Chapmanwilson.com - SEO Checker

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Overview of the SEO Check
Meta information
60% 
Page quality
78% 
Page structure
33% 
Link structure
97% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.64 s
File size
177.40 kB
Words
1445
Media files
32
Number of links
83 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Chapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayetteville, NC | Home Improvement Company
The page title should be shorter than 580 pixels. It is 971 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Chapman-Wilson Pools, Spas & Home Improvements, Inc. is proud to be your local home improvement company in Fayetteville, NC. Call us to schedule a free estimate!
The meta description is too long: 1040 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.chapmanwilson.com/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportinitial-scale=1, minimum-scale=1, maximum-scale=5, viewport-fit=cover
apple-mobile-web-app-capableyes
descriptionChapman-Wilson Pools, Spas & Home Improvements, Inc. is proud to be your local home improvement company in Fayetteville, NC. Call us to schedule a free estimate!
google-site-verificationYUyRmKkn7v51aAjbv8KbGwX9j7R3qQJZMHk1PRptfi8
langen
twitter:cardsummary
twitter:titleChapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayetteville, NC | Home Improvement Company
twitter:descriptionChapman-Wilson Pools, Spas & Home Improvements, Inc. is proud to be your local home improvement company in Fayetteville, NC. Call us to schedule a free estimate!
og:typewebsite
og:urlhttps://www.chapmanwilson.com/
og:descriptionChapman-Wilson Pools, Spas & Home Improvements, Inc. is proud to be your local home improvement company in Fayetteville, NC. Call us to schedule a free estimate!
og:titleChapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayetteville, NC | Home Improvement Company
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1445 words. That's ok.
43.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "initial-scale=1, minimum-scale=1, maximum-scale=5, viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...391aa4e5/dms3rep/multi/opt/logo-558w.pngChapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayetteville, NC
...ti/opt/2017+readers+choice+logo-142w.jpg2017 Readers Choice Award Winner
...a4e5/dms3rep/multi/opt/2018+new-114w.PNG2018 Readers Choice Award Winner
.../391aa4e5/dms3rep/multi/opt/G-2-516w.jpgInground Pool in Backyard | Swimming Pool Contractor | Fayetteville NC
.../391aa4e5/dms3rep/multi/opt/G-8-516w.jpgHouse with Vinyl Siding in beige | Siding Contractor | Fayetteville, NC
.../opt/HPIM0492-2a8a3409-79da3989-516w.JPGHome with Windows | Vinyl Window Replacement | Fayetteville, NC
.../391aa4e5/dms3rep/multi/opt/G-3-516w.jpgNewly Built Gazebo | General Contractor | Fayetteville, NC
...ms3rep/multi/opt/PR-17-bcce4ee7-516w.jpgInground Pool with stairs | Pool Replastering | Fayetteville, NC
.../391aa4e5/dms3rep/multi/opt/G-5-516w.jpgNewly Installed Roof on House | Roofing Contractor | Fayetteville, NC
.../391aa4e5/dms3rep/multi/opt/G-7-516w.jpgNewly Built Deck | Deck Builder | Fayetteville, NC
...257-9a6d-48cd-b405-282fe8eea16b-516w.jpgNewly Finished Sunroom | Room Additions | Fayetteville, NC
...pt/cal-spas-blue-chapman-wilson-366w.pngCal Spas Fayetteville logo
.../dms3rep/multi/opt/website++pic-673h.jpgExterior company signage for Chapman-Wilson pools, spas & home improvements
...multi/opt/Lyon-Financial-Banner-846w.jpgLyon Financial
...ti/opt/Lyon-Financial-2023-Logo-284w.pngLyon Financial Services for Pools & Spas | Fayetteville, NC
...teo-leave-us-a-review-on-Google-366w.pngClick here to leave us a review on Google!
...s3rep/multi/opt/Review+us+on+FB-366w.pngClick here to leave us a review on Facebook!
...Lyon-Financial-Colorful-Banner-2304w.jpgLyon Financial Colorful
...n-Financial-Banner-With-QR-Code-600w.jpgLyon Financial with QR code
.../multi/opt/SupportOurTroops-001-254w.pngsupport our troops logo
...aa4e5/dms3rep/multi/opt/BBB_001-218w.pngBetter Business Bureau logo
.../dms3rep/multi/opt/fayetteville-206w.pngGreater Fayetteville Chamber logo
...dms3rep/multi/opt/HBAF-Logo_001-100w.pngHome Builders Association of Fayetteville logo
...dms3rep/multi/opt/LEDesignBy-wt-296w.pngFooter Logo
Video URLWidthHeight
...t2tBFR9wbrQ_ChapWilson_Roofing24sm-v.mp4
...hTmV656_ChapWilson_HomeImprove24sm-v.mp4
...8TYmOiqSSJaUU_ChapWilson_Pools22sm-v.mp4
...O4r5Yr89WG_ChapWilson_Wellness24sm-v.mp4
...AsdR_ChapWilson_PoolLiners24sm+(5)-v.mp4
...zMUOg_ChapWilson_WindowsSiding24sm-v.mp4

Page structure

H1 heading
(Critically important)
Your Local, Family-Owned Home Improvement Company Serving Fayetteville, Raeford, Spring Lake, Hope Mills, Stedman, Aberdeen, Southern Pines, Pinehurst, NC & the Surrounding Communities
The H1 heading is too long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Your Local, Family-Owned Home Improvement Company Serving Fayetteville, Raeford, Spring Lake, Hope Mills, Stedman, Aberdeen, Southern Pines, Pinehurst, NC & the Surrounding Communities
H2 REASONS TO CHOOSE OUR GENERAL CONTRACTORS:
H2 Need Custom Home Remodeling?
H2 Reliable Fence Builder
H3 MYLOGO
H3 Contact Us
H3 Follow Us
H3 Follow Us Duplicate text
H3 Follow Us Duplicate text
H6 Let Us Make Your Dreams Come True!
H6 CUSTOMER REVIEWS
H6 Request Your Free Estimate:
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://chapmanwilson.com/IMG-ALT Chapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayetteville, NC
https://chapmanwilson.com/HOME
https://chapmanwilson.com/aboutABOUT
https://chapmanwilson.com/newsNEWS
/why-hire-usWHY HIRE US?
https://chapmanwilson.com/careersCAREERS
/testimonialsTESTIMONIALS
https://chapmanwilson.com/blogBLOG
/products-and-servicesPRODUCTS & SERVICES
/garage-additionGARAGE ADDITION
/kitchen-remodelingKITCHEN REMODELING
/bathroom-remodelingBATHROOM REMODELING
/pool-maintenancePOOL MAINTENANCE
/roof-repairROOF REPAIR
/roofing-servicesROOFING SERVICES
/galleriesGALLERIES
/home-improvementHOME IMPROVEMENT
/bathroom-remodelText duplicate BATHROOM REMODELING
/kitchen-remodelText duplicate KITCHEN REMODELING
/sunroomsSUNROOMS & ROOM ADDITIONS
/garage-additionsGARAGE ADDITIONS
/floor-repairFLOOR REPAIR
/replacement-windowsREPLACEMENT WINDOWS
/vinyl-sidingVINYL SIDING
/pool-constructionPOOL BUILDERS
/inground-poolsINGROUND POOLS
/spas-and-gazebosSPAS & GAZEBOS
/safety-coversSAFETY COVERS
/decks-patiosDECK BUILDERS
/outdoor-kitchensOUTDOOR KITCHENS
/decorative-concreteDECORATIVE CONCRETE
https://chapmanwilson.com/fencesPRIVACY FENCING
/contact-usCONTACT US
/why-hire-usWhy should you hire a Licensed General Contractor to do your home improvement?
https://chapmanwilson.com/>>
/inground-poolsIMG-ALT Inground Pool in Backyard | Swimming Pool Contractor | Fayetteville NC
/inground-poolsInground Pools
/vinyl-sidingIMG-ALT House with Vinyl Siding in beige | Siding Contractor | Fayetteville, NC
/vinyl-sidingVinyl Siding
/replacement-windowsIMG-ALT Home with Windows | Vinyl Window Replacement | Fayetteville, NC
/replacement-windowsWindows
/spas-and-gazebosIMG-ALT Newly Built Gazebo | General Contractor | Fayetteville, NC
/spas-and-gazebosSpas & Gazebos
/pool-constructionIMG-ALT Inground Pool with stairs | Pool Replastering | Fayetteville, NC
/pool-constructionPool Building Process
/roofing-servicesIMG-ALT Newly Installed Roof on House | Roofing Contractor | Fayetteville, NC
/roofing-servicesMetal & Shingle Roofs
/decks-patiosIMG-ALT Newly Built Deck | Deck Builder | Fayetteville, NC
/decks-patiosDecks/Patios
/sunroomsIMG-ALT Newly Finished Sunroom | Room Additions | Fayetteville, NC
/sunroomsSunrooms
http://www.calspasfayetteville...New window External Subdomain Trivial anchor text
Click here
/inground-poolsnew inground pool
/garage-additionsaddition to your home
/pool-constructionpool installation
https://chapmanwilson.com/roofsroofing
/vinyl-sidingsiding
https://chapmanwilson.com/fencesfencing
/sunroomssunrooms/screen rooms
/garage-additiongarage additions
/decks-patiosdeck
/pool-maintenancepool maintenance
/Fayetteville-NCFayetteville
/raeford-ncRaeford
/spring-lake-ncSpring Lake
/hope-mills-ncHope Mills
/stedman-ncStedman
/southern-pines-ncSouthern Pines
/aberdeen-ncAberdeen
/pinehurst-ncPinehurst, NC
/home-improvementhome renovations
/contact-uscontact
/contact-usCall or email us today to schedule a free, no-obligation estimate!
https://www.lyonfinancial.net/...New window External Subdomain IMG-ALT Lyon Financial
https://www.lyonfinancial.net/...New window External Subdomain IMG-ALT Lyon Financial Services for Pools & Spas | Fayetteville, NC
https://www.google.com/search?...New window External Subdomain Anchor IMG-ALT Click here to leave us a review on Google!
https://www.facebook.com/chapm...New window External Subdomain IMG-ALT Click here to leave us a review on Facebook!
https://www.google.com/search?...New window External Subdomain Anchor Click here to read more r
https://www.youtube.com/channe...New window External Subdomain Visit our YouTube channel for the latest videos.
https://www.lyonfinancial.net/...New window External Subdomain IMG-ALT Lyon Financial Colorful
https://www.facebook.com/chapm...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.instagram.com/chap...New window External Subdomain No Text
https://chapmanwilson.com/sitemapSITEMAP
https://chapmanwilson.com/aboutABOUT US
/southern-pines-ncSouthern Pines, NC
/aberdeen-ncAberdeen, NC
/pinehurst-ncText duplicate Pinehurst, NC
/hope-mills-ncHope Mills, NC
/spring-lake-ncSpring Lake, NC
/raeford-ncRaeford, NC
/fort-bragg-ncFort Liberty, NC
/Fayetteville-NCFayetteville, NC
/stedman-ncStedman, NC
https://www.lyonfinancial.net/...New window External Subdomain IMG-ALT Lyon Financial with QR code
https://www.bbb.org/myrtle-bea...New window External Subdomain Anchor IMG-ALT Better Business Bureau logo
http://www.faybiz.com/New window External Subdomain IMG-ALT Greater Fayetteville Chamber logo
https://hearstdms.com/localedgeNew window External IMG-ALT Footer Logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://chapmanwilson.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.64 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (177 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 31 Jan 2025 01:01:16 GMT
content-typetext/html;charset=utf-8
content-length39578
d-cachefrom-cache
content-encodinggzip
strict-transport-securitymax-age=31536000; preload
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'
x-content-type-optionsnosniff
varyuser-agent,accept-encoding
cache-controlno-cache, no-store, must-revalidate
expiresThu, 01 Jan 1970 00:00:00 GMT
d-geoUS
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 40 referring domains.
This page has 225 backlinks.
This page has backlinks from 37 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Sitemap is also available on /sitemap.xml
Sitemap: https://www.chapmanwilson.com/sitemap.xml
User-agent: *

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Search preview

chapmanwilson.com
Chapman-Wilson Pools, Spas & Home Improvements, Inc. | Fayettev...
Chapman-Wilson Pools, Spas & Home Improvements, Inc. is proud to be your local home improvement company in Fayetteville, NC. Call us to schedule a free estimate!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fayetteville76%Check
IMPROVEMENT75%Check
Improvement Company75%Check
Company74%Check
Wilson73%Check
CAL SPAS FAYETTEVILLE66%Check
CAL65%Check
Local62%Check
SPAS61%Check
Chapman-Wilson61%Check
Show more keywords and terms

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