Cardiff.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
90% 
Page quality
74% 
Page structure
61% 
Link structure
52% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
141.60 kB
Words
949
Media files
14
Number of links
212 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cardiff University
The page title is too short. (156 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Cardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
The length of the meta description is perfect. (995 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The Doctype markup is not in the first line of your HTML document. There must be no white spaces before the doctype markup.
The doctype HTML 5 is set correctly.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
google-site-verificationsskUfK5GnhYhY5v4MReITJYvv-3-Z9qDch6Xa05Bsdk
msvalidate.018202EF7B9D1B055900B9FD2A3EFA17FE
facebook-domain-verification0yfrwk5v6si4to0u1d2j0mkgelz8uf
groups11669,70069
teaserCardiff University is in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
schemapage
schoolsEmpty
memsource.importedversionEmpty
langen
twitter:cardsummary
twitter:site@cardiffuni
twitter:dnton
og:titleCardiff University
og:descriptionCardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.
og:imageEmpty
og:site_nameCardiff University
og:typearticle
og:urlhttps://www.cardiff.ac.uk
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 949 words. That's ok.
29.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ng?w=480&h=300&auto=format&fit=crop&q=20No alt attribute provided
...ng?w=570&h=321&fit=crop&q=60&auto=formatNo alt attribute provided
...ng?w=570&h=321&fit=crop&q=60&auto=formatNo alt attribute provided
...?auto=format&fit=crop&q=60&w=1920&h=1080No alt attribute provided
...pg?w=531&h=299&q=90&auto=format&fit=crop Learning together
...pg?w=531&h=299&q=90&auto=format&fit=crop Research with impact
...ng?w=531&h=299&q=90&auto=format&fit=crop Engaging for change
...?auto=format&fit=crop&q=60&w=1920&h=1080No alt attribute provided
...pg?w=570&h=321&fit=crop&q=60&auto=formatTwo women wearing graduation gowns
...ng?w=570&h=321&fit=crop&q=60&auto=formatAerial photograph of the River Wye surrounded by farmland.
...ng?w=570&h=321&fit=crop&q=60&auto=formatA hand holding a phone displaying Whatsapp
...ng?w=570&h=321&fit=crop&q=60&auto=formatA family sitting on a sofa
data:[...] Base64QAA checks how UK universities, colleges and other providers maintain the standard of their higher education provision. Read this institution's latest review report. The QAA diamond logo and 'QAA' are registered trademarks of the Quality Assurance Agency for Higher Education.
data:[...] Base64Russell Group

Page structure

H1 heading
(Critically important)
Website homepage
Too many H1 headings
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Website homepage
H1 Together, we can
H1 A warm welcome awaits
H1 A new strategy, for a new future
H1 Sharing experiences and empowering each other
H1 Focus on phosphate not a “silver-bullet” for River Wye’s water quality problems, report finds
H1 How WhatsApp can help with prostate cancer detection and diagnosis
H1 Shared Parental Leave fails to deliver for dads
H2 Find your course
H2 Find your course Duplicate text
H2 Undergraduate Open Day
H2 Amazing things happen here
H2 95%
H2 2nd
H2 £600m
H2 90%
H2 Individually unique, collectively brilliant
H2 News
H2 Where to next?
H2 The University
H2 Our facilities
H2 Connect with us
H2 Quick links
H3 Learning together
H3 Research with impact
H3 Engaging for change
Some anchor texts are used more than once.
12 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.
LinkAttributesAnchor text
https://www.cardiff.ac.uk/Anchor Skip to main content
/teaching-excellenceSubdomain Teaching excellence
https://www.cardiff.ac.uk/alumniSubdomain Alumni
https://www.cardiff.ac.uk/donateSubdomain Donate
https://www.cardiff.ac.uk/newsSubdomain News
/community/eventsSubdomain Events
https://www.cardiff.ac.uk/searchSubdomain Search the website
https://www.cardiff.ac.uk/Subdomain No Text
https://www.cardiff.ac.uk/studySubdomain Study
/study/undergraduateSubdomain Undergraduate
/study/undergraduate/subjectsSubdomain Explore subjects
/study/undergraduate/coursesSubdomain Courses
/study/undergraduate/why-study...Subdomain Why study with us?
/study/undergraduate/applyingSubdomain Applying
/study/undergraduate/fundingSubdomain Funding
/study/undergraduate/tuition-feesSubdomain Tuition fees
/study/undergraduate/meet-our-...Subdomain Meet our student bloggers
/study/undergraduate/prospectusSubdomain Prospectus
/study/undergraduate/parents-a...Subdomain Parents and supporters
/study/undergraduate/teachers-...Subdomain Teachers and careers advisers
/study/postgraduateSubdomain Postgraduate
/study/postgraduate/subjectsSubdomain Text duplicate Explore subjects
/study/postgraduate/why-study-...Subdomain Text duplicate Why study with us?
/study/postgraduate/taughtSubdomain Taught courses
/study/postgraduate/researchSubdomain Postgraduate research
/study/postgraduate/fundingSubdomain Text duplicate Funding
/study/postgraduate/tuition-feesSubdomain Text duplicate Tuition fees
/study/postgraduate/prospectusSubdomain Text duplicate Prospectus
/study/postgraduate/applyingSubdomain Text duplicate Applying
/study/internationalSubdomain International
/study/international/your-countrySubdomain Your country
/study/international/global-ev...Subdomain Global events
/study/international/funding-a...Subdomain Funding and fees
/study/international/english-l...Subdomain English language requirements
/study/international/english-l...Subdomain English language programmes
/study/international/foundatio...Subdomain Foundation and pre-master's programmes
/study/international/european-...Subdomain European Exchange
/study/international/study-abr...Subdomain Study abroad in Cardiff
/study/international/post-stud...Subdomain Graduate visa route
/study/international/internati...Subdomain Text duplicate Prospectus
/study/international/career-su...Subdomain Career support for international students
/study/international/education...Subdomain Educational advisors
/study/open-days-and-visitsSubdomain Open Days and visits
/study/student-lifeSubdomain Student life
/study/accommodationSubdomain Accommodation
/part-time-courses-for-adultsSubdomain Part-time courses for adults
/professional-developmentSubdomain Professional Development
/study/short-online-coursesSubdomain Short online courses
/help/contact-usSubdomain Contact us
/researchSubdomain Research
/research/exploreSubdomain Explore
/research/explore/research-topicsSubdomain Research topics
/research/explore/research-unitsSubdomain Find a research unit
/research/explore/academic-pub...Subdomain Academic publications
/research/explore/institutesSubdomain Institutes
/research/explore/research-net...Subdomain Research Networks
/research/explore/research-fac...Subdomain Research facilities
/research/impact-and-innovationSubdomain Innovation and impact
/research/impact-and-innovatio...Subdomain Research impact
/research/impact-and-innovatio...Subdomain Honours and accolades
/research/impact-and-innovatio...Subdomain Our innovators
/research/impact-and-innovatio...Subdomain Strategic alliances
/research/impact-and-innovatio...Subdomain Quality and performance
/research/impact-and-innovatio...Subdomain Informing Policy webinar series
/research/our-research-environ...Subdomain Our research environment
/research/our-research-environ...Subdomain Supporting researchers
/research/our-research-environ...Subdomain Working collaboratively
/research/our-research-environ...Subdomain Integrity and ethics
/research/our-research-environ...Subdomain Funding and awards
/research/news-featuresSubdomain News and features
/work-with-usSubdomain Work with us
/work-with-us/why-work-with-usSubdomain Why work with us?
/work-with-us/why-work-with-us...Subdomain Who we work with
/work-with-us/why-work-with-us...Subdomain For suppliers
/work-with-us/why-work-with-us...Subdomain Strategic direction
/work-with-us/why-work-with-us...Subdomain Text duplicate Contact us
/work-with-us/why-work-with-us...Subdomain Offer a discount to our staff
/work-with-us/use-our-expertiseSubdomain Use our expertise
/work-with-us/use-our-expertis...Subdomain Business consultancy
/work-with-us/use-our-expertis...Subdomain Funded opportunities
/work-with-us/use-our-expertis...Subdomain License our research findings
/work-with-us/use-our-expertis...Subdomain Knowledge exchange
/work-with-us/use-our-expertis...Subdomain Advertise a civic engagement opportunity
/work-with-us/develop-your-wor...Subdomain Develop your workforce
/work-with-us/develop-your-wor...Subdomain Professional development opportunities
/work-with-us/develop-your-wor...Subdomain Recruit our students and graduates
/work-with-us/develop-your-wor...Subdomain Knowledge Transfer Partnerships
/work-with-us/develop-your-wor...Subdomain KESS 2
/work-with-us/facilitiesSubdomain Facilities
/work-with-us/networking-and-e...Subdomain Networking and events
/work-with-us/newsSubdomain Business news
/communitySubdomain Community
/community/supporting-our-comm...Subdomain Our ambition
/community/supporting-our-comm...Subdomain Embracing community engagement
/community/supporting-our-comm...Subdomain Building Wales' skills for the future
/community/supporting-our-comm...Subdomain Leading Wales' green recovery
/community/supporting-our-comm...Subdomain Promoting Welsh language and culture
/community/our-local-community...Subdomain Community projects
/community/our-local-community...Subdomain Hands-on archaeology in Caerau and Ely
/community/our-local-community...Subdomain Green social prescribing
/community/our-local-community...Subdomain Funding for pilot projects
/community/our-local-community...Subdomain Community Gateway
/community/our-local-community...Subdomain Pharmabees
/community/our-local-community...Subdomain Children's University
/community/our-local-community...Subdomain Our impact
/community/supporting-learning...Subdomain Supporting young people
/community/supporting-learning...Subdomain Helping young people reach their potential
/community/supporting-learning...Subdomain Educational resources and activities for teachers, schools and colleges
/community/supporting-learning...Subdomain Our priority groups
/community/eventsSubdomain Text duplicate Events
/community/use-our-facilitiesSubdomain Use our facilities
/community/volunteer-for-researchSubdomain Take part in research
/community/fundraise-for-our-r...Subdomain Fundraise for our research
https://www.cardiff.ac.uk/globalSubdomain Global
/global/global-partnershipsSubdomain Global partnerships
/global/global-partnerships/xi...Subdomain Xiamen University
/global/global-partnerships/un...Subdomain Universidade Estadual de Campinas
/global/global-partnerships/be...Subdomain Beijing Normal University
/global/global-partnerships/wa...Subdomain University of Waikato - Te Whare Wãnanga o Waikato
/global/global-partnerships/un...Subdomain University of Bremen
/global/global-partnerships/ou...Subdomain University of Wyoming
/global/global-partnerships/un...Subdomain University of Illinois System
/global/global-partnerships/ou...Subdomain Dalian University of Technology
/global/global-partnerships/un...Subdomain University of Namibia
/global/global-partnerships/da...Subdomain Danau Girang Field Centre
/global/global-partnerships/co...Subdomain Cardiff Confucius Institute
/global/global-partnerships/ex...Subdomain Exchange partners
/global/global-researchSubdomain Global research
/global/meet-our-peopleSubdomain Meet our people
/global/international-studentsSubdomain International students
https://www.cardiff.ac.uk/aboutSubdomain About
/about/our-profileSubdomain Our profile
/about/our-profile/strategySubdomain Our strategy
/about/our-profile/who-we-areSubdomain Who we are
/about/our-profile/our-economi...Subdomain Our social, economic and cultural impact
/about/our-profile/annual-reviewSubdomain Annual review
/about/our-profile/historySubdomain History
/about/facts-and-figuresSubdomain Facts and figures
/about/facts-and-figures/rankingsSubdomain Rankings
/about/facts-and-figures/quali...Subdomain Quality marks
/about/organisationSubdomain Organisation
/about/organisation/college-st...Subdomain College and schools
/about/organisation/university...Subdomain University Executive Board
/about/organisation/profession...Subdomain Professional Services
/about/organisation/governanceSubdomain Governance
/about/organisation/honorary-o...Subdomain Honorary Officers
/about/honours-and-awardsSubdomain Honours and awards
/about/honorary-fellowsSubdomain Honorary Fellows
https://www.cardiff.ac.uk/cySubdomain Cymraeg
https://www.cardiff.ac.uk/searchNo Text
https://www.cardiff.ac.uk/Subdomain Home
https://www.cardiff.ac.uk/studySubdomain Text duplicate Study
https://www.cardiff.ac.uk/studySubdomain No Text
/researchSubdomain Text duplicate Research
/researchSubdomain No Text
/work-with-usSubdomain Text duplicate Work with us
/work-with-usSubdomain No Text
/communitySubdomain Text duplicate Community
/communitySubdomain No Text
https://www.cardiff.ac.uk/globalSubdomain Text duplicate Global
https://www.cardiff.ac.uk/globalSubdomain No Text
https://www.cardiff.ac.uk/aboutSubdomain Text duplicate About
https://www.cardiff.ac.uk/aboutSubdomain No Text
/teaching-excellenceSubdomain Text duplicate Teaching excellence
/teaching-excellenceSubdomain No Text
https://www.cardiff.ac.uk/alumniSubdomain Text duplicate Alumni
https://www.cardiff.ac.uk/alumniSubdomain No Text
https://www.cardiff.ac.uk/newsSubdomain Text duplicate News
https://www.cardiff.ac.uk/newsSubdomain No Text
https://www.cardiff.ac.uk/donateSubdomain Text duplicate Donate
https://www.cardiff.ac.uk/donateSubdomain No Text
/community/eventsSubdomain Text duplicate Events
/community/eventsSubdomain No Text
https://www.cardiff.ac.uk/studySubdomain Join us
/study/undergraduate/subjectsSubdomain Browse by subject area
/study/undergraduate/courses/a...Subdomain Browse by A-Z
/study/undergraduate/courses/b...Subdomain Browse by School
/study/open-days-and-visits/un...Subdomain Find out more
/new-studentsSubdomain A warm welcome awaits
/about/our-profile/strategySubdomain A new strategy, for a new future
/study/subscribe-to-email-updatesSubdomain Subscribe for email updates
/about/facts-and-figuresSubdomain Higher Education Statistics Agency (HESA) Graduate Outcomes 2020/21 survey results 1
https://www.whatuni.com/studen...External Subdomain Whatuni Students' Union 2024 - All UK rankings 2
/campus-developmentsSubdomain Cardiff University campus developments 3
/research/impact-and-innovatio...Subdomain Anchor Research Excellence Framework (REF) 2021 4
https://www.cardiff.ac.uk/studySubdomain Your next steps at Cardiff
/news/view/2845670-sharing-exp...Subdomain Sharing experiences and empowering each other
/news/view/2838819-focus-on-ph...Subdomain Focus on phosphate not a “silver-bullet” for River Wye’s water quality problems, report finds
/news/view/2854017-how-whatsap...Subdomain How WhatsApp can help with prostate cancer detection and diagnosis
/news/view/2855612-shared-pare...Subdomain Shared Parental Leave fails to deliver for dads
/study/undergraduateSubdomain Text duplicate Undergraduate
/study/postgraduateSubdomain Text duplicate Postgraduate
/study/internationalSubdomain Text duplicate International
/researchSubdomain Text duplicate Research
/part-time-courses-for-adultsSubdomain Text duplicate Part-time courses for adults
/about/organisation/college-st...Subdomain Academic Schools
https://www.cardiff.ac.uk/visitSubdomain Visitor information
/help/contact-usSubdomain Text duplicate Contact us
/help/contact-us/security-and-...Subdomain Emergency contacts
/public-informationSubdomain Public information
/librariesSubdomain Libraries
/conferencesSubdomain Conferences
/research-equipmentSubdomain Research equipment
/community/use-our-facilities/...Subdomain Sport
/new-studentsSubdomain New students
https://www.cardiff.ac.uk/alumniSubdomain Text duplicate Alumni
https://blogs.cardiff.ac.uk/External Subdomain Blogs
https://www.cardiff.ac.uk/jobsSubdomain Job opportunities
https://intranet.cardiff.ac.uk/External Subdomain Intranet
https://www.cardiff.ac.uk/mediaSubdomain Media centre
https://profiles.cardiff.ac.uk/External Subdomain People
https://research.cardiff.ac.uk/External Subdomain Research Portal
https://www.facebook.com/cardi...External Subdomain No Text
https://twitter.com/cardiffuniExternal No Text
https://www.instagram.com/card...External Subdomain No Text
https://www.youtube.com/cardif...External Subdomain No Text
http://www.qaa.ac.uk/reviews-a...External Subdomain IMG-ALT QAA checks how UK universities, colleges and other providers maintain the standard of their higher education provision. Read this institution's latest review...
https://russellgroup.ac.uk/abo...External IMG-ALT Russell Group
/help/accessibilitySubdomain Accessibility statement
/public-information/corporate-...Subdomain Modern Slavery statement
/help/privacySubdomain Privacy
/help/termsofuseSubdomain Terms of use
/help/cookiesSubdomain Cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cardiff.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (142 kB).

HTTP Response Header

NameValue
dateThu, 19 Sep 2024 22:07:15 GMT
content-typetext/html; charset=utf-8
cf-ray8c5ce339bfb99bb0-FRA
cf-cache-statusHIT
age16616
cache-controlprivate, max-age=0
varyAccept-Encoding
x-cdn-cached-at1726767020
x-cdn-expires-at1726853420
x-cdn-original-ttl86400
x-content-type-optionsnosniff
x-edge-version8d9bc314
x-upgrade-enabledoff
servercloudflare
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 13,826 referring domains.
This page has 895,857 backlinks.
This page has backlinks from 9,331 different ip addresses.

Robots.txt

User-agent: *
Sitemap: https://www.cardiff.ac.uk/sitemap.xml
Disallow: /master/
Disallow: /V2Vic2l0ZSBDb250ZW50V2Vic2l0ZSBDb250ZW50/
Disallow: /V2Vic2l0ZSBDb250ZW50/
Disallow: /cy/V2Vic2l0ZSBDb250ZW50V2Vic2l0ZSBDb250ZW50/
Disallow: /cy/V2Vic2l0ZSBDb250ZW50/
Disallow: /_content/
Disallow: *?*search*
Disallow: */search?*
Disallow: */search*?*
Disallow: *?*query*
Disallow: *?*f.*%7C*
User-agent: Sogou web spider
Disallow: /cy/study/*

Search preview

www.cardiff.ac.uk
Cardiff University
Cardiff University is a top five university for research excellence in a beautiful, student-friendly capital city. We welcome the sharpest minds from across the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cardiff71%Check
Cardiff University66%Check
University62%Check
research54%Check
website50%Check
Research Excellence50%Check
student48%Check
welcome47%Check
Research impact47%Check
world46%Check

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