Butlers-winecellar.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
91% 
Link structure
25% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
478.20 kB
Words
1558
Media files
40
Number of links
195 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Butler's Wine Cellar Independent Wine Merchant Brighton
The length of the page title is perfect. (516 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Butler's Wine Cellar Brighton is now in its fourth decade, with a second retail outlet in Brighton’s Kemp Town, mail order and internet sales available for red wine, white wine, rose wine, rare and exclusive wines from all over the world. Listen to our podcast to learn about wine.
The meta description is too long: 1687 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.butlers-winecellar.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionButler's Wine Cellar Brighton is now in its fourth decade, with a second retail outlet in Brighton’s Kemp Town, mail order and internet sales available for red wine, white wine, rose wine, rare and exclusive wines from all over the world. Listen to our podcast to learn about wine.
robotsindex,follow
viewportwidth=device-width,initial-scale=1
theme-color#ffffff
google-site-verificationfPz3ZetafgBNh4n-kpfjwQsOhCJg2pRJNQ9OINJGpNk
shopify-digital-wallet/2860586/digital_wallets/dialog
shopify-checkout-api-token225e996bef1ceee6b0a185b7e3710e98
authorButler's Wine Cellar
langen
twitter:site@butlerswine
twitter:cardsummary
og:urlhttps://www.butlers-winecellar.co.uk/
og:site_nameButler's Wine Cellar
og:typewebsite
og:titleButler's Wine Cellar Independent Wine Merchant Brighton
og:imagehttps://www.butlers-winecellar.co.uk/cdn/shop/files/logo_1200x.png?v=1613507656
og:image:secure_urlhttps://www.butlers-winecellar.co.uk/cdn/shop/files/logo_1200x.png?v=1613507656
og:image:width1200
og:image:height628
og:descriptionButler's Wine Cellar Brighton is now in its fourth decade, with a second retail outlet in Brighton’s Kemp Town, mail order and internet sales available for red wine, white wine, rose wine, rare and exclusive wines from all over the world. Listen to our podcast to learn about wine.
cleartypeon
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 4 text duplicates on this page:
  • Duplicate: Kemp Town Open Wed - Sat - 12-6pm ✓ ✓ Local Delivery Up To £7.99 in 8 ...
This page contains 1558 words. That's ok.
16.9% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 20.95 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 31 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64November Mixed Case 2024 (6 Bottles)
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Red Wine
data:[...] Base64White Wine
data:[...] Base64Rosé Wine
data:[...] Base64Spirits & Liqueurs
data:[...] Base64Rare & Exclusive
data:[...] Base64Fortified Wines
data:[...] Base64Mixed Case
data:[...] Base64Butlers Pantry
data:[...] Base64Staff Favourites
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Wild Flor
data:[...] Base64The Butlers Wine Cellar's 45th Anniversary
data:[...] Base64Sherry Week!
data:[...] Base64Donate to Jyoti for my birthday month

Page structure

H1 heading
(Critically important)
Butler's Wine Cellar
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Butler's Wine Cellar
H2 Country
H2 Shop By Category
H2 New arrivals
H2 we supply
H2 The latest from our blog
H2 Follow us on instagram @BUTLERSWINECELLAR
H2 Country Duplicate text
H2 Country Duplicate text
H2 Search
H3 Plant A Tree ( 1 Order = 1 Tree)
H3 Trading for over 40 yrs
H3 The Butlers Wine Cellar's 45th Anniversary
H3 Sherry Week!
H3 Donate to Jyoti for my birthday month
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
19 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/A-TITLE Butler's Wine Cellar
/account/loginLogin
/cart0 Cart
/Home
/collections/allSubdomain Shop
/pages/search-results-pageSearch & Filter
/pages/about-usAbout
/pages/contact-usContact
/collections/all?page=1&rb_sni...Subdomain Mixed Cases
/collections/wine-tastingSubdomain Wine Tastings
/blogs/newsBlog
/pages/podcastSubdomain Podcast
/pages/helpHelp
/Text duplicate Home
/collections/allSubdomain Text duplicate Shop
/pages/search-results-pageText duplicate Search & Filter
/pages/about-usText duplicate About
/pages/contact-usText duplicate Contact
/collections/all?page=1&rb_sni...Subdomain Text duplicate Mixed Cases
/collections/wine-tastingSubdomain Text duplicate Wine Tastings
/blogs/newsText duplicate Blog
/pages/podcastSubdomain Text duplicate Podcast
/pages/helpText duplicate Help
/account/loginText duplicate Login
/Text duplicate A-TITLE Butler's Wine Cellar
/cartText duplicate 0 Cart
/collections/red-wineRed
/collections/white-wineWhite
/collections/rose-wineRose
/collections/mixed-caseText duplicate Mixed Cases
/collections/vegan-winesVegan
/collections/sustainable-winesSustainable
/collections/sweet-wineSweet
/collections/organic-winesOrganic
/collections/orange-winesOrange
/collections/pet-nat-winesPet Nat
/collections/allSubdomain All Products
/collections/all?page=1&rb_sni...Subdomain All Sparkling Wines
/collections/proseccoProsecco
/collections/champagneChampagne
/collections/cavaCava
/collections/english-sparkling...English
/collections/beerBeers
/collections/ciderCiders
/collections/buy-6-bottles-get...Buy 6 Bottles Get 10% OFF
/collections/bestsellersBest Sellers
/collections/wine-tastingText duplicate Wine Tastings
/collections/new-arrivalsNew Arrivals
/collections/rare-exclusiveRare & Exclusive
/collections/spirits-liqueursSpirits & Liqueurs
/collections/portPort
/collections/sherrySherry
/collections/fortified-wineFortified Wines
/collections/all?page=1&rb_sni...Subdomain Cans
/collections/half-bottlesHalf Bottles
/collections/wine-cansWine Cans
/collections/butlers-pantryButler's Pantry
/collections/staff-favouritesStaff Favourites
/collections/under-10Under £10
/collections/under-15£10 - £15
/collections/under-20£15 - £20
/collections/20-30£20 - £30
/collections/30-50£30 - £50
/collections/50-70£50 - £70
/collections/70-100£70 - £100
/collections/100-200£100 - £200
/collections/200-rare£200 + (Rare)
/pages/podcastNo Text
/products/november-mixed-case-...Sold Out
IMG-ALT November Mixed Case 2024 (6 Bottles)
/products/november-mixed-case-...November Mixed Case 2024 (6 Bottles)
/collections/all?page=1Subdomain Filter All Wines
A-TITLE https://www.butlers-winecellar.co.uk/collections/all?page=1
/pages/search-results-pageSearch All Wines
A-TITLE Search Results
/collections/all?page=1Subdomain Start A Search
/collections/buy-6-bottles-get...Buy 6 Get 10% OFF
/collections/all?page=1&rb_sni...Subdomain Text duplicate Best Sellers
/collections/all?page=1&rb_sni...Subdomain Text duplicate New Arrivals
/collections/all?page=1&rb_pro...Subdomain Red Wine
/collections/all?page=1&rb_pro...Subdomain White Wine
/collections/all?page=1&rb_pro...Subdomain Rose Wine
/collections/all?page=1&rb_pro...Subdomain Beer & Cider
/collections/all?page=1&rb_sni...Subdomain Text duplicate Staff Favourites
/collections/all?page=1&rb_pro...Subdomain Text duplicate Wine Tastings
/collections/all?page=1&rb_dis...Subdomain Sales (10% OFF)
/collections/all?page=1&rb_sni...Subdomain Text duplicate Mixed Cases
/collections/all?page=1&rb_sni...Subdomain Cabernet Sauvignon
/collections/all?page=1&rb_sni...Subdomain Chardonnay
/collections/all?page=1&rb_sni...Subdomain Chenin Blanc
/collections/all?page=1&rb_sni...Subdomain Malbec
/collections/all?page=1&rb_sni...Subdomain Merlot
/collections/all?page=1&rb_sni...Subdomain Pinot Noir
/collections/all?page=1&rb_sni...Subdomain Riesling
/collections/all?page=1&rb_sni...Subdomain Sangiovese
/collections/all?page=1&rb_sni...Subdomain Sauvignon Blanc
/collections/all?page=1&rb_sni...Subdomain Tempranillo
/collections/all?page=1&tab=pr...Subdomain America
/collections/all?page=1&rb_sni...Subdomain Argentina
/collections/all?page=1&rb_sni...Subdomain Australia
/collections/all?page=1&rb_sni...Subdomain Austria
/collections/all?page=1&rb_sni...Subdomain Chile
/collections/all?page=3&rb_sni...Subdomain England
/collections/all?page=1&tab=pr...Subdomain France
/collections/all?page=1&tab=pr...Subdomain Germany
/collections/all?page=1&tab=pr...Subdomain New Zealand
/collections/all?page=1&tab=pr...Subdomain Portugal
/collections/all?page=1&tab=pr...Subdomain South Africa
/collections/all?page=1&tab=pr...Subdomain Spain
/pages/butlers-teamMeet The Team
/pages/shippingShipping Costs & Delivery
/blogs/newsText duplicate Blog
/pages/butlers-wine-cellar-kem...Kemp Town Shop
/pages/diversity-inclusionDiversity & Inclusion
/pages/friends-of-butlersFriends
/pages/stockistsStockists
/pages/sustainablilitySustainability
/pages/sustainable-winesNo Text
/pages/podcastNo Text
/pages/crew-clubNo Text
/collections/red-wineRed Wine View products
/collections/white-wineWhite Wine View products
/collections/rose-wineRosé Wine View products
/collections/spirits-liqueursSpirits & Liqueurs View products
/collections/rare-exclusiveRare & Exclusive View products
/collections/fortified-wineFortified Wines View products
/collections/mixed-caseMixed Case View products
/collections/butlers-pantryButlers Pantry View products
/collections/staff-favouritesStaff Favourites View products
/collections/new-arrivalsNew arrivals
/products/savage-red-syrah-2022No Text
/products/savage-red-syrah-2022Savage Red Syrah 2022
/products/savage-red-syrah-2022Text duplicate Savage Red Syrah 2022
/products/perello-spicy-broad-...No Text
/products/perello-spicy-broad-...Perelló Spicy Broad Beans Habas Picantes 100g Bag
/products/perello-spicy-broad-...Text duplicate Perelló Spicy Broad Beans Habas Picantes 100g Bag
/products/perello-pitted-gorda...No Text
/products/perello-pitted-gorda...Perelló Pitted Gordal Picante Olives 600g
/products/perello-pitted-gorda...Text duplicate Perelló Pitted Gordal Picante Olives 600g
/products/savage-never-been-as...No Text
/products/savage-never-been-as...Savage Never Been Asked To Dance 2023
/products/savage-never-been-as...Text duplicate Savage Never Been Asked To Dance 2023
/products/savage-are-we-there-...No Text
/products/savage-are-we-there-...Savage Are We There Yet 2023
/products/savage-are-we-there-...Text duplicate Savage Are We There Yet 2023
/products/savage-girl-next-doo...No Text
/products/savage-girl-next-doo...Savage Girl Next Door 2023
/products/savage-girl-next-doo...Text duplicate Savage Girl Next Door 2023
/products/savage-white-blend-2023No Text
/products/savage-white-blend-2023Savage White Blend 2023
/products/savage-white-blend-2023Text duplicate Savage White Blend 2023
/products/bodegas-martinez-lac...No Text
/products/bodegas-martinez-lac...Bodegas Martinez Lacuesta Hinia Reserva 2012
/products/bodegas-martinez-lac...Text duplicate Bodegas Martinez Lacuesta Hinia Reserva 2012
/products/champagne-germar-bre...No Text
/products/champagne-germar-bre...Champagne Germar Breton Blanc de Noirs NV Magnum
/products/champagne-germar-bre...Text duplicate Champagne Germar Breton Blanc de Noirs NV Magnum
/products/axiom-mezcal-verde-70clNo Text
/products/axiom-mezcal-verde-70clAxiom Mezcal Verde 70cl
/products/axiom-mezcal-verde-70clText duplicate Axiom Mezcal Verde 70cl
/products/pierre-de-segonzac-p...No Text
/products/pierre-de-segonzac-p...Pierre de Segonzac Premium VS Grande Champagne 1er Cru Cognac
/products/pierre-de-segonzac-p...Text duplicate Pierre de Segonzac Premium VS Grande Champagne 1er Cru Cognac
/products/sibiliana-sensale-or...No Text
/products/sibiliana-sensale-or...Sibiliana Sensale Organic Grillo 2023
/products/sibiliana-sensale-or...Text duplicate Sibiliana Sensale Organic Grillo 2023
/pages/sustainablilityLearn More
/pages/about-usLearn more about Butler's > >
A-TITLE About Butler's Wine Cellar
/pages/about-usLearn more about us
/pages/stockistsNo Text
/pages/stockistsNo Text
/pages/stockistsNo Text
/pages/stockistsIMG-ALT Wild Flor
/blogs/newsThe latest from our blog
/blogs/news/the-butlers-wine-c...IMG-ALT The Butlers Wine Cellar's 45th Anniversary
A-TITLE The Butlers Wine Cellar's 45th Anniversary
/blogs/news/the-butlers-wine-c...Text duplicate The Butlers Wine Cellar's 45th Anniversary
A-TITLE The Butlers Wine Cellar's 45th Anniversary
/blogs/news/the-butlers-wine-c...Trivial anchor text
Read more
/blogs/news/sherry-weekIMG-ALT Sherry Week!
A-TITLE Sherry Week!
/blogs/news/sherry-weekText duplicate Sherry Week!
A-TITLE Sherry Week!
/blogs/news/sherry-weekText duplicate Trivial anchor text
Read more
/blogs/news/donate-to-jyoti-fo...IMG-ALT Donate to Jyoti for my birthday month
A-TITLE Donate to Jyoti for my birthday month
/blogs/news/donate-to-jyoti-fo...Text duplicate Donate to Jyoti for my birthday month
A-TITLE Donate to Jyoti for my birthday month
/blogs/news/donate-to-jyoti-fo...Text duplicate Trivial anchor text
Read more
/pages/sustainablilityText duplicate Sustainability
/collections/vegan-winesVegan Wines
/pages/contact-usText duplicate Contact
/pages/shippingFree shipping over £150
/Anchor Earn Points
https://www.facebook.com/Butle...New window External Subdomain A-TITLE Butler's Wine Cellar on Facebook
https://www.instagram.com/butl...New window External Subdomain A-TITLE Butler's Wine Cellar on Instagram
http://www.pinterest.com/butle...New window External Subdomain A-TITLE Butler's Wine Cellar on Pinterest
https://twitter.com/butlerswineNew window External A-TITLE Butler's Wine Cellar on Twitter
http://www.youtube.com/user/Bu...New window External Subdomain A-TITLE Butler's Wine Cellar on YouTube
/pages/contact-usContact Us
/pages/shippingShipping
/pages/helpFAQ's
/pages/butlers-wine-cellar-kem...Text duplicate Kemp Town Shop
/pages/privacy-policyPrivacy
/pages/terms-of-serviceTerms
/pages/search-results-pageSearch
/Anchor Loyalty
/Text duplicate Butler's Wine Cellar
/pages/privacy-policyNew window privacy policy
A-TITLE Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.butlers-winecellar.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (478 kB).

HTTP Response Header

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External factors

This website has excellent links from other websites.
This page has backlinks from 106 referring domains.
This page has 453 backlinks.
This page has backlinks from 92 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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www.butlers-winecellar.co.uk
Butler's Wine Cellar Independent Wine Merchant Brighton
Butler's Wine Cellar Brighton is now in its fourth decade, with a second retail outlet in Brighton’s Kemp Town, mail order and internet sales available for red wine, white wine, rose wine, rare and exclusive wines from all over the world. Listen to our podcast to learn about wine.

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Wine97%Check
Butler97%Check
Wine Cellar95%Check
Butler's Wine Cellar79%Check
Independent Wine76%Check
Red Wine74%Check
White Wine74%Check
Rose Wine73%Check
Butler's Wine Cellar Independent70%Check
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