Business.nj.gov - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
72% 
Page structure
55% 
Link structure
77% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
56.10 kB
Words
648
Media files
52
Number of links
65 internal / 32 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Business.NJ.gov: Your first stop for doing business in NJ
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
Business.NJ.gov is New Jersey's business-friendly resource providing you with all the information you need to plan, start, operate, and grow your business.
The length of the meta description is perfect. (955 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://business.nj.gov/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified.
The character encoding is not specified in the HTTP header.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBusiness.NJ.gov is New Jersey's business-friendly resource providing you with all the information you need to plan, start, operate, and grow your business.
viewportwidth=device-width, initial-scale=1
google-site-verificationUCGj7i_el5gH7AbSIV4_SFysIk5ARe5TunsYpyXzwGA
facebook-domain-verificationx4ldzjv92f3jx3gahxua9rn4loipgm
langen
twitter:cardsummary_large_image
twitter:titleBusiness.NJ.gov: Your first stop for doing business in NJ
twitter:descriptionBusiness.NJ.gov is New Jersey's business-friendly resource providing you with all the information you need to plan, start, operate, and grow your business.
twitter:imagehttps://cdn.prod.website-files.com/5e31b06cb76b830809358a75/5febab86983879071ee70e87_Graph%20Image%20Opt%202.jpg
og:titleBusiness.NJ.gov: Your first stop for doing business in NJ
og:descriptionBusiness.NJ.gov is New Jersey's business-friendly resource providing you with all the information you need to plan, start, operate, and grow your business.
og:imagehttps://cdn.prod.website-files.com/5e31b06cb76b830809358a75/5febab86983879071ee70e87_Graph%20Image%20Opt%202.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 9.47 words is low.
This page contains 648 words. That's ok.
29.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
33 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...bda0c9479678f060c8237_nj_state_seal_.pngNo alt attribute provided
...358a75/65cbe142ff9fa5164f9efa1d_mail.svgNo alt attribute provided
...75/[email protected]Alert Symbol
...f1bc0_business.NJ.gov-logo-dark-blue.svgHome page logo and link
...e898e9db60d8a874b6_My Account Mobile.svgNo alt attribute provided
...73c443365300a6398d_noun_Alert_428650.svgblue alert triangle
...8a75/65bc378a027300b987498d8c_search.svgsearch
...241710ffb_noun_question mark_3237566.svgQuestion icon
...58a59d15d268fa_My Account Icon White.svgNo alt attribute provided
...7f22add29ec0f_alert-outlineNavigator.svgNo alt attribute provided
...da4345f9e657334ab_alert-outlineAlert.svgNo alt attribute provided
...62deee7f2616429ec0e_Frame 6229Search.svgNo alt attribute provided
...7e2a403748c275_noun_Question_2249812.svgNo alt attribute provided
...7f22add29ec0f_alert-outlineNavigator.svgNo alt attribute provided
...da4345f9e657334ab_alert-outlineAlert.svgNo alt attribute provided
...62deee7f2616429ec0e_Frame 6229Search.svgNo alt attribute provided
...7e2a403748c275_noun_Question_2249812.svgNo alt attribute provided
...62deee7f2616429ec0e_Frame 6229Search.svgNo alt attribute provided
...b6643ba9444dd8_Group 994Carousel (1).pngTry the Navigator to get a calendar of important dates, find funding opportunities, or to register your business.
...7d560c76178d0d_Group 991Carousel (1).pngA female black entrepreneur smiles while registering her business.
...7bd5c2cdfc4c46_Group 990Carousel (1).pngTry the Navigator to get a customized starter guide for you business.
...33ac2caa8223_Group 990Carousel-1 (1).pngThe owner of a New Jersey shop is slicing a pie.
.../6397b6fc0afdf6511685973c_Vector (4).svgNo alt attribute provided
.../6397b6cc8b6e9855aea4170e_Vector (3).svgNo alt attribute provided
.../6397b6c0c1a346ed6e10a635_Vector (2).svgNo alt attribute provided
...7/6241edb84e24e62ac4cb2725_plan_icon.svgNo alt attribute provided
...opic=Plan, Size=Small, Outline=solid.svgNo alt attribute provided
...Topic Icon, Topic=Start, Size=Medium.svgNo alt attribute provided
...pic=Start, Size=Small, Outline=solid.svgNo alt attribute provided
...Operate, Size=Medium, Transparent=No.svgNo alt attribute provided
...c=Operate, Size=Small, Outline=solid.svgNo alt attribute provided
...=Topic Icon, Topic=Grow, Size=Medium.svgNo alt attribute provided
...opic=Grow, Size=Small, Outline=solid.svgNo alt attribute provided
.../6397b6fc0afdf6511685973c_Vector (4).svgNo alt attribute provided
.../6397b6cc8b6e9855aea4170e_Vector (3).svgNo alt attribute provided
.../6397b6c0c1a346ed6e10a635_Vector (2).svgNo alt attribute provided
...0873830ca1c7a160_noun_Warning_936846.svgNo alt attribute provided
...eb472_noun-navigation-4099913-417095.svgNo alt attribute provided
...152f_noun-virus-covid-4018111-417095.svgNo alt attribute provided
...fffcb617e45_noun-help-1334455-417095.svgNo alt attribute provided
...3776c78_noun-business-1338099-417095.svgNo alt attribute provided
...6b835c16358b0b_New_Jersey_state_seal.pngState of New Jersey Seal
...cc6e781614f38e4708_logo-bac-helpline.pngNew Jersey Business Action Center Logo
...5dbe70296946165f8188b_logo-300x114-1.pngNew Jersey Economic Development Authority
...9a2a4189d27f4e1350_new-treasuryseal.webpNew Jersey Department of Treasury
...a75/61e1a442293eac2bf2b26d0a_nj-logo.svgThe Official Logo for the New Jersey Office of Innovation
...dada8b6eed52_icons8-facebook-circled.svgFacebook Link
...8a75/5eaad5147c8ae885b65388e9_github.pngGithub Logo
...881_Twitter_Social_Icon_Circle_Color.pngTwitter Logo
...8a75/5eaad5147c8ae885b65388e9_github.pngGithub Logo
...881_Twitter_Social_Icon_Circle_Color.pngTwitter Logo
.../65c4018ad784773e68383d4d_Vector (1).svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Your first stop for doing business in New Jersey.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Your first stop for doing business in New Jersey.
H1 Plastic Bag Ban Now In Effect
H1 Employer Rate Notices Now Paperless
H1 Public Works Contractors: Certify Your Payroll Records Online
H1 Employers: Please Stay Off "The WALL"
H2 Access Your Personalized Business Information
H2 Access Your Personalized Business Information Duplicate text
H2 We're here for any part of your journey.
H2 Access Your Personalized Business Information Duplicate text
H2 Access Your Personalized Business Information Duplicate text
H2 What's New
H2 For More Support
H2 Brought to you by
H3 Plan
H3 Start
H3 Operate
H3 Grow
H3 Your Business.NJ.gov Account
H3 COVID Business Info
H3 One-on-One Support
H3 Business Newsletter
H3 Office of the Governor
H3 New Jersey Business Action Center
H3 New Jersey Economic Development Authority
H3 Department of the Treasury, State of New Jersey
H3 Office of Innovation
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (32) on this page.

Found links on this page

LinkAttributesAnchor text
https://nj.gov/External Official Site of the State of New Jersey
https://nj.gov/subscribe/External Get Updates
/bags/plastic-ban-lawPlastic Bag Ban Now in Effect: Learn how the law may impact your business.
IMG-ALT Alert Symbol
https://business.nj.gov/?r=0IMG-ALT Home page logo and link
https://navigator.business.nj....External Subdomain No Text
/search-resultsSearch
https://business.nj.gov/planPlan
/pages/create-a-business-planCreate a Business Plan
/pages/choose-a-business-struc...Choose a Business Structure
/pages/select-a-locationSelect a Location
/pages/permits-and-complianceBuilding Permits and ADA Compliance
/pages/leasing-tipsLeasing Tips
/pages/buy-an-existing-businessBuy an Existing Business or Franchise
/pages/finance-your-businessFinance Your Business
/pages/business-supportBusiness Support
/licensing-and-certification-g...Licensing and Certification Guide
https://business.nj.gov/startStart
/starter-kitsStarter Kits
/pages/business-namesBusiness Names
/pages/register-your-businessRegister Your Business
/pages/register-for-taxesRegister for Taxes
/pages/hiring-employeesHiring Employees
/pages/employer-requirementsEmployer Requirements
/pages/trademarksTrademarks, Patents, and Copyrights
/pages/out-of-state-business-r...Out-of-State Business Registration
https://business.nj.gov/operateOperate
/pages/filings-and-accountingTaxes and Annual Report
/pages/business-preparednessBusiness Preparedness
/pages/certificationsMWBE, SBE, VOB and Other Certifications
/pages/manage-employeesManage Employees
/pages/closing-your-businessClosing Your Business
/pages/covid19COVID-19 Workplace Requirements and Funding
/bags/plastic-ban-lawPlastic Ban Resources
https://business.nj.gov/growGrow
https://business.nj.gov/fundingFunding
https://business.nj.gov/fundingText duplicate Funding
https://business.nj.gov/fundingPrepare a Loan Application
https://business.nj.gov/fundingOpen Another Location
https://business.nj.gov/fundingGovernment Contracting
https://business.nj.gov/fundingExporting
https://business.nj.gov/fundingMarket Your Business
https://business.nj.gov/recentUpdates Updates
IMG-ALT blue alert triangle
/search-resultsUpdates
IMG-ALT search
/archived/topicsAll Topics
https://business.nj.gov/recentText duplicate Updates
https://navigator.business.nj....External Subdomain My Account
https://navigator.business.nj....External Subdomain Get Your Personalized Guide
/pages/covid-19-required-workp...COVID-19
https://navigator.business.nj....External Subdomain Text duplicate Get Your Personalized Guide
/pages/covid-19-required-workp...Text duplicate COVID-19
https://navigator.business.nj....External Subdomain IMG-ALT Try the Navigator to get a calendar of important dates, find funding opportunities, or to register your business.
https://navigator.business.nj....External Subdomain IMG-ALT Try the Navigator to get a customized starter guide for you business.
https://navigator.business.nj....New window External Subdomain Get Your Business Starter Kit
https://navigator.business.nj....External Subdomain Register Your Out-of-State Business
https://navigator.business.nj....External Subdomain See Your Tax and Annual Report Deadlines
https://navigator.business.nj....External Subdomain Create Account
https://business.nj.gov/planPlan You have a great idea and want to turn it into a successful business.
https://business.nj.gov/startStart You’ve decided to start a business, and now it's time to legally register it.
https://business.nj.gov/operateOperate Your doors are open and you want to stay in compliance with the State.
https://business.nj.gov/growGrow You are looking to expand your business, find funding, export your goods, or contract with the State.
https://navigator.business.nj....New window External Subdomain Text duplicate Get Your Business Starter Kit
https://navigator.business.nj....External Subdomain Text duplicate Register Your Out-of-State Business
https://navigator.business.nj....External Subdomain Text duplicate See Your Tax and Annual Report Deadlines
https://navigator.business.nj....External Subdomain Text duplicate Create Account
/bags/plastic-ban-lawPlastic Bag Ban Now In Effect Learn how the new law may impact your business...
/recent/employer-rate-notices-...Rules and Regulations Employer Rate Notices Now Paperless August 5, 2024 ...
/recent/public-works-contracto...Rules and Regulations Public Works Contractors: Certify Your Payroll Records Online July 25, 2024 ...
/recent/employers-please-stay-...Rules and Regulations Employers: Please Stay Off "The WALL" January 8, 2024 ...
https://business.nj.gov/recentView All Updates
https://cdn.prod.website-files...External Subdomain Small Business Manual
https://navigator.business.nj....New window External Subdomain Your Business.NJ.gov Account Get a free, personalized step-by-step guide for starting your business in New Jersey.
/archived/covidCOVID Business Info The latest information on COVID related rules and guidelines, financial assistance programs, and other resources.
/newsletter-signupBusiness Newsletter Stay up to date on recently announced programs or regulations likely to affect your business.
https://nj.gov/governor/New window External Office of the Governor
IMG-ALT State of New Jersey Seal
https://www.nj.gov/state/bac/b...New window External Subdomain New Jersey Business Action Center
IMG-ALT New Jersey Business Action Center Logo
https://www.njeda.com/New window External Subdomain New Jersey Economic Development Authority
IMG-ALT New Jersey Economic Development Authority
https://www.state.nj.us/treasury/New window External Subdomain Department of the Treasury, State of New Jersey
IMG-ALT New Jersey Department of Treasury
https://innovation.nj.gov/New window External Subdomain Office of Innovation
IMG-ALT The Official Logo for the New Jersey Office of Innovation
/contact-usContact Us
/privacy-policyTerms & Privacy Policy
/newsletter-signupSign up for our Newsletter
https://innovation.nj.gov/New window External Subdomain Text duplicate Office of Innovation
https://innovation.nj.gov/New window External Subdomain Made with ♥ by the Office of Innovation
https://innovation.nj.gov/New window External Subdomain Text duplicate Office of Innovation
/license-and-copyright-noticeOpen Source Code
https://www.facebook.com/Busin...New window External Subdomain IMG-ALT Facebook Link
https://github.com/newjersey/New window External IMG-ALT Github Logo
https://twitter.com/i/lists/11...New window External IMG-ALT Twitter Logo
/contact-usText duplicate Contact Us
/privacy-policyText duplicate Terms & Privacy Policy
/newsletter-signupText duplicate Sign up for our Newsletter
https://innovation.nj.gov/New window External Subdomain Text duplicate Office of Innovation
/license-and-copyright-noticePowered by Open Source Code
https://github.com/newjersey/New window External Text duplicate IMG-ALT Github Logo
https://twitter.com/i/lists/11...New window External Text duplicate IMG-ALT Twitter Logo
https://business.nj.gov/?r=0English
https://business.nj.gov/esespañol

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://business.nj.gov/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.20 seconds.
The file size of the HTML document is fine (56 kB).

HTTP Response Header

NameValue
content-typetext/html
dateThu, 12 Sep 2024 13:22:05 GMT
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self' https://*.webflow.com http://*.webflow.com http://*.webflow.io http://webflow.com https://webflow.com
x-lambda-id5d69bb0d-36d1-43c8-8179-c1f0f7ef009f
content-encodinggzip
accept-rangesbytes
x-served-bycache-iad-kcgs7200044-IAD
x-cache-hits28
x-timerS1726147326.703893,VS0,VE0
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 5b21c56dde1a436b4b6766d2406627d2.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P4
alt-svch3=":443"; ma=86400
x-amz-cf-idQTCkgXPT2LmqbhErMxxZs135QfL-oySEovC_SQyvETCOEn4-6qYxHA==
age69087
set-cookie157 Characters
x-cdnImperva
x-iinfo12-6848252-6848254 NNNN CT(1 4 0) RT(1726147325286 7) q(0 1 1 0) r(1 2) U12
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,133 referring domains.
This page has 11,188 backlinks.
This page has backlinks from 732 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /search
Disallow: /search-results
Disallow: /bac-resources
Disallow: /bags/vendor-list
Disallow: /navigator

Sitemap: https://businessnj.webflow.io/sitemap.xml

Similar sites

Search preview

business.nj.gov
Business.NJ.gov: Your first stop for doing business in NJ
Business.NJ.gov is New Jersey's business-friendly resource providing you with all the information you need to plan, start, operate, and grow your business.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
business88%Check
gov79%Check
business NJ79%Check
Jersey Business78%Check
New Jersey or73%Check
Doing Business72%Check
grow your business71%Check
New70%Check
Jersey70%Check
New Jersey70%Check
Show more keywords and terms

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