Cam.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
87% 
Page structure
95% 
Link structure
12% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.03 s
File size
81.80 kB
Words
558
Media files
24
Number of links
42 internal / 35 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Cambridge
The length of the page title is perfect. (215 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of Cambridge is one of the world’s leading universities, with a rich history of radical thinking dating back to 1209.
The length of the meta description is perfect. (781 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cam.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionThe University of Cambridge is one of the world’s leading universities, with a rich history of radical thinking dating back to 1209.
keywordsuniversity of cambridge, research, learning, cambridge uni, study, university, cambridge university
ratinggeneral
rightsAttribution-NonCommercial-ShareAlike 4.0 International
p:domain_verify48b546924c00b92af29f471e842ab23f
langen
twitter:cardsummary_large_image
twitter:site@cambridge_uni
twitter:site:id33474655
twitter:urlhttps://www.cam.ac.uk/
twitter:titleUniversity of Cambridge
twitter:descriptionThe University of Cambridge is one of the world’s leading universities, with a rich history of radical thinking dating back to 1209.
twitter:imagehttps://www.cam.ac.uk/sites/www.cam.ac.uk/files/styles/content-885x432/public/about-the-university/senatehouse57172580980cb6542b9bb.jpg?itok=CPILK-Jf
twitter:image:width885
twitter:image:height432
twitter:image:altUniversity of Cambridge.
og:typewebsite
og:site_nameUniversity of Cambridge
og:urlhttps://www.cam.ac.uk/
og:titleUniversity of Cambridge
og:street_addressTrinity Lane
og:localityCambridge
og:regionCambridgeshire
og:postal_codeCB2 1TN
og:country_nameUnited Kingdom
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 558 words. That's ok.
30.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.17 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ages/interface/cambridge_university2.svgUniversity of Cambridge
...sics-building-1280x666.jpg?itok=AwnAB86mRay Dolby Centre, Cavendish Laboratory, building.
...-library-books-reading.jpg?itok=FPiNPs4kStudent reading book in library.
...ibrary-books-reading_0.jpg?itok=AYUonEG7No alt attribute provided
...rsity-museums-curating.jpg?itok=os4qPTQ3Woman cleaning museum exhibit.
...ity-museums-curating_0.jpg?itok=i46t4vgBNo alt attribute provided
...rsity-research-climate.jpg?itok=DwgLCP6bResearcher demonstrating.
...ity-research-climate_0.jpg?itok=eJ-9PiLFNo alt attribute provided
...-enterprise-innovation.jpg?itok=gY6Flh22Entrepreneur examines robot innovation.
...nterprise-innovation_0.jpg?itok=u9NrI8U9No alt attribute provided
...ni_-_attenboroug_-_box.png?itok=ygoofJBGDavid Attenborough
..._-_attenboroug_-_box_0.png?itok=-OKkAvrONo alt attribute provided
...-university-sport-club.jpg?itok=CqZ4rNy-Cambridge boxer.
...niversity-sport-club_0.jpg?itok=k6rO8YpQNo alt attribute provided
..._wearing_headscarf_756.jpg?itok=9ecFpGU4No alt attribute provided
.../francesca_gardner_756.jpg?itok=5VprjcZgNo alt attribute provided
...ea-flower-show-378x328.jpg?itok=iD_RprUTNo alt attribute provided
...chris-boardman-378x328.jpg?itok=ay80nxT0No alt attribute provided
...estival-plants-378x328.jpg?itok=DzyVyX22No alt attribute provided
...res-exhibition-378x328.jpg?itok=LfnRqRa-No alt attribute provided
...dge-university-576-324.jpg?itok=pTv5XlCrChrist's College, Cambridge.
...s/interface/university_logo_white-01.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
New era of UK
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 New era of UK
H2 The new treatment improving survival rates for breast cancer patients.
H2 Why Cambridge?
H2 How to apply
H2 News
H2 Events
H2 Student perspectives
H2 Finding postgraduate accommodation at Cambridge
H2 Cambridge on Instagram
H2 Follow us
H3 News - Potential new treatment to tackle commonest form of childhood cancer
H3 Features - Britain’s poetic obsession with the humble lawnmower explained
H3 Awards - Cambridge awarded silver-gilt medal at RHS Chelsea Flower Show debut
H3 Online - Chris Boardman on the three Is: intellect, instinct and incentives: Friday 30 May
H3 Festival - Festival of Plants: Saturday 14 June
H3 Exhibitions - Curious Cures: until Saturday 6 December
H3 University of Cambridge
H3 Study at Cambridge
H3 About the University
H3 Research at Cambridge
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (35) on this page.
LinkAttributesAnchor text
https://www.cam.ac.uk/Anchor Skip to main content
http://www.cam.ac.uk/Subdomain IMG-ALT University of Cambridge
https://search.cam.ac.uk/webExternal Subdomain Search
https://www.undergraduate.stud...External Subdomain Undergraduate study
https://www.postgraduate.study...External Subdomain Postgraduate study
https://www.alumni.cam.ac.uk/?...External Subdomain Alumni
/business-and-enterprise?ucam-...Business and enterprise
https://www.cambridgestudents....External Subdomain Cambridge students
/news?ucam-ref=home-menuNews
A-TITLE News
https://www.cam.ac.uk/jobsSubdomain Jobs
/research?ucam-ref=home-menuResearch
/colleges-and-departments?ucam...Colleges and Departments
https://www.staff.admin.cam.ac...External Subdomain Staff pages
/about-the-university/contact-...Contact Cambridge
/about-the-university?ucam-ref...About the University
/stories/opening-of-ray-dolby-...Subdomain The Ray Dolby Centre, the state-of-the-art new home of Cambridge’s Cavendish Laboratory officially opens
https://www.undergraduate.stud...External Subdomain Learn more
https://www.undergraduate.stud...External Subdomain Find your course
https://www.postgraduate.study...External Subdomain Text duplicate Learn more
https://www.postgraduate.study...External Subdomain Text duplicate Find your course
https://www.undergraduate.stud...External Subdomain Learn more about undergraduate study
https://www.undergraduate.stud...External Subdomain Find your undergraduate course
https://www.postgraduate.study...External Subdomain Learn more about postgraduate study
https://www.postgraduate.study...External Subdomain Find your postgraduate course
/file/the-new-treatment-improv...The new treatment improving survival rates for breast cancer patients.
https://www.undergraduate.stud...External Subdomain Text duplicate Undergraduate study
https://www.postgraduate.study...External Subdomain Text duplicate Postgraduate study
https://www.libraries.cam.ac.u...External Subdomain Libraries
IMG-ALT Student reading book in library.
https://www.museums.cam.ac.uk/...External Subdomain Museums
IMG-ALT Woman cleaning museum exhibit.
/research?ucam-ref=home-linkboxSubdomain Text duplicate Research
IMG-ALT Researcher demonstrating.
/business-and-enterprise?ucam-...Subdomain Text duplicate Business and enterprise
IMG-ALT Entrepreneur examines robot innovation.
https://www.alumni.cam.ac.uk/?...External Subdomain Text duplicate Alumni
IMG-ALT David Attenborough
https://www.sport.cam.ac.uk/?u...External Subdomain Sport
IMG-ALT Cambridge boxer.
/stories/b-all-new-treatmentSubdomain News - Potential new treatment to tackle commonest form of childhood cancer
/stories/lawnmower-poetrySubdomain Features - Britain’s poetic obsession with the humble lawnmower explained
/news/cambridge-awarded-silver...Subdomain Awards - Cambridge awarded silver-gilt medal at RHS Chelsea Flower Show debut
/news?ucam-ref=home-newsSubdomain See more news
https://www.tickettailor.com/e...External Subdomain Online - Chris Boardman on the three Is: intellect, instinct and incentives: Friday 30 May
https://www.botanic.cam.ac.uk/...External Subdomain Festival - Festival of Plants: Saturday 14 June
/stories/curious-cures-exhibitionSubdomain Exhibitions - Curious Cures: until Saturday 6 December
https://www.admin.cam.ac.uk/wh...External Subdomain See more events
/file/finding-postgraduate-acc...Finding postgraduate accommodation at Cambridge
https://www.youtube.com/user/C...External Subdomain YouTube
https://www.instagram.com/camb...External Subdomain IMG-ALT Christ's College, Cambridge.
https://www.instagram.com/camb...External Subdomain Instagram
https://www.cam.ac.uk/facebookSubdomain Facebook
https://www.cam.ac.uk/instagramSubdomain Text duplicate Instagram
https://www.cam.ac.uk/linkedinSubdomain LinkedIn
https://www.cam.ac.uk/tiktokSubdomain Tik Tok
https://www.cam.ac.uk/twitterSubdomain Twitter
https://www.cam.ac.uk/youtubeSubdomain Text duplicate YouTube
http://www.cam.ac.uk/Subdomain Text duplicate University of Cambridge
/about-the-university/contact-...Contact the University
/about-this-site/accessibilityAccessibility statement
https://www.information-compli...External Subdomain Freedom of information
/about-this-site/privacy-polic...Privacy policy and cookies
https://www.governanceandcompl...External Subdomain Statement on Modern Slavery
A-TITLE Modern Slavery Act Transparency Statement
/about-this-site/terms-and-con...Terms and conditions
/university-a-z?ucam-ref=globa...University A-Z
/study-at-cambridge?ucam-ref=g...Study at Cambridge
https://www.undergraduate.stud...External Subdomain Undergraduate
https://www.postgraduate.study...External Subdomain Postgraduate
https://www.ice.cam.ac.uk/?uca...External Subdomain Continuing education
/study-at-cambridge/executive-...Subdomain Executive and professional education
https://www.educ.cam.ac.uk/?uc...External Subdomain Courses in education
/about-the-university?ucam-ref...Text duplicate About the University
/about-the-university/how-the-...How the University and Colleges work
https://www.philanthropy.cam.a...External Subdomain Give to Cambridge
https://www.cam.ac.uk/jobsSubdomain Text duplicate Jobs
https://map.cam.ac.uk/?ucam-re...External Subdomain Maps
/about-the-university/visiting...Visiting the University
https://www.cambridge.org/?uca...External Subdomain Cambridge University Press & Assessment
/research?ucam-ref=global-footerResearch at Cambridge
/research/news?ucam-ref=global...Research news
/research/research-at-cambridg...About research at Cambridge
/public-engagement?ucam-ref=gl...Public engagement
/research/spotlights-on?ucam-r...Spotlight on...

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cam.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.03 seconds.
The file size of the HTML document is fine (82 kB).

HTTP Response Header

NameValue
cache-controlpublic, max-age=900
content-encodinggzip
content-languageen
content-typetext/html; charset=utf-8
etagW/"1748227491-0"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 26 May 2025 02:44:51 GMT
link<https://www.cam.ac.uk/>; rel="canonical",<https://www.cam.ac.uk/>; rel="shortlink"
servernginx
strict-transport-securitymax-age=300
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-frame-optionsSAMEORIGIN
x-pantheon-styx-hostnamestyx-fe1fe2-c-586b647979-kkrt4
x-styx-req-id65950509-39db-11f0-9bde-164f86b22de9
age76
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateMon, 26 May 2025 02:46:07 GMT
x-served-bycache-ams2100089-AMS, cache-fra-etou8220088-FRA, cache-fra-eddf8230058-FRA, cache-fra-eddf8230058-FRA
x-cacheHIT, HIT, MISS, MISS
x-cache-hits9, 2, 0, 0
x-timerS1748227567.218244,VS0,VE5
varyAccept-Encoding, Cookie, Cookie, Cookie
content-length24045
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 8,796 referring domains.
This page has 593,011 backlinks.
This page has backlinks from 6,367 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

Search preview

www.cam.ac.uk
University of Cambridge
The University of Cambridge is one of the world’s leading universities, with a rich history of radical thinking dating back to 1209.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
University70%Check
University Cambridge67%Check
Cambridge65%Check
New56%Check
University Press53%Check
News New50%Check
new treatment49%Check
world46%Check
new treatment improving survival46%Check
Research News45%Check

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