 heading
(Critically important)
Homepage
The H1 heading contains the words Homepage! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Homepage
H2 Secondary Navigation
H2 School of Business
H2 Main navigation
H2 Secondary Navigation Duplicate text
H2 Congratulations Class of 2024
H2 Welcome to the Howard University School of Business
H2 Best MBA Programs in 2023
H2 Academic Programs
H2 Howard University Scholarship Fund for Hospitality Leadership
H2 HUSB Spotlight 2023-2024
H2 Dedicated to students first!
H2 School of Business News
H2 Footer Primary
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://business.howard.edu/Anchor Skip to main content
https://howard.edu/accessibili...External Web Accessibility Support
http://howard.edu/External IMG-ALT Howard Logo
/programs/executive-educationSubdomain EMBA
https://businesscas2023.liaiso...External Subdomain Anchor APPLY
/contactCONTACT
/husb-givingSubdomain GIVE
/faculty-staff-portalSubdomain PORTAL
https://business.howard.edu/School of Business
https://business.howard.edu/aboutAbout
A-TITLE About the Howard University School of Business
/about/dean-anthony-d-wilbon-p...Office of The Dean
/about/board-visitorsBoard of Visitors
/about/bottomline-magazineBottomLine Magazine
/about/engaging-husbEngaging with HUSB
/about/faculty-staffFaculty | Staff
/about/husb-mediaHUSB Media
/about/husb-spotlightHUSB Spotlight
/strategic-planSubdomain Strategic Plan
A-TITLE HUSB Strategic Plan
https://forms.office.com/Pages...External Subdomain Alumni Updates
A-TITLE link to submit Alumni updates
/academic-programsPrograms
/programs/undergraduate-programsUndergraduate
/programs/graduateGraduate
/programs/executive-educationExecutive Education
/academic-departmentsDepartments
/departments/department-accoun...Accounting
/departments/finance-internati...Finance & International Business
/departments/information-syste...Information Systems & Supply Chain Management
/departments/managementManagement
/departments/marketingMarketing
/office-student-affairsStudents
/students/undergraduate-academ...Academic Policies
/student-affairs/academic-advi...Advising
/office-student-affairs/21st-c...21st Century Advantage Program
/office-student-affairs/endowe...Endowed Scholarships
/office-student-affairs/execut...Executive Leadership Honors Program
/office-student-affairs/husb-s...HUSB Student Organizations
/students/high-school-summer-e...High School Summer Enrichment Programs
/students/youlead-black-male-i...Black Male Initiative
/centersCenters
/centers/center-accounting-edu...Center for Accounting Education
/centers/center-career-excellenceCenter for Career Excellence
/centers/center-digital-businessCenter for Digital Business
/centers/center-excellence-sup...Center for Excellence in Supply Chain Management
/centers/center-insurance-educ...Center for Insurance Education
/centers/cybersecurity-analyti...Cybersecurity Analytics Center (CAC)
https://financialexcellence.ho...External Subdomain HPS Center for Financial Excellence
A-TITLE new link to HPS Center for Financial Excellence
/hospitality-leadershipMarriott-Sorenson Center for Hospitality Leadership
/centers/pnc-national-center-e...PNC National Center for Entrepreneurship
/centers/small-business-develo...Small Business Development Center
/centers/warner-musicblavatnik...Warner Music|Blavatnik Center for Music Business
/mba-x-conferenceMBA-X Conference
/programs/executive-educationSubdomain Text duplicate EMBA
https://businesscas2023.liaiso...External Subdomain Anchor Text duplicate APPLY
/contactText duplicate CONTACT
/husb-givingSubdomain Text duplicate GIVE
/faculty-staff-portalSubdomain Text duplicate PORTAL
https://fortune.com/education/...External #37 Howard University
/undergraduateSubdomain Text duplicate Undergraduate
IMG-ALT For Howard News
/graduate/howard-mbaSubdomain Master of Business Administration
IMG-ALT For Homepage
/node/651/editSubdomain Specialty Masters
IMG-ALT For Homepage
/executive-education-0Subdomain Text duplicate Executive Education
IMG-ALT For Executive Education Page
/hospitality-scholarshipSubdomain Learn More
/about/husb-spotlightSubdomain Dr. Ikenna Uzuegbunam Excellence in Research Award Recipient
IMG-ALT Dr. Ikenna Uzuegbunam
/about/husb-spotlightSubdomain Dr. Angela Jones Excellence in Teaching Award Recipient
IMG-ALT Dr. Angela Jones
/about/husb-spotlightSubdomain Dr. Paul Choi Excellence in Service Award Recipient
IMG-ALT Dr. Paul Choi
/husb-alumni-spotlightSubdomain Melissia Gould Excellence in Service Award Recipient
IMG-ALT Melissia Gould
/about/husb-spotlightSubdomain Cynthia Cleveland Excellence in Service Award Recipient
IMG-ALT For Engagement Page
/office-student-affairsOffice of Student Affairs
https://www.forbes.com/profile...External Subdomain Congratulations to William (Tre) Clayton! Forbes 30 under 30 December 2022
IMG-ALT William
https://www.forbes.com/profile...External Subdomain Congratulations to Blake Van Putten! Forbes 30 under 30 December 2022
IMG-ALT Blake
https://calendar.howard.edu/ev...External Subdomain School of Business Super Day Career Fair October 4, 2022
IMG-ALT For Engagement Page
https://thedig.howard.edu/all-...External Subdomain Howard University School of Social Work Launches Full-time Online Master of Social Work Program September 29, 2022
IMG-ALT News
https://thedig.howard.edu/all-...External Subdomain Howard School of Business Is Ranked Among Bloomberg Business week’s Best Business Schools of 2022-23 September 22, 2022
IMG-ALT News
https://thedig.howard.edu/all-...External Subdomain Howard Partners with Charles Schwab Foundation to Expand Wealth Management Program August 25, 2022
IMG-ALT News
https://www.facebook.com/Howar...New window External Subdomain Facebook
https://twitter.com/howardhusbNew window External Twitter
https://www.youtube.com/channe...New window External Subdomain Youtube
https://www.linkedin.com/schoo...External Subdomain Linkedin
A-TITLE HUSB Linkedin
https://giving.howard.edu/External Subdomain Giving to Howard
https://admission.howard.edu/External Subdomain Admissions
https://www.aacsb.edu/External Subdomain AACSB Accredited
https://howard.edu/accessibili...External Text duplicate Web Accessibility Support
A-TITLE Web Accessibility Support
http://howard.edu/External IMG-ALT Howard Logo COAS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://business.howard.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.64 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 20 Dec 2024 16:27:17 GMT
content-typetext/html; charset=UTF-8
content-length8029
cache-controlmax-age=900, public
x-drupal-dynamic-cacheHIT
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
last-modifiedFri, 20 Dec 2024 16:15:39 GMT
etag"1734711339-gzip"
content-encodinggzip
x-request-idv-a733b194-beed-11ef-b267-9f19f4e94ed5
x-ah-environmentprod
age697
viavarnish
x-cacheHIT
x-cache-hits8
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 155 referring domains.
This page has 261 backlinks.
This page has backlinks from 148 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Howard74%Check
Business71%Check
Howard University66%Check
School Business65%Check
Howard University School64%Check
Homepage63%Check
School61%Check
University School60%Check
Business News57%Check
Small Business54%Check
Show more keywords and terms

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