Cardfactory.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
70% 
Page quality
65% 
Page structure
71% 
Link structure
77% 
Server
96% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
578.50 kB
Words
556
Media files
22
Number of links
92 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome To Card Factory | Cards, Gifts & Party Supplies
The title contains the word Welcome To! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
Card Factory
The meta description is too short. (80 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cardfactory.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCard Factory
robotsindex,follow
msapplication-confignone
msapplication-TileColor#005bbb
msapplication-TileImage/on/demandware.static/Sites-cardfactory-UK-Site/-/default/dwcffd02fe/images/favicons/mstile.png
theme-color#005bbb
google-site-verificationfBuYzzvBPqXbUeCsmKYIU20HUlByWjN-POST5O4n78k
facebook-domain-verificationbf0s3ryl64loji861m2mqq3u0s91yc
langen-gb
og:urlhttps://www.cardfactory.co.uk/
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: View our privacy policy to understand how we process your personal dat...
This page contains 556 words. That's ok.
27.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.71 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (578.5 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (12). We recommend using a maximum of 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../dw2a075a2c/images/header/logo-title.svgCardFactory
...n/CF_Logo_Strapline_Pantone_Yellow_C.svgcelebrate all life's moments
...075a2c/images/header/logo-title-blue.svgCardFactory
...3d38791/images/header/logo-text-blue.svgquality and value for all life's moments
...bsite2025-14thApril2025Birthday-min.webpBirthday cards and gifts from £1.99Birthday cards and gifts from £1.99
...bsite2025-12thMay2025NewWedding-min.webpThe image shows a collection of wedding-themed items arranged on a pink surface. There are two white mugs with The image shows a collection of wedding-themed items arranged on a pink surface. There are two white mugs with
...Website2025-12thMay2025NewParty-min.webp'The image shows a collection of pastel-colored party supplies, including scalloped-edge plates, cupcake liners, and a party hat. The items are decorated with small floral patterns and gold trim. There are also various cupcakes and macarons placed on the plates. In the top left corner, there is a green circle with the text 'Hello, I'm new' in white and yellow.''The image shows a collection of pastel-colored party supplies, including scalloped-edge plates, cupcake liners, and a party hat. The items are decorated with small floral patterns and gold trim. There are also various cupcakes and macarons placed on the plates. In the top left corner, there is a green circle with the text 'Hello, I'm new' in white and yellow.'
...bsite2025-12thMay2025StitchShop-min.webpThe image shows a themed party setup featuring the character Stitch from Disney's The image shows a themed party setup featuring the character Stitch from Disney's
...ointments/BalloonsCLPBannerNEW2-min.webpClick, inflate & collect
...25-HomepageAssetCards-2025-HTML-min.webpShop cards
...HomepageAssetBalloons-2025-HTML-min.webpShop balloons
...25-HomepageAssetParty-2025-HTML-min.webpShop party
...25-HomepageAssetGifts-2025-HTML-min.webpShop gifts
...-Website2023-HomepageAsset-2023-July.jpgDates not to be missed this month!
...Website2023-HomepageAsset-2023-July2.jpgDates not to be missed this month!
...a8f88db9/images/clp/App/AppBadge-min.pngiOS Badge
.../images/clp/App/google-play-badgenew.pngGoogle Play Badge
...a8f88db9/images/clp/App/AppBadge-min.pngiOS Badge
.../images/clp/App/google-play-badgenew.pngGoogle Play Badge
...t/dw96a0e860/images/footer/macmillan.svgWe are macmillanWe are macmillan
...dw83f21c9a/images/footer/logo-footer.svgCard FactoryCard Factory
...075a2c/images/header/logo-title-blue.svgCard FactoryCard Factory

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Make every Birthday pop!
H2 Celebrate the newlyweds!
H2 Trending categories
H2 Click, inflate & collect
H2 Shop our everyday favourites
H2 Celebrate all life’s moments
H2 Celebrate all life’s moments with cardfactory
H3 Find a store
H3 Find a store Duplicate text
H3 Make shopping easier
H3 Download our app
H3 Download our app Duplicate text
H3 Need some help? Need some help?
H3 About cardfactory About cardfactory
H3 More information More Information
H5 Added to basket
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.cardfactory.co.uk/Anchor Skip to main content
https://www.cardfactory.co.uk/Anchor Skip to footer content
/storefinder/Find a Store
/personalised-cards/Subdomain Personalised cards from £1.99!
/personalised-cards/Subdomain Text duplicate Personalised cards from £1.99!
/login/Subdomain Log In
/login/?action=registerSubdomain Register
https://www.cardfactory.co.uk/IMG-ALT CardFactory
A-TITLE Card Factory Home
/events/?rurl=eventCalendarEvents
/basket/Subdomain 0 Basket
A-TITLE Cart 0 Items
/cards/Cards
/gifts/Gifts
/gift-wrap/Gift Wrap
/balloons/Balloons
/party/Party
/birthday/Birthday
/fathers-day/Father's Day
/storefinder/Text duplicate Find a Store
/events/Text duplicate Events
/login/Subdomain Text duplicate Log In
/login/?action=registerSubdomain Text duplicate Register
/birthday/birthday-cards/Subdomain Shop Birthday cards
/birthday/birthday-gifts/Subdomain Shop Birthday gifts
/cards/celebration-cards/weddi...Subdomain Shop wedding cards
A-TITLE Click here to shop wedding cards
/gifts/shop-by-occasion/weddin...Subdomain Shop wedding gifts
A-TITLE Click here to shop wedding gifts
/party/party-selection/brand-new/Subdomain Shop new party
IMG-ALT 'The image shows a collection of pastel-colored party supplies, including scalloped-edge plates, cupcake liners, and a party hat. The items are decorated wit...
/shop-all-licensed/shop-all-st...Subdomain Shop Lilo & Stitch
IMG-ALT The image shows a themed party setup featuring the character Stitch from Disney's
/cards/celebration-cards/birth...Subdomain Birthday cards
/cards/ideas-and-inspiration/p...Subdomain Photo cards
/gifts/shop-by-occasion/birthd...Subdomain Birthday gifts
/fathers-day/fathers-day-cards/Subdomain Father's Day cards
/balloons/shop-by-occasion/bir...Subdomain Birthday balloons
/balloons/shop-by-type/number-...Subdomain Number balloons
/balloons/helium-and-accessori...Subdomain Helium
/party/shop-by-occasion/baby-s...Subdomain Baby shower
/party/shop-by-occasion/hen-pa...Subdomain Hen party
/cards/occasion-cards/retireme...Subdomain Retirement cards
/gifts/shop-by-type/chocolate-...Subdomain Chocolate & sweets
/gifts/shop-by-type/soft-toys/Subdomain Soft toys
/balloons/click-inflate-and-co...Subdomain IMG-ALT Click, inflate & collect
/balloons/click-inflate-and-co...Subdomain Find out more
/cards/Subdomain Shop cards
IMG-ALT Shop cards
/balloons/Subdomain Shop balloons
IMG-ALT Shop balloons
/party/Subdomain Shop party
IMG-ALT Shop party
/gifts/Subdomain Shop gifts
IMG-ALT Shop gifts
/gifts/shop-by-type/notebooks/Subdomain 12th May - National stationery week
/cards/occasion-cards/mental-h...Subdomain 12th May - Mental Health awareness week
/gifts/shop-by-type/alcohol/sh...Subdomain 17th May - World Whiskey Day
/personalised-cards/Subdomain personalised cards
/gifts/shop-all-gifts/Subdomain gifts
/balloons/Subdomain balloons
/gift-wrap/Subdomain gift wrap
/party/Subdomain party supplies
/click-and-collect/Subdomain Click & Collect service
/birthday/Subdomain birthdays
/wedding/Subdomain weddings
/anniversary/Subdomain anniversaries
/new-baby-cards-and-gifts/Subdomain new baby
/offer-terms.htmlSubdomain Trivial anchor text
here
/privacypolicy.htmlNew window Subdomain privacy policy
/terms.htmlNew window Subdomain Terms & conditions
https://www.cardfactory.co.uk/Continue Shopping
/privacypolicy.htmlNew window Subdomain Text duplicate privacy policy
/terms.htmlNew window Subdomain Text duplicate Terms & conditions
/storefinder/Subdomain Find a store
/storefinder/Subdomain Find a store Find a store
/login/?action=registerSubdomain Create an Account
A-TITLE Create an account
/login/Subdomain Log in to your Account
A-TITLE Log in to your account
/events/Subdomain Reminder Service
A-TITLE Reminder service
https://apps.apple.com/gb/app/...External Subdomain IMG-ALT iOS Badge
https://play.google.com/store/...External Subdomain IMG-ALT Google Play Badge
https://apps.apple.com/gb/app/...External Subdomain Text duplicate IMG-ALT iOS Badge
https://play.google.com/store/...External Subdomain Text duplicate IMG-ALT Google Play Badge
/on/demandware.store/Sites-car...Subdomain Check Order Status
A-TITLE Check order status
/contactus.htmlSubdomain Contact Us
A-TITLE Contact us
/deliverydetails.htmlSubdomain Our Delivery Information
A-TITLE Our delivery information
/click-and-collect/Subdomain Click & Collect Information
A-TITLE Click & Collect
/balloons/click-inflate-and-co...Subdomain Text duplicate Click, inflate & collect
A-TITLE Click, inflate & collect
/just-eat-partnership/Subdomain Just Eat Partnership
A-TITLE Just Eat Partnership
/faq.htmlSubdomain Anchor FAQs
A-TITLE FAQs
/balloons-information-page.htmlSubdomain Balloon Information
A-TITLE Offer Terms & Conditions
/offer-terms.htmlSubdomain *Offer Terms & Conditions
A-TITLE Offer Terms & Conditions
/student-discount.htmlSubdomain Student & Graduate Discount
A-TITLE Student & Graduate Discount
/about-us/aboutus.htmlSubdomain About Us
A-TITLE About us
https://www.cardfactoryinvesto...New window External Subdomain Corporate Information
A-TITLE Corporate information
https://www.cardfactoryinvesto...New window External Subdomain Work for Us
A-TITLE Work for us
/gp-privacy-policy/Subdomain Getting Personal Privacy Notice
A-TITLE Getting Personal Privacy Policy
/gp-tandcs/Subdomain Getting Personal Terms and Conditions
A-TITLE Getting Personal Terms and Conditions
/on/demandware.static/-/Librar...New window Subdomain Modern Slavery Act
A-TITLE Modern slavery act
/gendergapreports.htmlSubdomain Gender Pay Gap Reports
A-TITLE Gender pay gap reports
/macmillan.htmlSubdomain Macmillan Cancer Support
A-TITLE Macmillan Cancer Support
https://www.cardfactoryinvesto...New window External Subdomain Card Factory Foundation
A-TITLE cardfactory Foundation
/product-recall.htmlSubdomain Product Recall
A-TITLE Product Recall
/sitemaps/Subdomain Sitemap
A-TITLE Sitemap
/macmillan.htmlSubdomain IMG-ALT We are macmillan
A-TITLE Macmillan cancer support
/privacypolicy.htmlSubdomain Privacy Policy
A-TITLE Privacy Policy
/terms.htmlSubdomain Terms & Conditions
A-TITLE Terms & Conditions
/offer-terms.htmlSubdomain Offer T&Cs
A-TITLE Offer T&Cs
/cookiepolicy.htmlSubdomain Cookie Policy
A-TITLE Cookie Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cardfactory.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (579 kB).
The page response time is excellent with 0.38 seconds.

HTTP Response Header

NameValue
content-typetext/html;charset=UTF-8
dateSun, 18 May 2025 06:50:42 GMT
cf-cache-statusDYNAMIC
cf-ray94196bfd6d2dd08b-CDG
set-cookie129 Characters
accept-rangesbytes
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self'
x-dw-request-base-idqKosei-OKGgBAAB_
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expiresThu, 01 Dec 1994 16:00:00 GMT
varyaccept-encoding
content-encodinggzip
x-cacheMiss from cloudfront
via1.1 e4f83d72be7853fbcceb590827a5b68a.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P11
alt-svch3=":443"; ma=86400
x-amz-cf-idoSYtVsiIIYwkakgoNTDYp06iR2Q9xgvZXCmG8NEXOnaolJQxtFhJbQ==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 555 referring domains.
This page has 11,365 backlinks.
This page has backlinks from 427 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Sitemap: https://www.cardfactory.co.uk/sitemap_index.xml
Disallow: /write-review.htm*
Disallow: /search

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Card Factory86%Check
cardfactory58%Check
cards56%Check
Gifts56%Check
Party55%Check
Party Supplies55%Check
Day53%Check
Birthday Gifts53%Check
Birthday Cards53%Check
Shop Gifts53%Check
Show more keywords and terms

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Cookie Policy

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